Avantis Education
Avantis Education is a UK-based edtech company that designs and sells VR/AR headsets (ClassVR), an immersive content platform (Eduverse), and classroom tablets (LearnPad) primarily to K-12 schools worldwide. It operates in 90+ countries via direct sales and a tiered global reseller network, combining hardware revenue with recurring subscription and professional services.
- Company typePrivate
- Founded1996
- HeadquartersGloucester, United Kingdom
- Headcount51–100
- GTM typeB2B
- OfferingHardware or Manufacturing
What Avantis Education does
Avantis Education is a UK-headquartered, privately held edtech company that develops virtual reality, augmented reality, and tablet-based classroom technology solutions sold primarily to K-12 schools, with a newer line into higher education and vocational training. The company's product portfolio centres on three integrated platforms: ClassVR, a standalone VR headset with an embedded student-friendly interface and teacher controls, offered in the new Xcelerate (6DoF, career-readiness) and Xplorer (4K, K-12) variants launched in 2025; Eduverse, an online immersive content repository with 360° images and videos, 3D models, and explorable scenes paired with a drag-and-drop lesson playlist builder; and LearnPad, classroom tablets with wireless charging and a suite of creative and management apps. Underlying hardware is built on Qualcomm Snapdragon XR Platforms under a strategic partnership signed in August 2025.
The company monetizes through a hybrid of one-time hardware sales (VR headsets, tablets, cases, charging accessories), recurring subscriptions to the ClassVR portal, Eduverse content library, and ClassConnect management software on monthly, annual, or multi-year billing cycles, and professional services for setup, training, and ongoing support. Pricing is quote-based and not publicly disclosed, with free trials and demos available to educators. Distribution combines direct enterprise sales with a tiered global authorized reseller programme called Avantis Assured (Platinum, Gold, Silver), supported by training, marketing development funds, and product-development input.
The company operates from Gloucester, UK (Avantis Education Limited) and Arlington Heights, Illinois, USA (Avantis Education Inc), reporting reach across 90+ countries, 200,000+ classrooms, and 2,000,000+ students. It is led by CEO Huw Williams, has not disclosed any external funding rounds, and has accumulated a notable recognition stack including the King's Award for Enterprise 2026, BETT 2025 winner, ISTE Best of Show 2024, and Webby Honoree 2024.
Avantis Education firmographics
Firmographics- Name
- Avantis Education
- Legal name
- Avantis Education Limited
- Website
- https://avantiseducation.com
- Company type
- Private
- Founded year
- 1996
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Avantis Education is a UK-based edtech company that designs and sells VR/AR headsets (ClassVR), an immersive content platform (Eduverse), and classroom tablets (LearnPad) primarily to K-12 schools worldwide. It operates in 90+ countries via direct sales and a tiered global reseller network, combining hardware revenue with recurring subscription and professional services.
- Ownership category
- akta.pro rank
Avantis Education industry classification
Industry- Product category
- Educational VR/AR Hardware and Software
- NAICS
- Educational Services (611), Professional and Management Development Training (611430)
- SIC
- Services-Educational Services (8200)
- akta.pro primary industry
- Virtual Field Trips & Experiential Learning Environments (Museums, Geography, History) (EDAFAJAG)
- akta.pro secondary industries
- Creator Tools & Content Pipelines for Immersive Learning (VR lesson builders, 3D asset workflows) (EDAFAJAL), Curriculum, Lesson Planning & Instructional Content Platforms (EDAJAMAD), Digital Twins & Scenario-Based Systems Training (Equipment/Process Simulators) (EDAFAJAJ)
Keywords
Where Avantis Education is headquartered
LocationHeadquarters
- HQ city
- Gloucester
- HQ country
- United Kingdom
- HQ region
- Europe
Offices2 records
Markets served
Avantis Education business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Technology or R&D, Operations, Marketing or Sales
Revenue model
- Hardware Sales (VR Headsets & Tablets): Sale of physical products including ClassVR headsets (Xcelerate and Xplorer models), LearnPad tablets, cases, and charging accessories. Products are sold directly or through authorized resellers globally.
- Subscription Services (Software & Content Access): Recurring subscription-based access to ClassVR portal, Eduverse content library, ClassConnect portal, and software applications. Subscriptions are billed monthly, yearly, or multi-year with automatic renewal unless cancelled with 30 days notice. Free trials available before subscription begins.
- Professional Services (Training & Support): Support services and training provided to schools and educators for implementation of VR/AR technology in classrooms, including setup, training, and ongoing technical support.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Pay-as-you-go | Free Trial available for educators |
| Subscription | Annual | Subscription plans for schools and institutions |
| Other | Pay-as-you-go | Book a demo available for prospective customers |
Go-to-market motion3 records
Distribution channels3 records
Marketing channels5 records
Avantis Education product offering
Product offeringCore offering
Avantis Education designs, sells, and supports VR/AR hardware and software for K-12 and higher education, centered on the ClassVR standalone headset platform (including the Xcelerate and Xplorer models), the Eduverse immersive content portal, and LearnPad classroom tablets. Products are sold as integrated bundles of hardware, software, curriculum-aligned content, training, and support, with recurring subscription access to the content portal and management tools.
Product overview
Avantis Education offers an integrated suite of classroom technology solutions designed solely for education. The product portfolio centers on three core platforms: ClassVR (standalone VR headsets with embedded educational content and teacher controls), Eduverse (an online immersive metaverse environment with VR/AR resources), and LearnPad (classroom tablets with management software). The company recently expanded its ClassVR offering with two new headsets — Xcelerate for higher education and Xplorer for K-12 — both powered by Snapdragon XR Platforms. These products work in harmony with teachers, students, and each other, supported by the Eduverse content portal for lesson creation and delivery, and centralized management tools for educators.
Differentiator
Problem solved
Functional benefit
Brands
- ClassVR: Ground-breaking VR technology for education, featuring standalone VR headsets with educational VR & AR resources and teacher controls.
- Eduverse
- LearnPad
Products and services
- ClassVR
Companies that use Avantis Education
Customer profileNamed customers1 record
Segments3 records
Ideal customer profiles3 records
Avantis Education technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration2 records
Feature7 records
Avantis Education partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Qualcomm Technologies, Inc.coreStrategic technology partnership where Qualcomm provides Snapdragon XR Platforms to power ClassVR Xcelerate and Xplorer headsets. This partnership enables the advanced XR capabilities including spatial tracking, immersive experiences, and performance optimization for educational VR applications.
Scale indicators4 records
Recent moves6 records
Expansion highlights5 records
Avantis Education competitors and assessment
Company assessmentDirect peers
- Labster: Labster provides VR-based virtual lab simulations for higher education and STEM. It is a direct comparable for Avantis's higher-ed/career-readiness expansion via Xcelerate, particularly in science and vocational training.
- zSpace: zSpace provides AR/VR learning experiences for K-12 and higher education, including standalone and PC-tethered immersive hardware and STEM-aligned content. It is the closest direct competitor to Avantis's ClassVR/Eduverse bundle in the immersive education category.
- Nearpod: Nearpod (owned by Renaissance Learning) offers interactive lesson delivery including VR field trips and 3D objects for K-12. It is a competing delivery platform for immersive curriculum content, especially where schools adopt device-agnostic VR rather than dedicated headsets.
- Merge EDU: Merge EDU sells affordable AR/VR headsets and a library of educational apps aimed at K-12 classrooms. It competes directly with ClassVR/Xplorer on classroom-deployable immersive hardware and curriculum-aligned content subscriptions.
- Veative Labs: Veative provides VR-based learning modules and immersive content for K-12 and higher education, often delivered through standard or partner headsets. It overlaps with Avantis's Eduverse content and ClassVR distribution model.
- ClassVR (by Avantis Education): Listed for completeness: ClassVR is Avantis's own flagship brand. Not a separate peer.
Broad incumbents
- Discovery Education: Discovery Education provides K-12 digital curriculum and content, increasingly including immersive/VR experiences. It competes with Avantis's Eduverse content layer as a broad incumbent with deep school-district relationships.
- Lenovo (ThinkReality / VR Classroom): Lenovo manufactures Snapdragon-based VR headsets used in education deployments and competes with ClassVR/Xplorer/Xcelerate on hardware performance. As a global hardware incumbent, Lenovo is a broad competitor in education-grade XR.
- Meta (Quest for Education): Meta's Quest for Education offering and broader Meta Quest headsets target the same K-12 and higher-ed buyers as Avantis with consumer-scale hardware economics. Meta is a broad incumbent with significantly greater R&D and marketing firepower.
Emerging players
- ENGAGE: ENGAGE is a VR/AR education and training platform used by universities and corporations for immersive lectures and collaboration. It overlaps with Avantis's higher-ed and career-readiness use cases via Xcelerate, though it focuses more on multiuser collaboration than device sales.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Avantis Education social profiles
Digital presenceAvantis Education financial estimates
Financial estimateRevenue estimate
Valuation estimate
Avantis Education leadership team
Management profileNumber of profiles
Profiles1 record
Avantis Education funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Avantis Education M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Avantis Education
What does Avantis Education do?
Avantis Education designs, sells, and supports VR/AR hardware and software for K-12 and higher education, centered on the ClassVR standalone headset platform (including the Xcelerate and Xplorer models), the Eduverse immersive content portal, and LearnPad classroom tablets. Products are sold as integrated bundles of hardware, software, curriculum-aligned content, training, and support, with recurring subscription access to the content portal and management tools.
Is Avantis Education a public or private company?
Avantis Education is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Avantis Education founded?
Avantis Education was founded in 1996. It employs 51 to 100 people.
Where is Avantis Education based?
Avantis Education is headquartered in Gloucester, United Kingdom, in the Europe region.
How does Avantis Education make money?
Three revenue lines are on record. Hardware Sales (VR Headsets & Tablets) is the primary driver. The others are subscription Services (Software & Content Access) and professional Services (Training & Support).
Who are Avantis Education's main competitors?
Direct peers on record are Labster, zSpace, Nearpod, Merge EDU, Veative Labs and ClassVR (by Avantis Education). Broad incumbents are Discovery Education, Lenovo (ThinkReality / VR Classroom) and Meta (Quest for Education). ENGAGE is listed as an emerging player.
Does Avantis Education have an API?
No public API is recorded for Avantis Education.
What industry is Avantis Education in?
Avantis Education's product category is Educational VR/AR Hardware and Software. Its primary akta.pro industry code is EDAFAJAG, Virtual Field Trips & Experiential Learning Environments (Museums, Geography, History), with a secondary code of EDAFAJAL, Creator Tools & Content Pipelines for Immersive Learning (VR lesson builders, 3D asset workflows). Its NAICS code is 611 and its SIC code is 8200.