What Cushman & Wakefield | AB Advisory does

Cushman & Wakefield | AB Advisory is a San José, Costa Rica-based commercial real estate advisory firm founded in 2014 as an alliance partner of Cushman & Wakefield, the world's largest privately owned real estate services firm. The firm operates across Costa Rica, Panama, Guatemala, and Honduras, delivering six integrated service lines: Office Tenant Representation, Office Agency Leasing, Industrial & Logistics, Land for Development, Capital Markets, and Business Intelligence. It also acts as agency leasing advisor for a managed portfolio of premium office properties including City Place Santa Ana, El Cafetal I (LEED Silver), and Everty Tower (LEED Gold), and publishes quarterly MarketBeat research reports covering Costa Rica and Central America.

The company's core technology is a property advisory platform (ab-latam.com) that lists available office properties with AI-assisted search capabilities, supported by Cushman & Wakefield's global technology infrastructure, market data systems, and 43,000-person international network spanning 60+ countries. Its Business Intelligence team produces institutional-grade research used by occupiers and investors for site selection and portfolio decisions.

AB Advisory generates revenue through transaction-based commissions on CRE advisory mandates — including tenant representation, agency leasing, industrial site selection, capital markets, and built-to-suit developments — priced as fees on deals rather than SaaS or subscription revenue. Pricing varies by property class and location, with Class A office lease rates ranging from $18-$28 per m²/month and commercial property sale prices negotiated deal-by-deal. The go-to-market is enterprise field sales targeting multinational corporations and institutional property owners, with named enterprise clients including Microsoft, Johnson & Johnson, Boston Scientific, Roche, Penumbra, Medtronic, and DHL.

Name

Cushman & Wakefield | AB Advisory

Legal name

Cushman & Wakefield | AB Advisory

Website

https://ab-latam.com

Company type

Private

Founded year

2014

Operating status

Operating

Headcount range

11–50 employees

Short description

Cushman & Wakefield | AB Advisory is a Costa Rica-based commercial real estate advisory firm serving multinational occupiers and property owners across Central America through tenant representation, agency leasing, industrial/logistics, capital markets, and business intelligence services under the Cushman & Wakefield global alliance.

Ownership category

akta.pro rank

Product category

Commercial Real Estate Advisory

NAICS

Offices of Real Estate Agents and Brokers (5312), Portfolio Management and Investment Advice (523940), Management Consulting Services (54161)

SIC

Real Estate Agents & Managers (For Others) (6531), Services-Management Consulting Services (8742)

akta.pro primary industry

Property Management Advisory & Leasing Administration (FSAEAJAN)

akta.pro secondary industries

Real Estate Investment Advisory (Acquisitions/Dispositions, Capital Allocation) (BPAJANAA), Commercial Real Estate Asset Management (BPAJAMAB)

Keywords

• Commercial real estate advisory
• Tenant representation services
• Industrial logistics advisory
• Capital markets advisory
• Property leasing services

Headquarters

HQ city

Escazú

HQ country

Costa Rica

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Commercial Real Estate Advisory Services: The firm generates revenue through commission-based advisory services for commercial real estate transactions, including tenant representation, agency leasing, and capital markets transactions. Services are provided to both occupiers (tenants) and property owners (landlords) across office, industrial, retail, and land segments.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

Core offering

Cushman & Wakefield | AB Advisory is a commercial real estate advisory firm based in San José, Costa Rica, providing end-to-end CRE services across Central America. The firm offers six core service lines—Office Tenant Representation, Office Agency Leasing, Industrial & Logistics, Land for Development, Capital Markets, and Business Intelligence—delivered through dedicated advisors serving multinational corporations, property owners, developers, and investors.

Product overview

Cushman & Wakefield | AB Advisory is a commercial real estate advisory firm offering a unified platform of six integrated service lines: Office Tenant Representation, Office Agency Leasing, Industrial & Logistics, Land for Development, Capital Markets, and Business Intelligence. These services are supported by a portfolio of managed office properties (City Place Santa Ana, Edificio El Tejar, El Cafetal I, Escazú Village, Everty Tower) and proprietary MarketBeat research reports covering Costa Rica and Central America. The offering combines global Cushman & Wakefield brand resources with local market expertise through the AB Advisory alliance.

Differentiator

Problem solved

Functional benefit

Products and services

• Office Tenant Representation Expert advocacy for office tenants, providing strategic space search, comparative analysis, long-term occupancy strategy, lease negotiation, and contract renegotiation to help businesses secure optimal office spaces.
• Office Agency Leasing Strategic leasing solutions for property owners to maximize occupancy and asset value through go-to-market strategies, tenant identification, market analysis, and lease negotiation.
• Industrial & Logistics End-to-end industrial real estate solutions including tenant representation, agency leasing, seller representation, site selection, and transaction support for warehousing, manufacturing, and distribution facilities.
• Land for Development Land acquisition and development advisory services including site selection, feasibility analysis, zoning guidance, and development coordination for commercial and industrial projects.
• Capital Markets Investment sales advisory and financing services connecting investors with global capital networks for acquisitions, dispositions, and financing strategies in Central America.
• Business Intelligence Data-driven market research and consulting services providing strategic advisory, feasibility studies, portfolio analysis, and regional market intelligence across Central America.
• MarketBeat Reports Quarterly market research reports covering office, industrial, and retail benchmarks for Costa Rica and Central America, delivering data-driven insights for institutional investors.

Quantifiable outcome

• $10MM+ saved for Microsoft on office lease strategic consolidation
• +4 more outcomes

Named customers10 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Cushman & WakefieldcoreStrategic or Co-development Partner · 1 January 2014AB Advisory is an alliance firm of Cushman & Wakefield, the world's largest privately owned real estate services firm. Founded in 2014, the alliance provides AB Advisory clients seamless access to global services, technologies, and value-added partners. Cushman & Wakefield has 43,000 employees in more than 60 countries providing deep local and global insights for occupiers and investors worldwide.

Scale indicators7 records

Recent moves5 records

Expansion highlights5 records

Broad incumbents

• JLL (Jones Lang LaSalle): Global CRE services firm with a Latin America platform offering tenant representation, capital markets, and industrial advisory that directly overlap with AB Advisory's six service lines served to multinational corporates in Central America.
• CBRE Group: The world's largest commercial real estate services firm with established operations across Latin America, directly competing for the same multinational tenant representation, agency leasing, and capital markets mandates that AB Advisory serves in Costa Rica and Central America.
• Newmark Group: Global CRE services firm with growing Latin America presence offering tenant representation, agency leasing, and capital markets — competing for the same cross-border MNC mandates that AB Advisory services in the region.
• Knight Frank: International CRE consultancy with coverage in Latin America offering comparable advisory, leasing, and capital markets services to occupiers and investors, making it a direct competitor in the regional CRE advisory market.
• Colliers International: Global CRE advisory with active Latin America operations providing office, industrial, and capital markets services to multinational occupiers and investors — closely comparable to AB Advisory's service mix and target customer.
• Cushman & Wakefield (parent): The parent brand and global alliance partner of AB Advisory; relevant because clients and competitors may engage directly with C&W rather than through the alliance, creating channel conflict and pricing benchmark dynamics.
• Savills: Global real estate advisor with Latin America footprint providing commercial agency leasing, tenant representation, and capital markets services — directly comparable in service offering and target customer to AB Advisory.

Direct peers

• NAI Global: Global CRE services network with broker partnerships across Latin America offering commercial brokerage and advisory services — directly comparable franchise model to AB Advisory's alliance-based regional CRE advisory.
• Avison Young: Privately held global CRE services firm with expansion in Latin America offering tenant representation, agency leasing, and capital markets advisory — comparable in service offering and target customers to AB Advisory.

Regional players

• Terranum (Costa Rica): Costa Rica–based real estate developer and advisory firm active in the same office and industrial market as AB Advisory, providing a regional comparable for local CRE advisory and asset management capabilities.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/in/ajcortes
• Facebookfacebook.com/CushWakeABAdvisory

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles10 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Cushman & Wakefield | AB Advisory