Imperial Wealth
Imperial Wealth is a Melbourne-based private investment education platform offering matched betting courses, +EV sports tipping subscriptions, and cryptocurrency education, ASIC mining hardware, and hosting services to individual retail customers across Australia, the US, and the EU.
- Company typePrivate
- Founded2016
- HeadquartersMelbourne, Australia
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Imperial Wealth does
Imperial Wealth is a privately held Melbourne-headquartered investment education and services platform operating across two verticals: matched betting and sports tipping, and cryptocurrency education, mining, and trading. The betting division (operated through Irish-registered Champdale Limited) offers The Elites matched betting course, IW Sports +EV subscription tipping service, racing products, and proprietary software tools including UPZ² odds comparison, Sports/Racing/Middle Maximisers, and an hourly-updated Promo Finder. The cryptocurrency division (operated through Australian entities including Mining Store Pty Ltd and The Trustee for Imperial Wealth Crypto Trust) provides ASIC mining hardware sales and hosted mining in US, EU, and Australian facilities, alongside Crypto Academy, DeFi Academy, Advanced Trading Courses, and NFT education.
The platform is built around proprietary data-analytics infrastructure that powers odds comparison, +EV betting signal generation, and backtested trading strategies, supported by a 2,500+ member community and personal account managers providing 1-on-1 mentoring. Revenue is generated through a mix of recurring subscriptions (IW Sports at ~$247/month, Crypto Academy subscriptions starting at $62/month), one-time course purchases (Elites at $1,997, Advanced Trading Course up to $3,150), ASIC hardware sales (A$8,199-A$16,999 per unit), and managed hosting fees for ~3,000+ hosted miners. The company is bootstrapped and founder-owned, with three co-founders—Evan Tsaboukos (ex-Cash Kings), Will Wright and Callum Cameron (ex-MiningStore)—and an 11-50 person team. Imperial Wealth serves individual retail customers and side-income seekers in Australia, the US, and the EU, claiming approximately 12,168 successful clients and over $100M in lifetime member profits.
Imperial Wealth firmographics
Firmographics- Name
- Imperial Wealth
- Legal name
- Imperial Wealth
- Website
- https://imperialwealth.com
- Company type
- Private
- Founded year
- 2016
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Imperial Wealth is a Melbourne-based private investment education platform offering matched betting courses, +EV sports tipping subscriptions, and cryptocurrency education, ASIC mining hardware, and hosting services to individual retail customers across Australia, the US, and the EU.
- Ownership category
- akta.pro rank
Imperial Wealth industry classification
Industry- Product category
- Investment Education Services
- NAICS
- Gambling Industries (7132), Other Financial Investment Activities (5239)
- SIC
- Mining Machinery & Equip (No Oil & Gas Field Mach & Equip) (3532), Finance Services (6199)
- akta.pro primary industry
- Payments, Wallets & Cashiering for Sports Betting (MPAEACAG)
- akta.pro secondary industry
- Invoice, Billing & Subscription Payments (Crypto) (FSADAIAG)
Keywords
Where Imperial Wealth is headquartered
LocationHeadquarters
- HQ city
- Melbourne
- HQ country
- Australia
- HQ region
- Oceania
Offices5 records
Markets served
Imperial Wealth business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Marketing or Sales, Operations, Technology or R&D, Infrastructure, Supply Chain
Revenue model
- Betting Subscription Services: Recurring subscription revenue from IW Sports tipping service and related betting tools. Subscribers pay monthly, quarterly, biannually, or annually for access to sports tips, analysis, and advisory content.
- Educational Courses - Betting: One-time purchase courses including The Elites System (matched betting education), Middle Bet Accelerator, and Sports Trader Accelerator. Offered with payment plans.
- Crypto Trading Academy Subscriptions: Recurring subscription revenue from Crypto Academy and DeFi Academy trading services providing market research, education, charts, and trading signals.
- Educational Courses - Crypto: One-time purchase courses including Crypto Investing Course, Advanced Trading Course, and DeFi Trading Course for cryptocurrency education.
- ASIC Mining Equipment Sales: Sale of cryptocurrency mining hardware including Bitmain Antminer and Bitdeer SealMiner products. Miners can be purchased hosted (at company facilities) or shipped to customers.
- Mining Hosting Services: Ongoing hosting fees for miners hosted at company facilities in US, EU, and Australia. Includes power costs, maintenance, and support services.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | IW Sports monthly subscription |
| One time/ perpetual license | Multi-year contract | The Elites Matched Betting Course |
| Subscription | Monthly | Crypto Academy subscription |
| One time/ perpetual license | Multi-year contract | Crypto Education Courses |
| Unit Pricing | Pay-as-you-go | ASIC Mining Hardware |
| Freemium | Monthly | Free Account Access |
Go-to-market motion3 records
Distribution channels5 records
Marketing channels7 records
Imperial Wealth product offering
Product offeringCore offering
Imperial Wealth operates an investment education and services platform across two divisions. The Betting division delivers matched betting and sports betting education, +EV sports tipping subscriptions (IW Sports, IW Racing), and proprietary analytical software. The Cryptocurrency division sells ASIC mining hardware, provides hosted mining services at facilities in Australia, the US and the EU, and offers crypto and DeFi trading courses plus recurring research subscriptions (Crypto Academy, DeFi Academy). Revenue is generated through one-time course purchases, recurring subscriptions, mining hardware sales, and ongoing hosting fees.
Product overview
Imperial Wealth is an investment education and services platform offering two main divisions: Betting (sports betting education, matched betting courses, +EV sports tipping services, and betting tools) and Cryptocurrency (ASIC mining equipment sales and hosting, crypto trading education, DeFi courses, and crypto trading signals). The platform operates on a course/subscription model with products including The Elites System (matched betting education), IW Sports (sports tipping), Crypto Academy (trading research), DeFi Trading Course, and ASIC Mining services. Supporting infrastructure includes a Knowledge Center with free educational content, community access, 1-on-1 mentoring, and various tools such as calculators, promo finders, and odds comparison software. The betting division is operated by Champdale Limited, while the crypto division is operated by THE TRUSTEE FOR IMPERIAL WEALTH CRYPTO TRUST & MINING STORE PTY LTD.
Differentiator
Problem solved
Functional benefit
Products and services
- The Elites System
Quantifiable outcome
- 2,417% ROI generated for IW Sports pro tips members since 2018
- +5 more outcomes
Companies that use Imperial Wealth
Customer profileNamed customers12 records
Segments5 records
Ideal customer profiles4 records
Imperial Wealth technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature6 records
Imperial Wealth partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core and minor.
- Champdale LimitedcoreChampdale Limited is an Irish-registered private company (Company Number: 720459) that operates the Imperial Wealth Betting platform (imperialwealth.com/betting). It is part of the Imperial Wealth group and operates separately from the crypto division.
- THE TRUSTEE FOR IMPERIAL WEALTH CRYPTO TRUST & MINING STORE PTY LTDcoreAustralian entity operating Imperial Wealth Crypto services including mining equipment sales, hosting facilities, and cryptocurrency trading education. Part of the Imperial Wealth group.
- Cash KingsminorOriginal brand founded by Evan Tsaboukos before expanding to include Blockchain and Forex domains under the Imperial Wealth umbrella. Now integrated into the broader Imperial Wealth group.
- MiningStorecoreCo-founded by Will Wright and Callum Cameron in 2015, MiningStore is described as the largest supplier of cryptocurrency mining equipment and hosting facilities in the Southern Hemisphere. Now operating under the Imperial Wealth crypto division.
Scale indicators11 records
Recent moves5 records
Expansion highlights5 records
Imperial Wealth competitors and assessment
Company assessmentDirect peers
- Profit Accumulator: Matched betting education platform providing software tools, daily offers, and community access. Operates in the same matched betting education niche as Imperial Wealth's betting division with overlapping product set.
- Compass Mining: Bitcoin mining hosting marketplace and services provider connecting customers with hosting facilities. Directly comparable to Imperial Wealth's hosted mining operations across global facilities.
- OddsMonkey: UK-based matched betting education and tools platform offering odds comparison software, calculators, and community for matched bettors. Directly comparable to Imperial Wealth's Elites System and Sports Maximiser offerings.
- Coin Bureau: Large crypto education and research platform offering courses, news, and analysis. Comparable to Imperial Wealth's Crypto Academy and DeFi Academy subscription services in the crypto investor education category.
- Genesis Mining: One of the largest cloud and hosted crypto mining operators globally, offering mining hosting and hashrate contracts. Directly comparable to Imperial Wealth's mining hosting and ASIC mining equipment business.
- Team Profit: Matched betting and sports betting tips service offering subscription-based tips and tools. Direct competitor in the +EV sports tipping space where Imperial Wealth's IW Sports operates.
Broad incumbents
- Smarkets: Sports betting exchange platform offering peer-to-peer betting markets. Adjacent to Imperial Wealth's betting business — exchanges are the infrastructure that matched bettors at Imperial Wealth use, making them a relevant incumbent in the broader betting ecosystem.
- Marathon Digital Holdings: Publicly listed large-scale Bitcoin mining operator with significant hosting and self-mining operations. Comparable as a broader incumbent in the crypto mining infrastructure space where Imperial Wealth operates at smaller scale.
- Bitdeer: Publicly listed crypto mining hosting and ASIC miner manufacturer; Imperial Wealth is a reseller of Bitdeer SealMiner products. Directly comparable mining hardware supplier and hosting competitor at greater scale.
Emerging players
- Easy Crypto: Cryptocurrency broker and education provider in Australia/NZ offering crypto purchasing plus learning content. Comparable as a regional crypto education and onboarding player serving a similar target customer to Imperial Wealth's Crypto Academy.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks7 records
Key highlights7 records
Customer concentration
Imperial Wealth social profiles
Digital presenceImperial Wealth financial estimates
Financial estimateRevenue estimate
Valuation estimate
Imperial Wealth leadership team
Management profileNumber of profiles
Profiles5 records
Imperial Wealth funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Imperial Wealth M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Imperial Wealth
What does Imperial Wealth do?
Imperial Wealth operates an investment education and services platform across two divisions. The Betting division delivers matched betting and sports betting education, +EV sports tipping subscriptions (IW Sports, IW Racing), and proprietary analytical software. The Cryptocurrency division sells ASIC mining hardware, provides hosted mining services at facilities in Australia, the US and the EU, and offers crypto and DeFi trading courses plus recurring research subscriptions (Crypto Academy, DeFi Academy). Revenue is generated through one-time course purchases, recurring subscriptions, mining hardware sales, and ongoing hosting fees.
Is Imperial Wealth a public or private company?
Imperial Wealth is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Imperial Wealth founded?
Imperial Wealth was founded in 2016. It employs 11 to 50 people.
Where is Imperial Wealth based?
Imperial Wealth is headquartered in Melbourne, Australia, in the Oceania region.
How does Imperial Wealth make money?
Six revenue lines are on record. Betting Subscription Services are the primary driver. The others are educational Courses - Betting, crypto Trading Academy Subscriptions, educational Courses - Crypto, ASIC Mining Equipment Sales and mining Hosting Services.
Who are Imperial Wealth's main competitors?
Direct peers on record are Profit Accumulator, Compass Mining, OddsMonkey, Coin Bureau, Genesis Mining and Team Profit. Broad incumbents are Smarkets, Marathon Digital Holdings and Bitdeer. Easy Crypto is listed as an emerging player.
Does Imperial Wealth have an API?
No public API is recorded for Imperial Wealth.
What industry is Imperial Wealth in?
Imperial Wealth's product category is Investment Education Services. Its primary akta.pro industry code is MPAEACAG, Payments, Wallets & Cashiering for Sports Betting, with a secondary code of FSADAIAG, Invoice, Billing & Subscription Payments (Crypto). Its NAICS code is 7132 and its SIC code is 3532.