Faith in Florida

What Faith in Florida does

Faith in Florida is a 501(c)(3) nonprofit that operates as a multicultural, nonpartisan network of congregation-based community organizations headquartered at 1800 Pembrook Drive, Suite 300, in Orlando, Florida. Its functional purpose is grassroots civic organizing across Florida, with active operational reach in 35+ counties. The organization addresses a defined portfolio of social and civic issues: gun violence prevention, defense against voter suppression, systemic racial and economic inequity, mass incarceration, the housing crisis, and youth engagement. Its core "products" are not goods or software but advocacy campaigns and civic mobilization programs — including voter-mobilization events such as Souls to the Polls and the We Will Vote initiative — executed through its congregation network rather than through a traditional technology platform.

The organization's business model rests on two revenue streams. The primary stream is tax-deductible charitable donations, enabled by its 501(c)(3) status, which funds the underlying organizing and advocacy programs. The secondary stream is a branded merchandise operation — apparel and drinkware priced between $11.50 and $29.00 per unit — that introduces a small direct-to-consumer transactional channel. Leadership comprises an Executive Director (Pastor Rhonda Thomas), a Director of Democracy (Dr. LaVon Bracy), and a Deputy Director of Organizing (Rev. Elizabeth Jackson), giving the organization a blended pastoral-organizing governance structure. No technology platform, software product, or AI/ML capability is disclosed or evident in the operating model.

From a commercial standpoint, Faith in Florida is not a venture-scalable enterprise; it is a mission-driven civic organization whose "customers" are donors, member congregations, and the communities it serves. Strategic positioning is reinforced through a partnership with StateVoices on an Election Center initiative, which embeds the organization in a broader national civic-infrastructure coalition and supports its voter-protection work. The competitive position is therefore rooted in network density, congregation-based distribution, and interfaith trust rather than in proprietary technology or financial scale.

Name

Faith in Florida

Legal name

Faith in Florida

Website

https://faithinflorida.org

Company type

Private

Founded year

1992

Operating status

Operating

Headcount range

11–50 employees

Short description

Faith in Florida is a 501(c)(3) nonprofit operating a multicultural, nonpartisan network of congregation-based community organizations across 35+ Florida counties, focused on voter mobilization, gun violence prevention, and racial and economic justice advocacy.

Ownership category

akta.pro rank

Product category

Community Organizing & Civic Engagement

NAICS

Religious Organizations (81311), Civic and Social Organizations (8134)

SIC

Services-Membership Organizations (8600)

akta.pro primary industry

Faith-Based Advocacy & Public Policy Organizations (BPAGAJAK)

Keywords

• Community organizing
• Voter registration
• Civic engagement
• Faith-based advocacy
• Social justice organizing

Headquarters

HQ city

Orlando

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Donations: Faith in Florida accepts tax-deductible donations as a 501(c)(3) nonprofit organization. Individual donors and supporters can give online to support the organization's work in building a multicultural, nonpartisan network of congregation community organizations addressing systemic racial and economic issues in Florida.
2. Merchandise Sales: The organization operates an e-commerce storefront selling branded merchandise including t-shirts, hats, mugs, and water bottles. Products range from $11.50 (white glossy mug) to $29.00 (stainless steel water bottle). Some items are available on demand (made especially when ordered) to reduce overproduction.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels6 records

Core offering

Faith in Florida operates as a multicultural, nonpartisan 501(c)(3) nonprofit network of congregation community organizations that develops grassroots leaders in working-class neighborhoods across 35+ Florida counties. The organization delivers community organizing, voter registration, voter mobilization (Souls to the Polls, We Will Vote campaigns), civic education (Voting Academy), and advocacy on systemic issues including gun violence, mass incarceration, housing crisis, and voter suppression. It also operates an online merchandise shop selling branded apparel and drinkware to support fundraising.

Product overview

Faith in Florida is a nonprofit civic engagement organization, not a technology company. Its primary offerings consist of community organizing programs (voter registration, advocacy campaigns, leadership development) and a merchandise shop selling branded apparel and drinkware items. The product portfolio includes men's and women's t-shirts featuring Black History Fact designs, hats (snapback and dad hats), polo shirts, mugs (black and white glossy), and stainless steel water bottles. These merchandise items are sold through the organization's e-commerce shop to support fundraising for community organizing activities.

Differentiator

Problem solved

Functional benefit

Products and services

• FIF's Black History Fact Men's Classic Tee 100% cotton men's classic tee featuring Black History Fact design, sold at $21.50 through the Faith in Florida e-commerce shop. Suitable for layered streetwear outfits.
• FIF's Black History Fact Women's Relaxed T-Shirt 100% combed and ring-spun cotton relaxed fit t-shirt with Black History Fact design, sold at $21.50. Made on demand to reduce overproduction.
• Men's Premium Heavyweight Tee Premium heavyweight tee made of 100% combed ring-spun cotton with a structured, classy fit, sold at $23.50. Durable and soft, suitable for layered or standalone wear.
• Women's Fitted T-Shirt 60% combed ring-spun cotton, 40% polyester fitted t-shirt with feminine silhouette and slim, side-seamed construction.
• Snapback Hat Structured, high-profile snapback hat with flat visor and subtle grey under visor. Made of 85% acrylic, 15% wool with plastic snap closure, sold at $24.50.
• Embroidered Polo Shirt 100% ring-spun cotton pique polo shirt with detailed embroidery, pre-shrunk quarter-turned fabric with contoured welt collar.
• Dad Hat Low-profile dad hat with adjustable strap and curved visor. Made of 100% chino cotton twill with unstructured 6-panel design, sold at $23.50.
• Black Glossy Mug Sturdy, sleek glossy black mug available in 11oz or 15oz sizes. Microwave and dishwasher safe with glossy finish, sold at $13.50.
• White Glossy Mug Sturdy, glossy white ceramic mug available in 11oz or 15oz sizes. Dishwasher and microwave safe with vivid print, sold at $11.50.
• Stainless Steel Water Bottle 17oz double-walled stainless steel water bottle with vacuum flask construction. Keeps drinks hot or cold for hours with odor and leak-proof cap, sold at $29.00.
• Souls to the Polls Voter Mobilization Campaign Souls to the Polls is a voter mobilization initiative where Faith in Florida coordinates with faith-based congregations to organize transportation to voting locations during early voting and election day. Designated rideshare locations are set up at places of worship across multiple Florida counties to drive voter turnout.
• We Will Vote Voter Registration Campaign We Will Vote is a voter registration and civic engagement campaign designed to mobilize Florida residents and ensure eligible voters are registered, particularly among the 6 million eligible but unregistered voters in the state.
• Voting Academy Civic Education Program The Voting Academy is a civic education program that equips community members with voter education materials and information about their voting locations, ballot measures, and the voting process. The program supports voter protection and suppression prevention efforts.

Quantifiable outcome

• 176,000 people from Florida are behind bars; 795 per 100,000 population
• +3 more outcomes

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators4 records

Recent moves4 records

Expansion highlights4 records

Others

• State Voices: National network coordinating state-level voter engagement coalitions and providing voter-activation tools. Relevant as Faith in Florida's technology partner on the Election Center initiative, supplying the digital infrastructure for voter outreach.

Broad incumbents

• Community Change (formerly Center for Community Change): National racial- and economic-justice intermediary that supports state and local organizing groups, including faith-rooted networks. Comparable focus on grassroots leadership development in working-class communities of color, operating as a larger funder and convener.
• Faith in Action: National faith-based community organizing network (formerly PICO) that builds power in congregations across many states. Closest comparable to Faith in Florida's multicultural, congregation-based organizing model and civic engagement focus, but operates nationally and at much greater scale.
• Mi Familia Vota: National Latino civic engagement organization running large-scale voter registration and turnout programs across multiple states. Comparable voter-mobilization methodology and multicultural working-class audience, though Latino-focused rather than multifaith.

Regional players

• Coalition of Immokalee Workers: Florida-based worker-led human rights organization addressing farmworker poverty and labor abuses. Comparable Florida geography and community-organizing model for working-class constituencies of color, though focused on labor rather than faith-based civic engagement.
• Power U Center for Social Change: Florida-based youth-led organizing group working on systemic racism, criminal justice, and education equity. Comparable grassroots leadership-development approach and Florida footprint, with greater emphasis on youth organizing.

Direct peers

• Dream Defenders: Florida-based racial-justice organization founded after the killing of Trayvon Martin, focused on voter mobilization and systemic reform. Comparable Florida geography and youth-centered, racial-justice-led organizing model.
• Florida Rising: Statewide civic engagement coalition organizing communities of color in Florida on voting, housing, and economic issues. Highly comparable mission and operating geography, with a similar donor-supported, nonpartisan organizing model.
• Organize Florida: Florida-based community organizing group affiliated with the Center for Popular Democracy that mobilizes working-class communities on voting rights, housing, and criminal justice — directly overlapping Faith in Florida's issue mix and target demographic.
• New Florida Majority: Florida-based civic engagement organization focused on registering and mobilizing underrepresented communities of color. Directly comparable target population, geography, and voter-mobilization mission, with overlapping Souls-to-the-Polls-style get-out-the-vote activity.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/faithflorida
• YouTubeyoutube.com/channel/UCahSXoudnr8bknn_uHaFLkQ
• Facebookfacebook.com/FaithinFlorida
• Instagraminstagram.com/FaithinFlorida
• LinkedInlinkedin.com/company/faith-in-florida

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Faith in Florida