Marina at Keppel Bay
Marina at Keppel Bay is a Singapore waterfront lifestyle destination operating 166 luxury yacht berths, four on-site restaurants, yacht charters, event venues, and marine conservation experiences, owned by Keppel Corporation and currently subject to a pending S$40M acquisition by SUTL Enterprise under CCS review.
- Company typePrivate
- Founded-
- HeadquartersSingapore, Singapore
- Headcount—
- GTM typeB2C
- OfferingServices
What Marina at Keppel Bay does
Marina at Keppel Bay (MKB) is a waterfront lifestyle destination in Singapore operated by Keppel Bay Pte Ltd (Company Registration No. 197501786R), a wholly-owned subsidiary of Keppel Corporation Limited, headquartered at 2 Keppel Bay Vista, Singapore 098382. The facility, opened in 2008, provides 166 berths for international luxury yachts, four on-site dining venues (BLEU — modern French; Ristorante Palermo — Italian; Simply Jazz by Tin Box — live music; The Surf Club by Tin Box — surf-inspired), yacht charter services (The Admiral, Amethyst, catamarans, Ocean Diva) to Singapore's Southern Islands, event venue hire (The Quay, The Lawn, indoor spaces), and supporting tenants including Julia Gabriel Preschool and The Viva Group Pilates & Wellness. MKB serves a mix of yacht owners, charter customers, diners, event hosts, members, and marine life tourists, and is the only marina to have won the Asia Boating Awards' Green Maritime Company of the Year twice.
MKB's core technology is its "Open Concept" marina design: tidal water flows through the facility via the Keppel Bay suspension bridge configuration, sustaining 270+ metres of coral and marine life that includes hawksbill turtles and horseshoe crabs. Additional proprietary features include a reticulated vacuum sewer pump-out system (first in Singapore), an individual pontoon berthing system designed for superyachts, and marina surveillance delivered by Oneberry Technologies (first marina in Asia to do so). The platform has earned multiple Asia-first certifications: Marina Excellence Design Jack Nichol Award (PIANC, 2016), Clean Marina Level 3, Fish Friendly Marina, BCA Green Mark Gold, and four 5 Gold Anchor international ratings (2010–2021), supporting its premium positioning in the regional marina sector.
Revenue is generated through six streams: berthing services (with up to 20% discount for Principal members), yacht charters, restaurant leases and commissions, membership fees (Principal and Associate tiers, S$138-S$499.20 + GST per pax), event venue hire, and parking. Membership contracts span 1–3 year terms. Distribution runs direct-to-consumer via walk-ins, online enquiry forms, the Chope reservation platform, WhatsApp for F&B, and a membership programme tied to Keppel Bay Developments residents. As of 2026, a proposed S$40 million acquisition by SUTL Enterprise — under Competition and Consumer Commission of Singapore in-depth review with a long-stop date of January 4, 2027 — would combine MKB with One°15 Marina Sentosa Cove to create Singapore's largest owner-operator of integrated marinas.
Marina at Keppel Bay firmographics
Firmographics- Name
- Marina at Keppel Bay
- Legal name
- Keppel Bay Pte Ltd
- Website
- https://marinakeppelbay.com/
- Company type
- Private
- Operating status
- Operating
- Short description
- Marina at Keppel Bay is a Singapore waterfront lifestyle destination operating 166 luxury yacht berths, four on-site restaurants, yacht charters, event venues, and marine conservation experiences, owned by Keppel Corporation and currently subject to a pending S$40M acquisition by SUTL Enterprise under CCS review.
- Ownership category
- akta.pro rank
Marina at Keppel Bay industry classification
Industry- Product category
- Marina and Waterfront Hospitality Services
- NAICS
- Marinas (713930)
- akta.pro primary industry
- Marina & Waterfront Full-Service Hotels (THAGAAAK)
- akta.pro secondary industries
- Catamaran & Sailing Cat Cruise Operators (THAEADAD), Destination Yacht Cruises (Island-Hopping & Archipelago Routes) (THAEADAI), Marine Wildlife & Coastal Nature Tours (Whale/Dolphin Watching, Sea Kayaking) (THAAAEAD), Marine Recreation Rentals & Tours Retail Counter (On-site Sales) (CRAMAIAM)
Keywords
Where Marina at Keppel Bay is headquartered
LocationHeadquarters
- HQ city
- Singapore
- HQ country
- Singapore
- HQ region
- Asia
Offices1 record
Markets served
Marina at Keppel Bay business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Operations, Personnel, Infrastructure, Marketing or Sales, Supply Chain, Others
Revenue model
- Berthing Services: Yacht berthing fees for both short-term and long-term stays, with 20% discount for Principal members on berthing rates.
- Yacht Charters: Private yacht charter rentals offering fleet options for exploring Southern Islands, sunset cruises, and special occasions.
- Restaurant Leases and Commissions: Multiple dining establishments (BLEU, Ristorante Palermo, Simply Jazz by Tin Box, The Surf Club by Tin Box) operating within the marina premises.
- Membership Fees: Principal membership (for Keppel Bay homeowners) and Associate membership (for tenants/non-owners) with annual fees providing parking, dining discounts, and berthing benefits.
- Event Venue Hire: Venue rentals for corporate events, weddings, proposals, and private celebrations including The Quay, The Lawn, and waterfront spaces.
- Parking Fees: Car park charges varying by time of day, with complimentary parking during lunch hours for visitors.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Principal Membership - 1-Year Term |
| Subscription | Multi-year contract | Principal Membership - 2-Year Term |
| Subscription | Multi-year contract | Principal Membership - 3-Year Term |
| Subscription | Annual | Associate Membership - 1-Year Term |
| Subscription | Multi-year contract | Associate Membership - 2-Year Term |
| Subscription | Multi-year contract | Associate Membership - 3-Year Term |
| Unit Pricing | Pay-as-you-go | Ristorante Palermo Dining |
| Unit Pricing | Pay-as-you-go | BLEU Dining |
Go-to-market motion1 record
Distribution channels5 records
Marketing channels7 records
Marina at Keppel Bay product offering
Product offeringCore offering
Marina at Keppel Bay operates a 166-berth luxury marina at 2 Keppel Bay Vista, Singapore, offering premium yacht berthing, private yacht charters to the Southern Islands, multiple waterfront dining venues (BLEU, Ristorante Palermo, Simply Jazz by Tin Box, The Surf Club by Tin Box), event venue hire, and marine life discovery experiences. The integrated waterfront destination also runs Principal and Associate membership programs for Keppel Bay residents and hosts enrichment programs through the on-site Julia Gabriel Preschool.
Product overview
Marina at Keppel Bay is a world-class waterfront lifestyle destination operated by Keppel Bay Pte Ltd. The offering is a multi-faceted platform combining luxury marina berthing services with hospitality, leisure, and marine conservation experiences. Core products include: (1) Berthing Services for luxury yachts, (2) Yacht Charter fleet for Southern Islands trips, and (3) City Reef/CoralWalk marine experiences. These are supported by a portfolio of dining sub-brands (BLEU, Ristorante Palermo, Simply Jazz by Tin Box, The Surf Club by Tin Box), venue rental services for events, Principal and Associate membership programmes, Julia Gabriel Preschool enrichment centre, and marine discovery activities through Cuddlefish Divers. The integrated nature of the offering allows visitors to berth, dine, charter yachts, explore marine life, and participate in events at a single waterfront location.
Differentiator
Problem solved
Functional benefit
Products and services
- Berthing Services
Quantifiable outcome
- 166 berths serving as Singapore's premier yacht berthing facility
- +3 more outcomes
Companies that use Marina at Keppel Bay
Customer profileNamed customers4 records
Segments5 records
Ideal customer profiles4 records
Marina at Keppel Bay technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Marina at Keppel Bay partnerships and signals
Strategic signalPartnerships
13 partnerships are on record, tiered core and minor.
- Keppel Corporation / Keppel LandcoreMarina at Keppel Bay is operated and managed by Keppel, a global asset manager and operator with strong expertise in sustainability-related solutions. Keppel's real estate division developed the marina as part of the Keppel Bay integrated development.
- Marina Industries Association (MIA)coreMIA provides Clean Marina and Fish Friendly Marina accreditation, 5 Gold Anchor international ratings, and International Marina of the Year awards. MKB has been certified multiple times since 2008.
- Oneberry TechnologiescoreSecurity technology provider for marina surveillance and security systems. MKB was first marina in Asia to incorporate latest security technologies designed by Oneberry.
- Cuddlefish DiversminorProfessional diving and snorkeling tour operator offering underwater exploration of marina's marine life and coral reefs.
- Lee Kong Chian Natural History MuseumminorPartner for Guided Nature Tours: CoralWalk at Keppel Bay, providing educational marine conservation experiences.
- Our Singapore ReefsminorCo-founded by Sam Shu Qin for coral restoration efforts; conducts Coral Walk sessions at MKB for marine conservation education.
- World Association for Waterborne Transport Infrastructure (PIANC)minorInternational organization that awarded MKB the Marina Excellence Design Jack Nichol Award for innovative marina design.
- SeakeepersminorOrganization that awarded Discovery Yacht Award for The Admiral yacht at MKB.
- Julia Gabriel PreschoolminorEarly childhood education centre operating at Level 2, offering enrichment programmes for 6 months to Kindergarten 2.
- The Viva Group Pilates & WellnessminorWellness studio offering Pilates classes, prenatal Pilates, hair salon, and nail spa services with waterfront views at MKB.
- VenuerificminorEvent venue platform; awarded MKB Best Yacht Event Venue at Choice Awards 2021 for The Admiral.
- ChopeminorRestaurant reservation platform used by BLEU and Ristorante Palermo for online booking.
- Asia Boating AwardsminorPrestigious global yachting awards where MKB won Green Maritime Company of the Year (only marina to win twice), Best Asian Marina, and Best New Asian Marina.
Scale indicators4 records
Recent moves6 records
Expansion highlights6 records
Marina at Keppel Bay competitors and assessment
Company assessmentDirect peers
- One°15 Marina Sentosa Cove: Operated by SUTL Enterprise, One°15 is the other premier marina in Singapore at Sentosa Cove and is the marina that SUTL is acquiring MKB to combine with. Directly comparable in target customer (superyacht owners), berthing services, F&B, and event venues, and the natural integration/consolidation peer.
- Raffles Marina: Singapore's other major full-service marina located at Tuas. Competes directly for international yacht berthing, club memberships, dining, and F&B/event venue hire in the same Singapore market.
- Republic of Singapore Yacht Club: Historic Singapore yacht club offering berthing, dining, sailing, and social membership. Competes for the same HNW yacht-owner clientele and recreational boating events in Singapore.
- Changi Sailing Club: Singapore sailing/marina club at Changi. Overlaps with MKB on recreational berthing, sailing events, club dining, and waterfront functions in the same Singapore market.
Broad incumbents
- Yacht Club de Monaco: Iconic European superyacht marina and club. Comparable as an international premier marina delivering high-end berthing, F&B, events, and membership services, providing a global premium benchmark for MKB.
- Port Louis Marina (Camper & Nicholsons): International superyacht marina operator with premium berthing, dining, and concierge services. Comparable as a multi-service premium marina destination targeting large yachts and affluent travellers.
Regional players
- Royal Hong Kong Yacht Club: Premier Asian yacht club in Hong Kong with comparable berthing, clubhouse dining, and regatta hosting. Comparable as a regional Asian full-service waterfront/marina destination serving HNW members.
- Royal Langkawi Yacht Club: Marina/yacht club operator in Malaysia. Regional comparable for berthing services, waterfront F&B, and chandlery/leisure offerings in the broader Asian yachting geography.
Emerging players
- Quayside Isle (Sentosa Cove): Sentosa Cove retail and F&B destination integrated with berthing/marina lifestyle. Comparable as a marina-adjacent waterfront lifestyle/dining destination serving yacht owners and Sentosa Cove residents.
Others
- SUTL Enterprise (ONE15 group): Singapore-listed owner-operator of the One15 marina brand and the acquirer of MKB. Relevant because SUTL's listing context, marina-operator strategy, and the proposed MKB combination frame MKB's path-to-scale and ownership structure.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights6 records
Customer concentration
Marina at Keppel Bay social profiles
Digital presenceMarina at Keppel Bay compliance and trust
Trust signalCompliance9 records
Marina at Keppel Bay financial estimates
Financial estimateRevenue estimate
Valuation estimate
Marina at Keppel Bay leadership team
Management profileNumber of profiles
Marina at Keppel Bay funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Marina at Keppel Bay M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Marina at Keppel Bay
What does Marina at Keppel Bay do?
Marina at Keppel Bay operates a 166-berth luxury marina at 2 Keppel Bay Vista, Singapore, offering premium yacht berthing, private yacht charters to the Southern Islands, multiple waterfront dining venues (BLEU, Ristorante Palermo, Simply Jazz by Tin Box, The Surf Club by Tin Box), event venue hire, and marine life discovery experiences. The integrated waterfront destination also runs Principal and Associate membership programs for Keppel Bay residents and hosts enrichment programs through the on-site Julia Gabriel Preschool.
Is Marina at Keppel Bay a public or private company?
Marina at Keppel Bay is a private company. It is classified as corporate owned and is currently operating.
When was Marina at Keppel Bay founded?
Marina at Keppel Bay was founded in -1.
Where is Marina at Keppel Bay based?
Marina at Keppel Bay is headquartered in Singapore, Singapore, in the Asia region.
How does Marina at Keppel Bay make money?
Six revenue lines are on record. Berthing Services are the primary driver. The others are yacht Charters, restaurant Leases and Commissions, membership Fees, event Venue Hire and parking Fees.
Who are Marina at Keppel Bay's main competitors?
Direct peers on record are One°15 Marina Sentosa Cove, Raffles Marina, Republic of Singapore Yacht Club and Changi Sailing Club. Broad incumbents are Yacht Club de Monaco and Port Louis Marina (Camper & Nicholsons). Regional players are Royal Hong Kong Yacht Club and Royal Langkawi Yacht Club. Quayside Isle (Sentosa Cove) is listed as an emerging player. SUTL Enterprise (ONE15 group) is listed as an others.
Does Marina at Keppel Bay have an API?
No public API is recorded for Marina at Keppel Bay.
What industry is Marina at Keppel Bay in?
Marina at Keppel Bay's product category is Marina and Waterfront Hospitality Services. Its primary akta.pro industry code is THAGAAAK, Marina & Waterfront Full-Service Hotels, with a secondary code of THAEADAD, Catamaran & Sailing Cat Cruise Operators. Its NAICS code is 713930.