Breaking Benjamin
Breaking Benjamin is a private American rock band founded in 1999 that creates and performs post-grunge and alternative metal music. It monetizes a catalog through streaming distribution, branded merchandise sales, and live concert tours aimed at consumer rock audiences.
- Company typePrivate
- Founded1999
- HeadquartersBurbank, United States
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Breaking Benjamin does
Breaking Benjamin is a private American rock band founded in 1999, headquartered in Burbank, California. The band creates and performs post-grunge and alternative metal music, operating as a live touring act with a catalog of recorded releases distributed via major streaming platforms. Its public-facing digital infrastructure centers on the official website at breakingbenjamin.com, which functions as the primary fan touchpoint for tour announcements, music discovery, and routing to the band's branded e-commerce store.
The business model is a three-legged revenue structure built on recorded-music streaming royalties, live performance ticket sales promoted through the tour section of the official website, and direct-to-consumer merchandise sold via breakingbenjaminstore.com. The merchandise channel covers apparel and accessories, capturing brand IP economics at retail margin rather than ceding that margin to wholesale intermediaries. The band controls its catalog and brand assets as evidenced by the active copyright notice on the official site.
As a privately held musical act, Breaking Benjamin does not disclose ownership, financial results, or investor information in the available source material. Operations are supported by an 11–50 employee headcount, consistent with a working band plus management, merchandise fulfillment, and touring crew. No partnerships, certifications, regulatory actions, M&A activity, or disclosed strategic initiatives beyond active content release, merchandise refresh, and tour promotion are present in the data.
Breaking Benjamin firmographics
Firmographics- Name
- Breaking Benjamin
- Website
- https://breakingbenjamin.com
- Company type
- Private
- Founded year
- 1999
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Breaking Benjamin is a private American rock band founded in 1999 that creates and performs post-grunge and alternative metal music. It monetizes a catalog through streaming distribution, branded merchandise sales, and live concert tours aimed at consumer rock audiences.
- Ownership category
- akta.pro rank
Breaking Benjamin industry classification
Industry- Product category
- Rock Music & Live Performance
- SIC
- Retail-Apparel & Accessory Stores (5600)
- akta.pro primary industry
- Recorded Music Retail & D2C Merch Bundles (MPAIAAAF)
Keywords
Where Breaking Benjamin is headquartered
LocationHeadquarters
- HQ city
- Burbank
- HQ country
- United States
- HQ region
- North America
Markets served
Breaking Benjamin business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Others
Distribution channels2 records
Marketing channels3 records
Breaking Benjamin product offering
Product offeringCore offering
Breaking Benjamin is an American rock band that produces and releases recorded music (including tracks such as "Something Wicked") and performs live concerts on tour. In addition to its music catalog, the band sells branded merchandise including apparel and accessories through an official online store, and sells concert tickets through its official website.
Product overview
Breaking Benjamin is a musical artist/band offering recorded music and merchandise through their official store. Their primary digital presence includes tour information and an e-commerce store for band merchandise.
Differentiator
Problem solved
Functional benefit
Products and services
- Breaking Benjamin Official Merchandise Store
Companies that use Breaking Benjamin
Customer profileIdeal customer profiles1 record
Breaking Benjamin technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Breaking Benjamin partnerships and signals
Strategic signalRecent moves3 records
Expansion highlights3 records
Breaking Benjamin competitors and assessment
Company assessmentDirect peers
- Disturbed: American hard rock band formed in 1994 with similar catalog longevity, touring scale, and rock-radio streaming profile to Breaking Benjamin.
- Three Days Grace: Canadian post-grunge/alternative metal band of comparable vintage (1997) and stature, operating with the same touring-plus-merch-plus-recorded-music model as Breaking Benjamin.
- Five Finger Death Punch: Heavy American rock act with stadium-level touring scale, large D2C merchandise operation, and a fan base that overlaps strongly with Breaking Benjamin's audience.
- Chevelle: American alternative metal band of similar era and scale, operating with the same touring-plus-merch-plus-recorded-music revenue mix as Breaking Benjamin.
- Alter Bridge: American rock band with a comparable touring, recorded music, and merchandise business model and a closely overlapping hard rock audience.
- Seether: South African post-grunge/alternative metal band with a comparable touring-plus-recorded-music business model and similar fan demographic to Breaking Benjamin.
- Papa Roach: American rock band with a similar touring/merch/recorded-music model and overlapping post-grunge/alternative metal listener base.
- Godsmack: American hard rock band from a similar era with parallel touring, recorded music, and merchandise revenue streams targeting the same rock-radio audience.
- Staind: American post-grunge band founded in 1995 with a virtually identical business model (touring, recorded music, band merchandise) and crossover audience with Breaking Benjamin.
Broad incumbents
- Linkin Park: Multi-platinum alternative rock band with a far larger catalog and global touring scale; comparable as a peer in the recorded music/merch/touring space but operating at substantially larger scale.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat2 records
Key risks5 records
Key highlights5 records
Customer concentration
Breaking Benjamin social profiles
Digital presenceBreaking Benjamin financial estimates
Financial estimateRevenue estimate
Valuation estimate
Breaking Benjamin leadership team
Management profileNumber of profiles
Breaking Benjamin funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Breaking Benjamin M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Breaking Benjamin
What does Breaking Benjamin do?
Breaking Benjamin is an American rock band that produces and releases recorded music (including tracks such as "Something Wicked") and performs live concerts on tour. In addition to its music catalog, the band sells branded merchandise including apparel and accessories through an official online store, and sells concert tickets through its official website.
Is Breaking Benjamin a public or private company?
Breaking Benjamin is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Breaking Benjamin founded?
Breaking Benjamin was founded in 1999. It employs 11 to 50 people.
Where is Breaking Benjamin based?
Breaking Benjamin is headquartered in Burbank, United States, in the North America region.
Who are Breaking Benjamin's main competitors?
Direct peers on record are Disturbed, Three Days Grace, Five Finger Death Punch, Chevelle, Alter Bridge, Seether, Papa Roach, Godsmack and Staind. Linkin Park is listed as a broad incumbent.
Does Breaking Benjamin have an API?
No public API is recorded for Breaking Benjamin.
What industry is Breaking Benjamin in?
Breaking Benjamin's product category is Rock Music & Live Performance. Its primary akta.pro industry code is MPAIAAAF, Recorded Music Retail & D2C Merch Bundles. Its SIC code is 5600.