Valoo
Valoo Oy is a Finnish FTTH internet service provider founded in 2019 that builds and operates a 100% fiber optic network delivering symmetric broadband to residential, business, MDU, and wholesale customers across 50+ municipalities in Finland.
- Company typePrivate
- Founded2019
- HeadquartersHelsinki, Finland
- Headcount101–250
- GTM typeB2B and B2C
- OfferingServices
What Valoo does
Valoo operates a one-stop-shop go-to-market, bundling physical fiber connection and broadband service into a single contract with no connection, installation, or maintenance fees in campaign areas. Its consumer brand "Valoo Netti" (M/L/XL tiers) retails at €49.90–€79.90/kk after a €24/kk promotional year, with bundled WiFi 7 (eero Max 7) routers. Business customers are served through Valoo Yritys Lite, Pro, Etätyö, and Kiinteistö plans with SLA tiers and add-ons (static IP, firewall, mobile backup). Housing cooperatives are addressed via Valoo Taloyhtiönetti, while a wholesale division sells capacity (100M–10G), IP transit, NNI services, and co-location to other operators. Adjacent revenue streams include Valoo TV streaming, F-Secure cybersecurity bundling, and hardware sales. Distribution is split between a self-serve consumer portal (OmaValoo), dedicated enterprise and MDU field sales teams, and a wholesale channel. The company is led by CEO Vesa Kemppainen with a CXO team including CFO Vesa Koivula, CRO Klaus Varis, CTO Pasi Huuppola, and CBDO Juha Häkämies, and a Director of M&A and Strategy (Eero Kettunen), signaling continued inorganic growth alongside organic buildout.
Valoo firmographics
Firmographics- Name
- Valoo
- Legal name
- Valoo Oy
- Website
- https://valoo.fi
- Company type
- Private
- Founded year
- 2019
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Valoo Oy is a Finnish FTTH internet service provider founded in 2019 that builds and operates a 100% fiber optic network delivering symmetric broadband to residential, business, MDU, and wholesale customers across 50+ municipalities in Finland.
- Ownership category
- akta.pro rank
Valoo industry classification
Industry- Product category
- Fiber Optic Internet Services
- NAICS
- Wired Telecommunications Carriers (517111)
- SIC
- Communications Services, Nec (4899)
- akta.pro primary industry
- Fiber-to-the-Home (FTTH) Operators (HDAIACAB)
- akta.pro secondary industries
- Fiber ISPs (FTTH/FTTP Retail Providers) (HDAIADAE), Fiber-to-the-Premises (FTTP/FTTH) Broadband Providers (HDAIABAC), Fiber-to-the-Premises/Building (FTTP/FTTB) Operators (HDAIACAC)
Keywords
Where Valoo is headquartered
LocationHeadquarters
- HQ city
- Helsinki
- HQ country
- Finland
- HQ region
- Europe
Offices56 records
Markets served
Valoo business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Infrastructure, Personnel, Operations, Technology or R&D, Marketing or Sales
Revenue model
- Residential Fiber Subscriptions: Monthly recurring subscription fees from residential customers for fiber internet connections. Plans include Valoo Netti M (500/500 Mbps), L (1000/1000 Mbps), and XL (2000/2000 Mbps) with promotional pricing of €24/kk for first 12 months, then standard rates of €49.90-79.90/kk.
- Business/Enterprise Fiber Subscriptions: Monthly recurring fees from business customers including Valoo Yritys Lite and Valoo Yritys Pro plans with symmetric speeds up to 8000M, SLA service levels, static IP addresses, and additional services like mobile backup connections and firewall services.
- Apartment Building (MDU) Connections: Bulk fiber connectivity solutions for housing cooperatives and apartment buildings, with per-apartment pricing and bundled services for common areas and individual units.
- Wholesale/Operator Services: Network infrastructure and capacity services sold to other operators, telecommunications providers, internet service providers, municipalities, and enterprises including fiber connections, capacity connections (100M to 10G), NNI services, IP-transit, equipment space, and power supply.
- Hardware Sales: WiFi 7 routers (eero Max 7) sold to customers at subsidized shipping costs. Standard retail price for router is €79, offered at delivery cost with subscription.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Valoo Netti M - 500/500 Mbit/s symmetric fiber connection for homes |
| Subscription | Monthly | Valoo Netti L - 1000/1000 Mbit/s symmetric fiber connection for homes |
| Subscription | Monthly | Valoo Netti XL - 2000/2000 Mbit/s symmetric fiber connection for homes |
| Subscription | Monthly | Valoo Yritys Lite - Business fiber with speeds 500-8000M |
| Subscription | Monthly | Valoo Yritys Pro - Premium business fiber with advanced services |
| Subscription | Monthly | Valoo Yritys Etätyö - Remote work fiber 1000/1000M |
| Subscription | Monthly | Valoo Yritys Kiinteistö - Property fiber 50-250M |
| Subscription | Monthly | Taloyhtiönetti (MDU) - Apartment building fiber packages |
Go-to-market motion3 records
Distribution channels4 records
Marketing channels6 records
Valoo product offering
Product offeringCore offering
Valoo builds and operates a 100% fiber-to-the-home (FTTH) network across Finland, delivering symmetric high-speed internet subscriptions to residential consumers (Valoo Netti), businesses (Valoo Yritys), housing cooperatives (Taloyhtiönetti), and wholesale telecom operators. The company operates a one-stop-shop model where the physical fiber connection and broadband service are bundled into a single contract with no connection, installation, or maintenance fees.
Product overview
Valoo is a Finnish fibre optic internet service provider offering a comprehensive portfolio of connectivity solutions. The product lineup centers on fibre-to-the-home (FTTH) internet services under the Valoo Netti brand (with M/L/XL speed tiers ranging from 500-2000 Mbit/s), complemented by business solutions (Valoo Yritys Lite, Pro, Etätyö, Kiinteistö) for enterprise customers, and wholesale services for telecom operators. Additional offerings include Valoo TV streaming, F-Secure cybersecurity add-on, and WiFi 7 routers. The company operates a one-stop-shop model where the fibre network and internet service are provided together without separate connection fees.
Differentiator
Problem solved
Functional benefit
Products and services
- Valoo Netti (Home Fiber Internet) Residential FTTH fiber internet subscription with symmetric speeds ranging from 500/500 Mbit/s (M tier) to 1000/1000 Mbit/s (L tier) up to 2000/2000 Mbit/s (XL tier). Includes a WiFi 7 router at no extra cost, no connection, installation, or maintenance fees on campaign areas. Promotional pricing of €24/kk for first 12 months, then standard rates from €49.90-79.90/kk. Designed for households needing reliable connectivity for remote work, studying, streaming, gaming, and general use.
- Valoo Taloyhtiönetti (Housing Cooperative Fiber) Bulk fiber connectivity solution for apartment buildings, housing cooperatives (taloyhtiöt), row houses, and multi-dwelling units. Custom fiber solutions with per-apartment pricing and bundled services for common areas and individual units. No investment required from the housing cooperative. Pricing varies by building type and number of apartments.
- Valoo Yritys Lite Business fiber internet subscription for small and growing companies. Symmetric speeds from 500 to 8000 Mbps, wireless router with RJ45 and WiFi connectivity, fixed monthly pricing covering planning, excavation, installation, connection, and terminal. SLA Basic service level included. Optional static IP address as add-on. Designed for businesses needing reliable enterprise-grade connectivity without complex add-ons.
- Valoo Yritys Pro Premium business fiber connection for business and property locations with advanced services. Includes guaranteed monitored connection, fixed static IP address, mobile backup connection, firewall service, and SLA service levels (Yritys SLA, Yritys Pro, Yritys 24/7). RJ45 or fiber delivery interface. Network monitoring and internal network solutions included. Designed for mission-critical business connectivity.
- Valoo Yritys Etätyö (Remote Work Fiber) Fiber subscription for remote employees. Provides symmetric 1000M/1000M connection with Yritys SLA service level and business customer support. Month-to-month contract with 1 month termination period. Designed for businesses equipping remote workers with enterprise-grade fiber connectivity.
- Valoo Yritys Kiinteistö (Property Fiber) Fiber connectivity for commercial property clusters. Symmetric speeds 50-250M with cost-effective solutions for property owners. Products and services selectable per commercial space. Designed for shopping centers, business parks, and office buildings needing reliable and scalable connectivity.
- Wholesale Fibre Connections Wholesale fiber connectivity services for telecom operators, ISPs, municipalities, and service providers. Includes point-to-point connections, local fiber, and base station connections. Used by operators and infrastructure companies for network expansion and infrastructure sharing.
- Capacity Connections Ethernet-based capacity products from 100M to 10G for wholesale customers. Enables local and national network solutions. Used by operators and service providers to expand capacity and build network infrastructure.
- IP Transit High-quality internet connectivity service for operators and service providers with 1-10G capacity classes and redundancy services. Used by operators needing upstream internet connectivity.
- Co-location and Power Equipment space and power services for wholesale customers including AC 230V and battery-backed DC 48V power solutions. Enables operators and service providers to house network equipment in Valoo facilities.
- Network Operating Services Managed network services for fiber network owners including active device management, maintenance, customer management, and BNG services. Enables network owners to outsource operations to Valoo.
- eero Max 7 WiFi 7 Mesh Router WiFi 7 mesh router available through Valoo for premium home connectivity. Standard retail price €79, offered to Valoo subscribers at delivery cost (postimaksun toimituskulujen hinnalla). Bundled with Valoo Netti subscriptions or sold separately for premium home networking.
Quantifiable outcome
- Fiber network spans 3+ million meters of cable
- +2 more outcomes
Companies that use Valoo
Customer profileNamed customers1 record
Segments5 records
Ideal customer profiles4 records
Valoo technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Valoo partnerships and signals
Strategic signalPartnerships
13 partnerships are on record, tiered minor and core.
- FC HakaminorFootball club participating in Valoo Kohti sponsorship program supporting Finnish sports.
- KuPS (Kuopion Palloseura)minorFootball club participating in Valoo Kohti sponsorship program.
- FC LahtiminorFootball club participating in Valoo Kohti sponsorship program.
- FC Santa ClausminorFootball club in Rovaniemi participating in Valoo Kohti sponsorship program.
- Pesä YsitminorPesäpallo (Finnish baseball) team participating in Valoo Kohti sponsorship program.
- Malmin Palloseura (MPS)minorFootball club in Helsinki participating in Valoo Kohti sponsorship program.
- Puijon PesisminorPesäpallo team in Kuopio participating in Valoo Kohti sponsorship program.
- Paavo Nurmi GamescoreMajor athletics event in Turku and IAAF World Athletics bronze label meeting. Valoo is a continuing sponsor with goal of Diamond League status by 2029.
- Helmi BasketminorFinnish basketball team (U20 national champions) participating in Valoo Kohti sponsorship program.
- Oulun LippominorPesäpallo organization in Oulu participating in Valoo Kohti sponsorship program.
- Savon Pallo (SaPa)minorFootball club in Savonlinna participating in Valoo Kohti sponsorship program.
- Geomatikk FinlandcoreGeomatikk Finland is responsible for Valoo's cable location services in Finland. Only Geomatikk's location information is approved by Valoo. They provide a customer portal for cable location inquiries and damage prevention.
- Individual Athletes (Konsta Alatupa, Lenni Yli-Kiikka, Henri Altomaa, Rafael Riiali, Pinja Järvi)minorIndividual athletes sponsored through Valoo Kohti program including sprinter, karting driver, rally driver, darts player, and shooting athlete.
Scale indicators6 records
Recent moves6 records
Expansion highlights6 records
Valoo competitors and assessment
Company assessmentDirect peers
- DNA (Telenor Finland): DNA, now part of Telenor, is one of Finland's largest telecom operators offering fiber broadband, mobile, and pay-TV. It is a direct head-to-head competitor to Valoo in the Finnish residential and business broadband market.
- Lounea: Lounea is a Finnish regional fiber operator offering FTTH to homes and businesses, primarily in southern and western Finland. Like Valoo, it focuses on fiber-only infrastructure and serves housing cooperatives and SMEs, making it a very close direct peer.
- Cinia: Cinia is a Finnish network operator providing fiber infrastructure, capacity, and wholesale connectivity services to operators and public sector. It is a direct peer in the wholesale/fiber infrastructure layer that overlaps with Valoo's wholesale and operator services.
- Karjaan Puhelin (KP): Karjaan Puhelin is a Finnish regional operator offering fiber broadband and traditional telecom services in the Karjaa/Raseborg area. It is a peer in the regional Finnish fiber ISP space, with comparable residential and small-business offerings.
- MPY Telecom (Mikkelin Puhelin): MPY Telecom is a Finnish regional telecom and fiber operator serving the Mikkeli/Eastern Finland region. It offers FTTH and business connectivity solutions similar to Valoo's residential and enterprise products, making it a comparable regional fiber peer.
- GlobalConnect: GlobalConnect is a major Nordic fiber infrastructure and ISP operator with significant Finnish operations. It offers wholesale fiber, capacity, and enterprise connectivity, directly comparable to Valoo's wholesale and business segments.
- Elisa: Elisa is Finland's largest telecom operator offering fiber broadband (Elisa Kuitu), mobile, and TV services to residential and business customers. It competes directly with Valoo in FTTH for homes, MDUs, and enterprise across Finland, with much broader scale and bundled offerings.
- Telia Finland: Telia Finland is a major fixed and mobile operator providing fiber, broadband, and TV services to consumers and businesses. It directly competes with Valoo's FTTH residential and enterprise offerings in cities where both have network coverage.
Emerging players
- Open Infra: Open Infra is a Nordic open-access fiber infrastructure provider building FTTH networks across multiple countries. Its open-access model and Nordic footprint make it a comparable emerging peer in the fiber infrastructure market.
Regional players
- Deutsche Glasfaser: Deutsche Glasfaser is a leading German fiber-to-the-home operator focused on rural and underserved areas. As a regional European FTTH challenger backed by infra-fund capital, it is comparable to Valoo's build-out strategy in Finland.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights7 records
Customer concentration
Valoo social profiles
Digital presenceValoo financial estimates
Financial estimateRevenue estimate
Valuation estimate
Valoo leadership team
Management profileNumber of profiles
Profiles8 records
Valoo subsidiaries and ownership
Company hierarchySubsidiaries1 record
Valoo funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Valoo M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Valoo
What does Valoo do?
Valoo builds and operates a 100% fiber-to-the-home (FTTH) network across Finland, delivering symmetric high-speed internet subscriptions to residential consumers (Valoo Netti), businesses (Valoo Yritys), housing cooperatives (Taloyhtiönetti), and wholesale telecom operators. The company operates a one-stop-shop model where the physical fiber connection and broadband service are bundled into a single contract with no connection, installation, or maintenance fees.
Is Valoo a public or private company?
Valoo is a private company. It is classified as private equity controlled and is currently operating.
When was Valoo founded?
Valoo was founded in 2019. It employs 101 to 250 people.
Where is Valoo based?
Valoo is headquartered in Helsinki, Finland, in the Europe region.
How does Valoo make money?
Five revenue lines are on record. Residential Fiber Subscriptions are the primary driver. The others are business/Enterprise Fiber Subscriptions, apartment Building (MDU) Connections, wholesale/Operator Services and hardware Sales.
Who are Valoo's main competitors?
Direct peers on record are DNA (Telenor Finland), Lounea, Cinia, Karjaan Puhelin (KP), MPY Telecom (Mikkelin Puhelin), GlobalConnect, Elisa and Telia Finland. Open Infra is listed as an emerging player. Deutsche Glasfaser is listed as a regional player.
Does Valoo have an API?
No public API is recorded for Valoo.
What industry is Valoo in?
Valoo's product category is Fiber Optic Internet Services. Its primary akta.pro industry code is HDAIACAB, Fiber-to-the-Home (FTTH) Operators, with a secondary code of HDAIADAE, Fiber ISPs (FTTH/FTTP Retail Providers). Its NAICS code is 517111 and its SIC code is 4899.