Wichita Business Journal
Wichita Business Journal is a local business news publication serving the Wichita, Kansas metro, founded in 1986 and operating as one of 45+ city editions under American City Business Journals, delivering digital news, ranked data products, events, and advertising to area executives.
- Company typePrivate
- Founded1986
- HeadquartersWichita, United States
- Headcount11–50
- GTM typeB2B
- OfferingDigital Commerce or Content
What Wichita Business Journal does
Wichita Business Journal is a local business news publication serving the Wichita, Kansas metropolitan area. Launched in 1986 and now marking its 40th year, it operates as one of more than 45 city-specific editions under American City Business Journals (ACBJ), a privately held media company headquartered in Charlotte, North Carolina. The publication delivers daily business news, analysis, and ranked data products covering local industries including commercial real estate, banking, technology, health care, and residential real estate, alongside email newsletters, digital subscription access, and a portfolio of branded events such as Best Places to Work, 40 Under 40, Women of Influence, Most Admired CEOs, and Deals of the Year.
Its core products include digital news content, Book of Lists ranked datasets used for sales prospecting and market intelligence, advertising and sponsored content solutions, and recurring awards and networking events. The underlying technology is a multi-platform digital publishing system comprising city-specific websites, mobile applications, email newsletters, and digital editions, with shared infrastructure across the ACBJ network. Specialized sub-brands American Inno (startup and innovation coverage) and Bizwomen (women-in-business content) extend the editorial footprint across multiple local markets.
The business model is a hybrid of subscription-based recurring revenue, advertising sales, event sponsorship, and one-time data licensing. Individual market subscriptions and multi-city access subscriptions (covering 45+ markets) are sold primarily through direct digital channels to business professionals and executives. Reader demographics skew toward affluent decision-makers, with the network reporting 62% top management representation, 85%+ college graduates, and $2.2M average net worth, which underwrites premium advertising CPMs and event sponsorship pricing. Headcount is reported at 11-50 employees for the Wichita edition, consistent with a lean local team supported by shared corporate resources.
Wichita Business Journal firmographics
Firmographics- Name
- Wichita Business Journal
- Legal name
- American City Business Journals, Inc.
- Website
- https://bizjournals.com
- Company type
- Private
- Founded year
- 1986
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Wichita Business Journal is a local business news publication serving the Wichita, Kansas metro, founded in 1986 and operating as one of 45+ city editions under American City Business Journals, delivering digital news, ranked data products, events, and advertising to area executives.
- Ownership category
- akta.pro rank
Wichita Business Journal industry classification
Industry- Product category
- Local Business News Publishing
- NAICS
- Periodical Publishers (513120), Newspaper Publishers (51311)
- SIC
- Periodicals: Publishing Or Publishing & Printing (2721), Newspapers: Publishing Or Publishing & Printing (2711)
- akta.pro primary industry
- Business, Finance & Industry Trade Magazines (MPAJAEAM)
- akta.pro secondary industry
- Local & Regional Newspapers (Print & Digital) (MPAJADAB)
Keywords
Where Wichita Business Journal is headquartered
LocationHeadquarters
- HQ city
- Wichita
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Wichita Business Journal business model
Business model- GTM type
- B2B
- Offering type
- Digital Commerce or Content
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Digital Subscriptions: The Business Journals generates revenue through paid digital subscriptions offering exclusive content, lists, and market intelligence to business professionals.
- Advertising: The publication monetizes its audience of educated and affluent business professionals through targeted advertising solutions, including display ads, sponsored content, and partnership insights.
- Events: Revenue generated from hosting business events including awards programs (Best Places to Work, 40 Under 40, Women of Influence), conferences, and networking opportunities in local markets.
- Book of Lists and Data Products: Sale of ranked lists and market data products including Book of Lists Unlimited with verified intelligence on local businesses and decision makers.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Multi-City Access Subscription |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels7 records
Wichita Business Journal product offering
Product offeringCore offering
Wichita Business Journal is a regional edition within The Business Journals network (operated by American City Business Journals) that publishes local business news, analysis, and market intelligence for the Wichita, Kansas metropolitan area. It sells digital subscriptions to business content, ranked company data via the Book of Lists product, hosts awards and networking events, and monetizes its audience of business professionals through targeted advertising solutions.
Product overview
The Business Journals is a multi-platform local business media network operated by American City Business Journals (ACBJ). It offers a unified portfolio of digital news content, curated business Lists and Book of Lists data, live events and awards programs, email newsletters, and targeted advertising solutions. Key sub-brands include American Inno (startup/innovation coverage) and Bizwomen (women-in-business content). The Wichita Business Journal is a regional edition serving the Wichita metro area, launched in 1986. The platform covers 45+ U.S. cities through locally-edited publications, each delivering news on commercial real estate, banking, technology, health care, and residential real estate.
Differentiator
Problem solved
Functional benefit
Companies that use Wichita Business Journal
Customer profileNamed customers1 record
Segments3 records
Ideal customer profiles2 records
Wichita Business Journal technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Wichita Business Journal partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core and minor.
- American City Business Journals (ACBJ)coreThe Business Journals is the consumer-facing brand name for American City Business Journals (ACBJ), a network of 45+ local business news publications. Wichita Business Journal is one of the local city editions under the ACBJ umbrella, with the parent company providing shared technology, advertising sales infrastructure, and editorial resources across all markets.
- City-Specific Inno and Bizwomen PlatformscoreThe Business Journals network includes specialized platforms like American Inno (covering innovation and startups) and Bizwomen (focused on women's business leadership) that operate across multiple local markets, providing integrated content and sponsorship opportunities.
- BizEquityminorBizEquity is a business valuation platform offered as part of the ACBJ product ecosystem, integrated into local Business Journal offerings for business research and valuation services.
Scale indicators7 records
Recent moves6 records
Expansion highlights4 records
Wichita Business Journal competitors and assessment
Company assessmentBroad incumbents
- Bloomberg Media: Bloomberg operates one of the largest business news subscription and data businesses globally and competes for the same affluent business-professional readers and B2B advertisers that Wichita Business Journal targets, though at a national/global scale rather than local Wichita focus.
- The Wall Street Journal: WSJ is the dominant subscription-based business news publication in the U.S., serving many of the same C-suite and affluent readers that Wichita Business Journal reaches. A category leader at national scale rather than competing directly in the Wichita metro.
- Forbes: Forbes is a long-established broad business media brand with subscription, advertising, and list/data products (Forbes Lists) targeting the same demographic of executives and business decision-makers as Wichita Business Journal, but at a national brand scale.
Direct peers
- Crain's New York Business: Crain's New York Business is Crain's flagship regional business journal, operating the same combination of local business news, data products (Book of Lists), and events as Wichita Business Journal — a direct functional analogue at a larger scale.
- Charlotte Business Journal: Charlotte Business Journal serves the Charlotte metro from ACBJ's headquarters and represents the same editorial, subscription, and event template. Operates in a comparable mid-sized regional metro with similar vertical coverage to Wichita Business Journal.
- Crain's Chicago Business: Crain's Chicago Business is a leading regional business journal serving Chicago with the same combination of local business news, ranked lists (Crain's Book of Lists), and awards events. It is the closest direct functional peer to Wichita Business Journal outside of the ACBJ network.
- Atlanta Business Chronicle: Atlanta Business Chronicle is a sister ACBJ network publication serving the Atlanta metro with identical subscription, advertising, and Book of Lists products. Same operating model, content verticals (CRE, banking, healthcare, tech), and awards franchise (40 Under 40, Best Places to Work) as Wichita Business Journal.
- Kansas City Business Journal: Kansas City Business Journal is another ACBJ sister publication serving the geographically adjacent Kansas City market. Directly comparable product mix, audience profile, and regional coverage focus to Wichita Business Journal, and a relevant benchmark for Wichita's local market positioning.
Regional players
- The Wichita Eagle: The Wichita Eagle is the dominant general-interest daily newspaper in the Wichita market and the primary local incumbent that covers overlapping (though broader) business news in the same metro. Operates as a regional general-news competitor rather than a business-specialized one.
Emerging players
- Industry Dive: Industry Dive is a digital B2B media company operating subscription newsletters and business intelligence across multiple verticals, overlapping with WBJ's vertical coverage (banking, healthcare, tech) and its data/insight product strategy. A scaled, but more vertical-specialized, emerging competitor.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Wichita Business Journal social profiles
Digital presenceWichita Business Journal financial estimates
Financial estimateRevenue estimate
Valuation estimate
Wichita Business Journal leadership team
Management profileNumber of profiles
Wichita Business Journal funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Wichita Business Journal M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Wichita Business Journal
What does Wichita Business Journal do?
Wichita Business Journal is a regional edition within The Business Journals network (operated by American City Business Journals) that publishes local business news, analysis, and market intelligence for the Wichita, Kansas metropolitan area. It sells digital subscriptions to business content, ranked company data via the Book of Lists product, hosts awards and networking events, and monetizes its audience of business professionals through targeted advertising solutions.
Is Wichita Business Journal a public or private company?
Wichita Business Journal is a private company. It is classified as corporate owned and is currently operating.
When was Wichita Business Journal founded?
Wichita Business Journal was founded in 1986. It employs 11 to 50 people.
Where is Wichita Business Journal based?
Wichita Business Journal is headquartered in Wichita, United States, in the North America region.
How does Wichita Business Journal make money?
Four revenue lines are on record. Digital Subscriptions are the primary driver. The others are advertising, events and book of Lists and Data Products.
Who are Wichita Business Journal's main competitors?
Broad incumbents on record are Bloomberg Media, The Wall Street Journal and Forbes. Direct peers are Crain's New York Business, Charlotte Business Journal, Crain's Chicago Business, Atlanta Business Chronicle and Kansas City Business Journal. The Wichita Eagle is listed as a regional player. Industry Dive is listed as an emerging player.
Does Wichita Business Journal have an API?
No public API is recorded for Wichita Business Journal.
What industry is Wichita Business Journal in?
Wichita Business Journal's product category is Local Business News Publishing. Its primary akta.pro industry code is MPAJAEAM, Business, Finance & Industry Trade Magazines, with a secondary code of MPAJADAB, Local & Regional Newspapers (Print & Digital). Its NAICS code is 513120 and its SIC code is 2721.