Johnson Law Firm

Name

Johnson Law Firm

Legal name

Johnson Law Firm S.C.

Website

https://johnsonlawfirmsc.com

Company type

Private

Founded year

2005

Operating status

Closed

Headcount range

1–10 employees

Ownership category

akta.pro rank

Product category

Legal Services

NAICS

Offices of Lawyers (54111)

SIC

Services-Legal Services (8111)

akta.pro primary industry

Personal Injury & Insurance Defense (BPAHAAAM)

akta.pro secondary industry

Family & Private Client (Trusts & Estates) Law (BPAHAAAK)

Keywords

• Criminal defense services
• Family law representation
• Personal injury law
• Estate planning services
• OWI defense

Headquarters

HQ city

Appleton

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales

Revenue model

1. Legal Services - Professional Services Billing: The firm charges clients for legal services rendered. Revenue is generated through professional services fees for criminal defense, family law, car accident/personal injury representation, and estate planning (wills). The firm offers a free initial phone consultation as a customer acquisition mechanism.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

Johnson Law Firm S.C. is a solo-practitioner law firm in Appleton, Wisconsin, that provides legal representation to individuals in four practice areas: criminal defense and OWI defense (felonies, misdemeanors, traffic tickets, restraining orders); family law (divorce, custody, placement, paternity, guardianships); car accident personal injury claims; and wills/estate planning. All matters are personally handled by Attorney Steven Johnson, with client acquisition driven by free initial phone consultations and secure online payments processed through LawPay.

Product overview

Johnson Law Firm S.C. is a single-location law firm operating as a unified legal services practice under Attorney Steven Johnson. The firm offers four core legal service areas: Aggressive Criminal & OWI Defense, Family Law, Car Accidents (personal injury), and Wills (estate planning). These services are not separate software products or modules but rather distinct practice areas of a traditional law firm, all delivered through in-person consultations and representation in Appleton, WI and the greater Fox Valley area.

Differentiator

Problem solved

Functional benefit

Products and services

• Aggressive Criminal & OWI Defense Criminal defense legal services covering felonies, misdemeanors, traffic tickets, restraining orders, and OWI (Operating While Intoxicated) cases for individuals facing criminal charges in the Appleton and greater Fox Valley area.
• Family Law Family law representation including divorce/legal separation, custody and placement of children, paternity establishment, restraining orders, and guardianships for minor children and adults, serving individuals and families in Appleton and the greater Fox Valley area.
• Car Accidents (Personal Injury) Personal injury legal services for car accident victims, handling compensation claims for medical expenses, lost wages, and pain and suffering against insurance companies, for individuals in the Appleton and greater Fox Valley area.
• Wills (Estate Planning) Estate planning services including will creation to protect legacy and ensure loved ones are taken care of, serving clients in Appleton and the greater Fox Valley area ranging from minimal assets to high-valued estates.

Segments4 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• LawPayminorOthersThird-party payment processing platform used by the firm for secure online client payments. Clients can make payments through the secure.lawpay.com portal linked on the firm's website.

Scale indicators2 records

Recent moves4 records

Others

• Avvo: Online legal directory and services marketplace connecting consumers with attorneys. Comparable as a digital channel for client acquisition and legal services marketing that small law firms like Johnson Law Firm must contend with for consumer attention and lead generation.

Broad incumbents

• LegalZoom: Online legal services platform offering wills, estate planning, and basic legal document services. Comparable as an alternative channel for some of Johnson's services (particularly wills/estate planning), representing a potential substitute provider rather than a direct courtroom competitor.
• Cordell & Cordell: National family law firm with significant focus on divorce, custody, and family-related matters. Comparable as a firm specializing in family law services overlapping with Johnson's family law practice, though operating at a much larger national scale.

Direct peers

• Herrling Clark Law Firm Ltd. Appleton, WI-based law firm offering personal injury, criminal defense, and family law services. Directly comparable as a multi-practice consumer law firm serving the same Fox Valley geographic market with overlapping practice areas.
• Wessels & Wessels Law Firm: Appleton, WI-based law firm offering criminal defense, personal injury, and family law services. Directly comparable as a multi-practice consumer law firm in the same Fox Valley geographic market with overlapping practice areas.

Regional players

• Habush Habush & Rottier S.C. Wisconsin-based law firm specializing in personal injury and consumer legal services with offices across the state. Comparable as a regional multi-practice consumer law firm operating in the same Wisconsin market with overlapping personal injury and consumer defense offerings.
• Cannon & Dunphy S.C. Wisconsin-based law firm with multiple offices providing personal injury, criminal defense, and family law services. Comparable as a Wisconsin multi-practice consumer law firm competing for similar client profiles across overlapping practice areas.
• Hupy and Abraham S.C. Wisconsin personal injury law firm with offices statewide including Appleton. Comparable as a Wisconsin-based consumer law firm with overlapping personal injury practice and a larger marketing/scale profile relative to solo firms.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/191156158885
• LinkedInlinkedin.com/company/johnson-law-firm-sc

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Johnson Law Firm