XENiA
XENiA is a privately held Mediterranean fast-casual brand operating 9 ghost-kitchen and food-hall locations across 4 U.S. states, selling scratch-made bowls, wraps, salads, and catering exclusively via delivery and pick-up to individual consumers.
- Company typePrivate
- Founded2019
- HeadquartersLos Angeles, United States
- Headcount11–50
- GTM typeB2C
- OfferingServices
What XENiA does
XENiA is a privately held Mediterranean fast-casual restaurant brand, organized as Xenia LA, LLC, headquartered in Culver City, California. Founded in 2019, the company sells scratch-made Mediterranean bowls, build-your-own rice bowls, gluten-free wraps, salads, appetizers, sides, and a proprietary line of house-made sauces and dips. Its value proposition centers on bold Mediterranean spices, locally sourced vegetables, and menu flexibility to accommodate dietary restrictions.
XENiA operates an asset-light, delivery-only distribution model with no dine-in service. All 9 sites are located inside third-party food halls and ghost kitchens across Southern California (Culver City, Long Beach, Pasadena, San Diego), Northern California (Oakland), Georgia (Atlanta), Ohio (Columbus), and Texas (Dallas, Austin). Customer orders are transacted exclusively through digital channels, with delivery and pick-up routed via order.online and catering orders via CaterCow. Marketing is conducted primarily through the company's Squarespace-hosted website (eatxenia.com) and organic social channels (Instagram, Facebook).
The company employs between 11 and 50 people and has raised a single disclosed funding round of $168,400 in December 2021 from unknown investors. No institutional venture capital, parent company, M&A activity, patents, regulatory actions, or management team details are identified in the source data, indicating an independently owned, bootstrapped operator. The proprietary technology surface is limited to recipe and menu design; ordering, delivery logistics, and real estate are all sourced from third-party platforms and food-hall operators.
XENiA firmographics
Firmographics- Name
- XENiA
- Legal name
- Xenia LA, LLC
- Website
- https://eatxenia.com
- Company type
- Private
- Founded year
- 2019
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- XENiA is a privately held Mediterranean fast-casual brand operating 9 ghost-kitchen and food-hall locations across 4 U.S. states, selling scratch-made bowls, wraps, salads, and catering exclusively via delivery and pick-up to individual consumers.
- Ownership category
- akta.pro rank
XENiA industry classification
Industry- Product category
- Fast-Casual Mediterranean Restaurant
- NAICS
- Full-Service Restaurants (722511)
- SIC
- Miscellaneous Food Preparations & Kindred Products (2090)
- akta.pro primary industry
- Middle Eastern & Mediterranean QSR (Kebab, Shawarma, Falafel) (THAFAAAG)
- akta.pro secondary industry
- Meal Prep & Subscription Virtual Kitchens (THAFAJAI)
Keywords
Where XENiA is headquartered
LocationHeadquarters
- HQ city
- Los Angeles
- HQ country
- United States
- HQ region
- North America
Offices9 records
Markets served
XENiA business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Supply Chain, Personnel, Operations, Marketing or Sales, Infrastructure
Revenue model
- Food and Beverage Sales: Revenue generated from direct sales of Mediterranean bowls, pita sandwiches, plates, and catering orders through delivery and pick-up channels. Operating model is entirely delivery/pick-up/catering focused with no dine-in service.
Go-to-market motion1 record
Distribution channels4 records
Marketing channels4 records
XENiA product offering
Product offeringCore offering
XENiA is a Mediterranean kitchen serving scratch-made bowls, pita sandwiches, and plates, available exclusively for delivery, pick-up, and catering. The menu features bold Mediterranean spices, locally sourced vegetables, and house-made sauces, marinades, and dips, with options accommodating various dietary restrictions. The company operates across 9 U.S. cities in 4 states through ghost kitchen and food hall arrangements.
Product overview
XENiA is a Mediterranean restaurant chain operating as a casual fast-casual dining concept. The company offers a unified menu of scratch-made Mediterranean cuisine featuring signature bowls, build-your-own rice bowls, wraps, salads, appetizers, and sides. The product portfolio centers on their core food service offering with no modular or platform architecture—the menu categories (Signature Bowls, Rice Bowls, Salads, Wraps, Sides, Sauces) represent menu categories rather than distinct technology products. The company operates multiple physical locations across California (Culver City, Long Beach, San Diego, Pasadena, Oakland), Georgia (Atlanta), Ohio (Columbus), and Texas (Dallas, Austin), providing dine-in, delivery, pick-up, and catering services through third-party ordering platforms.
Differentiator
Problem solved
Functional benefit
Companies that use XENiA
Customer profileSegments1 record
Ideal customer profiles2 records
XENiA technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
XENiA partnerships and signals
Strategic signalScale indicators1 record
Recent moves4 records
Expansion highlights4 records
XENiA competitors and assessment
Company assessmentDirect peers
- Sweetgreen: Sweetgreen operates a national fast-casual salad/bowl chain focused on healthy, scratch-made food with strong digital ordering. Comparable to XENiA in build-your-own bowls, scratch preparation ethos, and direct-to-consumer digital channel mix.
- Dig (Dig Inn): Dig is a fast-casual chain serving build-your-own bowls and plates with scratch-cooked seasonal ingredients. Comparable to XENiA in customizable bowls, scratch preparation, and direct ordering channels.
- Mr. Greek Mediterranean Grill: Mr. Greek is a Canadian-based Mediterranean QSR chain serving gyros, souvlaki, and bowls. Comparable to XENiA in cuisine category, fast-casual format, and build-your-own bowl menu.
- The Halal Guys: The Halal Guys is a popular Mediterranean/Middle Eastern QSR known for platters, wraps, and bowls with signature white and hot sauces. Directly comparable cuisine category and delivery/pick-up friendly menu.
- CAVA Group: CAVA is the largest publicly-traded Mediterranean fast-casual chain in the U.S., operating hundreds of locations. It is the most direct comparable to XENiA in cuisine, format, and target customer, though at vastly greater scale and capital.
- Naf Naf Middle Eastern Grill: Naf Naf is a Middle Eastern/Mediterranean fast-casual chain serving pita, bowls, and salads. Directly comparable to XENiA's Mediterranean positioning, build-your-own format, and scratch-made preparation.
Broad incumbents
- Pret a Manger: Pret a Manger is a global fast-casual chain with strong presence in U.S. urban markets, offering grab-and-go bowls, sandwiches, and salads. Broad incumbent comparable in grab-and-go Mediterranean-adjacent menu and delivery/pick-up model.
- Panera Bread: Panera is a national fast-casual incumbent offering bowls, salads, and Mediterranean-adjacent items with strong digital ordering and catering. Broader incumbent comparable in customizable bowls, catering, and digital-first operations.
Regional players
- Pressed Juicery: Pressed Juicery is a California-based health-focused food and beverage concept with strong delivery and digital channels. Comparable to XENiA in scratch-made ethos, dietary focus, and digital-first ordering, though centered on juice/cleanse rather than savory meals.
Emerging players
- Shawarmaji: Shawarmaji is an emerging Mediterranean/Middle Eastern fast-casual concept focused on shawarma bowls and wraps. Comparable to XENiA in delivery-leaning operations, Mediterranean menu, and younger brand positioning.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights5 records
Customer concentration
XENiA social profiles
Digital presenceXENiA financial estimates
Financial estimateRevenue estimate
Valuation estimate
XENiA leadership team
Management profileNumber of profiles
XENiA funding detail
Funding detailFunding overview
Funding rounds1 record
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
XENiA M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about XENiA
What does XENiA do?
XENiA is a Mediterranean kitchen serving scratch-made bowls, pita sandwiches, and plates, available exclusively for delivery, pick-up, and catering. The menu features bold Mediterranean spices, locally sourced vegetables, and house-made sauces, marinades, and dips, with options accommodating various dietary restrictions. The company operates across 9 U.S. cities in 4 states through ghost kitchen and food hall arrangements.
Is XENiA a public or private company?
XENiA is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was XENiA founded?
XENiA was founded in 2019. It employs 11 to 50 people.
Where is XENiA based?
XENiA is headquartered in Los Angeles, United States, in the North America region.
How does XENiA make money?
One revenue line is on record: food and Beverage Sales.
Who are XENiA's main competitors?
Direct peers on record are Sweetgreen, Dig (Dig Inn), Mr. Greek Mediterranean Grill, The Halal Guys, CAVA Group and Naf Naf Middle Eastern Grill. Broad incumbents are Pret a Manger and Panera Bread. Pressed Juicery is listed as a regional player. Shawarmaji is listed as an emerging player.
Does XENiA have an API?
No public API is recorded for XENiA.
What industry is XENiA in?
XENiA's product category is Fast-Casual Mediterranean Restaurant. Its primary akta.pro industry code is THAFAAAG, Middle Eastern & Mediterranean QSR (Kebab, Shawarma, Falafel), with a secondary code of THAFAJAI, Meal Prep & Subscription Virtual Kitchens. Its NAICS code is 722511 and its SIC code is 2090.