What NowHere Media does

NowHere Media GmbH is a Berlin-based Emmy-nominated studio founded by Felix Gaedtke and Gayatri Parameswaran that designs virtual and augmented reality experiences for film production companies, nonprofits, media organisations, and brand partners. The studio operates a project-based professional services model, producing commissioned immersive titles across 360° video, interactive 6DoF VR, mixed reality, AR, and multisensory installations, with most projects co-financed by cultural institutions, foundations, or EU programs. Its portfolio spans roughly a dozen titles, including the Emmy-nominated and Peabody-winning 'You Destroy. We Create.' (Ukraine cultural heritage), 'Darkening' (depression, Venice premiere), 'Ancestral Secret VR' (Q'ero Nation, Peru), 'Berlin 2037' (VR bicycle installation), and the ALIPH AR mobile application for cultural heritage protection.

The studio's core technology stack centers on photogrammetry, volumetric capture, animation, spatial sound, interactivity design, and multisensory installation engineering, with each project assembling a bespoke team around those disciplines. Distribution is multi-channel: high-prestige film festivals (Venice, SXSW, IDFA, DOK.Leipzig, SIGGRAPH), museum exhibitions (Museum für Gestaltung, MEET Digital Culture Centre), Meta Quest TV, Apple App Store, Google Play, and iOS/Android. Revenue is project-based, with no publicly disclosed pricing, no announced funding rounds, and ownership remaining with the two founders; the company is privately held and operates without disclosed external institutional investors.

Name

NowHere Media

Legal name

NowHere Media GmbH

Website

https://nowheremedia.net

Company type

Private

Founded year

2018

Operating status

Operating

Headcount range

1–10 employees

Short description

NowHere Media GmbH is a Berlin-based Emmy-nominated studio that designs virtual and augmented reality experiences for film production companies, nonprofits, media organisations, and brand partners, using photogrammetry, volumetric capture, and spatial sound to produce social-impact immersive documentaries distributed across festivals, museums, and major app platforms.

Ownership category

akta.pro rank

Product category

Immersive Media Production (VR/AR/XR Studio)

NAICS

Motion Picture and Sound Recording Industries (512), Independent Artists, Writers, and Performers (71151)

SIC

Services-Motion Picture & Video Tape Production (7812)

akta.pro primary industry

Immersive/Interactive Animation (AR/VR/Real-Time) (MPAHACAN)

akta.pro secondary industries

Virtual Theater, Comedy & Performing Arts (Digital Performances) (MPAGAOAF), STEM & Lab Simulation Media (Virtual Labs, AR/VR) (EDAGALAF)

Keywords

• Immersive storytelling
• Virtual reality production
• Augmented reality experiences
• Mixed reality documentaries
• XR creative studio

Headquarters

HQ city

Berlin

HQ country

Germany

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales

Revenue model

1. Immersive Experience Production for Partners: NowHere Media works with film production companies, nonprofits, media organisations and brand partners to create impactful VR/AR stories. Revenue appears to come from project-based production fees and co-commissioning arrangements with cultural institutions and foundations.

Go-to-market motion1 record

Distribution channels6 records

Marketing channels5 records

Core offering

NowHere Media is an Emmy-nominated studio in Berlin designing virtual and augmented reality experiences powered by evocative storytelling. The studio produces immersive VR/AR/MR projects covering human rights, conflict, social justice, and the climate crisis, working with film production companies, nonprofits, media organisations, and brand partners. Deliverables include 360° documentaries, interactive 6DoF VR, mixed reality documentaries, AR mobile applications, immersive audio walks, and multisensory installations, distributed via app stores, VR platforms, and physical exhibitions at festivals and museums.

Product overview

NowHere Media is an Emmy-nominated studio in Berlin designing virtual and augmented reality immersive experiences powered by evocative storytelling. The company operates a portfolio of distinct XR products spanning mixed reality documentaries (Shan), VR experiences (Ancestral Secret VR, Darkening, KUSUNDA, Home After War, Berlin 2037), 360 films (You Destroy. We Create.), AR applications (ALIPH AR, Teenbook India), immersive audio walks (Behind The Scenes), and a language revitalization platform (REVIVE). Each product addresses specific social impact themes including human rights, conflict, social justice, climate crisis, cultural heritage protection, and health education. The offerings function as independent projects rather than a unified platform with modules.

Differentiator

Problem solved

Functional benefit

Products and services

• Shan — Among Humans, Saints and Snow Leopards A mixed reality documentary exploring the complex relationship between inhabitants of the Indian Himalayas and the endangered snow leopards, addressing human-animal conflict through immersive storytelling for global audiences.
• REVIVE An EU-first platform for Community-Centered Language REVItalisation powered by Heritage-Led Storytelling and Digital Innovation in Europe, featuring an online archive, XR narratives, and interactive community exhibitions to preserve and celebrate linguistic heritage.
• Ancestral Secret VR An interactive virtual reality experience co-created with the Q'ero Nation in Peru, placing users in the sacred landscape of the Vilcanota mountain range to explore indigenous Inca spiritual knowledge through 360° video and 3D animation.
• You Destroy. We Create. A 25-minute 360-degree documentary capturing how Ukrainian art and culture have become targets of the ongoing war, featuring artists protecting, rebuilding, and creating art in war-torn Ukraine; available on Meta Quest TV.
• Dark Rooms An immersive documentary and virtual safe space for exploring non-normative sexual practices and desires, featuring novel consent mechanics and virtual meetings with actual practitioners.
• Darkening An animated immersive film using interactive 6DoF virtual reality to address depression, following protagonist Ondřej through landscapes visualising his struggle with depressive episodes.
• ALIPH AR A mobile augmented reality application created with international NGO ALIPH, complementing a touring physical installation about protecting cultural heritage in areas of conflict through AR markers revealing 3D models and videos; available on the Apple App Store in both location-based and standalone at-home modes.
• Berlin 2037 A multi-sensory cyber-physical VR installation connecting a physical bicycle to a virtual reality headset, inviting users to ride into a teenage girl's vision of a Berlin with friendlier mobility infrastructure.
• KUSUNDA A documentary VR experience where users meet Hima as she reminds her grandfather of his forgotten mother tongue, navigating the narrative by speaking words in the endangered Kusunda indigenous language.
• Home After War A room-scale interactive VR experience following an Iraqi father returning to Fallujah to face the threat of improvised explosive devices (IEDs), exploring the tragedy unfolding in his home.
• Behind The Scenes An immersive audio walk helping users understand how the internet works, available on iOS and Android and presented as part of the Planet Digital exhibit at the Museum für Gestaltung.
• Teenbook India An augmented reality mobile application supplementing Indian school books to provide adolescents with comprehensive sexuality education, available on the Google Play Store.

Quantifiable outcome

• 75th Primetime Emmy Awards nomination for Outstanding Emerging Media Program
• +2 more outcomes

Named customers2 records

Segments4 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature7 records

Partnerships

Seven partnerships are on record, tiered core and minor.

• Vincent Productions GmbHcoreStrategic or Co-development PartnerVincent Productions GmbH is a co-development partner for the Berlin 2037 VR bicycle installation project. The company developed the experience in cooperation with NowHere Media and is listed as a key collaborator on this multi-sensory cyber-physical installation.
• STATE (Berlin-based cultural organization)coreStrategic or Co-development PartnerSTATE co-commissioned the Berlin 2037 project along with support from BMW Foundation Herbert Quandt and the STARTS program of the European Union. STATE serves as a key commissioning partner for this speculative fiction VR installation.
• Stiftung Berlin 2037minorStrategic or Co-development PartnerStiftung Berlin 2037 is referenced as a supporting foundation for the Berlin 2037 VR installation project, with a dedicated website for the artwork.
• ALIPH (International Alliance for the Protection of Heritage in Conflict Areas)coreStrategic or Co-development PartnerNowHere Media conceived ALIPH AR together with international NGO ALIPH. This mobile AR application complements a touring physical installation about protecting cultural heritage in areas of conflict. The project is aimed at raising awareness and funding for protection of cultural heritage.
• Q'ero NationcoreStrategic or Co-development PartnerAncestral Secret VR was made in co-creation with members of the Q'ero Nation, an indigenous community from Peru. The Q'ero people are described as the last Incas living in the heights of the Vilcanota mountain range, and their sacred dimension and ancestral rites are made visible through animation in the experience.
• Museum für GestaltungcoreStrategic or Co-development Partner'Behind the Scenes' immersive audio walk was part of the Planet Digital exhibit at the Museum für Gestaltung, a major design museum in Zurich, Switzerland.
• REVIVE Horizon EU ConsortiumcoreStrategic or Co-development PartnerREVIVE (Community-Centered Language REVItalisation powered by Heritage-Led Storytelling and Digital Innovation in Europe) is an EU-first platform project where NowHere Media contributes immersive technologies and storytelling to preserve and celebrate linguistic heritage through an online archive, XR narratives, and interactive community exhibitions.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Atlas V: Paris- and New York-based immersive content studio producing VR films and series with social impact themes, distributed across Meta Quest and festivals (Venice Immersive). Closely comparable in mission, format mix, and festival-circuit strategy to NowHere.
• Felix & Paul Studios: Montreal-based immersive VR/AR documentary studio producing cinematic 360° and volumetric VR content with major partners (NASA, SpaceX, National Geographic). Directly comparable to NowHere as an award-winning immersive documentary producer serving cultural institutions and global platforms.
• Penrose Studios: San Francisco-based VR animation studio producing narrative immersive experiences (Allumette, Arden's Wake). Comparable to NowHere as a VR-native narrative studio creating animated and interactive immersive stories with award recognition.
• Baobab Studios: Emmy-winning interactive VR animation studio behind animated immersive experiences (Invasion!, Asterigos). Comparable as an Emmy-recognized immersive content studio producing narrative VR with social themes, distributed on Meta Quest and other platforms.
• Innerspace VR: Paris-based VR production studio creating immersive narrative content including VR films and cultural installations. Comparable to NowHere in producing narrative VR for cultural institutions, festivals, and partner-commissioned projects.
• Within (VR studio): Los Angeles-based immersive content company producing and distributing VR films, series, and documentaries across Meta Quest VR. Comparable distribution channel and content mix to NowHere's documentary and festival-grade VR catalog.

Emerging players

• Ars Thanea: Warsaw-based immersive content and animation studio producing VR and AR experiences including VR films and cultural installations. Comparable to NowHere in European-base, immersive production services for brands and cultural institutions.
• Tender Claws: Los Angeles-based VR/AR studio producing interactive immersive experiences (The Under Presents, Virtual Virtual Reality). Comparable as a multi-format immersive studio with innovative interaction design, though more entertainment/commercial in focus.
• Realic: Miami-based photogrammetry and volumetric capture studio producing immersive cultural and heritage experiences. Comparable to NowHere in specializing in photogrammetry-driven immersive content for cultural heritage and museum contexts.

Broad incumbents

• RYOT / Yahoo Immersive: Immersive content arm historically producing VR journalism and documentaries on global social issues. Comparable to NowHere's journalism-rooted immersive storytelling, though operating as part of a much larger media portfolio.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/nowheremedia1
• LinkedInlinkedin.com/company/nowheremedia

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about NowHere Media