KL Seating

What KL Seating does

KL Seating (legal entity: Nanchang Qinglin Seat Manufacturing Co., Ltd.) is a privately held China-based OEM/ODM manufacturer of industrial seating, founded circa 2005 and headquartered in Nanchang, Jiangxi Province. The company designs and produces seats for four machinery verticals: industrial vehicles (primarily forklifts), agricultural machinery (tractors, harvesters), construction equipment (excavators, cranes, loaders), and garden/lawn care equipment. Its product portfolio spans roughly 20+ seat SKUs across mechanical, semi-suspension, and air-suspension variants, complemented by an accessories line covering armrests, seat belts, suspensions, rail slides, micro-switches, swivel consoles, and seat covers. Named OEM customers include Linde, LiuGong, EP, and XCMG, and finished goods are exported to Europe, North America, South America, and Southeast Asia in addition to serving domestic after-sales and replacement markets.

The company's operations are anchored by a 35,000-square-meter self-owned factory with 500,000-seat annual production capacity and a complete in-house process flow covering stamping, welding, foaming, and assembly. Manufacturing has been progressively digitized: the facility operates as a 5G-enabled digital factory with a Manufacturing Execution System (MES) for process control and traceability, robotic welding, automated stamping, foam machines, automatic assembly lines, and a fully automatic flying box system. An in-house R&D center provides customization services (logo, mounting hole spacing, fabric, hole-pitch conversion) and is supplemented by a co-development partnership with East China Jiaotong University. The company holds 30 patents and maintains ISO9001:2015, CE, ISO14001, and ISO45001 certifications, plus a Digital Level L6 Certificate and High Tech Enterprise designation from Jiangxi Province.

KL Seating's revenue model is built on one-time OEM supply contracts and after-sales/replacement sales through distributors. Pricing is not publicly disclosed and is handled via direct inquiry. Distribution combines direct OEM supply, regional distributors and wholesalers across four continents, and an after-sales channel for MRO replacement seats and accessories. Marketing and demand generation are executed through a multilingual website (30+ languages), YouTube and Facebook channels, and trade show participation at Agritechnica (Hannover) and the Canton Fair. Ownership appears to be founder or family-held with no disclosed external institutional investment or venture funding.

Name

KL Seating

Legal name

Nanchang Qinglin Seat Manufacturing Co., Ltd.

Website

https://klseating.com

Company type

Private

Founded year

2005

Operating status

Operating

Headcount range

51–100 employees

Short description

KL Seating is a China-based OEM/ODM manufacturer designing and producing industrial seats for forklifts, agricultural, construction, and garden machinery, exporting to Europe, North America, South America, and Southeast Asia for enterprise OEMs including Linde, LiuGong, EP, and XCMG.

Ownership category

akta.pro rank

Product category

Industrial Vehicle Seating

NAICS

Motor Vehicle Seating and Interior Trim Manufacturing (33636), Motor Vehicle Parts Manufacturing (3363)

SIC

Motor Vehicle Parts & Accessories (3714)

akta.pro primary industry

Automotive Seating Systems Manufacturing (Frames/Mechanisms/Foam/Complete Seats) (IMACAKAA)

akta.pro secondary industries

Bus & Coach Interior Systems Manufacturing (Seating/Flooring/Accessibility) (IMACADAJ), Truck Body & Upfit Manufacturing (Box/Dump/Service/Refuse) (IMACAGAC)

Keywords

• Industrial vehicle seating
• Forklift seats
• Tractor seats
• Construction equipment seats
• OEM seating manufacturing

Headquarters

HQ city

Jiangxi

HQ country

China

HQ region

Asia

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. OEM Seat Manufacturing: KL Seating generates revenue through manufacturing and selling seats directly to OEM partners and after-sales markets. The company produces seats for industrial vehicles, agricultural machinery, construction machinery, and garden machinery with complete process flow control. Products include forklift seats, tractor seats, excavator seats, lawn mower seats, and seat accessories.

Go-to-market motion2 records

Distribution channels3 records

Marketing channels4 records

Core offering

KL Seating (Nanchang Qinglin Seat Manufacturing Co., Ltd.) designs, manufactures, and supplies OEM/ODM seating solutions for off-road and industrial vehicles, including forklift seats, tractor seats, construction machinery seats (excavators, cranes), and garden/lawn mower seats. The company operates a 35,000 sqm facility with full in-house production from stamping, welding, and foaming through final assembly, supported by an in-house R&D center and testing center, producing 500,000 seats annually for international OEM partners and after-sales markets.

Product overview

KL Seating is a China-based manufacturer with over 20 years of OEM/ODM experience producing industrial seating solutions. The product portfolio centers on four core seat categories: forklift seats (KL01, YY01, YY03, YY53, YL01, KL10, KL11, KL12), construction seats (KL02, YS15, YS2-8), agricultural/tractor seats (YJ03, YY08, YY70, KL16), and garden/lawn mower seats. The company operates with full-process in-house manufacturing including stamping, welding, foaming, and assembly, supported by an R&D center and testing center. Seat accessories (armrests, seat belts, suspensions, slides, swivel consoles, micro-switches) serve as add-on modules. The company holds ISO9001:2015 and CE certifications and is transitioning toward a digital factory model with MES capabilities.

Differentiator

Problem solved

Functional benefit

Products and services

• Forklift Seats
• Agricultural / Tractor Seats
• Construction Machinery Seats
• Garden / Lawn Mower Seats
• Seat Accessories

Quantifiable outcome

• Annual production capacity of 500,000 seats with 100% in-house core components
• +1 more outcomes

Named customers4 records

Segments4 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

One partnership is on record.

• East China Jiaotong UniversitycoreStrategic or Co-development PartnerKL Seating cooperates with East China Jiaotong University, a key provincial university in Jiangxi Province, for research and development activities. This partnership supports the company's R&D capabilities and innovation initiatives in seat technology development.

Scale indicators7 records

Recent moves7 records

Expansion highlights5 records

Direct peers

• Grammer AG: Grammer AG is a leading European manufacturer of operator seats for agricultural, construction, and material handling equipment, with a global footprint and deep OEM relationships. It is the closest direct competitor to KL Seating in industrial vehicle seating, particularly in Europe.
• Sears Seating: Sears Seating manufactures suspension and static seats for agricultural, construction, material handling, and turf equipment. Its product portfolio and customer base overlap directly with KL Seating's core forklift, tractor, and lawn mower seat lines.
• KAB Seating: KAB Seating designs and manufactures seating solutions for off-highway vehicles including agricultural, construction, and material handling applications. It serves many of the same OEM customer segments as KL Seating, making it a directly comparable specialist competitor.
• ISRI (Siedler Group): ISRI is a German manufacturer of commercial vehicle and off-road seats used in trucks, buses, agricultural, and construction machinery. It competes with KL Seating across the same end markets and is a recognized European Tier-1 in industrial seating.
• Seats Inc. Seats Inc. designs and manufactures seating for heavy-duty trucks, commercial vehicles, and industrial equipment. Its product line and customer overlap make it a relevant peer, particularly in aftermarket and replacement seat channels serving similar end users to KL Seating.
• Probst Engineering: Probst is a European manufacturer of operator seats for forklifts, construction machinery, and agricultural vehicles. It directly competes with KL Seating in the European industrial and material handling OEM market.
• Milsco (a unit of Mechanical Power): Milsco is a US-based manufacturer of seating for motorcycles, construction, agricultural, lawn and garden equipment. It serves many of the same vertical OEM segments as KL Seating and competes for North American forklift and tractor seat business.

Broad incumbents

• Adient plc: Adient is one of the world's largest automotive seating manufacturers, primarily serving passenger vehicle OEMs but with exposure to commercial and industrial segments. As a broad incumbent, it represents the scale benchmark KL Seating competes against at the high end of the market.
• FORVIA (Faurecia): FORVIA (formerly Faurecia) is a global automotive technology group whose seating division serves passenger and commercial vehicle OEMs worldwide. While primarily focused on passenger cars, it competes for premium commercial and off-highway seating programs relevant to KL Seating's category.
• Commercial Vehicle Group (CVG): CVG supplies a broad portfolio of cab systems and seating for construction, agriculture, and material handling OEMs globally. While not a pure-play seating specialist, it competes for similar OEM seating awards and operates at significantly larger scale than KL Seating.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/@klseating?si=DLwMp21HhVpSs82G
• Facebookfacebook.com/KLSeatingFactory
• LinkedInlinkedin.com/company/kl-seating

Compliance5 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about KL Seating