Lotus Hospitality

What Lotus Hospitality does

Lotus Hospitality Management is a privately held third-party hotel management company headquartered at 670 Albemarle Drive Suite 1000 in Shreveport, Louisiana. Founded approximately 1985, the company has operated continuously for 40 years and currently manages a portfolio of seven branded hotel properties concentrated in northwest Louisiana (Shreveport, Bossier City, and Natchitoches). The portfolio spans select-service and all-suite segments operated under franchise agreements with three major U.S. hotel franchisors: Marriott (Springhill Suites Bossier City-Louisiana Downs), Hilton (Hampton Inn Shreveport Airport, Hampton Inn & Suites South Shreveport, Hampton Inn Natchitoches, and Home2 Suites Shreveport), and Choice Hotels (Sleep Inn & Suites Shreveport Medical Center and Comfort Suites Bossier City-Louisiana Downs).

The company's core offering is outsourced hotel asset management for property owners and investors, supplemented by project development services covering ground-up developments and property improvement renovations. Underlying technology is characterized as industry-standard hospitality management tools for labor management, quality assurance, financial reporting, and RevPAR optimization, with no proprietary AI/ML or patented systems disclosed. Distribution is conducted entirely through the franchise brand channels — properties are listed and booked on Hilton.com, Marriott.com, and ChoiceHotels.com, drawing on those brands' central reservation systems and loyalty programs. Local owner acquisition relies on a sales-led GTM emphasizing direct relationships with property owners and investors, franchisor relationships, and community engagement in the northwest Louisiana market.

Lotus monetizes via management fees on managed hotel assets and fees from project development engagements. Pricing is not publicly disclosed; room rates are set by the franchisors. The company targets two customer segments: (1) hotel owners and investors seeking professional third-party management of hospitality assets (primary, B2B) and (2) business and leisure travelers staying at managed properties (secondary, end consumer of rooms). No revenue, headcount, funding, or ownership structure is publicly disclosed; the company appears independently owned and operates without institutional investor backing based on available data.

Name

Lotus Hospitality

Legal name

Lotus Hospitality Management

Website

https://lotushospitalitymanagement.com

Company type

Private

Founded year

1985

Operating status

Operating

Headcount range

51–100 employees

Short description

Lotus Hospitality Management is a privately held, Shreveport, Louisiana-based third-party hotel management company founded in 1985. It operates a seven-property portfolio of select-service and all-suite hotels franchised under Hilton, Marriott, and Choice Hotels across northwest Louisiana.

Ownership category

akta.pro rank

Product category

Hotel Management Services

NAICS

Hotels (except Casino Hotels) and Motels (72111)

SIC

Hotels & Motels (7011), Real Estate Agents & Managers (For Others) (6531)

akta.pro primary industry

Hospitality (Hotels & Resorts) Asset Management (BPAJAMAE)

akta.pro secondary industry

Hospitality (Hotel) Property Management (BPAJAGAG)

Keywords

• Hotel management services
• Hospitality asset management
• Hotel franchise operations
• Project development services
• Third-party hotel operator

Headquarters

HQ city

Shreveport

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others, Technology or R&D

Revenue model

1. Hotel Asset Management: Manages hotel properties on behalf of owners/investors. Revenue is generated through management fees and operational oversight of hospitality assets.
2. Project Development Services: Provides project management services for hotel developments and renovations, including ground-up developments and property improvement renovations.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels3 records

Core offering

Lotus Hospitality Management is a third-party hotel management company that acquires and manages hotel franchises (Marriott, Hilton, Choice Hotels) on behalf of property owners and investors. Services span hotel asset management (operations, sales/marketing, accounting/finance) and project development services for ground-up developments and property improvement renovations. The company currently manages a seven-property portfolio concentrated in northwest Louisiana.

Product overview

Lotus Hospitality Management provides comprehensive hotel management services across a portfolio of seven branded hotel properties operating under franchise agreements with major hospitality chains including Hilton (Hampton Inn, Home2 Suites), Marriott (Springhill Suites), and Choice Hotels (Sleep Inn, Comfort Suites). The company offers integrated services encompassing property operations, sales and marketing, accounting and finance, and project development services. Their managed properties span the Shreveport-Bossier City area in Louisiana, including extended-stay, select-service, and all-suite hotel formats.

Differentiator

Problem solved

Functional benefit

Products and services

• Hotel Asset Management End-to-end hotel management services for property owners and investors, covering operations, sales/marketing, accounting/finance, quality assurance, labor management, financial reporting, and RevPAR optimization across franchised properties.
• Project Development Services Project management services for hotel development and renovation, including ground-up developments and property improvement renovations, leveraging established relationships with contractors, lenders, and franchisors.
• Springhill Suites by Marriott Bossier City-Louisiana Downs All-suite hotel in Bossier City, Louisiana, managed by Lotus Hospitality under the Marriott franchise, featuring spacious suites and vibrant lobbies with flexible work, meeting, and relaxation spaces.
• Hampton Inn & Suites by Hilton South Shreveport Hotel near Louisiana State University-Shreveport with 84 guest rooms, fitness center, indoor pool, free WiFi and hot breakfast, and 648 sq. ft. of event space; operated under Hilton franchise.
• Hampton Inn by Hilton Shreveport Airport Hotel adjacent to Shreveport Regional Airport with 79 guest rooms, free 24-hour shuttle, 624 sq. ft. meeting space, free hot breakfast and WiFi, operated under Hilton franchise.
• Home2 Suites by Hilton Shreveport Extended-stay hotel in Shreveport's southern retail district featuring an outdoor saltwater pool, free breakfast, and kitchen-equipped suites, operated under Hilton franchise.
• Sleep Inn & Suites by Choice Hotels Shreveport Medical Center Hotel along I-49 offering free WiFi, hot breakfast, fitness center, business center, and indoor pool/hot tub, operated under Choice Hotels franchise.
• Hampton Inn by Hilton Natchitoches Hotel near I-49 close to Northwestern State University with 74 guest rooms, 392 sq. ft. meeting space, free hot breakfast and WiFi, operated under Hilton franchise.
• Comfort Suites by Choice Hotels Bossier City-Louisiana Downs All-suite hotel in Bossier City with suites 25% larger than traditional rooms, featuring an indoor pool, lounge/bar, fitness center, free WiFi and hot breakfast, operated under Choice Hotels franchise.

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Four partnerships are on record, tiered core.

• Marriott International (Springhill Suites)coreChannel Partner/ Reseller/ DistributorManages Springhill Suites by Marriott Bossier City-Louisiana Downs property. Operates under Marriott brand standards and distributes rooms through Marriott's reservation system and loyalty program.
• Hilton (Hampton Inn, Home2 Suites)coreChannel Partner/ Reseller/ DistributorManages multiple Hilton properties including Hampton Inn by Hilton Shreveport Airport, Hampton Inn & Suites South Shreveport, Hampton Inn by Hilton Natchitoches, and Home2 Suites by Hilton Shreveport. Properties operate under Hilton brand standards with booking through Hilton.com.
• Choice Hotels (Sleep Inn)coreChannel Partner/ Reseller/ DistributorManages Sleep Inn & Suites by Choice Hotels Shreveport Medical Center property. Operates under Choice Hotels brand with distribution through ChoiceHotels.com and Choice Privileges loyalty program.
• Choice Hotels (Comfort Suites)coreChannel Partner/ Reseller/ DistributorManages Comfort Suites by Choice Hotels Bossier City-Louisiana Downs property. Operates under Choice Hotels brand standards with access to the franchisor's marketing, reservations, and loyalty programs.

Scale indicators3 records

Recent moves5 records

Expansion highlights3 records

Direct peers

• TPG Hotels & Resorts: Third-party management company operating branded full-service, select-service, and extended-stay hotels under Marriott, Hilton, Hyatt, and other franchisors. Comparable in operating a multi-brand franchise portfolio for institutional and individual owners with management and renovation service lines.
• Sage Hospitality Group: Asset manager and operator of branded and independent hotels under Hilton, Marriott, and other flags. Comparable third-party operator model focused on owner returns with full operations, asset management, and project development capabilities similar to Lotus's service mix.
• LBA Hospitality: Third-party hotel management company operating Hilton, Marriott, IHG, and Hyatt select-service and extended-stay properties. Comparable mid-sized multi-brand operator with similar service lines including operations, revenue management, and renovations.
• Winegardner & Hammons Hotel Group: Family-owned third-party hotel manager and developer operating branded and independent hotels under Hilton, Marriott, and other franchisors. Comparable full-service operator model with similar brand mix and owner-investor focus, although more regionally concentrated in the Midwest/Southeast.
• Crestline Hotels & Resorts: Third-party hotel management company operating branded full-service, select-service, and extended-stay hotels under major franchisors including Hilton, Marriott, and Choice Hotels. Directly comparable in business model—fee-based management for property owners across multiple franchise brands—though larger and more geographically dispersed than Lotus.
• Newport Hospitality Group: Third-party management company operating Hilton, Marriott, Hyatt, and IHG select-service and extended-stay hotels on behalf of owners. Similar mid-sized franchise-focused operator serving institutional and individual property investors with operations and renovation capabilities.
• Hospitality Ventures Management Group (HVMG): Third-party hotel operator focused on branded full-service, select-service, and extended-stay properties under Hilton, Marriott, IHG, and Hyatt. Comparable as a mid-sized third-party manager delivering asset management, operations, and renovation services to owners.
• Remington Hospitality: Third-party hotel operator and asset manager running branded full-service, select-service, and resort properties under major franchisors. Directly comparable business model of providing management and asset management services to property owners under multi-brand franchise agreements.
• Prism Hotels & Resorts: Third-party hotel manager operating branded Hilton, Marriott, IHG, and Choice properties across the US. Highly comparable as a mid-sized franchise-focused operator serving owner-investors with similar service offerings (operations, renovation, asset management).

Broad incumbents

• Aimbridge Hospitality: One of the largest third-party hotel management companies in North America, operating across Hilton, Marriott, Hyatt, IHG, and Choice brands. Directly comparable as a multi-franchise third-party operator serving owner-investors, but operating at vastly greater scale and geographic breadth than Lotus.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Lotus Hospitality