Ghostface Brewing
- Company typePrivate
- Founded2013
- HeadquartersMooresville, United States
- Headcount1–10
- GTM typeB2C
- OfferingHardware or Manufacturing
What Ghostface Brewing does
Ghostface Brewing is an independent craft brewery and hospitality venue founded in 2013 and headquartered at 215 S Broad St in Historic Downtown Mooresville, North Carolina. The company operates a single-location taproom featuring up to 20 rotating taps across a broad style range — IPAs (including Banshee IPA, Messy Jessie Guava IPA, Galaxy 7 NE Hazy), lagers, pilsners, sours, dark beers (Skull Cutter Scotch Ale, Balthazar Baltic Porter), hard seltzers in seven-plus flavors, and hard ciders — alongside an integrated stone-fired pizzeria, on-site arcade, and private event spaces. Beer is available as draft pours ($5.50–$6.50 per 12–16oz) and packaged 4-pack cans to-go ($16). The company also sells branded merchandise (skull tee at $28, cap at $24) and gift cards.
The business is predominantly direct-to-consumer, with revenue drawn from on-premise taproom sales, packaged beer to-go, and a tiered catering program (The Kickoff at $149, The Headliner at $299, The Afterlife Feast at $599) for off-premise events. Secondary revenue streams include private party hosting (birthdays, corporate events, bachelor/bachelorette parties, rehearsal dinners), a Charity Nights program donating 20% of sales to non-profits, and a forthcoming wholesale beer distribution channel targeting bars, restaurants, and retail shelves. The company has 1–10 employees, no disclosed management team, no institutional investors beyond a single $150,000 funding round in August 2020, and operates as a privately held, founder-owned entity with no parent company or subsidiaries. Marketing is conducted through organic social (Facebook, Instagram, X, TikTok), an SMS rewards program, local neighborhood-targeted SEO, and community events.
The company's stated differentiators are its Halloween-themed brand aesthetic ("spooky good beer," skull logo, dark visual identity), self-described award-winning beer quality, and its entertainment-venue format combining brewery, pizzeria, arcade, and event space under one roof — a combination that supports per-visit spend and event-driven revenue beyond beer sales alone. Customer volume signals include 582 Google Verified reviews at a 'GOOD' rating, indicating established but not exceptional local reputation. The pending wholesale launch represents the first material move outside the single taproom and is the primary forward-looking growth lever identified in the data.
Ghostface Brewing firmographics
Firmographics- Name
- Ghostface Brewing
- Legal name
- Ghostface Brewing
- Website
- https://ghostfacebrewing.com
- Company type
- Private
- Founded year
- 2013
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Ownership category
- akta.pro rank
Ghostface Brewing industry classification
Industry- Product category
- Craft Beer
- NAICS
- Breweries (31212), Drinking Places (Alcoholic Beverages) (722410), Beer, Wine, and Liquor Retailers (445320)
- SIC
- Malt Beverages (2082), Retail-Eating & Drinking Places (5810)
- akta.pro primary industry
- Brewpubs & Taprooms (On-site Beer Service) (THAFALAA)
- akta.pro secondary industries
- Beer Brewing & Brands (CRADAIAA), Craft Beer Retail & Bottle Shops (Off-Premise) (CRANAAAC)
Keywords
Where Ghostface Brewing is headquartered
LocationHeadquarters
- HQ city
- Mooresville
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Ghostface Brewing business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Personnel, Operations, Infrastructure, Marketing or Sales, Others
Revenue model
- Taproom Beer Sales: Draft beer sales and canned beer to-go from the taproom location, featuring rotating craft beer selection across multiple styles
- Food Service (Pizzeria): On-site pizzeria serving fresh pizza and shareable bites paired with beer, with catering packages for off-site events
- Private Events and Parties: Private party bookings for birthdays, corporate events, holiday parties, rehearsal dinners, and bachelor/bachelorette parties with flexible spaces and full-service options
- Merchandise Sales: Branded merchandise including t-shirts and caps sold to customers
- Wholesale Distribution: Wholesale beer distribution to bars, restaurants, and retail shelves (coming soon)
- Charity Events: Hosting fundraiser nights where 20% of sales are donated to non-profit organizations, building community engagement
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Draft Beer - Pilsner |
| Unit Pricing | Pay-as-you-go | Draft Beer - Skull Cutter Scotch Ale |
| Unit Pricing | Pay-as-you-go | Draft Beer - Boyzenberry In Da Hood |
| Unit Pricing | Pay-as-you-go | Canned Beer - Banshee IPA 4pk |
| Unit Pricing | Pay-as-you-go | Ghostface Skull Tee |
| Unit Pricing | Pay-as-you-go | Ghostface Brewing Cap |
| Unit Pricing | Pay-as-you-go | The Kickoff Catering Package |
| Unit Pricing | Pay-as-you-go | The Headliner Catering Package |
| Unit Pricing | Pay-as-you-go | The Afterlife Feast Catering Package |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels6 records
Ghostface Brewing product offering
Product offeringCore offering
Ghostface Brewing operates a craft brewery and taproom in Mooresville, NC, brewing and serving up to 20 rotating taps of craft beer (IPAs, lagers, sours, ciders, and hard seltzers) alongside a stone-fired pizzeria and on-site arcade. The business supplements on-premise sales with packaged beer to-go, three-tiered catering packages ($149-$599), private event hosting, branded merchandise, and a developing wholesale distribution program.
Product overview
Ghostface Brewing is a craft brewery and entertainment venue offering a unified hospitality experience. The core offerings are Beer Lab (craft beer brewing with up to 20 rotating taps) and the Pizzeria (stone-fired pizza and food), supported by add-on services including an arcade, catering packages (Kickoff, Headliner, Afterlife Feast), private party hosting, wholesale beer distribution, branded merchandise, charity night fundraisers, gift cards, and table reservations. Beer products are available as draft pours at the taproom and canned beer to go, with additional offerings of hard seltzers in multiple flavors and hard ciders.
Differentiator
Problem solved
Functional benefit
Brands
- Beer Lab: Craft beer taproom experience featuring rotating draft beers, IPAs, lagers, sours, ciders, and seltzers.
- Pizzeria
Products and services
- Beer Lab (Craft Beer Taproom)
Quantifiable outcome
- 582 Google Verified reviews with 'GOOD' rating
Companies that use Ghostface Brewing
Customer profileSegments5 records
Ideal customer profiles3 records
Ghostface Brewing technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature2 records
Ghostface Brewing partnerships and signals
Strategic signalScale indicators3 records
Recent moves6 records
Expansion highlights3 records
Ghostface Brewing competitors and assessment
Company assessmentBroad incumbents
- Sierra Nevada Brewing Co. Large national craft brewery with taprooms, restaurants, and broad packaged distribution. Comparable product category (craft beer with food) but operates at materially larger scale and broader geographic footprint than Ghostface.
- New Belgium Brewing Company: National craft brewery with taprooms, food service, and broad distribution. Same product category but operates at significantly larger scale and represents the established end of the craft beer industry Ghostface competes within.
Direct peers
- Heist Brewery: Charlotte craft brewery with a taproom, full restaurant, and craft beer lineup. Directly comparable brewpub-plus-food model operating in the same regional market as Ghostface.
- Sycamore Brewing: Charlotte craft brewery with a large taproom, rotating draft list, food trucks and kitchen, and packaged beer distribution. Comparable size and direct competitor in the Charlotte/Mooresville regional market with similar multi-stream hospitality model.
- Legal Remedy Brewing: Charlotte-area craft brewery with taproom and food service. Similar taproom-plus-kitchen model and regional North Carolina market overlap with Ghostface.
- NoDa Brewing Company: Charlotte-based craft brewery with a taproom, rotating taps, food service, and packaged beer distribution. Highly comparable regional craft brewery serving a similar North Carolina consumer base with a multi-revenue taproom-plus-food model.
- Birdsong Brewing Company: Charlotte craft brewery with taproom and packaged distribution focused on hop-forward beers. Comparable regional craft brewery with similar can-distribution ambitions and North Carolina footprint.
- Sugar Creek Brewing Company: Charlotte-area craft brewery producing a rotating lineup of IPAs, lagers, and seasonal beers with both taproom sales and wholesale distribution. Comparable scale and product mix to Ghostface.
- Hopfly Brewing Company: Charlotte-area craft brewery with taproom and packaged beer. Comparable small-scale North Carolina craft brewery competing for the same regional craft consumer.
- Triple C Brewing Company: Charlotte craft brewery operating a taproom with rotating taps, food, and packaged beer. Comparable size and brewpub business model in the same Charlotte-region consumer base.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks5 records
Key highlights7 records
Customer concentration
Ghostface Brewing social profiles
Digital presenceGhostface Brewing financial estimates
Financial estimateRevenue estimate
Valuation estimate
Ghostface Brewing leadership team
Management profileNumber of profiles
Ghostface Brewing funding detail
Funding detailFunding overview
Funding rounds1 record
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Ghostface Brewing M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Ghostface Brewing
What does Ghostface Brewing do?
Ghostface Brewing operates a craft brewery and taproom in Mooresville, NC, brewing and serving up to 20 rotating taps of craft beer (IPAs, lagers, sours, ciders, and hard seltzers) alongside a stone-fired pizzeria and on-site arcade. The business supplements on-premise sales with packaged beer to-go, three-tiered catering packages ($149-$599), private event hosting, branded merchandise, and a developing wholesale distribution program.
Is Ghostface Brewing a public or private company?
Ghostface Brewing is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Ghostface Brewing founded?
Ghostface Brewing was founded in 2013. It employs 1 to 10 people.
Where is Ghostface Brewing based?
Ghostface Brewing is headquartered in Mooresville, United States, in the North America region.
How does Ghostface Brewing make money?
Six revenue lines are on record. Taproom Beer Sales are the primary driver. The others are food Service (Pizzeria), private Events and Parties, merchandise Sales, wholesale Distribution and charity Events.
Who are Ghostface Brewing's main competitors?
Broad incumbents on record are Sierra Nevada Brewing Co. and New Belgium Brewing Company. Direct peers are Heist Brewery, Sycamore Brewing, Legal Remedy Brewing, NoDa Brewing Company, Birdsong Brewing Company, Sugar Creek Brewing Company, Hopfly Brewing Company and Triple C Brewing Company.
Does Ghostface Brewing have an API?
No public API is recorded for Ghostface Brewing.
What industry is Ghostface Brewing in?
Ghostface Brewing's product category is Craft Beer. Its primary akta.pro industry code is THAFALAA, Brewpubs & Taprooms (On-site Beer Service), with a secondary code of CRADAIAA, Beer Brewing & Brands. Its NAICS code is 31212 and its SIC code is 2082.