The Hollywood Donut Factory

What The Hollywood Donut Factory does

The Hollywood Donut Factory is a South Florida specialty donut retailer operating two physical storefronts in Hollywood, Florida and on Las Olas in Fort Lauderdale. Founded and owned by Katarina Palushaj, the company operates under a single legal entity, Hollywood Donuts Holdings, LLC, and sells a menu of over 100 donut varieties to local residents and tourists in the South Florida market.

The business combines in-store retail with digital ordering channels. Customers can place orders through a proprietary mobile application on iOS and Android or through the Toast Tab online ordering platform integrated at the point of sale. A customer loyalty program supports repeat visits across the two locations, and headcount is reported in the 11-50 employee range, consistent with a multi-store small business.

Revenue is generated primarily through direct retail sales of donuts and complementary beverages at the two physical locations, supplemented by mobile-app and online pickup and delivery orders. There is no disclosed wholesale, franchise, licensing, or B2B channel. The company has reported a $750,000 capital event structured as a convertible note, which available evidence indicates represents the conversion of prior promissory notes rather than the deployment of new external capital, and therefore does not constitute a fresh growth-equity raise.

Name

The Hollywood Donut Factory

Legal name

The Hollywood Donut Factory

Website

https://thehollywooddonutfactory.com

Company type

Private

Founded year

2026

Operating status

Operating

Headcount range

11–50 employees

Short description

The Hollywood Donut Factory is a two-location specialty donut retailer in Hollywood and Fort Lauderdale, Florida, operating under founder and owner Katarina Palushaj and selling over 100 donut varieties to local and tourist customers via in-store, mobile app, and Toast Tab online ordering channels.

Ownership category

akta.pro rank

Product category

Specialty Donut Shop & Cafe

NAICS

Baked Goods Retailers (445291)

SIC

Retail-Eating & Drinking Places (5810)

akta.pro primary industry

Donut Shops (THAFAGAE)

Keywords

• Donut shop
• Breakfast restaurant
• Artisan donuts
• Coffee and espresso
• Bakery cafe

Headquarters

HQ city

Hollywood

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Supply Chain, Personnel, Operations, Infrastructure, Marketing or Sales

Revenue model

1. Retail Food Sales: In-store sales of donuts, breakfast items, lunch fare, and beverages at two physical retail locations in South Florida. Customers can dine in or take out.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

The Hollywood Donut Factory operates two physical donut shop and restaurant locations in South Florida (Hollywood and Fort Lauderdale/Las Olas), selling over 100 varieties of donuts, all-day breakfast items, lunch sandwiches and wraps, and premium coffee and espresso drinks. The business combines in-store dining and carryout with digital ordering through a Toast Tab-powered platform and an iOS/Android mobile app featuring a loyalty rewards program.

Product overview

The Hollywood Donut Factory is a South Florida donut shop and restaurant operating two physical locations (Hollywood and Las Olas in Fort Lauderdale). The company offers a single unified product offering centered on donuts and complementary food service, with additional digital touchpoints including a mobile app for iOS and Android, an online ordering system via Toast Tab, and a loyalty rewards program. The core offering consists of over 100 donut varieties (filled, cake, raised, and specialty donuts with shots), all-day breakfast items, lunch sandwiches and wraps, and premium coffee and espresso drinks.

Differentiator

Problem solved

Functional benefit

Products and services

• Donut Menu A selection of over 100 donut varieties including filled donuts (Apple Crumb, Bavarian Cream, Boston Cream), cake donuts (Buttermilk, Vegan, French Cruller), raised donuts (Glazed, Chocolate Dip, Apple Fritter), and specialty donuts with shots (Brownie, Cookies & Cream, Snickers). Made with only the highest quality mixes and fillings. Targeted at individual consumers seeking premium donuts.
• Breakfast Menu All-day breakfast offerings including breakfast sandwiches (Egg & Cheese, Bacon Egg & Cheese), jumbo egg breakfasts, 3-egg omelettes, pancakes, waffles, French toast, biscuits & gravy, and bakery items. Available to walk-in and online customers at both locations.
• Lunch Menu Lunch offerings including sandwiches (Turkey Breast, Tuna Salad, Grilled Cheese), sub sandwiches (Philly Cheese Steak, Chicken Cheese Steak), wraps (Greek Chicken, Chicken Caesar), homemade soups, salads, burgers, Hebrew National hot dogs, and sides. Served at both Hollywood and Las Olas locations.
• Coffee & Beverages Beverage offerings including traditional espresso drinks (Espresso, Cappuccino, Caffe Latte, Caffe Mocha), cold brew (Illy Aria Cold Brew and Nitro Cold Brew), freshly brewed coffee and tea, Ghirardelli hot chocolate, and bottled beverages.
• Loyalty Rewards Program A customer loyalty program accessible via the mobile app and Toast Tab platform, allowing registered customers to earn loyalty points with each purchase and redeem points toward rewards.
• Online Ordering Online ordering service powered by Toast Tab allowing customers to place orders for pickup from either the Hollywood or Las Olas location. Integrated with gift card purchasing and loyalty registration.

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Partnerships

One partnership is on record.

• Toast TabcoreTechnology or IntegrationToast Tab provides the online ordering platform for The Hollywood Donut Factory. The platform handles gift card sales, online ordering, and mobile app functionality including loyalty rewards registration.

Scale indicators2 records

Recent moves6 records

Expansion highlights4 records

Broad incumbents

• Krispy Kreme: National specialty donut chain with a broad filled/raised/cake assortment and coffee program at retail locations. Comparable as a scaled donut retailer competing for the same consumer occasion.
• Dunkin': National QSR chain combining a donut menu with all-day coffee and breakfast sandwiches. Comparable as a high-volume donut-and-breakfast operator with a loyalty app and digital ordering.
• Starbucks: National coffee-led chain with a breakfast food and (historically) baked-goods menu plus a deep loyalty app. Comparable as a broad incumbent competing for the same morning/daypart consumer spend.

Direct peers

• Mojo Donuts: Florida-based specialty donut shop with a similarly expansive, creative menu (filled, cake, raised, novelty donuts) and dine-in/café model. Directly comparable as a regional craft donut competitor operating in overlapping Florida markets.
• Shipley Do-Nuts: Multi-regional donut chain serving filled, glazed, and specialty donuts with full coffee programs. Comparable as a multi-store donut retailer with broad SKU coverage and similar product categories.
• Duck Donuts: Specialty made-to-order warm donut chain with broad topping/SKU customization and coffee offerings. Comparable as a craft donut concept with dine-in and carryout.
• Voodoo Doughnut: Specialty donut retailer known for creative, novel flavors (similar Fruity Pebbles/Captain Crunch-style toppings) and café locations. Comparable on product creativity and Instagram-driven brand positioning.
• Top Pot Donuts: Premium craft donut retailer with a full espresso/coffee program and dine-in café storefronts. Comparable as a premium-positioned specialty donut shop emphasizing ingredients and quality.
• Hurts Donut Company: Multi-state specialty donut chain featuring creative and premium flavors (filled, topped, novelty) and full coffee menu. Comparable on product breadth, café experience, and brand-led marketing.

Regional players

• Honey Dew Donuts: Regional New England donut chain with filled, cake, and raised donuts plus a breakfast sandwich and coffee menu. Comparable on product mix and multi-store café operations.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xtwitter.com/Hwddonutfactory
• Facebookfacebook.com/thehollywooddonutfactory
• Instagraminstagram.com/thehollywooddonutfactory
• LinkedInlinkedin.com/company/the-hollywood-donut-factory

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds1 record

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about The Hollywood Donut Factory