Royal Caviar Club

What Royal Caviar Club does

Royal Caviar Club (RCC), founded in 2015 and headquartered in Hong Kong, is a private food and beverage company that curates, distributes, and sells premium caviar and adjacent luxury gourmet products. The company sources A-grade caviar — including Royal Cristal (hybrid sturgeon, 8-year maturation), Imperial Ossetra (Russian sturgeon, 10-year), and Imperial Beluga Rare (over 15-year maturation from the Caspian Sea) — directly from certified sustainable farms, applying traditional Malossol production methods. The product portfolio extends beyond caviar tins into proprietary caviar cakes and tarts (Original Caviar Cake, Hokkaido Cheesecake, Ruby, Black Diamond, Crepe Cake, and a Uni Tart curated by two-Michelin-star Chef Maxime Gilbert), luxury gift hampers pairing caviar with Highland Park whisky, Kweichow Moutai, Saicho sparkling tea, and Besserat de Bellefon / Pol Roger / Dom Pérignon champagne, plus proprietary accessories such as the Caviar Ring temperature-control disc (food-grade ice maintaining 3°C–6°C for up to one hour), mother-of-pearl serving items, and the Signature Gold Box. RCC sells primarily through a Shopify-powered direct-to-consumer e-commerce store with same-day Hong Kong courier delivery and two retail pickup points at ifc mall (Central) and World Trade Center (Causeway Bay); pricing spans HK$700 to HK$36,000 on caviar SKUs and HK$1,180 to HK$6,900 on hampers.

The business operates a hybrid go-to-market combining DTC e-commerce with enterprise/B2B demand. The customer base spans five primary segments: ultra-high-net-worth individuals for personal consumption and gifting; two- to three-Michelin-star restaurants (notably Écriture) for signature dishes; premium private banks such as HSBC Premier Elite and DBS Bank for VIP client entertainment; five-star hotels and luxury hospitality groups; and corporate gifting accounts for Chinese New Year, Mid-Autumn Festival, and year-end celebrations. Demand generation leans on experiential marketing — hosted caviar appreciation masterclasses, branded tasting events with luxury partners (Rolls Royce, Louis XIII, MetaBev, Beau Joie, Simpson Marine), and editorial recipe content — supplemented by Instagram, Facebook, email marketing via Klaviyo and Mailchimp, and PR coverage. RCC is represented by Russian-born caviar expert Oxana Dragun ("The Caviar Lady") and led by founder Vison; in September 2025 the company received strategic investment from Hong Kong family office TGG Enterprises Limited to fund international expansion, with no public listing or additional institutional investors disclosed.

Name

Royal Caviar Club

Legal name

Royal Caviar Club Limited

Website

https://royalcaviarclub.com

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

51–100 employees

Short description

Royal Caviar Club is a Hong Kong-based premium caviar curator and retailer serving ultra-high-net-worth consumers, Michelin-starred restaurants, and luxury brand partners via DTC e-commerce, retail pickup, and hosted tasting experiences across its Beluga, Ossetra, and Royal Cristal product lines.

Ownership category

akta.pro rank

Headquarters

HQ city

Hong Kong

HQ country

Hong Kong SAR China

HQ region

Asia

Offices4 records

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Marketing or Sales, Personnel, Operations, Technology or R&D, Infrastructure

Revenue model

1. Premium Caviar Sales: Direct-to-consumer and B2B sales of premium caviar products sourced from sustainable farms worldwide. Products include Beluga, Ossetra, Baerii, and Royal Cristal varieties in various sizes. Revenue generated through one-time purchase transactions with prices ranging from $700 to $36,000 HKD depending on variety and quantity.
2. Caviar-Infused Gourmet Products: Sales of proprietary caviar cake creations including Original Caviar Cake, Caviar Hokkaido Cheesecake, Caviar Ruby Cake, Caviar Black Diamond Cake, and RCC Caviar Crepe Cake. These products combine caviar with gourmet desserts and are priced from $980 to $10,000 HKD.
3. Luxury Gift Hampers and Sets: Curated gift packages combining caviar with champagne, whisky, gourmet foods, and luxury accessories. Products include Caviar Discovery, Epicurean Deluxe Package, Moutai Hamper, Highland Park & RCC Giftset, and The Royal Tower, priced from $1,180 to $6,900 HKD.
4. Champagne and Spirits Sales: Sales of premium champagne brands including Besserat de Bellefon, Pol Roger, Dom Pérignon, and accessories. Also includes Moutai liquor gift sets and Highland Park whisky for gifting occasions.
5. Caviar Appreciation Experiences: In-person educational experiences including caviar tasting classes, tasting sessions, and pairing masterclasses. Priced at HK$6,000 for 6 guests with additional guests charged HK$1,500 per person. Generates revenue while building brand awareness and customer relationships.
6. Corporate Events and Private Dining: Bespoke catering and event services for corporate clients, luxury brand partnerships, and private celebrations. Revenue generated through partnerships with banks, luxury brands, and hospitality venues for exclusive tasting events.

Pricing tiers

Go-to-market motion3 records

Distribution channels6 records

Marketing channels8 records

Core offering

Royal Caviar Club sources, curates, and sells premium A-grade caviar varieties (Royal Cristal, Imperial Ossetra, Imperial Beluga Rare, Caspian Reserve, Baerii) alongside proprietary caviar cakes and tarts, curated luxury gift hampers paired with champagne and spirits (Besserat de Bellefon, Pol Roger, Dom Pérignon, Moutai, Highland Park), serving accessories (Mother of Pearl plates and spoons, Caviar Rings, crystal glassware), and paid caviar appreciation classes. The offering targets ultra-high-net-worth consumers and luxury-sector B2B clients through a Shopify e-commerce storefront, Hong Kong retail pickup, same-day cold-chain delivery, corporate gifting, and hosted tasting events.

Product overview

Royal Caviar Club is a premier distributor of high-quality caviar, champagne, and luxury accessories based in Hong Kong. The product portfolio centers on premium caviar varieties (Royal Cristal Caviar, Imperial Ossetra Caviar, Imperial Beluga Rare) sourced from sustainable farms worldwide. The offering expands into caviar cakes and tarts (Original Caviar Cake, Caviar Hokkaido Cheesecake, Caviar Ruby Cake, Caviar Black Diamond Cake, RCC Caviar Crepe Cake, Original Caviar Uni Tart), luxury gift sets (Highland Park & RCC Giftset, Epicurean Deluxe Package, Moutai Hamper, The Royal Tower, Caviar & Champagne Dreams, Caviar Discovery), accessories (Mother of Pearl Plate, Gold/Silver Caviar Ring, Handmade Crystal Mini Shot Glass, Signature Gold Box, Velvet Bag Set), champagne selections (Besserat de Bellefon range), and experiential offerings (Caviar Appreciation Class). The company positions itself at the intersection of luxury dining and culture, emphasizing traditional production methods, premium quality, and caviar education.

Differentiator

Problem solved

Functional benefit

Brands

• Royal Cristal Caviar: Premium caviar product line featuring Acipenser Schrenckii x Huso Dauricus sturgeon, 8 years maturation, known for elegant, buttery and creamy taste.
• Imperial Ossetra Caviar
• Imperial Beluga Rare

Products and services

• Royal Cristal Caviar Premium hybrid caviar from Acipenser Schrenckii x Huso Daurius sturgeon (8-year maturity), with firm crisp texture, elegant buttery creamy taste, and long aftertaste. Targeted at caviar connoisseurs seeking entry-level premium caviar for personal enjoyment, gifting, and pairings.
• Imperial Ossetra Caviar Premium caviar from Acipenser Gueldenstaedtii Russian sturgeon (10-year maturity), featuring firm texture with complex, full-bodied taste and light nutty notes with long aftertaste. Mid-tier premium offering for connoisseurs and luxury gifting.
• Imperial Beluga Rare The pinnacle of caviar hierarchy from Huso Huso Dauricus beluga sturgeon (over 15-year maturity) sourced from the Caspian Sea, with soft delicate texture, legendary taste, and subtle rich sea notes. Ultra-premium caviar for collectors, luxury gifting, and pinnacle pairings.
• Original Caviar Cake 'Shape of my heart' Heart-shaped version of the Original Caviar Cake, layering creamy potato salad, smoked salmon, egg yolk and egg white, crowned with Royal Cristal Caviar. Designed for romantic occasions, anniversaries, and luxury gifting.
• Original Caviar Cake Signature cake layering creamy potato salad, smoked salmon, egg yolk and egg white, crowned with Royal Cristal Caviar. Available in 10cm (100g caviar), 14cm (250g caviar), and 20cm (500g caviar) sizes for 2–4, 8–10, and 15 guests.
• Caviar Hokkaido Cheesecake Original recipe pairing Hokkaido cream cheese and Fromage blanc at 69°C for silky texture. Combines baked and non-baked cheesecake, available in 10cm (30g), 14cm (100g), and 20cm (200g) caviar sizes.
• Caviar Ruby Cake Hokkaido cheesecake combined with French strawberry purée and crowned with caviar. Sweet, elegant dessert format for celebrations and gifting.
• Caviar Black Diamond Cake French vanilla Hokkaido cream cheese and Italian mascarpone combined with Valrhona Caraibe 66% chocolate and 100% dark cocoa paste, finished with caviar. Premium chocolate-focused dessert offering.
• RCC Caviar Crepe Cake

Quantifiable outcome

• Global caviar market growing at estimated 8% CAGR over past decade, expected to maintain 7-9% CAGR through 2035
• +1 more outcomes

Named customers8 records

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration13 records

Feature3 records

Partnerships

14 partnerships are on record, tiered flagship, core and minor.

• HSBC Premier EliteflagshipGTM or Marketing Partner · 1 October 2025Exclusive partnership hosting record-setting luxury tasting events at HSBC Premier Elite Wealth Centre (Guinness World Records 'Highest Bank in a Building' at 393m height). RCC partnered with Louis XIII cognac to present unprecedented sensory experiences for HSBC's ultra-high-net-worth clients. Events featured five grades of caviar paired with corresponding vintage Louis XIII cognacs.
• DBS BankcoreGTM or Marketing Partner · 1 October 2025Co-hosted 'Caviar Appreciation Night' luxury experience at intimate Central venue. Twenty carefully selected DBS clients experienced guided caviar tasting led by expert Oksana Dragun. Event featured five different caviar varieties with educational components on caviar history, culture, and proper tasting techniques.
• MetaBevflagshipStrategic or Co-development Partner · 1 October 2025Partnership for MetaBev's 35th anniversary celebration spanning six cities and connecting eight premier bars globally. RCC established tasting bars at Cloud 39 (The Henderson's 39th floor) and synchronized celebrations with venues in Ulaanbaatar, Venice, Tokyo, Singapore, Sydney, Amsterdam, and London. Each bar's mixologist created 'time'-themed cocktail paired with RCC premium caviar.
• Louis XIIIflagshipGTM or Marketing Partner · 1 October 2025Collaborative tasting experiences pairing Royal Caviar Club caviar with Louis XIII cognac vintages. Featured pinnacle pairing of Imperial Iranian Beluga caviar with Louis XIII Rare Cask (requiring 100 years of aging). Events held at HSBC Premier Elite Wealth Centre 99th floor venue.
• Caviar CakerycoreStrategic or Co-development Partner · 1 September 2025Collaborative development of innovative caviar cheese mooncake for Mid-Autumn Festival 2025. Six months of development testing over fifty formula combinations. Product featured white chocolate crispy shell, Hokkaido mascarpone, three cheese types, and 15 grams of Royal Caviar Club premium caviar. Ranked #1 by CSP Times.
• ROUCOUcoreStrategic or Co-development Partner · 1 September 2025Hong Kong's first cheese omakase brand partnered with Caviar Cakery and Royal Caviar Club for caviar cheese mooncake collaboration. ROUCOU's founder explained the collaboration as contemporary interpretation of Chinese traditional festivals, maintaining cultural essence while embracing global innovation.
• Beau Joie ChampagneminorGTM or Marketing Partner · 1 August 2018Exclusive Hong Kong launch event for Beau Joie Champagne at Editus showroom surrounded by vintage LV furniture and art. Royal Caviar Club provided caviar tasting experience alongside champagne launch celebrations.
• Simpson Marine / Lagoon CatamaransminorGTM or Marketing Partner · 1 May 2017Asian Launch event for Lagoon Seventy 7 catamaran hosted at Aberdeen Boat Club's Middle Island Club House. Royal Caviar Club provided premium caviar and champagne service on open terrace with nautical-themed luxury lifestyle setting. Partner brands included Bentley and Audi.
• Rolls Royce Motor CarsflagshipGTM or Marketing Partner · 1 March 2017Official sponsor at Rolls Royce Bespoke Event held at Hong Kong showroom. Royal Caviar Club provided premium caviar alongside bespoke design demonstrations by Rolls-Royce designers and John Lobb Master Bootmaker. Collaboration showcased excellence in modern design and luxury.
• Asia World Polo / Genaviev.CominorGTM or Marketing Partner · 1 December 2016Polo After Dark event at KEE Club, Hong Kong. RCC sponsored luxury evening that raised funds for Riding for the Disabled (RDA). Event featured 200 guests including polo players and Hong Kong social elite.
• Michelin-Starred Restaurants and Five-Star HotelscoreChannel Partner/ Reseller/ DistributorRoyal Caviar Club's global partner network includes Michelin restaurants and five-star hotels. Company references sourcing partnerships with these establishments for caviar distribution and menu collaborations. Specific restaurant named: Écriture (two Michelin stars) with exclusive caviar menu collaboration.
• SaichominorGTM or Marketing PartnerInclusion of Saicho Hojicha sparkling cold-brewed tea in Caviar Discovery and Caviar Cake & Hojicha Dreams gift hampers. Award-winning tea featured in festive gifting selections alongside RCC caviar products.
• Moutai (Kweichow Moutai)coreGTM or Marketing PartnerMoutai Hamper combines Moutai Bulao Liquor Gift Box with Caspian Reserve Caviar, Bellota Iberico ham, Signature Gold Box, and mini shot glass pitcher set. East-meets-West luxury gifting concept targeting Chinese New Year and premium corporate gifting.
• Highland Park WhiskycoreGTM or Marketing PartnerCollaborative gift set combining Imperial Ossetra Caviar (50g) with Highland Park 18 Years Single Malt Whisky (700ml), whisky tumbler set, and mother of pearl spoons. Premium whisky and caviar pairing experience in luxury presentation format.

Scale indicators5 records

Recent moves6 records

Expansion highlights6 records

Market position

Competitive moat4 records

Customer concentration

• Facebookfacebook.com/royalcaviarclub
• Instagraminstagram.com/royalcaviarclub
• LinkedInlinkedin.com/company/royal-caviar-club

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Royal Caviar Club