Capital Finance
Capital Finance Brokers Limited is an FCA-authorised, independent UK whole-of-market mortgage and protection broker that places residential, buy-to-let, commercial, bridging, and specialist mortgage cases with high street, private, and niche lenders on behalf of individual consumers, property investors, and small businesses.
- Company typePrivate
- Founded2017
- HeadquartersLondon, United Kingdom
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Capital Finance does
Capital Finance Brokers Limited is an FCA-authorised (FRN 943805), independent, whole-of-market mortgage and protection intermediary headquartered at 81 Rivington Street, London, serving UK residents since 2017. The firm operates as a broker rather than a principal lender, intermediating between borrowers and a network of high street, private, international, and niche UK mortgage and bridging lenders, plus insurance underwriters. Its product portfolio spans seven mortgage categories — Remortgage, Buy to Let, Commercial, Bridging, Self-Employed/Directors, Day Rate Contractors, and HNW/Private Clients — alongside a protection suite covering Mortgage Protection, Life Insurance, Income Protection, and Critical Illness. Approximately 20 advisers deliver service via a sales-led, appointment-based model with phone, email, website, and Google Business as the primary acquisition channels.
Under the hood, the firm relies on standard intermediation tooling rather than proprietary technology: Mortgage Brain for product sourcing and rate comparison across the lender panel, HubSpot for CRM and marketing automation, Google Analytics for website performance, and a third-party electronic identity verification provider for AML-compliant onboarding. There is no disclosed proprietary platform, API, or AI/ML capability; differentiation rests on adviser expertise, lender panel breadth, and the ability to place complex cases (self-employed, contractor, commercial, bridging, HNW) that mainstream lenders or direct consumers cannot efficiently handle. Compliance infrastructure includes FCA authorization under MCOB and Consumer Duty, ICO data controller registration, and adherence to the Money Laundering Regulations 2017.
Capital Finance generates revenue entirely on a transaction-fee basis, earning commission from lenders and insurance providers on each successfully placed mortgage or protection product; pricing is not publicly disclosed and varies by product, lender, and case complexity. The customer base is a long-tail of individual consumers, property investors, and small business borrowers across the UK, with no disclosed enterprise customers or anchor accounts. The company is privately held with no external institutional investors, no funding rounds, and no M&A activity identified in the source material; ownership and management rest with Director Pras Suntaramoorthy and a team of specialist advisers including a Head of Specialist Finance and a dedicated Protection Adviser. Geographic expansion beyond the London headquarters is executed through remote advisers (e.g., Hastings/East Sussex) rather than branch offices.
Capital Finance firmographics
Firmographics- Name
- Capital Finance
- Legal name
- Capital Finance Brokers Limited
- Website
- https://capitalfinance.co.uk
- Company type
- Private
- Founded year
- 2017
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Capital Finance Brokers Limited is an FCA-authorised, independent UK whole-of-market mortgage and protection broker that places residential, buy-to-let, commercial, bridging, and specialist mortgage cases with high street, private, and niche lenders on behalf of individual consumers, property investors, and small businesses.
- Ownership category
- akta.pro rank
Capital Finance industry classification
Industry- Product category
- Mortgage Brokerage
- NAICS
- Mortgage and Nonmortgage Loan Brokers (522310)
- SIC
- Loan Brokers (6163), Mortgage Bankers & Loan Correspondents (6162)
- akta.pro primary industry
- Commercial Mortgage Brokerage (FSAEAEAB)
Keywords
Where Capital Finance is headquartered
LocationHeadquarters
- HQ city
- London
- HQ country
- United Kingdom
- HQ region
- Europe
Offices2 records
Markets served
Capital Finance business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure, Others
Revenue model
- Mortgage Commission: Commission earned from mortgage lenders and building societies for arranging mortgage products on behalf of clients. As an independent broker, they receive commission from various lenders in the market.
- Protection Product Commission: Commission from insurance providers and underwriters for arranging protection products including life insurance, critical illness cover, income protection, and mortgage protection.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | Quote-based mortgage and protection services |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels5 records
Capital Finance product offering
Product offeringCore offering
Capital Finance is an independent, whole-of-market mortgage and protection broker that arranges residential, buy-to-let, commercial, bridging, and specialist mortgage products on behalf of UK clients. The firm also arranges protection products including life insurance, critical illness cover, income protection, and mortgage protection through a panel of UK lenders and insurance providers. Advisers approach suitable lenders, process applications, and provide bespoke personal advice across the entire UK mortgage and protection market.
Product overview
Capital Finance is an independent, whole-of-market mortgage broker and protection intermediary offering a comprehensive suite of mortgage and insurance products. The core mortgage offerings include Remortgage, Buy to Let, Commercial Mortgages, and Bridging Finance, which form the primary product portfolio. Specialist mortgage products for Self Employed & Company Directors, Day Rate & Fixed Term Contractors, and High Net Worth & Private Clients address niche borrower segments. Protection products including Mortgage Protection, Life Insurance, Income Protection, and Critical Illness Cover complement the mortgage offering. The business operates as an intermediary connecting borrowers with lenders through sourcing platforms and a team of advisers, providing independent advice across the entire UK mortgage and protection market.
Differentiator
Problem solved
Functional benefit
Products and services
- Remortgage Mortgage refinancing service allowing UK clients to switch lenders or borrow additional funds. Capital Finance provides whole-of-market comparison to identify the best available remortgage deal and handles the full application process.
- Buy to Let Specialist mortgage products for UK investors purchasing property to rent out, including portfolio landlord and first-time buy-to-let investor solutions. Capital Finance sources tailored BTL deals to support rental property investment strategies.
- Commercial Mortgages Loans secured against commercial or non-residential properties for purchase or refinance, covering full commercial, mixed-use properties, and land. Capital Finance accesses the whole commercial mortgage market including lenders not available on the high street.
- Bridging Finance Short-term bridging loans to bridge the gap between property purchases and traditional mortgage approval, sale completion, or release of funds. Capital Finance has access to all UK bridging loan lenders to source the cheapest bridging rates.
- Self Employed and Company Directors Mortgages Specialist mortgage products for self-employed individuals and company directors using alternative income verification methods. Capital Finance identifies the most favourable lender for each client's specific income documentation and accounts history.
- Day Rate and Fixed Term Contractors Mortgages Mortgage products using contract-based underwriting that annualises contractor day rates to assess affordability. Capital Finance accesses this specialist underwriting route, which is only available through intermediaries, on behalf of day rate and fixed term contractors.
- High Net Worth and Private Clients Mortgages Specialist mortgage products for high net worth individuals connecting clients to private lenders offering higher loan-to-income and loan-to-value ratios. Capital Finance introduces clients to private banks for holistic wealth-based affordability assessment.
- Mortgage Protection Insurance products including life assurance, critical illness, and income protection designed to maintain mortgage payments during unforeseen circumstances. Capital Finance arranges mortgage protection cover on behalf of clients.
- Life Insurance Life cover policies paying a cash sum to beneficiaries upon death, designed to protect loved ones from financial hardship. Capital Finance arranges life insurance on behalf of clients from a panel of insurers.
- Income Protection Insurance policies paying regular monthly amounts when illness or injury prevents work, covering rent, mortgage, and living costs. Capital Finance arranges income protection cover on behalf of clients.
- Critical Illness Cover Insurance policies paying a tax-free lump sum upon diagnosis of a critical illness to support families financially during recovery. Capital Finance arranges critical illness cover on behalf of clients from a panel of insurers.
Quantifiable outcome
- Fast access to bridging loans with access to all UK bridging lenders for best rates
Companies that use Capital Finance
Customer profileNamed customers1 record
Segments7 records
Ideal customer profiles7 records
Capital Finance technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration4 records
Feature1 record
Capital Finance partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered core.
- Mortgage BraincoreMortgage sourcing platform used to research and compare mortgage products across the market. Enables the company to access and compare offerings from multiple lenders efficiently.
- HubSpotcoreCRM platform used to manage client relationships, communications, and service delivery. Supports marketing automation and customer data management.
- UK Mortgage Lenders and Building SocietiescoreNetwork of high street, private, international and niche lenders who provide mortgage products. As a whole-of-market broker, they have access to lenders across the UK market including those not available directly to consumers.
- Insurance Providers and UnderwriterscoreProtection product providers including life insurance, critical illness, and income protection insurers. The company arranges these products on behalf of clients.
- Credit Reference AgenciescoreUsed as part of the mortgage application process as required by lenders for credit checks and affordability assessments.
- Electronic Identity Verification ProvidercoreIdentity verification service used to comply with anti-money laundering regulations and verify client identity.
Scale indicators2 records
Recent moves1 record
Expansion highlights5 records
Capital Finance competitors and assessment
Company assessmentDirect peers
- London & Country Mortgages: Largest independent whole-of-market mortgage broker in the UK, offering residential, buy-to-let, and remortgage advice across the full lender panel. Directly comparable to Capital Finance on independent intermediary positioning, whole-of-market access, and fee-based revenue model, though at materially greater scale.
- John Charcol: Long-established London-based independent mortgage broker focused on complex, large, and non-standard residential and buy-to-let cases. Strongly comparable to Capital Finance on specialist intermediary positioning, complex-case underwriting expertise, and London-centric adviser base.
- SPF Private Clients: UK specialist mortgage and high-net-worth broker arranging large and complex loans through private banks and niche lenders. Highly comparable to Capital Finance's HNW & Private Clients proposition and its access-driven distribution model for borrowers outside the high-street credit box.
- Coreco: Independent London-based specialist mortgage broker focused on complex residential, buy-to-let, and high-net-worth cases. Directly comparable to Capital Finance on independent whole-of-market intermediation, complex-case specialism, and central-London adviser operation.
- Private Finance: Independent UK mortgage and wealth advisory firm arranging residential, buy-to-let, and commercial mortgages plus protection. Directly comparable to Capital Finance on independent intermediary model, whole-of-market positioning, and coverage of high-net-worth and complex-income clients.
- MPowered Mortgages: Specialist UK mortgage broker arranging large and complex loans, particularly for high-net-worth, professional, and self-employed borrowers. Comparable to Capital Finance on specialist complex-case underwriting focus and intermediary-only access to private lenders.
- Enness: Independent UK mortgage broker specialising in high-net-worth and large-balance residential lending, with access to private banks and private lenders. Closely comparable to Capital Finance's High Net Worth & Private Clients offering and its emphasis on loan-to-income and loan-to-value ratios beyond mainstream criteria.
Broad incumbents
- Mortgage Advice Bureau: UK-wide mortgage and protection intermediary network with a large adviser base and consumer-facing brand. Comparable to Capital Finance as a regulated intermediary sourcing products from the whole market, but operates at network scale and offers a broader proposition including protection, later-life lending, and wealth referrals.
Emerging players
- Habito: Digital-first UK mortgage broker and adviser, offering an online application journey with human advisers available. Comparable to Capital Finance as a mortgage intermediary but differentiates through a technology-led, self-serve experience that competes for the more straightforward residential cases.
- Trussle: UK online mortgage broker offering automated mortgage recommendations with adviser support. Comparable to Capital Finance as a UK mortgage intermediary but positioned at the digital-first end of the spectrum, primarily competing for standard residential remortgage flows.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Capital Finance social profiles
Digital presenceCapital Finance compliance and trust
Trust signalCompliance4 records
Capital Finance financial estimates
Financial estimateRevenue estimate
Valuation estimate
Capital Finance leadership team
Management profileNumber of profiles
Profiles20 records
Capital Finance funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Capital Finance M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Capital Finance
What does Capital Finance do?
Capital Finance is an independent, whole-of-market mortgage and protection broker that arranges residential, buy-to-let, commercial, bridging, and specialist mortgage products on behalf of UK clients. The firm also arranges protection products including life insurance, critical illness cover, income protection, and mortgage protection through a panel of UK lenders and insurance providers. Advisers approach suitable lenders, process applications, and provide bespoke personal advice across the entire UK mortgage and protection market.
Is Capital Finance a public or private company?
Capital Finance is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Capital Finance founded?
Capital Finance was founded in 2017. It employs 11 to 50 people.
Where is Capital Finance based?
Capital Finance is headquartered in London, United Kingdom, in the Europe region.
How does Capital Finance make money?
Two revenue lines are on record. Mortgage Commission is the primary driver. The others are protection Product Commission.
Who are Capital Finance's main competitors?
Direct peers on record are London & Country Mortgages, John Charcol, SPF Private Clients, Coreco, Private Finance, MPowered Mortgages and Enness. Mortgage Advice Bureau is listed as a broad incumbent. Emerging players are Habito and Trussle.
Does Capital Finance have an API?
No public API is recorded for Capital Finance.
What industry is Capital Finance in?
Capital Finance's product category is Mortgage Brokerage. Its primary akta.pro industry code is FSAEAEAB, Commercial Mortgage Brokerage. Its NAICS code is 522310 and its SIC code is 6163.