What Review does

Review is an Osaka-based data provider founded in March 2016 that operates two consumer-facing platforms built on a single proprietary database of Japanese business establishments: YOROZU DATA, an online marketplace allowing unit-by-unit purchase of corporate and store data from 18 yen per record, and macci, a subscription service (12,000–500,000+ yen/month) covering approximately 3.4 million establishments across 168 industry categories in all 47 Japanese prefectures with monthly refresh cycles. The company's core technical differentiator is a hybrid "IT × Human" data collection model that combines AI processing with a nationwide field-investigation network of approximately 6,500 people, enabling capture of establishment information—including opening dates, contact data, and operational details from administrative and on-site sources—that is not available through web scraping.

Supporting the platforms is a services portfolio including custom data generation, full-data API integration, database management and entity resolution (名寄せ), area research via the field network, and a direct-mail "First Post" service. Revenue is generated through (i) per-unit and package data sales on YOROZU DATA, (ii) recurring monthly subscriptions on macci with tiered SMB-to-enterprise plans, and (iii) custom data provision at 24 yen/unit with 2,000-unit minimums. The company sells horizontally across five primary use cases: sales/marketing prospecting, retail and food-service market analysis, media/research, IT/software integration, and government/public-sector analysis, with documented enterprise customers spanning IT services, HR staffing, POS systems, and sales outsourcing.

The company is founder-led (CEO Shigeo Fujimoto, 藤本 茂夫), privately held, headquartered in Osaka with registered capital of 112,620,000 yen and reserve funds of 100,620,000 yen. Its cap table includes strategic corporate investors (Open House, Disruptors, Precious Time) and regional investment partnerships (Kibou Investment Partnership, Osaka Social Challenge Investment Partnership, Starshot Partners). Revenue figures are not publicly disclosed.

Name

Review

Legal name

株式会社Review

Website

https://re-view.jp

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

1–10 employees

Short description

Review operates YOROZU DATA and macci, online platforms selling Japanese business establishment data (3+ million records, 168 categories, all 47 prefectures) collected via a hybrid AI-plus-6,500-investigator network, serving sales, retail, research, and IT customers.

Ownership category

akta.pro rank

Product category

Business Data and Analytics

NAICS

Marketing Research and Public Opinion Polling (541910), Web Search Portals and All Other Information Services (519290), Marketing Research and Public Opinion Polling (54191)

akta.pro primary industry

Competitive & Market Intelligence (Competitive Tracking, TAM/SAM/SOM) (MPAAALAL)

akta.pro secondary industry

Fieldwork & Data Collection (Online Panels, CATI/CAPI, Fieldwork) (MPAAALAD)

Keywords

• Business establishment data
• Data marketplace platform
• POI data services
• Store opening analytics
• Data cleansing solutions

Headquarters

HQ city

Kawaramachi

HQ country

Japan

HQ region

Asia

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel, Operations, Marketing or Sales, Infrastructure

Revenue model

1. YOROZU DATA Platform Sales: One-time purchase model for individual data units; strategic data packages; unit pricing from 18 yen per data point; free tier with 300 initial units; revenue from data downloads and AI processing services beyond free quotas
2. macci Subscription Service: Monthly subscription service with tiered plans (SMALL: 12,000 yen/month, LIGHT: 36,000 yen/month, STANDARD: 60,000 yen/month, PREMIUM: 120,000 yen/month, ENTERPRISE: 500,000 yen+/month); additional CSV add-on options available; long-term discounts offered
3. Custom Data Provision: Customized data extraction and development services including company list linking, cleansing, de-duplication (name merging), and system integration; priced at 24 yen per data unit with minimum 2,000 unit orders

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels5 records

Core offering

Review operates YOROZU DATA, an online data marketplace enabling unit-level purchase (from 18 yen per record) of corporate and store establishment data across Japan's 47 prefectures, and macci, a monthly subscription platform with map-based search of approximately 3.4 million establishments across 168 industry categories. The company combines proprietary AI processing with a nationwide network of approximately 6,500 human field investigators to collect real-world establishment information not available on the internet, updated monthly.

Product overview

Review operates a multi-product data platform portfolio built on its core competency of IT-plus-human data collection across Japan. The main offerings consist of YOROZU DATA (an online marketplace for purchasing corporate and store data from 18 yen per unit, also accessible via monthly subscription and enterprise API), and macci (a subscription platform offering map-based search and CSV export of 168 industry categories covering ~3.4 million establishments). Both platforms share the same underlying database. Supporting services include YOROZU AI (natural language data processing), Yorozu AI Assistant/Yoro-kun (AI search navigation), custom data generation and development, full data/API integration, data management and deduplication (名寄せ), area research via a ~6,500-person nationwide field network, and First Post (direct mail from target list to delivery). All offerings are built on Review's hybrid IT-and-human approach to data collection.

Differentiator

Problem solved

Functional benefit

Brands

• YOROZU DATA: Data platform for purchasing business establishment data by the unit. Provides restaurant, retail, medical, beauty, and other business data across Japan.
• macci

Quantifiable outcome

• Appointment rate improvement of 1.5x when using high-precision targeting lists
• +3 more outcomes

Named customers5 records

Segments5 records

Ideal customer profiles6 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

AI capability7 records

Feature4 records

Partnerships

Six partnerships are on record, tiered moderate, minor and core.

• 関電サービス株式会社moderateStrategic or Co-development Partner · 1 July 2020Joint business development partnership with Kansai Electric Power Group subsidiary for power-related services and data collaboration
• 株式会社ENTminorOthersStaffing agency partnership for human resource派遣 services
• 株式会社ディスラプターズmoderateTechnology or IntegrationInternet marketing platform operator providing online customer acquisition platform operations; also listed as investor
• 関西みらい銀行minorOthersPrimary financial institution / banking partner
• 三井住友銀行minorOthersSecondary banking partner
• 藤本茂夫coreOthersFounder and representative CEO; primary shareholder

Scale indicators4 records

Recent moves9 records

Expansion highlights5 records

Direct peers

• Zenrin: Zenrin is a major Japanese map and POI data provider offering nationwide commercial map databases and geospatial content to enterprise customers; it competes most directly with Review on national-coverage establishment data and map-based sales prospecting workflows.
• NTT TownPage / iTownPage: Operated by NTT Resonant, TownPage and iTownPage are the dominant Japanese online business directory and POI listing platforms, providing establishment contact and category data similar to Review's YOROZU DATA and macci, with comparable use cases in sales prospecting and area research.
• Teikoku Databank: Teikoku Databank is Japan's largest commercial credit research firm, providing corporate data, business reports, and sales prospecting databases; it overlaps with Review on corporate/establishment data provision and enterprise risk/market intelligence use cases.
• Tokyo Shoko Research: Tokyo Shoko Research (TSR) is one of Japan's leading business information and credit reporting providers, supplying corporate registration, financial, and establishment data to enterprises — directly comparable to Review's data cleansing, deduplication, and corporate database services.

Broad incumbents

• Mapbox: Mapbox provides mapping and location data infrastructure used in applications and analytics platforms globally; it overlaps with Review's map visualization and POI use cases but as part of a broader developer platform rather than a Japan-specialist data product.
• Foursquare: Foursquare operates a global location intelligence platform combining POI data, foot-traffic analytics, and consumer insights; comparable to Review in establishment/location data and competitive intelligence, but with a primarily US/global footprint rather than Japan depth.
• Recruit (HotPepper / Townwork / SUUMO data): Recruit operates large Japan-focused vertical media platforms (HotPepper Beauty, Townwork, SUUMO, Airレジ) that collect granular business establishment and operational data across beauty, dining, real estate, and HR — making Recruit an incumbent adjacent competitor with comparable establishment datasets.
• Google Maps Platform: Google Maps Platform provides global POI data, geocoding, and Places API as part of a broader enterprise cloud offering; it competes with Review in the Japan POI/API layer but with much wider scope and platform-level integration.

Emerging players

• SafeGraph: SafeGraph supplies POI data, geospatial footprints, and business listings for analytics and data science use cases; comparable to Review's POI data product but oriented to US/global markets and data buyers rather than Japanese field-verified establishment data.
• Placer.ai: Placer.ai provides foot-traffic and location analytics using panel and mobile data, addressing retail/F&B site selection and competitive intelligence; an emerging peer to Review's market research and area research offerings, though it does not focus on Japanese establishment data collection.

Market position

Strengths5 records

Weaknesses1 record

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/YOROZU_Review
• YouTubeyoutube.com/@review3872
• Facebookfacebook.com/macci.biz
• LinkedInlinkedin.com/company/reviewmacci

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Review