Brohn Homes
Brohn Homes is a Texas-based homebuilder (Austin, San Antonio, Houston) designing and selling new energy-efficient single-family homes through named communities, serving first-time, move-up, and investor homebuyers. It operates as a subsidiary of Clayton Properties Group.
- Company typePrivate
- Founded2002
- HeadquartersAustin, United States
- Headcount51–100
- GTM typeB2C
- OfferingServices
What Brohn Homes does
Brohn Homes (legal entity The Brohn Group, LLC) is a privately held Texas homebuilder founded in Austin in 2002 by two native Texan brothers and operating as a subsidiary of Clayton Properties Group, Inc. The company designs, builds, and sells new single-family homes across three Texas metropolitan markets — Austin, San Antonio, and Houston — through a portfolio of named communities (Clear Creek in Round Rock, Edgebrooke in Pflugerville, Cloverleaf, Durango, Legacy Hills in Mico, plus Houston communities absorbed from the HistoryMaker Homes acquisition) with floor plans ranging from approximately 1,074 to 3,007 square feet and pricing spanning the $170s to $500s+.
The core product is a standardized new-construction home built around the proprietary energIQ energy-efficiency package, which integrates EV-ready 30-amp outlets, rooftop solar prep, ENERGY STAR appliances, spray foam and R15 insulation, low-E argon-filled windows, WaterSense fixtures (20% water reduction), fresh air systems, high-efficiency HVAC, LED lighting, and low-VOC finishes, benchmarked via HERS Index scoring and marketed at up to 50% annual energy savings. Construction is delivered through staffed model home sales centers in each community, supported by a website with virtual tours and lead-capture, a Design Center for finish and structural customization, and a Buyers Club loyalty program. Average build time is reported at 3.5 months.
The business model combines one-time new-home sales revenue (primary), transaction fees from design-center upgrades, and affiliate/referral revenue from a preferred-lender partnership with CMG Home Loans. Buyer incentives include up to 3% closing cost coverage, up to 8% Flex Cash, and current promotional 2.75% (5.223% APR) 10-year rate buydowns on select ARM products. Target segments are first-time and move-up/family buyers in Texas metros, with opportunistic outreach to investor purchasers. The Houston expansion is the central growth lever, executed through the December 12, 2025 acquisition of HistoryMaker Homes' Houston division (30 employees, 13 neighborhoods, 1,000-homes-per-year five-year target).
Brohn Homes firmographics
Firmographics- Name
- Brohn Homes
- Legal name
- The Brohn Group, LLC
- Website
- https://brohnhomes.com
- Company type
- Private
- Founded year
- 2002
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Brohn Homes is a Texas-based homebuilder (Austin, San Antonio, Houston) designing and selling new energy-efficient single-family homes through named communities, serving first-time, move-up, and investor homebuyers. It operates as a subsidiary of Clayton Properties Group.
- Ownership category
- akta.pro rank
Brohn Homes industry classification
Industry- Product category
- Residential Homebuilding
- NAICS
- New Housing For-Sale Builders (236117), Residential Building Construction (2361)
- akta.pro primary industry
- Residential Green / High-Performance Home Construction (Net-Zero, Passive House) (IMAFABAH)
Keywords
Where Brohn Homes is headquartered
LocationHeadquarters
- HQ city
- Austin
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Brohn Homes business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Supply Chain, Personnel, Operations, Marketing or Sales, Infrastructure
Revenue model
- New Home Sales: One-time purchase revenue from selling newly constructed single-family homes to individual buyers. Homes are sold at various price points ranging from approximately $170s to $400s+ depending on location and features.
- Preferred Lender Services: Partnership with CMG Home Loans provides financing services to homebuyers, generating referral/affiliate revenue through preferred lender arrangements.
- Design Center Customizations: Additional revenue from design center upgrades, custom finishes, and structural options selected by buyers during the home building process.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Austin Region - Entry Level |
| Unit Pricing | Pay-as-you-go | Houston Region - Entry Level |
| Unit Pricing | Pay-as-you-go | San Antonio Region - Entry Level |
| Unit Pricing | Pay-as-you-go | Clear Creek Community - Round Rock |
| Unit Pricing | Pay-as-you-go | Edgebrooke Community - Pflugerville |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels8 records
Brohn Homes product offering
Product offeringCore offering
Brohn Homes designs, builds, and sells new single-family residential homes in planned communities across Texas markets (Austin, San Antonio, and Houston). Homes are delivered with the proprietary energIQ energy-efficiency package (EV-ready outlets, ENERGY STAR appliances, solar prep, sealed insulation, low-E windows, WaterSense fixtures, efficient HVAC) and a stated average build time of ~3.5 months, with customization available through an in-house Design Center.
Product overview
Brohn Homes is an Austin-based homebuilder operating as a single unified product offering: new construction single-family homes across Texas. The company builds in three major Texas markets (Austin, San Antonio, Houston) through distinct community developments (Clear Creek, Edgebrooke, Cloverleaf, Durango, Legacy Hills, and Houston communities). Key product differentiators include the energIQ energy-efficient package (featuring EV-ready outlets, solar prep, ENERGY STAR appliances, smart insulation), the Design Center customization service, and the Buyers Club incentive program. Homes range from approximately $170s to $500s+ across various floor plans (1,074–3,007 sq. ft.) with options for quick move-in or custom build.
Differentiator
Problem solved
Functional benefit
Brands
- energIQ: Energy-efficient home feature package offered by Brohn Homes, designed to deliver up to 50% annual energy savings with features including EV-ready outlets, ENERGY STAR appliances, rooftop solar prep, fresh air systems, and high-efficiency HVAC.
Products and services
- New Home Construction (Texas) Design and construction of new single-family homes across Texas markets (Austin, San Antonio, Houston), featuring open-concept floor plans, curated design packages, energy-efficient features, and quality construction backed by a warranty. Pricing ranges from the $170s to the $500s+ depending on community, with homes from approximately 1,074 to 3,007 sq. ft. and options for quick move-in or custom build. Targeted at individual homebuyers in Texas.
- energIQ Energy-Efficient Home Package Branded sub-product included in select Brohn Homes, featuring EV-ready 30-amp outlets, ENERGY STAR appliances, rooftop solar panel prep, smart insulation (spray-foam attic, R-15 blown-in wall), low-E argon-filled windows, LED lighting, WaterSense fixtures, fresh air systems, and efficient HVAC and water heaters. Marketed as delivering up to 50% annual energy savings and improved HERS Index scores; sold as part of the home purchase.
- Design Center Customization Service Service through which buyers select interior and exterior finishes, structural options, and designer-curated design packages to personalize their Brohn home. Drives upgrade and customization revenue and is contracted as part of the new-home purchase.
- Clear Creek Community (Round Rock) Brohn Homes community development in Round Rock, TX with 11 floor plans, pricing from the $390s, base prices ranging from $399,990 (1,320 sq. ft.) to $569,990 (2,595 sq. ft.), sited near Brushy Creek Trail and zoned for Round Rock ISD. Homes sold directly to individual buyers.
- Edgebrooke Community (Pflugerville) Brohn Homes community development in Pflugerville, TX with 22 floor plans (1,074 to 2,637 sq. ft.), starting in the $280s, with base prices from $289,990 to $404,990. Amenities include walking trails, pickleball courts, and a playground; zoned for Pflugerville ISD. Sold directly to individual buyers.
- Durango Community (Mustang Ridge) Brohn Homes community in Mustang Ridge near Austin with 21 floor plans and flexible living options including home offices and additional bedrooms. Located three miles outside Austin city limits with community pool, walking trails, and outdoor amenities. Sold directly to individual buyers.
- Cloverleaf Community (Austin) Brohn Homes community in Austin near IH-35 and downtown featuring contemporary architecture and diverse floor plans from 1,074 to 3,007 sq. ft. Includes landscape packages with multiple irrigation zones; zoned for Austin ISD. Sold directly to individual buyers.
- Legacy Hills Community (Mico, TX) Brohn Homes community near San Antonio in Mico, TX with 8 customizable floor plans starting in the mid-$200s. Amenities include a pool, pickleball courts, outdoor pavilion, and scenic walking trails; zoned for Medina Valley ISD. Sold directly to individual buyers.
Quantifiable outcome
- Up to 50% annual energy savings with energIQ homes
- +4 more outcomes
Companies that use Brohn Homes
Customer profileNamed customers3 records
Segments3 records
Ideal customer profiles3 records
Brohn Homes technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Brohn Homes partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- HistoryMaker Homes (Houston Division)coreAcquisition of HistoryMaker Homes' Houston division completed December 12, 2024. The acquisition added 30 employees and 13 neighborhoods to Brohn's Houston operations, enabling rapid scale and expansion into Houston's active residential construction market with target of 1,000 homes annually within five years.
Scale indicators5 records
Recent moves5 records
Expansion highlights6 records
Brohn Homes competitors and assessment
Company assessmentBroad incumbents
- D.R. Horton: Largest U.S. homebuilder with deep Texas presence across Austin, Houston, and San Antonio metros. Directly competes with Brohn in the entry-level segment but operates at vastly greater scale, with broader geographic reach and stronger trade procurement economics.
- PulteGroup: National homebuilder operating Centex (entry-level), Pulte (move-up), and Del Webb (active adult) brands with significant Texas exposure. Competes with Brohn primarily in the entry-level segment via Centex.
- Lennar Corporation: National homebuilder with major Texas operations in all three of Brohn's metros. Competes directly in entry-level and move-up price tiers with similar design-center customization models and incentives-driven go-to-market.
Direct peers
- M/I Homes: Public homebuilder with significant Texas operations including Houston and San Antonio. Targets entry-level through move-up buyers with design-center customization, comparable to Brohn's positioning in overlapping markets.
- Tri Pointe Homes: Public homebuilder operating in Texas (Austin, Dallas, Houston, San Antonio) with focus on move-up and premium move-up segments. Competes with Brohn in overlap markets with comparable community-development model.
- Meritage Homes: Public homebuilder with major Texas presence in Houston, Dallas-Fort Worth, Austin, and San Antonio. Differentiates on energy efficiency (ENERGY STAR, advanced framing, solar options) — a near-direct parallel to Brohn's energIQ positioning. Strong comparable on energy-efficiency-led strategy.
- HistoryMaker Homes: Texas-based homebuilder whose Houston division was acquired by Brohn in December 2024. Parent company continues to operate in Dallas-Fort Worth, providing direct comparability on operational model, customer segment, and Texas market dynamics.
- KB Home: Public homebuilder with strong California and Texas operations, including Austin. Built-to-order model with design-center customization closely mirrors Brohn's approach, and KB Home has been a leader in energy-efficient (ENERGY STAR) construction similar to Brohn's energIQ program.
- LGI Homes: Public homebuilder specializing in entry-level and first-time-buyer homes across Texas (Houston, Dallas/Fort Worth, San Antonio, Austin). Closest comparable to Brohn on customer segment, price point ($170s-$300s), and incentive-driven GTM.
Emerging players
- CastleRock Communities: Texas-based homebuilder (subsidiary of D.R. Horton) operating in Houston, San Antonio, Austin, and Dallas-Fort Worth with focus on entry-level and first-time-buyer segments — directly comparable to Brohn's customer focus and price points.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Brohn Homes social profiles
Digital presenceBrohn Homes financial estimates
Financial estimateRevenue estimate
Valuation estimate
Brohn Homes leadership team
Management profileNumber of profiles
Brohn Homes funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Brohn Homes M&A and investment
M&A and investmentM&A1 record
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Brohn Homes
What does Brohn Homes do?
Brohn Homes designs, builds, and sells new single-family residential homes in planned communities across Texas markets (Austin, San Antonio, and Houston). Homes are delivered with the proprietary energIQ energy-efficiency package (EV-ready outlets, ENERGY STAR appliances, solar prep, sealed insulation, low-E windows, WaterSense fixtures, efficient HVAC) and a stated average build time of ~3.5 months, with customization available through an in-house Design Center.
Is Brohn Homes a public or private company?
Brohn Homes is a private company. It is classified as corporate owned and is currently operating.
When was Brohn Homes founded?
Brohn Homes was founded in 2002. It employs 51 to 100 people.
Where is Brohn Homes based?
Brohn Homes is headquartered in Austin, United States, in the North America region.
How does Brohn Homes make money?
Three revenue lines are on record. New Home Sales are the primary driver. The others are preferred Lender Services and design Center Customizations.
Who are Brohn Homes's main competitors?
Broad incumbents on record are D.R. Horton, PulteGroup and Lennar Corporation. Direct peers are M/I Homes, Tri Pointe Homes, Meritage Homes, HistoryMaker Homes, KB Home and LGI Homes. CastleRock Communities is listed as an emerging player.
Does Brohn Homes have an API?
No public API is recorded for Brohn Homes.
What industry is Brohn Homes in?
Brohn Homes's product category is Residential Homebuilding. Its primary akta.pro industry code is IMAFABAH, Residential Green / High-Performance Home Construction (Net-Zero, Passive House). Its NAICS code is 236117.