My NJ Injury Lawyer

What My NJ Injury Lawyer does

My NJ Injury Lawyer is a solo law practice based in Mountainside, New Jersey, operated by founder and principal attorney Howard P. Lesnik, Esq. The firm represents individual clients across all 21 New Jersey counties in two practice areas: personal injury (motor vehicle, truck, motorcycle, bus, pedestrian, hit-and-run, uninsured/underinsured motorist claims; slip-and-fall and premises liability; dog bites; medical malpractice; workers' compensation; and wrongful death) and criminal defense (DUI/DWI, drug charges, federal crimes, theft, gun charges, and related matters). It is not a technology company; the firm delivers legal services directly through the principal attorney, with a digital presence consisting of a website, blog, podcast, YouTube channel, and social profiles used for client acquisition and education.

The firm has no proprietary software, platform, or AI products. Its core assets are the attorney's credentials (board-certified trial attorney by the NJ Supreme Court, a credential held by roughly 2% of NJ's 75,000 lawyers), an A+ BBB rating, 5-star reviews across Avvo, Martindale, and Lawyers.com, and a published track record of settlements including several awards in the $400K to $1.05M range. Practice building relies on word-of-mouth referrals from past clients and other attorneys, supplemented by content marketing and SEO targeted at local search traffic across NJ counties.

The business model is professional services with two revenue streams: personal injury matters operate on a standard contingency fee (typically 33-40% of recovery), while criminal defense matters are billed hourly or via flat fee. Free 30-minute initial consultations are offered 24/7 via phone, email, and website contact forms. There are no enterprise contracts, no subscription products, no investors, no parent company, and no disclosed funding. The firm is entirely independent and owner-operated, with a stated headcount of 1-10 and no public revenue disclosure.

Name

My NJ Injury Lawyer

Legal name

Howard P. Lesnik, Esq.

Website

https://mynjinjurylawyer.com

Company type

Private

Founded year

2000

Operating status

Operating

Headcount range

1–10 employees

Short description

My NJ Injury Lawyer is a solo New Jersey law practice founded by Howard P. Lesnik, Esq. that represents individual clients statewide across all 21 NJ counties in personal injury, workers' compensation, medical malpractice, premises liability, and criminal defense matters.

Ownership category

akta.pro rank

Product category

Personal Injury and Criminal Defense Legal Services

NAICS

Offices of Lawyers (541110)

SIC

Services-Legal Services (8111)

akta.pro primary industry

Personal Injury & Insurance Defense (BPAHAAAM)

akta.pro secondary industry

Criminal Defense (BPAHAAAN)

Keywords

• Personal injury law
• Criminal defense services
• Legal representation
• Workers compensation
• Premises liability

Headquarters

HQ city

Mountainside

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Personal Injury Legal Services: Legal representation for personal injury claims including motor vehicle accidents, slip and falls, dog bites, medical malpractice, and wrongful death. Standard contingency fee arrangement typical for personal injury law where attorney fees are contingent on successful recovery.
2. Criminal Defense Legal Services: Criminal defense representation including DUI/DWI, drug charges, federal crimes, and other criminal matters. May be billed hourly or flat fee depending on case complexity.
3. Workers' Compensation: Representation for workplace injuries and workers' compensation claims in New Jersey.

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels10 records

Core offering

My NJ Injury Lawyer is a solo New Jersey law practice that provides legal representation in personal injury matters (motor vehicle accidents, slip and falls, medical malpractice, dog bites, workplace injuries, wrongful death) and criminal defense cases (DUI/DWI, drug charges, federal crimes). The firm is personally operated by board-certified trial attorney Howard P. Lesnik, Esq., offering free 24/7 consultations and serving clients across all 21 NJ counties on contingency, hourly, or flat-fee arrangements.

Product overview

My NJ Injury Lawyer is a single-location New Jersey personal injury and criminal defense law firm offering comprehensive legal services. The firm operates as a unified legal practice centered on its principal attorney Howard P. Lesnik, providing direct legal representation rather than a software product. The core offerings include Personal Injury Legal Services, Motor Vehicle Accident Representation, Slip and Fall Legal Services, Medical Malpractice, Workers' Compensation, and Federal & Criminal Defense. Supporting these core services are educational resources such as the NJ Car Accident Guidebook and NJ Car Insurance Buyer's Guide. The firm also provides county-specific injury lawyer services across 17 New Jersey counties. The practice does not offer a platform architecture, modules, or add-ons—clients engage directly with legal services delivered by the attorney and firm staff.

Differentiator

Problem solved

Functional benefit

Products and services

• Personal Injury Legal Services Comprehensive legal representation for individuals injured due to another party's negligence across New Jersey, covering various accident and injury claim types.
• Motor Vehicle Accident Representation Legal representation for victims of car, truck, motorcycle, bus, pedestrian, and hit-and-run accidents in New Jersey, including insurance threshold guidance and uninsured/underinsured motorist claims.
• Slip and Fall / Premises Liability Legal Services Legal representation for slip-and-fall and premises liability injuries on commercial properties, amusement parks, sidewalks, grocery stores, and apartment complexes caused by unsafe conditions such as snow, ice, or wet floors.
• Medical Malpractice Legal Services Legal representation for victims of medical negligence and malpractice in New Jersey healthcare settings.
• Workers' Compensation Legal Services Legal representation for employees injured on the job in New Jersey, helping them recover medical treatment coverage and wage replacement benefits through the state workers' compensation system.
• Federal & Criminal Defense Criminal defense representation in NJ municipal, superior, and federal courts covering DUI/DWI, drug charges, speeding tickets, financial crimes, forgery, gun charges, theft, underage gambling, pretrial detention, violation of probation, and federal pretrial release, plea bargains, sentencing guidelines, and subpoenas.

Quantifiable outcome

• $1,000,000 Settlement for Senior Attacked by Neighbor's Dog
• +5 more outcomes

Named customers4 records

Segments5 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators4 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• Console & Associates PC: New Jersey personal injury law firm with offices across multiple counties representing victims of car accidents, slip and falls, and other negligence claims. Direct peer in service offerings, geographic reach, and contingency-fee model.
• Garces, Grabler & LeBrocq: New Jersey-based personal injury and workers' compensation firm with multiple offices serving many of the same 21 NJ counties. Competes directly with My NJ Injury Lawyer for auto accident, slip and fall, and workers' comp cases in the NJ market using a similar contingency-fee model.
• Levinson Axelrod, LLC: New Jersey-based personal injury and workers' compensation firm with multiple county offices. Direct competitor across PI service lines and overlapping geographic coverage, with similar contingency-fee economics.
• Law Offices of Jonathan F. Marshall: New Jersey criminal defense and DWI firm with statewide coverage. Comparable to the criminal defense portion of My NJ Injury Lawyer's practice on DUI/DWI, drug charges, and traffic matters within the NJ market.
• Davis, Saperstein & Salomon: Established New Jersey personal injury firm with offices across the state handling auto, premises liability, and workers' comp matters. Directly comparable in practice area mix, NJ geographic focus, and contingency-fee business model.
• Law Offices of James J. Rho (NJ): Solo-to-small New Jersey personal injury and criminal defense practice serving multiple NJ counties. Most directly comparable to My NJ Injury Lawyer in size structure, mixed PI/criminal defense practice, and NJ-only geographic footprint.

Broad incumbents

• Morgan & Morgan: Largest U.S. personal injury law firm with significant New Jersey presence, operating a high-volume, advertising-led PI practice. Directly comparable to My NJ Injury Lawyer in core PI service lines (auto accidents, premises liability) but at vastly greater scale and with a paid-acquisition GTM motion.
• Cellino Law: Large U.S. personal injury firm with Northeast presence handling auto, truck, and premises liability cases. Comparable on PI practice scope but operates at much larger scale with a national brand and heavy advertising spend.

Regional players

• Stark & Stark (Stark Injury Law): Regional personal injury firm with New Jersey offices handling auto, premises liability, and workers' comp cases. Comparable in PI service mix and regional focus, with a multi-attorney model versus My NJ Injury Lawyer's solo structure.
• Wilentz Law (Wilentz, Goldman & Spitzer): Established New Jersey full-service law firm with a personal injury practice group. Comparable in NJ geographic focus and personal injury offering, though broader and litigation-led rather than pure PI plaintiff practice.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/lesniklaw
• YouTubeyoutube.com/@mynjinjurylawyer7374
• Facebookfacebook.com/lesniklaw
• LinkedInlinkedin.com/company/my-nj-injury-lawyer-howard-p-lesnik-esq

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about My NJ Injury Lawyer