Fleurieu Cranes
Fleurieu Cranes is a privately held South Australian crane hire and lifting solutions provider operating 60+ mobile cranes (3T to 700T capacity) and a 250-person workforce. It serves mining, infrastructure, construction, renewable energy, and industrial customers across South Australia through wet/dry hire, specialist lifts, transport, and engineering services.
- Company typePrivate
- Founded2005
- HeadquartersAdelaide, Australia
- Headcount51–100
- GTM typeB2B
- OfferingServices
What Fleurieu Cranes does
Fleurieu Cranes is a privately held, 100% South Australian-owned crane hire and lifting solutions company established in 2005 and headquartered in Wingfield, South Australia. The company operates a fleet of 60+ mobile cranes spanning lift capacities from 3T to 700T, including the Liebherr LTM 1650-8.1 — Australia's largest road-compliant boom-on model with a 150m tip height configuration — and is supported by a 250-person workforce and a 3,785 sqm purpose-built workshop facility. Its technology stack centres on a dedicated Lift Study Centre using AutoCAD, Nearmap, KranXpert, CraniMAX, LICCON, and manufacturer-specific programs to produce computer-generated lift plans, alongside in-house metrology and laser tracking systems used for precision alignment during machinery relocation and industrial installations. The company holds ISO 45001:2018, ISO 14001:2015, and ISO 9001:2015 certifications plus Building Code 2016 compliance.
The business operates eight primary service lines: wet and dry crane hire, heavy lift, specialist lift, transport and logistics, access equipment hire, service and maintenance, machinery relocation, and the Lift Study Centre engineering service. Revenue is generated through quote-based project pricing on a pay-as-you-go basis, with no publicly disclosed rates; wet hire bundles cranes with qualified operators, riggers, supervisors, and engineers, while dry hire provides equipment-only rental with inspection and maintenance support. The go-to-market is enterprise field sales targeting project managers and contractors across mining, industrial, commercial construction, infrastructure, and renewable energy projects in South Australia, supported by an inside sales team, four depot locations, and a 24/7 emergency operations line.
Customers span five primary verticals — Renewable Energy, Infrastructure and Construction, Mining and Resources, Industrial and Manufacturing, and Power and Energy Infrastructure — with renewable energy (windfarm construction and turbine erection) emerging as a strategic growth segment aligned to the 700T crane's windfarm capabilities. Fleurieu Cranes also maintains a related-entity relationship with Macweld Crane Hire (150T and 230T Liebherr units) and a carbon-offset partnership with Trees for Life. Geographic operations are entirely concentrated in South Australia, including metropolitan Adelaide and regional locations in Clare and Port Augusta, with no disclosed expansion outside the state.
Fleurieu Cranes firmographics
Firmographics- Name
- Fleurieu Cranes
- Legal name
- Fleurieu Cranes
- Website
- https://fleurieucranes.com.au
- Company type
- Private
- Founded year
- 2005
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Fleurieu Cranes is a privately held South Australian crane hire and lifting solutions provider operating 60+ mobile cranes (3T to 700T capacity) and a 250-person workforce. It serves mining, infrastructure, construction, renewable energy, and industrial customers across South Australia through wet/dry hire, specialist lifts, transport, and engineering services.
- Ownership category
- akta.pro rank
Fleurieu Cranes industry classification
Industry- Product category
- Crane Hire and Lifting Solutions
- NAICS
- Specialized Freight Trucking (4842)
- SIC
- Construction Machinery & Equip (3531)
- akta.pro primary industry
- Cranes & Heavy Lifting Equipment Rental/Leasing (TLABAFAD)
- akta.pro secondary industries
- Cranes, Hoists & Rigging Equipment MRO (Mobile/Tower Cranes, Winches) (TLAKAHAE), Mobile & Crawler Cranes (IMAHAJAA)
Keywords
Where Fleurieu Cranes is headquartered
LocationHeadquarters
- HQ city
- Adelaide
- HQ country
- Australia
- HQ region
- Oceania
Offices4 records
Markets served
Fleurieu Cranes business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Supply Chain, Marketing or Sales, Others
Revenue model
- Crane Hire (Wet): Crane rental with qualified operators, riggers, supervisors, engineers, and office support. Includes standard and specialised lifting equipment, site inspection, and computer-generated lift plans.
- Crane Hire (Dry): Crane rental without operators. Pre and post inspections, maintenance support, phone troubleshooting, and if necessary onsite maintenance and repairs included.
- Transport and Logistics: Specialised transport solutions including tray top trucks, prime movers, flat top and drop deck semi trailers, and crane trucks for project logistics.
- Specialist Lift Services: Technical lift planning and execution for complex projects including windfarm, renewable, power infrastructure, tower crane erection/disassembly, and highly engineered lifts.
- Service and Maintenance: Repair and maintenance services for all crane makes and models including 250hr-1000hr services, CraneSafe repairs, LMI calibration, diagnostics, and insurance repairs.
- Lift Studies and Engineering: Project-specific lift studies developed by engineering team using CAD and simulation software for complex lifting requirements.
- Machinery Relocation: Heavy equipment moving, disconnections, decommissioning, laser tracking alignment, transport and full factory relocation services.
- Access Equipment Hire: Ancillary equipment including boom lifts, telehandlers, and scissor lifts for hire.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Usage-based | Pay-as-you-go | Crane hire services - Wet (with operators) and Dry (without operators) |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels6 records
Fleurieu Cranes product offering
Product offeringCore offering
Fleurieu Cranes provides end-to-end crane hire and lifting solutions from a fleet of 60+ mobile cranes (3T to 700T capacity), offering wet and dry hire, heavy and specialist lifts, transport and logistics, machinery relocation, and 24/7 service and maintenance. The company serves mining, infrastructure, construction, renewable energy, and industrial projects across South Australia, backed by an in-house Lift Study Centre for engineered lift planning.
Differentiator
Problem solved
Functional benefit
Products and services
- Wet and Dry Crane Hire
Quantifiable outcome
- Lift capabilities ranging up to 700T All-Terrain Liebherr
- +3 more outcomes
Companies that use Fleurieu Cranes
Customer profileNamed customers3 records
Segments5 records
Ideal customer profiles3 records
Fleurieu Cranes technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
Fleurieu Cranes partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered minor and core.
- Trees for LifeminorEnvironmental partnership to offset crane and vehicle carbon emissions as part of sustainability initiatives. Trees for Life is an Australian non-profit organization focused on landscape restoration in South Australia.
- Macweld Crane HirecoreRelated entity offering crane hire services with contact through Fleurieu Cranes. Operating from Wingfield location with email [email protected]. Mentioned as part of the Fleurieu Cranes ecosystem with 150T and 230T Liebherr cranes branded under Macweld.
Scale indicators6 records
Recent moves6 records
Expansion highlights5 records
Fleurieu Cranes competitors and assessment
Company assessmentBroad incumbents
- Kennards Hire: National Australian equipment rental chain with a broad range of lifting, access, and general hire equipment. Overlaps with Fleurieu on access equipment hire (boom lifts, scissor lifts, telehandlers) and competes for general contractor spend, though not a specialist crane operator.
- Coates Hire: Australia's largest equipment rental company (owned by Seven Group Holdings), offering cranes, access equipment, and a broad industrial rental catalogue nationwide. Comparable as a competitive incumbent in the broader equipment rental space, though much larger and more diversified than Fleurieu.
Direct peers
- Boom Logistics: Australia's largest publicly listed crane hire company (ASX:BLD), operating mobile, crawler, and tower crane fleets nationally across mining, construction, and infrastructure. Directly comparable in core service lines (wet/dry crane hire, heavy lift) and end markets, with a larger geographic footprint but overlapping value proposition.
- United Crane Hire: Australian crane hire company operating a fleet of mobile and all-terrain cranes for infrastructure, commercial, and industrial projects. Closely comparable business model (wet/dry hire, transport, labour) and end-market exposure.
- Marr Contracting: Australian heavy lift and crane specialist renowned for large-capacity crawler crane work on infrastructure, energy, and resources projects. Comparable to Fleurieu's specialist lift / heavy lift service line, particularly for complex engineered lifts on wind farms, power, and civil infrastructure projects.
- MultiLift Crane Hire: Mid-sized Australian crane hire operator with mobile crane fleet serving construction, industrial, and infrastructure clients. Directly comparable in scale, service model, and target customer segments.
- Tandem Crane & Rigging: Australian crane hire and rigging provider offering mobile cranes, rigging, and labour hire across construction and industrial sectors. Direct competitor in wet/dry crane hire with similar mid-market operator profile and customer mix.
- Sargent Cranes: Australian crane hire company providing mobile and crawler crane services to construction, industrial, and mining clients. Comparable mid-market operator with similar wet/dry hire service model and customer profile.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Fleurieu Cranes social profiles
Digital presenceFleurieu Cranes financial estimates
Financial estimateRevenue estimate
Valuation estimate
Fleurieu Cranes leadership team
Management profileNumber of profiles
Profiles2 records
Fleurieu Cranes funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Fleurieu Cranes M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Fleurieu Cranes
What does Fleurieu Cranes do?
Fleurieu Cranes provides end-to-end crane hire and lifting solutions from a fleet of 60+ mobile cranes (3T to 700T capacity), offering wet and dry hire, heavy and specialist lifts, transport and logistics, machinery relocation, and 24/7 service and maintenance. The company serves mining, infrastructure, construction, renewable energy, and industrial projects across South Australia, backed by an in-house Lift Study Centre for engineered lift planning.
Is Fleurieu Cranes a public or private company?
Fleurieu Cranes is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Fleurieu Cranes founded?
Fleurieu Cranes was founded in 2005. It employs 51 to 100 people.
Where is Fleurieu Cranes based?
Fleurieu Cranes is headquartered in Adelaide, Australia, in the Oceania region.
How does Fleurieu Cranes make money?
Eight revenue lines are on record. Crane Hire (Wet) is the primary driver. The others are crane Hire (Dry), transport and Logistics, specialist Lift Services, service and Maintenance, lift Studies and Engineering, machinery Relocation and access Equipment Hire.
Who are Fleurieu Cranes's main competitors?
Broad incumbents on record are Kennards Hire and Coates Hire. Direct peers are Boom Logistics, United Crane Hire, Marr Contracting, MultiLift Crane Hire, Tandem Crane & Rigging and Sargent Cranes.
Does Fleurieu Cranes have an API?
No public API is recorded for Fleurieu Cranes.
What industry is Fleurieu Cranes in?
Fleurieu Cranes's product category is Crane Hire and Lifting Solutions. Its primary akta.pro industry code is TLABAFAD, Cranes & Heavy Lifting Equipment Rental/Leasing, with a secondary code of TLAKAHAE, Cranes, Hoists & Rigging Equipment MRO (Mobile/Tower Cranes, Winches). Its NAICS code is 4842 and its SIC code is 3531.