Diia
Diia is Ukraine's national digital government services platform, operated by the Ministry of Digital Transformation, providing citizens and businesses with online access to digital documents, e-signatures, registry-integrated services, grant programmes, and wartime support via web and mobile apps.
- Company typePrivate
- Founded2019
- HeadquartersKyiv, Ukraine
- Headcount101–250
- GTM typeB2C
- OfferingSoftware
What Diia does
Diia is the national digital government services platform of Ukraine, operated by the state enterprise "Дія" under the Ministry of Digital Transformation. The platform provides Ukrainian citizens and businesses with online access to state services through a web portal (diia.gov.ua) and native mobile applications on iOS and Android, including legally binding digital documents (passport, driver's license, vehicle registration, tax ID, student ID, birth certificate), document sharing, qualified electronic signatures (Дія.Підпис), QR-based document validation, and an AI assistant (Дія.АІ) for service navigation. It integrates in real time with Ukraine's major state registries — including the property registry (Державний реєстр речових прав), the business registry (ЄДР), and tax, population, vehicle, and unemployment registries — via API, and is built on blockchain-distributed data storage for integrity of critical records.
The platform functions as the primary distribution layer for an extensive suite of public services, including automatic sole-proprietor (FOP) registration in under a minute, business licensing via єДекларація, housing compensation through єВідновлення, the international Register of Damage (RD4U), veteran and SME grant programmes, demining operator certification, and Diia.City (a special legal regime for tech companies). It exposes APIs that are integrated by 30,000+ companies and government institutions and supports four primary integration methods: document sharing, Дія.Підпис embedding, Antibot authentication, and document validation.
Diia is a state-funded public service with no commercial revenue. It is funded through the Ukrainian state budget and international development assistance from USAID/UK aid (TAPAS), the Swiss Agency for Development and Cooperation (EGAP programme), the European Union (EU4DigitalUA, DT4UA), and USAID SACCI. All core services are free to citizens and businesses. The platform has accumulated 63M+ document sharings, 152M+ Дія.Підпис uses, 6.9M+ multisharing operations, and 140+ multisharing-connected partner systems since launch in 2019.
Diia firmographics
Firmographics- Name
- Diia
- Legal name
- Державне підприємство «Дія» (State Enterprise Diia)
- Website
- https://diia.gov.ua
- Company type
- Private
- Founded year
- 2019
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Diia is Ukraine's national digital government services platform, operated by the Ministry of Digital Transformation, providing citizens and businesses with online access to digital documents, e-signatures, registry-integrated services, grant programmes, and wartime support via web and mobile apps.
- Ownership category
- akta.pro rank
Diia industry classification
Industry- Product category
- Digital Government Services
- NAICS
- Executive, Legislative, and Other General Government Support (921)
- SIC
- Services-Computer Programming, Data Processing, Etc. (7370)
- akta.pro primary industry
- Digital Access & Online Government Services for Immigrants (EDAAADAF)
- akta.pro secondary industries
- Government & Public Sector Disbursements (Tax Refunds, Benefits) (FSAMAKAJ), Interagency/International Information Exchange & Cooperation (BPAIADAN)
Keywords
Where Diia is headquartered
LocationHeadquarters
- HQ city
- Kyiv
- HQ country
- Ukraine
- HQ region
- Europe
Offices1 record
Markets served
Diia business model
Business model- GTM type
- B2C
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Infrastructure, Operations, Marketing or Sales
Revenue model
- Government-funded public services: Diia is a government digital services platform funded by the state budget and international donor programmes. It provides e-government services free of charge to citizens and businesses. The platform does not generate commercial revenue.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Monthly | Free access for all citizens and businesses |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels5 records
Diia product offering
Product offeringCore offering
Diia is Ukraine's national digital government services platform that provides citizens and businesses with online access to state services via a web portal (diia.gov.ua) and mobile application. It offers legally binding digital identity documents (passport, driver's license, vehicle registration, birth certificate), electronic signatures (Дія.Підпис), FOP/business registration, document sharing with businesses, government grants, housing damage compensation, and integrations with all major Ukrainian state registries through APIs for third-party verification.
Product overview
Diia is Ukraine's comprehensive digital government platform providing online access to state services for citizens and businesses through a web portal (diia.gov.ua) and mobile application. The ecosystem consists of the core Diia portal and app serving as the main interface, supplemented by specialized service modules including єМалятко (newborn registration services), єВідновлення (housing compensation for war damage), єДекларація (simplified business licensing during martial law), and е-Підприємець (digital bank account opening). The platform offers digital identity and document services through Дія.Підпис (electronic signature), Дія.QR (document sharing), and document validation/antibot authentication tools. Business support services include various grant programs (veterans, own business, orchards, greenhouses, processing industry), FOP registration, unemployment services, and the Дія.City special legal regime for tech companies. Additional modules cover education (Дія.Освіта), accessibility (Дія.Безбар'єрність), open data (Дія.Відкриті дані), e-democracy (ВзаємоДія), and demining certification. Integration capabilities enable third-party businesses to embed Diia services including document sharing, signing, validation, and authentication.
Differentiator
Problem solved
Functional benefit
Brands
- Дія.Бізнес (Diia.Business): Digital services platform for businesses including business creation, licensing, and grants.
- Дія.Освіта (Diia.Education)
- Дія.Підпис (Diia.Sign)
- Дія.QR
- єВідновлення (eRecovery)
- єРобота (eWork)
- Дія.City
- Дія.Безбар'єрність (Diia.Accessibility)
- Дія.Відкриті дані (Diia.Open Data)
Products and services
- Diia Web Portal (Дія.Portal) Main web portal at diia.gov.ua providing access to all government services online for citizens and businesses, including service catalog, news, FAQ, and citizen/business cabinets.
- Diia Mobile App (Дія.Mobile) Mobile application containing legally binding digital versions of identity documents (passport, tax ID, driver's license, vehicle registration, insurance, student ID, birth certificates) on iOS and Android. Supports electronic signatures, document sharing, and AI assistant.
- Diia.Sign (Дія.Підпис) Electronic signature service allowing users to sign documents online using qualified electronic signature (КЕП). Accessible at ca.diia.gov.ua without registration. Can be embedded on external platforms for document signing and authorization.
- Diia.AI (Дія.АІ) AI assistant that helps users navigate government services, check parking fines, find needed services, and answer questions via chat. Operates on privacy-by-design principles using de-identified and masked data.
- Diia.QR QR code functionality for sharing digital documents. Users display QR codes for document verification by partner businesses and institutions.
- Diia.Business (Дія.Бізнес) Business portal providing services, information, and resources for entrepreneurs and businesses in Ukraine, including business creation, licensing, and grant programs.
- Diia.Education (Дія.Освіта) Education services portal providing digital education-related services and learning resources.
- Diia.Accessibility (Дія.Безбар'єрність) Accessibility services ensuring barrier-free access to government services for persons with disabilities.
- Diia.Open Data (Дія.Відкриті дані) Open data portal providing access to government datasets and open data resources.
- eDemocracy (ВзаємоДія) E-democracy platform enabling citizen participation and engagement with government through petitions and consultations.
Quantifiable outcome
- Over 63 million document sharings since service launch; 16+ million sharings in the last year alone
- +3 more outcomes
Companies that use Diia
Customer profileNamed customers5 records
Segments1 record
Ideal customer profiles3 records
Diia technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration7 records
AI capability2 records
Feature7 records
Diia partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered minor and core.
- TalkdeskminorPortuguese unicorn Talkdesk entered the Ukrainian market and joined Diia.City (Ukraine's special legal regime for tech companies). The company plans to open an R&D office in Ukraine and build a local team of ~20 specialists focused on AI development for its customer experience automation platform. This is part of Talkdesk's broader global strategy to tap into Ukraine's tech talent pool.
- Getmancar, Nars Cars, Go2Go, AnycarminorCar rental companies integrated Diia's multi-sharing service. Customers transmit document packages online in a single request, enabling faster vehicle rental processing and real-time document verification. These are examples of 30,000+ companies using Diia services.
- Ministry of Development of Communities and Territories of UkrainecoreJoint implementation of єВідновлення (housing compensation programme) and the Register of Damaged and Destroyed Property. Also joint development of housing vouchers programme for displaced persons from occupied territories.
- Ministry of Veterans Affairs and Ministry of Social PolicycorePartners in developing the housing voucher programme for veterans, persons with disabilities due to war, and displaced persons.
Scale indicators8 records
Recent moves6 records
Expansion highlights6 records
Diia competitors and assessment
Company assessmentDirect peers
- itsme: Belgium's national digital identity app used by citizens for authentication, document signing, and data sharing with public authorities and businesses. Directly comparable to Diia's combination of digital ID, electronic signature, and document sharing.
- GOV.UK One Login: UK's unified government services portal and identity layer for citizens to access central government services online. Comparable to Diia in providing a single authenticated entry point to a wide catalogue of public services.
- e-Estonia: Estonia's national digital government ecosystem (x-Road, e-identity, e-tax, e-health) is the original and most-cited model for the kind of integrated, registry-backed digital government platform that Diia represents. Both platforms deliver legally binding digital identity and a broad portfolio of public e-services to the entire citizenry.
- Singpass: Singapore's national digital identity platform used by all citizens and residents to access government and private-sector services, with built-in document signing and authentication. Directly comparable to Diia's role as the default identity layer for Ukrainian digital services.
- Login.gov: US General Services Administration's single sign-on platform providing identity verification for citizens accessing federal government services. Directly comparable to Diia's role as the authenticated gateway to Ukrainian government services.
- MitID: Denmark's national digital identity used by all residents to access public services, banking, and private platforms. Comparable to Diia as a state-issued digital identity with broad public and private sector acceptance.
- UMANG: India's unified mobile application for accessing central and state government services, aggregating hundreds of services across departments. Closely comparable to Diia's role as the single mobile front door for Ukrainian government services.
- DigiLocker: India's national digital document wallet that stores government-issued documents (driver's license, vehicle registration, academic records) with legal validity and enables sharing with verifiers. Highly comparable to Diia's digital documents and document-sharing features.
Broad incumbents
- ID.me: US-based digital identity network used for government services (e.g., IRS login, veteran benefits) and commercial verification. Broader incumbent in the digital identity for government benefits space, with comparable document verification and authentication capabilities to Diia's BankID, Antibot, and validation services.
Others
- e-Governance Academy (eGA): Estonian non-profit that has served as a core implementation partner for Diia through the EU4DigitalUA and DT4UA programs. Relevant as the enabling ecosystem participant that helped design and stand up Diia's architecture, sharing the same Estonia digital-government DNA that Diia embodies.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Diia social profiles
Digital presenceDiia compliance and trust
Trust signalCompliance2 records
Diia financial estimates
Financial estimateRevenue estimate
Valuation estimate
Diia leadership team
Management profileNumber of profiles
Profiles1 record
Diia funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Diia M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Diia
What does Diia do?
Diia is Ukraine's national digital government services platform that provides citizens and businesses with online access to state services via a web portal (diia.gov.ua) and mobile application. It offers legally binding digital identity documents (passport, driver's license, vehicle registration, birth certificate), electronic signatures (Дія.Підпис), FOP/business registration, document sharing with businesses, government grants, housing damage compensation, and integrations with all major Ukrainian state registries through APIs for third-party verification.
Is Diia a public or private company?
Diia is a private company. It is classified as state government owned and is currently operating.
When was Diia founded?
Diia was founded in 2019. It employs 101 to 250 people.
Where is Diia based?
Diia is headquartered in Kyiv, Ukraine, in the Europe region.
How does Diia make money?
One revenue line is on record: government-funded public services.
Who are Diia's main competitors?
Direct peers on record are itsme, GOV.UK One Login, e-Estonia, Singpass, Login.gov, MitID, UMANG and DigiLocker. ID.me is listed as a broad incumbent. e-Governance Academy (eGA) is listed as an others.
Does Diia have an API?
Yes. Diia offers document signing via its signature service (ca.diia.gov.ua) accessible without registration. The platform enables integrations through four methods: document sharing (receiving copies from users via the Diia app with auto-fill capabilities), Diia.Sign (embedding document signing and authorization on external platforms), Antibot (authenticating users through Diia without receiving personal data), and Validation (verifying digital documents, names, or age via QR/barcode scanning). Integration details and developer documentation are available at integration.diia.gov.ua. Developer documentation is at integration.diia.gov.ua.
What industry is Diia in?
Diia's product category is Digital Government Services. Its primary akta.pro industry code is EDAAADAF, Digital Access & Online Government Services for Immigrants, with a secondary code of FSAMAKAJ, Government & Public Sector Disbursements (Tax Refunds, Benefits). Its NAICS code is 921 and its SIC code is 7370.