Milwaukee Dustless Brush

What Milwaukee Dustless Brush does

Milwaukee Dustless Brush (legal entity Milwaukee Dustless Mfg. Co., Inc.) is a US-based B2B manufacturer of industrial, janitorial, detail, paint, pharmaceutical, medical, and specialty brushes, founded in 1897 in City of Industry, California. The company operates as part of the Gordon Brush family of companies, sharing two manufacturing facilities totaling 250,000 square feet in California and Mississippi, and producing more than 17,000 SKUs across categories including floor brooms, floor squeegees, duster brushes, scrubbers, hygienic/sanitary brushes, industrial and detail brushes, paint applicators, and utility brushes. Core technical differentiators are mechanical rather than digital: the Speed Sweep steel-backed brush block (crimped steel back over the brush block eliminating center-drilled holes to preserve structural strength), the patented Seat Sweep thin-profile broom (US 10,188,201; D827,963; D871,006), the HySweep compression-collar hygienic handle system, and the Flip-Flop squeegee socket; the company also markets the Speedy Sweep cordless battery-powered sweeper introduced in 2018.

The business runs on one-time unit sales of physical products, priced individually with package-volume discounts and custom-engineered solutions quoted on request. GTM is sales-led and predominantly direct: a B2B e-commerce storefront (milwaukeedustless.com), downloadable PDF catalog, and phone/fax ordering (323.724.7777 / 800.632.3220), with no apparent retail distribution. Customer segments are horizontally diversified across janitorial/cleaning professionals, industrial manufacturing, food service and processing, healthcare/medical, painting contractors, and pharmaceutical industry buyers; named enterprise customers include Dairy Queen (custom 8-foot Metal Free Brush for ice cream machine heads), an unnamed movie theater chain (Seat Sweep), and an unnamed large restaurant conglomerate (500°F Peek fryer brushes). The company is privately held with no public ticker, no disclosed funding rounds, no M&A history, and a parent organization (Gordon Brush Mfg. Co., Inc.) that shares manufacturing, sales infrastructure, and cross-brand product distribution. Operations are certified to ISO 9001:2015 across both production sites and have received Made in America (2018, 2019) and Innovation Excellence (2018) awards.

Name

Milwaukee Dustless Brush

Legal name

Milwaukee Dustless Mfg. Co., Inc.

Website

https://milwaukeedustless.com

Company type

Private

Founded year

1897

Operating status

Operating

Headcount range

51–100 employees

Short description

Milwaukee Dustless Brush is a privately held US manufacturer of industrial, janitorial, and specialty brushes founded in 1897, producing over 17,000 SKUs from facilities in California and Mississippi and selling direct to B2B customers across janitorial, food service, healthcare, and industrial segments.

Ownership category

akta.pro rank

Product category

Industrial Brushes and Janitorial Cleaning Tools

NAICS

Broom, Brush, and Mop Manufacturing (339994)

akta.pro primary industry

Floor Cleaning Equipment (Scrubbers, Sweepers, Burnishers) (IMAHALAA)

akta.pro secondary industry

Dusters & Dusting Tools (CRAJAIAE)

Keywords

• Industrial brush manufacturing
• Janitorial cleaning tools
• Floor brooms and squeegees
• Sanitary cleaning brushes
• Specialty brush products

Headquarters

HQ city

City Of Industry

HQ country

United States

HQ region

North America

Offices3 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Others

Revenue model

1. Industrial Brush and Cleaning Tool Sales: One-time product sales of industrial, janitorial, detail, paint, pharmaceutical, medical, and specialty brushes. Products sold as individual units with volume package pricing available. Includes floor brooms, squeegees, dusters, handles, scrubbers, and specialized equipment like Speedy Sweep cordless sweeper.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

Milwaukee Dustless Brush manufactures and supplies over 17,000 industrial, janitorial, detail, paint, pharmaceutical, medical, and specialty brushes. The product line includes floor brooms (Speed Sweep, Seat Sweep, poly corn uprights), floor squeegees (Speed Squeegy), duster brushes, scrubbers, hygienic/sanitary brushes, industrial and detail brushes, paint and applicator brushes, utility brushes, handles, and the cordless Speedy Sweep battery-powered sweeper.

Product overview

Milwaukee Dustless Brush is an American manufacturer of industrial, janitorial, detail, paint, pharmaceutical, medical, and specialty brushes offering over 17,000 products. The company produces a comprehensive portfolio of cleaning tools organized into major categories including floor brooms and accessories (featuring Speed Sweep and Seat Sweep branded products), floor squeegees (Speed Squeegy line), duster brushes, scrubbers, hygienic/sanitary brushes, industrial and detail brushes, paint and applicator brushes (manufactured by Redtree Industries), utility brushes, and commercial kitchen cleaning products. The product line includes the Speedy Sweep cord-free battery powered sweeper as a notable innovation. Products are available in various fill materials including polypropylene, nylon, horsehair, tampico, palmyra, and stainless steel with handle options in wood, steel, fiberglass, and plastic. The company maintains ISO 9001:2015 certification and manufactures in 250,000 square foot facilities in California and Mississippi.

Differentiator

Problem solved

Functional benefit

Brands

• Speed Sweep®: Line of steel-backed floor brooms that originated from the original dustless brush from 1897
• Seat Sweep®
• Speedy Sweep®
• HySweep™
• Perma Poly™
• The Heavyweights™
• Speed Squeegy®

Products and services

• Floor Brooms and Accessories Comprehensive line of floor brooms including deck scrubs, dust pans, lobby brooms, push/floor broom heads, Seat Sweep Paks, Speed Sweep Paks, and upright brooms with various fill materials such as abrasive nylon, corn fiber, horsehair/nylon, palmyra, PET, plastic, polypropylene, polystyrene, styrene, synthetic palmyra, and tampico/horsehair.
• Floor Squeegees Floor squeegees including Speed Squeegy Speedy Pak, squeegee heads, and squeegee refill blades. Features EPDM and moss rubber blades set in aluminum, plastic, or steel frames in sizes 18 to 36 inches.
• Duster Brushes Duster brushes including counter dusters, dust pan and duster combos, feather dusters, and long handle dusting brushes with horsehair, ostrich feathers, polyester, polypropylene, and tampico fill materials.
• Broom and Squeegee Handles Handles including 3/8 stud, ACME thread, compression collar (HySweep), handle brace, and tapered options. Materials include fiberglass, fiberglass/steel, steel/vinyl coated, and wood/plastic in various lengths.
• Scrubbers Scrubbing brushes including bowl brushes, deck scrubs, fryer cleaning brushes, grout brushes, hygienic brushes, metal free tube brushes, nail brushes, tank brushes, utility and scrub brushes, valve brushes, and vehicle wash brushes.
• Hygienic and Sanitary Brushes Hygienic and sanitary brushes for healthcare and food service industries including bottle brushes, dust pans and dusters, floor brushes, floor squeegees, HySweep handles, metal free tube brushes, paddle scraper and drain brush, scrubbers, tank brushes, utility brushes, and valve brushes.
• Industrial and Detail Brushes Industrial brushes including block brushes, detail brushes, spoke brushes, tube cleaning brushes, and wire scratch brushes. Fill materials include brass, carbon steel, horsehair, hog bristle, nylon, stainless steel, and tampico for applications in pharmaceutical, food processing, textile, and circuit board industries.
• Paint and Applicator Brushes Paint brushes and rollers including paint accessories, paint brushes, roller covers, specialty brushes, and stencil/acid/parts wash brushes. Manufactured by Redtree Industries with fiberglass, foam, hog bristle, mohair, nylon, polyester, and premium microfiber fill materials.
• Utility Brushes Perma Poly utility brushes in various shapes and styles for general purpose cleaning. Fill materials include brass, nylon, palmyra, polyester, polypropylene, and tampico with plastic or wood handles.
• Speedy Sweep Cordless Battery Powered Sweeper Lightweight, powerful, and quiet cordless battery operated sweeper with nickel-metal hydride battery running up to 90 minutes. Features 12-inch sweeping path, 17-ounce removable dustpan, wall mount, and self-cleaning pet brush roller. Suitable for carpet, concrete, hardwood, tile, linoleum, marble, and boats.
• Seat Sweep Paks Thin profile floor brooms designed to clean underneath theater and stadium seats. Lightweight, impact-resistant frames will not damage seat undersides. Available in 18, 24, and 32 inch sizes with curved and straight options. US Patent Nos. 10,188,201; D827963; D871006.
• Speed Sweep Speedy Pak Steel-backed floor brooms with crimped steel back over brush block and adjustable steel socket. Features ergonomic design adjustable to user height, reversible handle for extended bristle life, and comes with two-piece sectional handle. Sizes include 18, 24, and 36 inches.
• Speed Squeegy Speedy Pak Floor squeegee system with aluminum, plastic, or steel frames available in straight or curved styles. Sizes 18 to 36 inches with EPDM or moss rubber blades for fine duty to heavy duty applications.
• Poly Corn Upright Brooms Synthetic upright brooms with stiff polypropylene bristles suitable for wet or dry use. Highly resistant to acids and oils, durable with good abrasion resistance. Best for medium to heavy floor sweeping including carpet and entry mats. Available with steel or wood handles in various colors.
• Commercial Kitchen Cleaning Brushes Commercial kitchen cleaning products including bottle brushes, dust pans, floor brushes, floor squeegees, fryer cleaning brushes, grout brushes, HySweep handles, metal free tube brushes, multi-level scrub brushes, scoop/scraper/shovel, tank brushes, utility brushes, and valve brushes. High temperature bristles available for hot oil cleaning up to 500 degrees F with Peek material.

Quantifiable outcome

• Products clean better and last longer - proprietary dust-control design since 1897
• +1 more outcomes

Named customers3 records

Segments6 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Seven partnerships are on record, tiered core, minor and notable.

• Gordon Brush Mfg. Co., Inc.coreStrategic or Co-development PartnerSister company within the Milwaukee Dustless family of companies. Gordon Brush handles industrial brushes while Milwaukee Dustless focuses on janitorial/cleaning brushes. Both companies share manufacturing facilities, phone numbers, and sales infrastructure. Website cross-references between the two brands.
• Marx BrushminorOthersPart of the Gordon Brush family of companies. Specializes in artist, cosmetic, and forensic brushes. Established 1949.
• JEKminorOthersPart of the Gordon Brush family of companies. Specializes in surface conditioning.
• Redtree IndustriesminorOthersPart of the Gordon Brush family of companies. Specializes in paint brushes and rollers. Established 1976. Manufactures Redtree line sold through Milwaukee Dustless.
• Dairy QueennotableStrategic or Co-development PartnerMilwaukee Dustless worked with Dairy Queen to create a custom 8-foot Metal Free Brush for cleaning ice cream machine dispensing heads. The brush snakes up into the orifice and shimmies to clean. Metal free bristles won't break off or damage surfaces.
• Movie Theater Chain (unnamed)notableStrategic or Co-development PartnerDeveloped Seat Sweep broom for cleaning underneath theater seats and through aisles. Lightweight, narrow head design that fits under seats.
• Large Restaurant Conglomerate (unnamed)notableStrategic or Co-development PartnerDeveloped very high temperature brushes (500°F+) for cleaning fryers and cooking equipment where hot oil is used in the cooking process.

Scale indicators3 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• Weiler Corporation: U.S. manufacturer of industrial brushes (power, maintenance, and custom) serving metalworking, food-service, and industrial cleaning — directly comparable in product category and B2B industrial end markets.
• Ettore Products: Manufacturer of squeegees and professional window/general cleaning tools sold through janitorial and hardware channels — directly comparable in squeegee and floor-care accessories.
• Quickie Manufacturing: Manufacturer of household and commercial cleaning tools including brooms, mops, dusters, and scrubbers — closely overlapping Milwaukee Dustless's floor-care and utility brush lines.
• Unger Enterprises: Manufacturer of professional cleaning tools — squeegees, brushes, mops, and high-access cleaning equipment — serving commercial janitorial and window cleaning, directly comparable in end market and product category.
• Magnolia Brush: Industrial brush manufacturer producing brooms, floor sweepers, and specialty brushes for janitorial, food-service, and industrial buyers — a near-direct competitor in floor and utility brushes.
• Gordon Brush Mfg. Co., Inc. Parent and sister company within the same Gordon Brush family of companies; shares manufacturing facilities, phone lines, and sales infrastructure, and together offers the full 17,000+ SKU portfolio spanning industrial, janitorial, paint, and specialty brushes.
• Osborn International: Global manufacturer of industrial brushes, polishing tools, and surface-finishing products serving industrial OEMs — comparable in industrial/detail brush category and custom-engineering capability.

Broad incumbents

• Carlisle FoodService Products: Diversified commercial cleaning and foodservice supplies manufacturer offering brushes, handles, and janitorial tools as part of a broader catalog — a larger incumbent competing for the same B2B janitorial budgets.
• Rubbermaid Commercial Products: Large incumbent brand in commercial cleaning tools, carts, and janitorial equipment — competing for the same facility-management procurement dollars as Milwaukee Dustless across floor-care and hygiene categories.
• Spartan Chemical Company: Manufacturer of janitorial and sanitation chemicals plus complementary cleaning tools serving facilities, healthcare, and food-service — overlaps in end-customer base even though core product is chemistry rather than brushes.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/Gordon-Brush-Mfg-Co-Inc-145511953229
• LinkedInlinkedin.com/company/milwaukee-dustless-brush-co

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Milwaukee Dustless Brush