Mayflower Inn & Spa

What Mayflower Inn & Spa does

Mayflower Inn & Spa is a single-asset luxury country resort located on 58 acres in Washington, Connecticut, approximately two hours by car from New York City. The property operates 30–35 rooms and suites alongside a 20,000-square-foot wellness destination branded as The Retreat, multiple seasonally driven dining venues, and dedicated wedding and private-event facilities. Founded in 1893, the property was acquired by Auberge Collection in 2018, underwent a full renovation by designer Celerie Kemble in 2020, and was sold in April 2026 to DoveHill, a vertically integrated real estate investment firm, while Auberge Collection continues to manage day-to-day operations under a partnership agreement.

Revenue is generated across four streams: nightly accommodation at quote-based ultraluxe rates (Forbes Four-Star, AAA Four Diamond, MICHELIN Key), spa and wellness services through The Retreat, food and beverage from on-site restaurants featuring locally-sourced seasonal cuisine and curated brand collaborations (e.g., Veuve Clicquot, Via Carota), and private events including destination weddings. The property distributes exclusively through Auberge's direct booking platform (reserve.auberge.com) and a centralized Northeast reservations line, supplemented by a dedicated sales team managing travel professional and group bookings; no third-party OTA distribution is used.

The customer base is concentrated in two segments: affluent wellness-oriented leisure travelers (typically couples and individuals from the NYC metro and broader Northeast seeking restorative retreats, meditation programming, and digital detox) and luxury event guests (destination weddings, corporate retreats, milestone celebrations). Pricing is opaque and quote-based, varying by season, room selection, and package. The property employs 51–100 people, holds no patents, has no proprietary technology stack disclosed, and operates without any public-facing mobile application.

Name

Mayflower Inn & Spa

Legal name

Mayflower Inn & Spa

Website

https://auberge.com

Company type

Private

Founded year

1893

Operating status

Operating

Headcount range

51–100 employees

Short description

Mayflower Inn & Spa is a 30–35 key luxury country resort on 58 acres in Washington, Connecticut, serving affluent leisure and wedding guests with accommodations, a 20,000-sq-ft wellness destination, and dining venues. Founded 1893, now owned by DoveHill and managed by Auberge Collection.

Ownership category

akta.pro rank

Product category

Luxury Resort Hospitality

NAICS

Hotels (except Casino Hotels) and Motels (72111), Bed-and-Breakfast Inns (721191)

SIC

Hotels & Motels (7011), Hotels, Rooming Houses, Camps & Other Lodging Places (7000)

akta.pro primary industry

Luxury Wellness & Spa Resorts (THAGACAG)

akta.pro secondary industry

Destination Spa Resorts (THAGAMAA)

Keywords

• Luxury resort hospitality
• Spa and wellness services
• Destination wedding venues
• Fine dining experiences
• Boutique country hotel

Headquarters

HQ city

Washington

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Supply Chain, Infrastructure

Revenue model

1. Luxury Accommodations: The resort generates primary revenue from room reservations across its 30-35 rooms and suites. As an ultraluxe property, nightly rates are premium and quote-based, reflecting the Forbes Four-Star, AAA Four Diamond, and MICHELIN Key distinctions.
2. Wellness and Spa Services: The 20,000-square-foot wellness destination The Retreat offers transformative bodywork, advanced skin therapies, health coaching, and seasonal retreats, generating substantial spa service revenue.
3. Dining Venues: Multiple dining venues featuring seasonally sourced, locally-inspired cuisine provide food and beverage revenue for guests. The property has hosted culinary events including Garden Gastronomy with Veuve Clicquot and Via Carota aperitif collaborations.
4. Private Events and Weddings: The property serves as a wedding and private event venue, hosting celebrations and gatherings that generate event rental and catering revenue.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels6 records

Core offering

Mayflower Inn & Spa is a luxury country resort located on 58 acres in Washington, Connecticut, operating under the Auberge Collection brand. It provides 30–35 rooms and suites, a 20,000-square-foot wellness destination (The Retreat) offering bodywork and skin therapies, multiple dining venues with locally-sourced seasonal cuisine, and private event and wedding hosting. The property holds Forbes Four-Star, AAA Four Diamond, and MICHELIN Key distinctions.

Product overview

Mayflower Inn & Spa is a single luxury hotel property offering integrated hospitality services including accommodations (35 rooms and suites), wellness (The Retreat at Mayflower - a 20,000-square-foot spa), dining (seasonal locally-sourced cuisine), and event venues. The property operates under the Auberge Collection luxury hospitality brand and holds multiple prestigious distinctions including Forbes Four-Star, AAA Four Diamond, and MICHELIN Key ratings.

Differentiator

Problem solved

Functional benefit

Products and services

• Mayflower Inn & Spa (Luxury Accommodations)

Quantifiable outcome

• Forbes Four-Star rating, AAA Four Diamond designation, and MICHELIN Key recognition

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Celerie Kemble (Interior Design)minorOthersRenowned interior designer Celerie Kemble led the property's renovation in 2020, creating interiors that make the property feel like someone's home with a sense of gracious hosting, comfort, and personality.

Scale indicators3 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• Blantyre: Relais & Châteaux property in Lenox, Massachusetts — an ultraluxury small-key countryside estate with Forbes Five-Star credentials, directly comparable to Mayflower in scale, heritage positioning, and high-end leisure/wedding demand.
• Twin Farms: All-inclusive luxury countryside resort in Barnard, Vermont — a small-key, ultraluxury Northeast retreat with strong wellness and culinary programming, comparable to Mayflower's experience-led, no-OTA model.
• The Point: Relais & Châteaux ultra-exclusive property in Saranac Lake, NY — a small-key Adirondack retreat targeting the same high-net-worth New Yorker catchment with a comparable heritage, all-inclusive, and intimate-service positioning.
• White Barn Inn: Auberge Collection sister property in Kennebunk, Maine — a small, ultraluxury countryside inn & spa with a comparable key count, New England heritage positioning, and culinary-driven experience focus, making it a near-direct comp.
• Wildflower Farms: Auberge Collection property in Hudson Valley, NY — a luxury countryside retreat in the NY drive-to corridor, directly comparable in customer base, experience mix, and Auberge operating model.
• The Vanderbilt: Auberge Collection property in Newport, RI — a heritage luxury estate in the Northeast leisure corridor, comparable in key count, wedding/event orientation, and Auberge brand standards.

Broad incumbents

• Aman New York: Aman urban flagship in Manhattan — comparable as a peer in the ultraluxury segment serving the same NYC high-net-worth clientele that drives Mayflower's leisure demand, but with city-hotel positioning rather than countryside retreat.
• Rosewood Hotels & Resorts: Global ultraluxury hotel group with several Northeast-adjacent properties — comparable on ultraluxury service standards, Forbes-rated positioning, and affluent leisure/wedding clientele, though a much larger and more diversified portfolio operator.

Emerging players

• Canyon Ranch: Destination wellness resort operator in Lenox, MA and Tucson, AZ — directly comparable on the wellness/retreat programming axis where Mayflower's The Retreat competes, though Canyon Ranch is wellness-led rather than lodging-led.
• Cal-a-Vie Health Spa: Small-key luxury destination spa in Vista, California — comparable to Mayflower in combining ultraluxury lodging with comprehensive wellness programming, though geographically distant from the NE catchment.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/@Auberge
• Facebookfacebook.com/auberge
• LinkedInlinkedin.com/company/auberge-collection
• Instagraminstagram.com/auberge

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Mayflower Inn & Spa