What Life Water does

Life Water Industries Sdn Bhd is a privately held Malaysian beverage manufacturer founded in 2002 and headquartered in Sandakan, Sabah. The company produces a diversified portfolio of affordable beverages organized into four categories: hydration (K2 Drinking Water, K2 Green Bottle, Sasa, Sabah Water), carbonated drinks (Tritonic isotonic electrolyte drink, 2more sparkling soda, Lemony), fruit drinks (KitZai Calamansi), and condiments (Twinine). Its core technology is a 17-stage drinking water purification process, complemented by 100% recycled PET (rPET) sustainable packaging and solar energy installations at its KKIP and Sandakan manufacturing plants.

The company operates three production facilities across Sabah — Sandakan (headquarters and primary plant), Lahad Datu (branch manufacturing), and Kota Kinabalu (via wholly-owned subsidiary Green Borneo Industries Sdn Bhd at KKIP Industrial Zone 4) — serving the East Malaysian market with a workforce of 501–1,000 employees. K2 is described as the leading bottled water brand in Sabah, supported by consecutive Excellence Achievement Awards from 2011 through 2023 and a Best Blood Campaign Organiser Award in 2022.

The business model is sales-led with an event-driven overlay. Revenue is generated through retail distribution, direct plant sales, distributor networks, and event sponsorship distribution across sporting events (Borneo Run, marathons, badminton tournaments) and community festivals. The company targets general consumers, sports and fitness communities, and rural/relief segments through pricing positioned at affordable quality. No institutional funding rounds, M&A activity, or external investment are disclosed; the company remains founder-owned by four co-founders led by Managing Director Mr. Liaw Hen Kong and Executive Director Mdm Chin Lee Ling.

Name

Life Water

Legal name

Life Water Industries Sdn. Bhd.

Website

https://lifewater.com.my

Company type

Private

Founded year

2002

Operating status

Operating

Headcount range

501–1,000 employees

Short description

Life Water Industries Sdn Bhd is a Malaysian bottled water and beverage manufacturer founded in 2002, headquartered in Sandakan, Sabah. It produces purified water, carbonated drinks, fruit drinks, and condiments under the K2 brand across three manufacturing plants serving East Malaysia.

Ownership category

akta.pro rank

Product category

Bottled Water and Beverages

NAICS

Bottled Water Manufacturing (312112), Soft Drink Manufacturing (312111), Beverage Manufacturing (3121)

SIC

Bottled & Canned Soft Drinks & Carbonated Waters (2086), Beverages (2080)

akta.pro primary industry

Bottled Water (Still, Sparkling, Enhanced) (CRADAHAC)

akta.pro secondary industry

Functional Hydration & Electrolyte Water Production (AFAFAFAH)

Keywords

• Bottled water manufacturing
• Drinking water purification
• Carbonated soft drinks
• Isotonic electrolyte drinks
• Beverage production

Headquarters

HQ city

Sandakan

HQ country

Malaysia

HQ region

Asia

Offices3 records

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure

Revenue model

1. Bottled Water Sales: Sale of purified drinking water under K2, K2 Green Bottle, Sasa, and Sabah Water brands through retail and distributor channels
2. Carbonated Beverages: Sale of carbonated drinks including Tritonic (isotonic electrolyte drink), 2more sparkling soda, and Lemony flavored drink
3. Fruit Drinks: Sale of KitZai Calamansi fruit drink and other flavored beverages
4. Condiments: Distribution and sale of Twinine condiment products

Go-to-market motion2 records

Distribution channels4 records

Marketing channels5 records

Core offering

Life Water manufactures and distributes a portfolio of affordable beverages in Sabah, East Malaysia. The core offering is purified drinking water under the K2, K2 Green Bottle, Sasa, and Sabah Water brands, produced through a 17-stage purification process at three regional plants. The company extends into carbonated drinks (Tritonic isotonic electrolyte drink, 2more sparkling soda, Lemony), fruit drinks (KitZai Calamansi), and condiments (Twinine), distributed through retail, direct sales, event sponsorships, and institutional supply channels.

Product overview

Life Water Industries Sdn Bhd is a beverage manufacturing company based in Sabah, Malaysia, that produces a diversified portfolio of affordable beverages. The product portfolio consists of four main categories: Hydration products (K2 Drinking Water including K2 Green Bottle variant, Sasa Drinking Water, Sabah Water Drinking Water), Carbonated beverages (Tritonic Carbonated Isotonic Electrolyte Drink, 2more Sparkling Soda, Lemony Carbonated Flavoured Drink), Fruit Drinks (KitZai Calamansi Fruit Drink), and Condiments (Twinine). The company emphasizes 'Making Quality Beverages Affordable for Everyone' as its core mission, with particular focus on sustainable packaging through the K2 Green Bottle line made from 100% recycled materials.

Differentiator

Problem solved

Functional benefit

Brands

• K2 Drinking Water: Main drinking water product with 17 stages of purification
• K2 Green Bottle
• Sasa Drinking Water
• Sabah Water
• Tritonic
• 2more
• Lemony
• KitZai Calamansi
• Twinine

Products and services

• K2 Drinking Water Pretified bottled drinking water that undergoes a 17-stage purification process, sold to Malaysian consumers under the K2 brand.
• K2 Green Bottle Drinking Water Sustainable variant of K2 drinking water bottled in 100% recycled PET (rPET) with reduced label and bottle cap sizes to minimize material use.
• Sasa Drinking Water Pretified bottled drinking water sold under the Sasa brand as part of Life Water's hydration lineup.
• Sabah Water Drinking Water Pretified bottled drinking water sold under the Sabah Water label as part of Life Water's hydration range.
• Tritonic Carbonated Isotonic Electrolyte Drink Carbonated isotonic electrolyte drink designed to restore body fluids and energy, positioned for athletes and active consumers.
• 2more Sparkling Soda Carbonated flavored sparkling soda offered as a caffeine-free option in Life Water's carbonated beverage range.
• Lemony Carbonated Flavoured Drink Carbonated flavored drink with a lemon taste profile, part of Life Water's carbonated beverage portfolio.
• KitZai Calamansi Fruit Drink Fruit beverage made with calamansi (Malaysian lime), positioned within Life Water's fruit drink segment.
• Twinine Condiment product line distributed and sold by Life Water Industries, with detail hosted at twinine.com.

Quantifiable outcome

• 390,000 kg CO2 reduction annually from KKIP solar installation
• +2 more outcomes

Named customers4 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Six partnerships are on record, tiered core and minor.

• Duchess of Kent Hospital, SandakancoreStrategic or Co-development PartnerLife Water signed MoU with Duchess of Kent Hospital to commit to organizing quarterly blood donation drives for the Hospital's Blood Bank. Company donates bottled drinking water to walk-in blood donors. Partnership includes 3-year MoU for blood donation campaigns. Total of 26 events organized collecting 3,581 pints of blood.
• QE2 Hospital, Kota KinabalucoreStrategic or Co-development PartnerMoU signed for donation of bottled drinking water to the hospital for walk-in blood donors. Witnessed by YB Phoong Jin Zhe, Minister of Youth & Sports, Sabah.
• The Good Shepherd Church, SandakanminorGTM or Marketing PartnerPartnership to support blood donation campaigns by donating bottled drinking water quarterly.
• Sabah Parks / Sabah Turtle Island ParkcoreStrategic or Co-development PartnerSea turtle conservation partnership - first company to adopt most turtles since 2016. Symbolic adoption of sea turtles in 2023 in conjunction with 20th anniversary, supporting Sabah Turtle Island Park, Selingan conservation efforts.
• Malaysia Plastic Manufacturers Association (MPMA) SabahminorGTM or Marketing PartnerMPMA Sabah members actively involved in K2 Goes Green environmental initiative supporting anti-littering and recycling message during marathons.
• Federation of Malaysian Manufacturers (FMM) Sabah BranchminorGTM or Marketing PartnerMr James Ha, Chairman of FMM Sabah Branch, shows support for K2 Goes Green initiatives at events.

Scale indicators7 records

Recent moves8 records

Expansion highlights5 records

Broad incumbents

• Permanis Sdn Bhd: Established Malaysian beverage manufacturer and distributor with carbonated soft drinks, juices, and bottled water portfolio. Comparable as a Malaysian regional beverage manufacturer with multi-product portfolio targeting similar retail channels.
• Etika International Holdings: Major Malaysian beverage company and PepsiCo bottling/distribution partner, producing carbonated soft drinks, isotonic drinks, and bottled water. Comparable as a broad Malaysian beverage incumbent with carbonated and hydration product overlap.
• Fraser & Neave Holdings Berhad: One of Malaysia's largest beverage and dairy conglomerates, producing isotonic drinks (100Plus, Revive), soft drinks, and dairy. Comparable as a broad Malaysian beverage manufacturer with sports/hydration product overlap to Tritonic.
• Nestlé (Malaysia) Berhad: Malaysian subsidiary of global food and beverage giant Nestlé, producing bottled water (Nestlé Pure Life), juices, and functional beverages. Comparable as a broad incumbent with bottled water and diversified beverage portfolio competing for similar shelf space.
• Thai Beverage Public Company Limited: Thailand's largest beverage company with diversified portfolio including water, soft drinks, and functional beverages across Southeast Asia. Comparable as a broad Southeast Asian beverage incumbent pursuing multi-country expansion from a strong regional base.

Direct peers

• Perak Hydro Sdn Bhd: Malaysian mineral water producer based in Perak, producing natural mineral water brands for domestic distribution. Directly comparable as a regional Malaysian bottled water manufacturer competing in similar retail and foodservice channels.
• Spritzer Berhad: Malaysia's largest bottled water manufacturer (Spritzr, Spritzer+ brands) headquartered in Perak. Directly comparable as a Malaysian bottled water producer with national distribution, multi-product beverage portfolio, and similar manufacturing scale.
• PT Tirta Investama (AQUA): Indonesia's largest bottled water brand owned by Danone, with national manufacturing and distribution. Comparable as a Southeast Asian bottled water leader with similar manufacturing scale, regional brand strength, and bottled water + beverage diversification strategy.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/LifeWater.K2
• LinkedInlinkedin.com/company/life-water-berhad

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Life Water