What Game Quitters does

Game Quitters is a For-Benefit corporation founded in 2015 by Cam Adair that operates a peer-to-peer support platform for individuals and families affected by compulsive video gaming. Its core offering is a structured recovery methodology built around a 90-day abstinence protocol grounded in neuroscience research on dopamine rebalancing, packaged as three consumer programs: Respawn (for gamers), Reclaim (for parents and families), and The Challenge (a 30-day post-quit curriculum), supplemented by a 12-week bespoke coaching tier with Cam Adair.

The platform is delivered through a digital infrastructure comprising a community forum (members from 95 countries, 10,000+ posts, 14,000+ journal entries in the past year), a Discord server, a Facebook parent support group, a YouTube library of 300+ videos totaling 3 million+ views, the Gaming the System podcast, and email marketing automation tied to quiz funnels and content downloads. A separate professional vertical — the Video Game Addiction Masterclass ($97, lifetime access) distributed through INTENTA Digital — targets mental health practitioners, while the founder's personal speaking practice, signed with CAMPUSPEAK, generates institutional revenue from universities and addiction conferences.

Monetization combines low-ticket one-time digital product sales ($27-$97), subscription coaching with custom pricing, paid speaking engagements, and PayPal donations. Distribution is direct-to-consumer via the website, with no third-party retail, no disclosed funding rounds, no parent company, and a minimal disclosed team (founder plus one named family coach). The business model is intentionally hybrid: independently sustainable through program and coaching revenue while maintaining free community resources, under a For-Benefit corporate structure with explicit social impact accountability.

Name

Game Quitters

Legal name

Game Quitters

Website

https://gamequitters.com

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

1–10 employees

Short description

Game Quitters is a For-Benefit corporation operating a global peer-support platform for video game addiction recovery, offering structured 90-day programs (Respawn, Reclaim), coaching, and clinical training to gamers, families, and mental health professionals.

Ownership category

akta.pro rank

Product category

Behavioral Health & Addiction Recovery Services

NAICS

Outpatient Mental Health and Substance Abuse Centers (621420)

akta.pro primary industry

Peer Support, Recovery Coaching & Sober Living Services (HLAFACAN)

akta.pro secondary industries

Substance Use Disorder Prevention & Recovery Services (BPAGACAE), Substance Use Recovery & Harm Reduction Support Services (BPAGAEAO)

Keywords

• Video game addiction
• Gaming disorder recovery
• Behavioral addiction support
• Online recovery programs
• Mental health education

Headquarters

HQ city

Venice

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Marketing or Sales, Technology or R&D, Operations

Revenue model

1. Paid Programs (Respawn, Reclaim, Masterclass): Online educational programs sold as one-time purchases or digital courses. Respawn guide for gamers, Reclaim for families, Masterclass for professionals at price points from $27 to $97.
2. Coaching Services: 12-week bespoke coaching programs for individuals and families. Includes weekly virtual group sessions, personalized coaching, and additional family coaching options.
3. Speaking Engagements: Founder Cam Adair speaks at conferences, universities, high schools, and events globally. Signed with CAMPUSPEAK higher education speaking agency.
4. The Challenge Program: 30-day mission-based challenge program for post-quitting life optimization, sold for $30.
5. Donations: One-time donations via PayPal accepted. Larger donations by contact. Community-supported funding model.

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels9 records

Core offering

Game Quitters provides online programs and peer support services to help individuals overcome video game addiction. The company sells structured recovery programs (Respawn for gamers, Reclaim for families), 12-week bespoke coaching with founder Cam Adair, and a clinical masterclass for mental health professionals. It also operates a free global community forum with members from 95 countries, a YouTube channel with 300+ educational videos, a podcast, and self-assessment tools.

Product overview

Game Quitters is a peer-to-peer support community for gamers and families struggling with video game addiction, offering a portfolio of programs and free resources. The core offerings include Respawn (an affordable online recovery program) and Reclaim (a family support program), supplemented by premium coaching services (Respawn Coaching - a 12-week bespoke program) and specialized training (Video Game Addiction Masterclass for professionals). Free resources include a peer support forum, YouTube channel with 300+ videos, the Gaming the System podcast, and a Hobby Tool for discovering alternative activities. The company operates on a 'For-Benefit' business model, providing free community support while offering paid programs for those who can afford additional services.

Differentiator

Problem solved

Functional benefit

Brands

• Respawn: An affordable online program to help gamers quit playing video games, described as 'the ultimate guide to quit playing video games.' Also includes a 12-week coaching program.
• Reclaim
• Masterclass
• The Challenge

Products and services

• Respawn An affordable online recovery program for gamers looking to quit playing video games, featuring curated content and a structured 90-day detox approach based on neuroscience research. Sold as a one-time purchase with lifetime access, with 360+ customers as of 2015-2016.
• Reclaim A family program designed to help parents, spouses, and loved ones support someone struggling with video game addiction and improve family dynamics. Sold as a one-time purchase.
• The Challenge A 30-day intentional mission-based program featuring daily challenges to help former gamers build new habits and live life to the fullest after quitting gaming. Priced at $30 as a one-time purchase.
• Video Game Addiction Masterclass An evidence-informed online workshop for mental health professionals to understand, identify, and treat video game addiction. Available for $97 with lifetime access.
• Respawn Coaching A bespoke 12-week coaching program providing world-class coaching with founder Cam Adair, including weekly virtual group sessions, personalized coaching, and additional family coaching options. Requires application; custom pricing.
• Game Quitters Community Forum A free peer support community for gamers and parents to interact, share journeys, and provide mutual encouragement on the path to recovery. Includes forum, Discord server, and Facebook parent group, with members from 95 countries.
• Gaming the System Podcast A weekly podcast covering video game addiction recovery, industry news, surprise mechanics, and inspiring stories from people who have overcome gaming disorder. Available on Apple Podcasts and Spotify.
• Hobby Tool A free interactive tool helping users discover new activities and hobbies to replace gaming, with filterable options across various categories (60+ hobby ideas).

Quantifiable outcome

• Research shows 90 days required for brain chemistry to rewire to normal dopamine sensitivity levels after quitting gaming
• +2 more outcomes

Named customers8 records

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Two partnerships are on record, tiered minor and core.

• E.P.I.C. (Everyday People Initiating Change)minorStrategic or Co-development Partner · 1 October 2016Partnership with E.P.I.C. to build a clean water well in Tanzania, Africa. Game Quitters community fundraised for the project and founder Cam Adair traveled to Tanzania to help implement the well and monitor the project. This represented Game Quitters' first 'giving back' project as a For-Benefit corporation.
• Dr. Daniel King / University of AdelaidecoreStrategic or Co-development Partner · 1 January 2016Partnership with Dr. Daniel King from the University of Adelaide in Australia to run a scientific study on Game Quitters' 90-day abstinence protocol - the '90 Day Detox'. This is a first-of-its-kind research study in academic literature to validate the effectiveness of the abstinence-based recovery approach. The partnership addresses the gap in academic research on gaming addiction treatment.

Scale indicators9 records

Recent moves7 records

Expansion highlights5 records

Broad incumbents

• Talkspace: Telehealth therapy platform that includes addiction and behavioral health therapists. Comparable as a paid channel where gamers could seek help, and a potential B2B partner or competitor for the same end users seeking professional support.
• Headspace: Mainstream mental wellness app with content on stress, sleep, and focus. Comparable as a consumer mental health subscription product occupying adjacent self-help mindshare for the same demographic of digital-native users.
• BetterHelp: Large online therapy marketplace. Addresses the same underlying need (mental health support) for the same population, with a more generalist offering that competes for the higher end of Game Quitters' coaching funnel.
• Pelago (formerly Quit Genius): Digital substance use management platform serving employers and health plans. Comparable as a clinically validated, payer-funded addiction treatment model — a blueprint Game Quitters could pursue, and a competitor for institutional contracts if it scaled clinically.

Emerging players

• Digital Detox: Brand and content platform focused on healthier relationships with technology. Comparable in mission around reducing compulsive screen use, but with a broader digital-wellness positioning rather than clinical addiction focus.

Direct peers

• HealthyGamer (HealthyGamerGG): Founder Dr. Alok Kanojia (Dr. K) built a massive YouTube channel and coaching practice around gamer mental health and behavioral addictions. Directly comparable in mission, audience (gamers), founder-led content model, and monetization through courses and coaching.
• Computer Gaming Addicts Anonymous: Twelve-step peer support fellowship for video game addiction. Comparable as a free, community-led support option for the same population, representing indirect competition for community-driven recovery engagement.
• reSTART Life: US-based residential program for internet and video game addiction recovery. Comparable as an early pioneer in gaming/internet addiction treatment, though serves a higher-acuity, residential segment rather than Game Quitters' digital self-serve model.
• GameAware: UK-based nonprofit providing support for gamers and families affected by gaming addiction. Comparable audience (gamers and parents), peer-support orientation, and education-and-advocacy mission, though operates as a charity rather than a paid-program business.

Others

• INTENTA Digital Health: Digital health training provider that Game Quitters partners with for Gaming Disorder Clinical Training. Comparable as a vector into B2B clinical training for gaming disorder, and an indirect competitor for the professional education revenue line.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/channel/UCTbbu5C5sq9VStQD2gvIN_g
• Facebookfacebook.com/GameQuitters
• LinkedInlinkedin.com/company/gamequitters

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Game Quitters