Exhibition Hub
Exhibition Hub is a Brussels-based, private entertainment company founded in 2015 that produces and sells tickets for adult-oriented immersive physical exhibits, most notably "The Mind of a Serial Killer: The Experience" launched in New York City in April 2026.
- Company typePrivate
- Founded2015
- HeadquartersBrussels, Belgium
- Headcount501–1,000
- GTM typeB2C
- OfferingServices
What Exhibition Hub does
Exhibition Hub is a Brussels-headquartered private entertainment company founded in 2015 that produces and distributes immersive physical exhibits and sells consumer tickets. Its core product, "The Mind of a Serial Killer: The Experience," launched April 17, 2026 in Greenwich Village, New York City, and features detailed physical recreations of crime scenes associated with serial killers (including Jeffrey Dahmer and Ted Bundy). The exhibit is restricted to adults 18+ and requires signing an emotional-distress waiver, with tickets starting at $27.90. The company's underlying technology centers on graphic scene recreation — physical set dressing, props, and atmospheric design — supplemented by emotional-engagement design principles.
The business model is straightforward direct-to-consumer ticketing for one-time visits, with revenue recognition on a per-visit basis. Marketing relies heavily on earned media and public debate generated by provocative content rather than paid channels. The company's stated customer segment is adult consumers interested in psychologically provocative, true-crime-themed immersive entertainment. Reported headcount is 501-1,000, while only one product venue is publicly documented, suggesting either undisclosed prior exhibitions or ongoing production capacity.
Leadership is led by CEO and co-founder Hamza Azhar, alongside COO and co-founder Benoît Verlinden. The company has no disclosed funding rounds, M&A activity, patents, partnerships, or awards in the source data, and its AI/technology footprint is explicitly absent. Geographic operations to date are evidenced in the United States (NYC), though headquarters and likely earlier operations remain in Belgium.
Exhibition Hub firmographics
Firmographics- Name
- Exhibition Hub
- Website
- https://exhibitionhub.com
- Company type
- Private
- Founded year
- 2015
- Operating status
- Operating
- Headcount range
- 501–1,000 employees
- Short description
- Exhibition Hub is a Brussels-based, private entertainment company founded in 2015 that produces and sells tickets for adult-oriented immersive physical exhibits, most notably "The Mind of a Serial Killer: The Experience" launched in New York City in April 2026.
- Ownership category
- akta.pro rank
Exhibition Hub industry classification
Industry- Product category
- Immersive Entertainment / Live Attractions
- NAICS
- Other Amusement and Recreation Industries (7139), Museums, Historical Sites, and Similar Institutions (7121)
- SIC
- Services-Amusement & Recreation Services (7900), Services-Miscellaneous Amusement & Recreation (7990)
- akta.pro primary industry
- General Consumer Expos & Trade Shows (MPAGAFAA)
- akta.pro secondary industry
- Performing Arts & Cultural Event Venues (Theaters, Museums) (THAHAAAG)
Keywords
Where Exhibition Hub is headquartered
LocationHeadquarters
- HQ city
- Brussels
- HQ country
- Belgium
- HQ region
- Europe
Markets served
Exhibition Hub business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Operations, Personnel, Marketing or Sales, Supply Chain, Infrastructure
Revenue model
- Ticket Sales: Revenue generated from selling admission tickets to immersive exhibits. Tickets are sold on a per-visit basis with varying price points based on timing and availability. The 'Mind of a Serial Killer: The Experience' tickets start at $27.90.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | General Admission tickets starting at $27.90 |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels1 record
Exhibition Hub product offering
Product offeringCore offering
Exhibition Hub produces and operates immersive, themed physical exhibits featuring detailed scene recreations, props, and atmospheric design, and sells admission tickets directly to visitors at venues such as its 'The Mind of a Serial Killer: The Experience' in New York City. The company focuses on adult (18+) emotionally engaging experiences that combine entertainment with educational or psychological content, expanding into new cities through new exhibit launches.
Product overview
Exhibition Hub produces immersive exhibition experiences, including the 'Mind of a Serial Killer: The Experience' — an 18+ adult-focused immersive exhibit featuring detailed crime scene recreations from infamous serial killers. Based on available sources, this appears to be a single product offering rather than a platform with multiple modules.
Differentiator
Problem solved
Functional benefit
Products and services
- The Mind of a Serial Killer: The Experience
Companies that use Exhibition Hub
Customer profileSegments1 record
Ideal customer profiles1 record
Exhibition Hub technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature2 records
Exhibition Hub partnerships and signals
Strategic signalRecent moves2 records
Expansion highlights3 records
Exhibition Hub competitors and assessment
Company assessmentDirect peers
- Museum of Ice Cream: Museum of Ice Cream runs branded immersive installations in multiple U.S. cities, selling timed-entry tickets directly to consumers. Directly comparable as a single-brand, multi-city immersive-experience operator with a premium ticket price point and limited ancillary revenue.
- Culturespaces (Atelier des Lumières): Culturespaces operates the Atelier des Lumières and other immersive art exhibition venues across Europe. Particularly comparable as a European-headquartered immersive exhibition operator, with a similar content-rotation and ticketed-venue model to Exhibition Hub's Brussels-based platform.
- ARTECHOUSE: ARTECHOUSE produces technology-driven immersive art exhibitions installed in purpose-built venues, with ticketed admission priced in the premium tier. Closely comparable to Exhibition Hub: ticketed immersive installations for adult consumers, rotating exhibitions, and venue-based retail-of-experience model.
- Meow Wolf: Meow Wolf operates permanent and traveling immersive, narrative-driven art exhibits and ticketed experiences across U.S. cities. Directly comparable to Exhibition Hub in business model (consumer-facing immersive physical exhibits, single-ticket entry), and serves as the closest analogue in the immersive-exhibitions space.
- Fever: Fever operates a curated marketplace and operating layer for immersive experiences and local events, and directly produces/co-produces immersive exhibitions similar to Exhibition Hub's. Strong peer in go-to-market (event-driven B2C ticketing) and in the same product category of themed, immersive experiences.
Broad incumbents
- Cirque du Soleil Entertainment Group: Cirque du Soleil is a global producer of large-scale live immersive performances, operating residencies and touring shows. Comparable in offering ticketed live immersive entertainment to consumer audiences, but at significantly greater production scale and ticket-price points than Exhibition Hub's exhibitions.
- Sphere Entertainment (MSG Sphere): Sphere Entertainment operates the MSG Sphere, a next-generation immersive entertainment venue in Las Vegas. Comparable as a broader immersive-entertainment incumbent that delivers ticketed, large-format immersive experiences, but at substantially higher capex/scale and outside Exhibition Hub's portable-exhibit model.
- Disney Parks, Experiences and Products: Disney Parks operates the largest portfolio of branded immersive physical experiences worldwide. Comparable insofar as it defines the upper bound of demand for branded immersive entertainment, though Disney operates at vastly greater scale and capital intensity than Exhibition Hub.
Emerging players
- Van Gogh Immersive Experience operators (e.g., Exhibits USA / Immersive): Operators of the 'Van Gogh Immersive Experience' franchise run touring immersive-art exhibitions across multiple cities, often in partnership with local venues. Comparable niche to Exhibition Hub as a touring immersive exhibition model, though focused on licensed fine-art IP rather than original content.
Others
- Live Nation Entertainment: Live Nation is the world's largest live entertainment ticketing and venue operator. Comparable to Exhibition Hub as an indirect ecosystem participant — providing venue infrastructure and ticketing technology that Exhibition Hub could leverage for distribution, rather than as a direct competitor.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat1 record
Key risks6 records
Key highlights6 records
Customer concentration
Exhibition Hub social profiles
Digital presenceExhibition Hub financial estimates
Financial estimateRevenue estimate
Valuation estimate
Exhibition Hub leadership team
Management profileNumber of profiles
Profiles2 records
Exhibition Hub funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Exhibition Hub M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Exhibition Hub
What does Exhibition Hub do?
Exhibition Hub produces and operates immersive, themed physical exhibits featuring detailed scene recreations, props, and atmospheric design, and sells admission tickets directly to visitors at venues such as its 'The Mind of a Serial Killer: The Experience' in New York City. The company focuses on adult (18+) emotionally engaging experiences that combine entertainment with educational or psychological content, expanding into new cities through new exhibit launches.
When was Exhibition Hub founded?
Exhibition Hub was founded in 2015. It employs 501 to 1,000 people.
Where is Exhibition Hub based?
Exhibition Hub is headquartered in Brussels, Belgium, in the Europe region.
How does Exhibition Hub make money?
One revenue line is on record: ticket Sales.
Who are Exhibition Hub's main competitors?
Direct peers on record are Museum of Ice Cream, Culturespaces (Atelier des Lumières), ARTECHOUSE, Meow Wolf and Fever. Broad incumbents are Cirque du Soleil Entertainment Group, Sphere Entertainment (MSG Sphere) and Disney Parks, Experiences and Products. Van Gogh Immersive Experience operators (e.g., Exhibits USA / Immersive) is listed as an emerging player. Live Nation Entertainment is listed as an others.
Does Exhibition Hub have an API?
No public API is recorded for Exhibition Hub.
What industry is Exhibition Hub in?
Exhibition Hub's product category is Immersive Entertainment / Live Attractions. Its primary akta.pro industry code is MPAGAFAA, General Consumer Expos & Trade Shows, with a secondary code of THAHAAAG, Performing Arts & Cultural Event Venues (Theaters, Museums). Its NAICS code is 7139 and its SIC code is 7900.