Saudi Agriculture

What Saudi Agriculture does

Saudi Agriculture is a B2B trade exhibition serving the agricultural, food production, and agribusiness sectors, organized by Riyadh Exhibitions Company (REC) and held annually at the Riyadh International Convention & Exhibition Centre. Now in its 43rd edition and running continuously since 1981, the event operates under the formal patronage of the Saudi Ministry of Environment, Water & Agriculture (MEWA), aligning it with Saudi Vision 2030 food security priorities and the Kingdom's projected $70B of agricultural investment through 2030. The most recent edition (and the planned 2026 edition) spans 26,470 square meters of exhibition space across nine product categories, hosting 438+ exhibitors from 35+ countries and attracting 32,727+ industry visitors, with a co-located Future of Agriculture International Conference.

The exhibition's commercial model is built on two revenue streams: (1) exhibition space rental across the 26,470 SQM venue, and (2) a four-tier sponsorship book (Diamond, Platinum, Gold, Silver) anchored by flagship Saudi enterprise sponsors including Almarai (Food Quality & Safety Sponsor), SALIC (Investment Partner, a Public Investment Fund subsidiary), United Group (Food Solutions Partner), and Diamond-tier backers SABIC, Al Dahra, Arasco, First Mills, Weqaa, and SABIL. Media partners include the Arab World Agribusiness Magazine and Gulf Agriculture Magazine, extending reach across MENA trade press. The parent operator, REC, runs a portfolio of more than 450 events, providing shared infrastructure and sales overhead for Saudi Agriculture within a broader events business.

From a strategic standpoint, the event functions as a regulated, government-aligned marketplace platform connecting international agriculture technology providers, input suppliers, food processors, and Saudi institutional buyers. Its scale, ministerial patronage, and four-decade brand position it as the dominant dedicated agriculture trade show in Saudi Arabia and one of the largest in the MENA region. Expansion signals include the addition of Innovation & Entrepreneurship and Capacity Building sectors to the product taxonomy, scaling international exhibitor participation, and deepening integration with Saudi sovereign agricultural investment vehicles such as SALIC.

Name

Saudi Agriculture

Legal name

Riyadh Exhibitions Company Ltd.

Website

https://saudi-agriculture.com

Company type

Private

Founded year

1980

Operating status

Operating

Headcount range

11–50 employees

Short description

Saudi Agriculture is a B2B trade exhibition organized by Riyadh Exhibitions Company, now in its 43rd edition, connecting 438+ agricultural exhibitors from 35+ countries with 32,000+ industry visitors. Held annually under MEWA patronage in Riyadh, it serves agritech providers, food producers, and agribusinesses.

Ownership category

akta.pro rank

Product category

Agricultural Trade Exhibition Services

akta.pro primary industry

Industry-Specific B2B Trade Show Organizers (THAHABAB)

akta.pro secondary industry

Executive Summits & Invitation-Only Forums (MPAGAGAK)

Keywords

• Agricultural trade exhibition
• Trade show management
• Exhibition space rental
• Event sponsorship services
• Agriculture industry events

Headquarters

HQ city

Riyadh

HQ country

Saudi Arabia

HQ region

Middle East

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Operations, Marketing or Sales, Personnel, Infrastructure

Revenue model

1. Exhibition Space Rental: Revenue generated from selling exhibition booth space to exhibitors across various categories including Farming, Poultry, Aquaculture, Food Processing & Packaging, and Livestock sectors
2. Sponsorship Packages: Multi-tiered sponsorship opportunities including Diamond, Platinum, Gold, Silver, and Conference sponsorships with varying benefits and visibility levels
3. Conference Registration: Conference sessions are free to attend but require pre-registration, potentially allowing data capture and premium access services

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels5 records

Core offering

Saudi Agriculture is the Middle East's longest-running B2B trade exhibition for the agriculture, food, aquaculture, packaging, and agro-industry sectors, organized by Riyadh Exhibitions Company (REC). The 43rd edition is scheduled for 19-22 October 2026 at the Riyadh International Convention & Exhibition Centre, featuring 438 exhibitors from 35 countries across 26,470 SQM of space. The core offering is booth space rental and sponsorship packages, complemented by The Future of Agriculture International Conference covering Vision 2030, biotechnology, controlled environment agriculture, smart irrigation, and food security.

Product overview

Saudi Agriculture is a major trade exhibition event organized by Riyadh Exhibitions Company (REC), now in its 43rd edition. The event serves as the region's largest B2B platform for the agriculture sector, bringing together entrepreneurs, industry professionals, decision-makers, and sellers. The product portfolio consists of the core Saudi Agriculture Exhibition (featuring exhibit categories across Farming, Poultry, Agro & Organic Food, Food Processing & Packaging, Aquaculture, Livestock and Dairy, Greenhouses, Veterinary, and Innovation sectors) and the concurrent The Future of Agriculture International Conference. Additional services include exhibition space booking and sponsorship packages for exhibitors and sponsors.

Differentiator

Problem solved

Functional benefit

Products and services

• Saudi Agriculture Exhibition The flagship B2B trade exhibition for agriculture, food, aquaculture, packaging, and agro-industry sectors, spanning nine exhibit categories across 26,470 SQM. Targeted at farm owners, agribusinesses, food producers, agriculture engineers, consultants, and government representatives seeking technologies, solutions, and trade partnerships in Saudi Arabia.
• The Future of Agriculture International Conference International conference focused on agricultural technology and food security, covering Vision 2030, agricultural biotechnology, controlled environment agriculture, smart irrigation, and food security themes with panel discussions on poultry, livestock, aquaculture, and sustainable agriculture.
• Exhibition Space Booking Booth space rental service offering exhibitors inside space only or inside space with organizer stand-fitting. Standard booth sizes available from 9 SQM to 27+ SQM, providing direct access to 32,000+ trade visitors.
• Sponsorship Packages Multi-tiered sponsorship opportunities including Diamond, Platinum, Gold, Silver, Conference, Exclusive, and Onsite Branding sponsorships providing varying levels of visibility, branding, and category exclusivity to sponsoring organizations.

Quantifiable outcome

• 26,470 SQM exhibition space showcasing leading technologies and solutions
• +3 more outcomes

Named customers4 records

Segments7 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Eight partnerships are on record, tiered flagship and core.

• Ministry of Environment, Water & Agriculture (MEWA)flagshipStrategic or Co-development Partner · 1 January 2026MEWA serves as the official patron of Saudi Agriculture exhibition. The exhibition and related events are held under the patronage of the Ministry of Environment, Water, and Agriculture, providing official government backing and alignment with national agricultural strategy.
• United Group (Food Solutions Partner)flagshipStrategic or Co-development Partner · 1 January 2026United Group serves as Food Solutions Partner for the 2026 edition, representing a major Saudi conglomerate providing integrated food and agricultural solutions.
• SALIC (Saudi Agricultural and Livestock Investment Company)flagshipStrategic or Co-development Partner · 1 January 2026SALIC serves as Agricultural Investment Partner. As a Public Investment Fund subsidiary and leading investor in global agrifood value chain, SALIC's partnership validates the event's importance for agricultural investment opportunities.
• Almarai CompanycoreStrategic or Co-development Partner · 1 January 2026Almarai serves as Food Quality & Safety Sponsor. As the world's largest vertically integrated dairy company and largest food & beverage company in MENA, Almarai's sponsorship demonstrates industry leadership.
• Riyadh Exhibitions Company (REC)flagshipStrategic or Co-development Partner · 1 January 2026REC is the organizer of Saudi Agriculture - the pioneer and leading trade events and exhibitions organizer in the Kingdom with over 40 years of experience. REC is a proud member of UFI, the Global Association of the Exhibition Industry, and has executed 450 successful events with support from 120 commercial & industrial bodies representing more than 50 countries.
• Diamond Sponsors (Al Dahra, Weqaa, SABIL, First Mills, Arasco, SABIC)coreGTM or Marketing Partner · 1 January 2026Six Diamond sponsors including major agricultural companies like Al Dahra, government entities like Weqaa and SABIL, and agribusiness leaders providing significant financial and marketing support for the event.
• Arab World Agribusiness Magazine (Official Magazine)coreGTM or Marketing Partner · 1 January 2026Official Magazine partner - the only farm journal produced in an Arab Country, published since 1985 with over 18,715 copies distributed among Arab farmers, policymakers and researchers.
• Gulf Agriculture Magazine (Official Media Partner)coreGTM or Marketing Partner · 1 January 2026Official Media Partner providing industry publication coverage and promotional support for the exhibition.

Scale indicators12 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• Informa Markets: Informa Markets organizes numerous agribusiness, food, and hospitality exhibitions globally, including events in the Gulf. It competes for both exhibitor spend and conference-attendee mindshare in the regional agribusiness space.
• dmg events: dmg events is a major international exhibition organizer operating Big 5, ADIPEC, and INDEX in Saudi Arabia. It is a direct competitor to REC in organizing large-scale Saudi B2B trade exhibitions across multiple verticals.
• RX Global (Reed Exhibitions): RX Global operates a large portfolio of B2B trade exhibitions including agritech-adjacent events in the Middle East. It is a scaled incumbent competing for exhibitor budgets and government partnerships in the region.
• Messe Frankfurt Middle East: Messe Frankfurt organizes food, hospitality, and consumer-goods exhibitions across the Gulf. It competes for shared exhibitors in food processing, packaging, and agricultural inputs in the region.

Direct peers

• Saudi Food Show (REC): Saudi Food Show is a sister REC event focused on F&B retail, hospitality, and food service. It addresses overlapping exhibitor and buyer audiences in the Saudi food and agribusiness value chain.
• AgraME (Dubai): AgraME is a dedicated agriculture and agribusiness trade exhibition in Dubai covering crop production, livestock, aquaculture, and agri-tech. It targets the same exhibitor and visitor segments as Saudi Agriculture in the MENA region.
• Gulfood (Dubai World Trade Centre): Gulfood is the world's largest annual F&B trade show held in Dubai, attracting food producers, processors, and distributors from the same exhibitor base that Saudi Agriculture targets. It directly competes for agri-food exhibitor wallet share in the Gulf region.
• Foodex Saudi: Foodex Saudi is an annual food and beverage trade exhibition held in Jeddah, covering similar agri-food, processing, and packaging verticals. It competes for Saudi-based exhibitors and food-sector buyers.

Others

• Arab World Agribusiness Magazine: The official media partner of Saudi Agriculture and the longest-running Arab farm journal (since 1985). It is adjacent rather than competitive, but serves the same agribusiness buyer audience and shapes exhibitor lead-generation channels.

Emerging players

• DLG (Deutsche Landwirtschafts-Gesellschaft) — EuroTier / AGRITECHNICA: DLG organizes the leading global livestock and agritech trade shows (EuroTier, AGRITECHNICA) and has been expanding Middle East presence. It represents a credible international competitor in the livestock, dairy, and agritech sub-verticals.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/SaudiAgri
• YouTubeyoutube.com/channel/UCrgcWQfz_-uKhKdXWaKOxMw
• Facebookfacebook.com/SaudiAgri
• LinkedInlinkedin.com/company/saudiagriculture
• Instagraminstagram.com/saudiagriexpo_

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Saudi Agriculture