Vetramil

What Vetramil does

Vetramil is a US-distributed veterinary skincare brand owned by Bfactory Health Products B.V., a privately held Dutch health products company founded in 2000. The brand sells a portfolio of honey-based wound care, dermatology, paw protection, and ear care products — ointments, sprays, paw wax, shampoo, and an ear solution called Auris — exclusively to veterinary professionals and pet owners in the United States, with a planned Canadian launch in Q3 2025. All formulations are built on a proprietary "special grade honey" developed from 1999 research at Wageningen University and Research by founders Dr. Tineke Creemers and Dr. Willem Jan Bosma; the honey is combined with active enzymes, low pH acidity, and a proprietary essential oil blend that discourages animal licking. Products are free of pharmaceutical substances, corticosteroids, antibiotics, and preservatives, and are differentiated from competitor honey products by a sterilization process that eliminates Clostridium spores while preserving enzyme activity.

The company operates a dual-channel commercial model. Direct sales flow through vetramilpro.com, a B2B portal requiring veterinary professional registration, alongside a separate consumer-facing site at vetramil.com. Wholesale distribution runs through three major US veterinary supply platforms — Covetrus, MWI Animal Health, and Vetcove — giving the brand reach into the majority of US veterinary clinics. US operations are managed through Vetramil USA Inc., a New York–based corporate entity, while production and quality control remain under parent Bfactory's certified European manufacturing system. The brand actively invests in professional education through a Lunch & Learn clinic program and supports adoption via scientific publications and case studies.

Vetramil is part of a broader Bfactory portfolio that also includes Revamil, a parallel medical-grade honey wound care brand for human clinical use introduced in 2004 with international distribution. The veterinary line was developed from the same core technology with adaptations for ease of application on animal fur and skin. Pricing is small-ticket and unit-based, ranging from $6.51 for a 0.35 oz ointment up to $41 for a 3.53 oz size, with free US shipping over $50 and bundled starter kits priced at $50 (home) and $120 (clinic) to drive onboarding of new professional accounts. No revenue, headcount, or funding figures are publicly disclosed.

Name

Vetramil

Legal name

Vetramil

Website

https://vetramilpro.com

Company type

Private

Founded year

1999

Operating status

Operating

Headcount range

11–50 employees

Short description

Vetramil, a US brand of Dutch parent Bfactory Health Products B.V., sells honey-based wound care, dermatology, paw, and ear products to veterinary professionals and pet owners, distributed directly via a registration-gated B2B portal and through major US veterinary supply distributors.

Ownership category

akta.pro rank

Product category

Veterinary Skincare Products

SIC

Surgical & Medical Instruments & Apparatus (3841), Biological Products, (No Disgnostic Substances) (2836), Perfumes, Cosmetics & Other Toilet Preparations (2844)

akta.pro primary industry

Wound Care, Bandaging & Consumables (Dressings, Sutures, Staplers) (HLAMAFAF)

akta.pro secondary industry

Skin & Coat Therapy (Medicated/Hypoallergenic Shampoos) (HSANAAAL)

Keywords

• Veterinary skincare
• Honey wound care
• Animal skin care
• Pet wound healing
• Veterinary supplies

Headquarters

HQ city

Mooresville

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Marketing or Sales, Personnel, Technology or R&D

Revenue model

1. Product Sales: One-time transaction-based sales of veterinary skincare products including ointments, sprays, paw wax, shampoos, and ear care solutions. Products sold directly through professional e-commerce store and through veterinary distributors.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels4 records

Core offering

Vetramil manufactures and sells honey-based veterinary skincare products including ointments, sprays, paw wax, shampoos, and ear care solutions formulated with proprietary special grade honey, active enzymes, low pH, and essential oils. The products are designed to support natural wound healing and skin recovery in animals of all sizes, from small pets to livestock and exotic animals, and are sold primarily to veterinary professionals.

Product overview

Vetramil is a veterinary skincare product line developed by Bfactory Health Products B.V. from the Netherlands. All products are honey-based formulations with enzymes and essential oils designed for optimal animal skincare. The product portfolio includes Vetramil Ointment (for rough and irritated skin), Vetramil Spray (liquid spray for larger areas and sensitive spots), Vetramil Paw Wax (protective foot pad treatment), Vetramil Derma Shampoo (for dogs with sensitive skin), and Vetramil Auris (ear cleaning solution). Products are offered for both professional veterinary use and pet owners, with starter kits available for home and clinic use. The formulations are free of pharmaceutical substances, corticosteroids, antibiotics, and preservatives.

Differentiator

Problem solved

Functional benefit

Brands

• Revamil: Medical grade honey wound care products for human clinical use, introduced in 2004.

Products and services

• Vetramil Ointment Honey-based ointment designed for animals with rough and irritated skin. Contains high levels of natural honey enzymes and antioxidants with low pH to support skin purity and natural recovery, plus essential oils for skin maintenance and pleasant odor. Available in 0.35 oz, 1.06 oz, and 3.53 oz sizes.
• Vetramil Spray
• Vetramil Auris
• Vetramil Derma Shampoo
• Vetramil Paw Wax
• Bee Happy at Home! Starter Kit Home use starter bundle containing 2x Vetramil Ointment 1.06 oz, 2x Vetramil Spray 0.67 fl oz, 2x Vetramil Paw Wax 1.59 oz, 1x Vetramil Derma Shampoo 5.07 fl oz, and 1x Vetramil Auris 1.69 fl oz.
• Get Your Clinic Buzzin! Starter Kit Professional clinic starter bundle containing 1x Vetramil Ointment Display 12x 0.35 oz, 1x Vetramil Spray Display 6x 0.67 fl oz, 2x Vetramil Auris 1.69 fl oz, 1x Vetramil Spray 3.38 fl oz.

Quantifiable outcome

• Reduced antibiotic usage through effective natural wound care
• +2 more outcomes

Named customers3 records

Segments2 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Six partnerships are on record, tiered minor, core and flagship.

• Canadian Veterinary DistributorminorChannel Partner/ Reseller/ Distributor · 1 January 2025Partnership with Canadian distributor in development for Q3 2025 launch to expand Vetramil distribution into Canadian market.
• CovetruscoreChannel Partner/ Reseller/ DistributorMajor US veterinary supply distributor offering Vetramil products to veterinary clinics nationwide through their distribution network.
• MWI Animal HealthcoreChannel Partner/ Reseller/ DistributorUS veterinary distributor providing Vetramil product access to veterinary practices through their supply chain.
• VetcovecoreChannel Partner/ Reseller/ DistributorUS veterinary marketplace platform where Vetramil products are available for veterinary professionals.
• Bfactory Health Products B.V.flagshipStrategic or Co-development PartnerParent company established in 2000 that developed the original Revamil medical-grade honey technology for human wound care. Vetramil was developed as a veterinary product line using the same core technology with adaptations for animal use. All production occurs under Bfactory's certified quality system.
• Wageningen University and ResearchcoreStrategic or Co-development PartnerDutch university where founders Dr. Tineke Creemers and Dr. Willem Jan Bosma conducted the original scientific research project in 1999 that led to discoveries about honey composition effects on wound healing, paving the way for Bfactory and Vetramil.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Elanco Animal Health: Elanco is a major global animal health company with companion animal products including dermatology and therapeutic skin care lines. Comparable to Vetramil as a broad incumbent serving the same veterinary customer base with overlapping skin and wound care categories.
• Vetoquinol: Vetoquinol is a global animal health company with dermatology and skin care products for companion animals sold through veterinary professionals. Comparable to Vetramil as a broad incumbent operating in the same veterinary dermatology and skin care category with similar veterinary-channel distribution.
• Dechra Veterinary Products: Dechra is a global specialty veterinary pharmaceutical company selling dermatology, wound care, and other therapeutic products through veterinary channels. It is a broad incumbent comparable to Vetramil because it serves the same veterinary practice customer base with overlapping dermatology and wound care categories, though at much larger scale and broader portfolio.
• Zoetis: Zoetis is the world's largest animal health company, offering a broad portfolio including dermatology and wound care products for companion and livestock animals. It is a broad incumbent comparable to Vetramil as a veterinary-channel competitor with related dermatology and skin care offerings.

Direct peers

• Silver Honey (W.F. Young): Silver by W.F. Young sells manuka honey-based wound care and skin products specifically formulated for animals (dogs, horses, livestock). It is the most direct comparable to Vetramil because it competes head-to-head in the same honey-based wound and skin care category with similar active ingredient positioning and veterinary-channel distribution.
• Curicyn: Curicyn offers wound care and skin care solutions for animals, including hydrogel-based products used by veterinarians and pet owners. Comparable to Vetramil as a direct competitor in non-pharmaceutical veterinary wound treatment often sold through veterinary clinics and online channels.
• Manuka Vet: Manuka Vet specializes in medical-grade manuka honey wound care and dermatology products for veterinary use. Comparable to Vetramil as a direct competitor in the honey-based veterinary wound care category, often sold through veterinary clinics and animal hospitals.
• Vetericyn: Vetericyn produces animal wound care sprays, hydrogels, and skin care products for both companion and large animals. It is a direct peer as it competes in the same veterinary wound care category with a similarly broad product range (sprays, ointments, ear care) and similar B2B + DTC distribution strategy.

Emerging players

• Tomlyn (Vivaldis Health): Tomlyn sells pet wellness, dermatology, and supportive care products including wound and skin care items sold through veterinary clinics and pet specialty retail. Comparable to Vetramil as an emerging player in veterinary skin and wound care with similar specialty distribution and product overlap.
• Burt's Bees for Pets: Burt's Bees for Pets offers natural-ingredient grooming and skin care products (shampoos, paw treatments) for dogs. Comparable to Vetramil as an emerging competitor in the natural pet skin care category with overlapping shampoo and paw care SKUs, though primarily a retail pet brand rather than veterinary professional channel.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/vetramil-usa

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Vetramil