What ASENTEC Co., Ltd. does

ASENTEC Co., Ltd. is a privately held South Korean company founded on March 7, 2022, headquartered in Sejong-si, that designs and sells smart radar sensors for autonomous driving and smart city applications. The company's core product is a radar sensor featuring proprietary Digital ID-Code Modulation Technology, in which each sensor is assigned a unique self-identification code to prevent radio frequency interference in dense multi-sensor deployments, and which supports simultaneous detection and classification of people and vehicles in complex urban and roadway environments.

The business sells hardware directly to enterprise customers — primarily automotive manufacturers, autonomous driving technology providers, smart city infrastructure developers, and traffic management system integrators — via a contact-based quotation model with no public pricing. Distribution is restricted to a single-country, domestic (South Korea) footprint through direct enterprise sales and a Canva-hosted corporate website. The company is led by CEO Sungjin Ju and references 20 years of cumulative founding-team experience in radar sensor design, signal processing, system integration, and certification, though no patents, funding rounds, partnerships, headcount figures, or revenue data are disclosed.

Name

ASENTEC Co., Ltd.

Legal name

ASENTEC Co., Ltd.

Website

https://asentech.my.canva.site

Company type

Private

Founded year

2022

Operating status

Operating

Short description

ASENTEC Co., Ltd. is a privately held South Korean company, founded March 2022, that designs and sells smart radar sensors with proprietary Digital ID-Code Modulation for autonomous driving and smart city applications.

Ownership category

akta.pro rank

Product category

Automotive Radar Sensors

NAICS

Search, Detection, Navigation, Guidance, Aeronautical, and Nautical System and Instrument Manufacturing (334511)

SIC

Search, Detection, Navagation, Guidance, Aeronautical Sys (3812)

akta.pro primary industry

Active Safety Sensing Hardware Manufacturing (Radar/LiDAR/Cameras/Ultrasonic) (IMACAMAF)

akta.pro secondary industries

Automotive Sensors Manufacturing (Position/Pressure/Temp/IMU/Radar/LiDAR Cameras) (IMACAJAD), Autonomous Driving & ADAS Perception (HDAAAEAI)

Keywords

• Radar sensor technology
• Autonomous driving sensors
• Smart city infrastructure
• Vehicle radar sensors
• RF interference mitigation

Headquarters

HQ city

Sejong-si

HQ country

South Korea

HQ region

Asia

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Technology or R&D, Supply Chain, Personnel, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Smart Radar Sensor Sales: ASENTEC generates revenue through the sale of smart radar sensors with Digital ID-Code technology for autonomous driving and smart city applications. As a hardware company with proprietary sensor technology, revenue is derived from product sales to automotive manufacturers, smart city infrastructure developers, and traffic management system integrators.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels2 records

Core offering

ASENTEC Co., Ltd. develops and sells smart radar sensors equipped with proprietary Digital ID-Code Modulation Technology for autonomous driving and smart city applications. Each sensor uses unique signal processing to simultaneously distinguish and detect multiple objects (people and vehicles) and carries its own self-identification code to prevent radio frequency interference from other sensors in dense urban deployments. The product is sold to enterprise customers such as automotive manufacturers, ADAS/autonomous vehicle technology providers, and smart city infrastructure developers.

Product overview

ASENTEC Co., Ltd. offers a single core product: the Smart Radar Sensor with Digital ID-Code. This sensor technology is specifically designed for smart city and autonomous driving applications, featuring advanced signal processing capabilities for multi-object detection and a proprietary digital ID-code system to prevent interference between sensors in dense urban environments.

Differentiator

Problem solved

Functional benefit

Quantifiable outcome

• Simultaneous detection and distinguishment of multiple objects (people and vehicles)
• +2 more outcomes

Segments2 records

Ideal customer profiles2 records

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Scale indicators2 records

Recent moves3 records

Expansion highlights3 records

Broad incumbents

• Continental AG: Major Tier-1 automotive supplier with a broad portfolio of radar and ADAS sensors used by global OEMs. Highly comparable as an established incumbent in the same product category ASENTEC targets, but with vastly larger scale and broader offerings.
• Mobileye: Leading supplier of ADAS and autonomous driving perception solutions, including radar/camera fusion and HD mapping. Comparable as a broad incumbent in the autonomous driving perception stack that ASENTEC's sensors feed into.
• Robert Bosch GmbH: Leading global supplier of automotive radar sensors and ADAS components. Comparable because it sells into the same autonomous driving and active safety customers ASENTEC targets, though as a much larger incumbent with a full sensor portfolio.
• Hella (FORVIA): Automotive supplier with strong radar sensor portfolio for ADAS and active safety. Comparable as an established Tier-1 serving the same active safety and autonomous driving customer base.
• Aptiv PLC: Tier-1 supplier of automotive sensing and ADAS systems including radar. Comparable as a direct competitor in automotive sensor hardware, but with broader vehicle electronics offerings and global OEM relationships.

Direct peers

• Smartmicro: Specialist manufacturer of radar sensors for traffic management, intersection monitoring, and automotive applications. Comparable because it sells radar sensors for both smart city traffic and automotive customers, closely mirroring ASENTEC's dual vertical.
• Veoneer: Specialist in automotive radar, ADAS, and autonomous driving sensor solutions. Comparable as a focused radar and ADAS sensor provider serving similar automotive OEM customers, with narrower scope than full-line Tier-1s.
• IEE S.A. Radar-based sensing solutions provider for automotive safety, occupant detection, and smart infrastructure. Comparable as a focused radar sensor company serving both automotive safety and intelligent infrastructure use cases.
• Arbe Robotics: Imaging radar specialist for autonomous vehicles with proprietary chip and signal processing technology. Comparable as a technology-driven radar startup targeting automotive OEMs and autonomous driving applications with differentiated IP.

Emerging players

• Innoviz Technologies: LiDAR and perception solutions provider for autonomous driving. Comparable as an emerging perception hardware player targeting the same autonomous driving and smart mobility customer set, though focused on LiDAR rather than radar.

Market position

Strengths3 records

Weaknesses3 records

Competitive moat3 records

Key risks5 records

Key highlights5 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about ASENTEC Co., Ltd.