American Medical Group

What American Medical Group does

American Medical Group is a privately held, for-profit medical group practice founded in 2004 and headquartered in Hobbs, New Mexico, operating walk-in and primary care clinics across two locations: Hobbs (2410 N Fowler St) and Carlsbad (2402 W Pierce St #6A). The group serves a broad patient base spanning general walk-in urgent care, primary care for all ages, pediatrics, occupational medicine, allergy and immunization services, and DOT/non-DOT drug and alcohol testing. With eight providers (physicians and nurse practitioners) and a stated 1-10 employee count, it functions as a small community clinic rather than a multi-site enterprise platform. The Hobbs location operates seven days a week with extended evening and weekend hours, while the Carlsbad location runs a weekday walk-in model with reduced service breadth (notably no ultrasound and no BioTE hormone therapy).

The service portfolio is built around an integrated care delivery model: in-house laboratory, digital X-ray, and (at Hobbs) ultrasound diagnostics enable same-day test results without external referrals. The practice offers a BioTE bioidentical hormone replacement therapy (BHRT) line under license from BioTE Medical, providing a differentiated cash-pay adjacent service. An athenaPatient-powered online portal supports appointment check-in, scheduling, and medical record access via mobile app. The clinical workforce is led by Dr. Jose L. Garcia, M.D., and seven additional family nurse practitioners and certified family nurse practitioners with backgrounds spanning emergency medicine, obstetrics, occupational medicine, psychiatry, and primary care.

American Medical Group monetizes on a fee-for-service professional-services model, accepting Medicare, Medicaid, Medicare Advantage, and a broad set of commercial payers including Blue Cross Blue Shield, United, Cigna, Humana, Molina, Tricare, and Select Health. Self-pay patients who pay in full on the day of service receive a published 25% discount, with transparent unit pricing for common procedures (e.g., EKG $61, Influenza Test $200, Strep Test $87, TB Test $25). The company is independent and founder/provider-owned with no disclosed institutional investors, private equity backing, parent company, or acquisition signals. Its go-to-market is direct-to-consumer via walk-in access, supplemented by word-of-mouth, online reviews, and a Facebook presence.

Name

American Medical Group

Legal name

American Medical Group, Inc.

Website

https://american-medical-group.com

Company type

Private

Founded year

2004

Operating status

Operating

Headcount range

1–10 employees

Short description

American Medical Group is a privately held, two-location walk-in and primary care medical practice in Hobbs and Carlsbad, New Mexico, founded in 2004, serving general public, employer occupational health, and pediatric patients with on-site lab, X-ray, ultrasound, hormone therapy, and drug testing services.

Ownership category

akta.pro rank

Product category

Primary Care & Urgent Care Clinics

NAICS

Offices of Physicians (except Mental Health Specialists) (621111), Ambulatory Health Care Services (621)

SIC

Services-Offices & Clinics Of Doctors Of Medicine (8011), Services-Health Services (8000)

akta.pro primary industry

Retail & Walk-In Primary Care Clinics (HLAFAGAC)

akta.pro secondary industries

Occupational Medicine & Work Injury Urgent Care Clinics (HLAFADAG), After-Hours & Walk-In Primary Care Clinics (HLAFADAH)

Keywords

• Primary care services
• Urgent care clinics
• Occupational medicine
• Walk-in medical care
• Diagnostic lab imaging

Headquarters

HQ city

Hobbs

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales

Revenue model

1. Clinical Services Revenue: Revenue from comprehensive medical services including primary care, urgent care, pediatrics, occupational medicine, lab/imaging, allergy/immunizations, hormone therapy, and drug testing. Billed through insurance or self-pay.
2. Insurance Reimbursement: Accepts Medicare, Medicaid, Medicare Advantage, and multiple commercial insurers including Blue Cross Blue Shield, United, Cigna, Humana, Molina, Tricare, and Select Health. Submits claims directly to insurance companies.
3. Self-Pay Patients: Self-pay patients paying in full on day of service receive 25% discount. Specific service pricing published for common procedures.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels3 records

Core offering

American Medical Group operates two walk-in and primary care clinic locations in Hobbs and Carlsbad, New Mexico, delivering family medicine, urgent care, pediatrics, occupational medicine, on-site lab and imaging diagnostics (X-ray, ultrasound), allergy/immunizations, BioTE bioidentical hormone replacement therapy, and DOT/non-DOT drug and alcohol testing. Services are available on a walk-in basis seven days a week, with billing handled through insurance (Medicare, Medicaid, BCBS, United, Cigna, Humana, Molina, Tricare, Select Health) and a self-pay discount option.

Product overview

American Medical Group is a walk-in and primary healthcare provider operating two clinic locations in Hobbs and Carlsbad, New Mexico. The company offers a unified portfolio of medical services organized around primary care, urgent/walk-in care, and occupational health. Core services include pediatrics, occupational medicine, lab and imaging diagnostics (X-ray, ultrasound, and in-house laboratory), allergy and immunization care, bioidentical hormone replacement therapy (BioTE®), and DOT/non-DOT drug and alcohol testing. Services are available on a walk-in basis seven days per week, with scheduled appointments also offered. The company also provides a patient portal (powered by athenahealth) for appointment management and health record access.

Differentiator

Problem solved

Functional benefit

Products and services

• BioTE® Hormone Treatment Bioidentical hormone replacement therapy (BHRT) service using small pellets inserted beneath the skin to deliver consistent, natural hormone levels for both men and women experiencing hormone imbalances. Available at the Hobbs location only.
• Pediatrics Comprehensive pediatric care for infants, children, and adolescents, covering newborn care, well-child visits, immunizations, sick visits, growth and developmental screenings, and school/sports physicals.
• Occupational Medicine Occupational health services for employers and employees, including pre-employment physicals, DOT and non-DOT exams, work-related injury evaluation, drug and alcohol testing, fit-for-duty evaluations, and workers' compensation care.
• Lab/Imaging In-house diagnostic services, including routine blood work, urinalysis, rapid testing (flu, strep, COVID-19), digital X-rays, and ultrasound imaging. Available at both Hobbs and Carlsbad locations; ultrasound only at Hobbs.
• Allergy/Immunizations Allergy evaluations, treatment options, and recommended vaccinations focused on prevention, immune health, and long-term protection for patients at every stage of life.
• DOT and Non-DOT Drug & Alcohol Testing DOT and non-DOT drug and alcohol testing services, including pre-employment screenings, performed in accordance with federal, state, and employer requirements to support workplace safety and regulatory compliance.
• Medical Service and Procedure Fees Fee-for-service medical evaluations, diagnostic services, and medically guided treatments with transparent pricing, including a 25% self-pay discount for payment in full on day of service and direct insurance billing support (Medicare, Medicaid, Medicare Advantage, BCBS, United, Cigna, Humana, Molina, Tricare, Select Health, MultiPlan, WellCare).

Named customers3 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

One partnership is on record.

• BioTE MedicalminorOEM/ Whitelabel/ Licensing PartnerLicensed provider of BioTE bioidentical hormone replacement therapy using pellet-based delivery. BioTE Medical provides the proprietary pellet formulation and training for hormone optimization treatments offered at American Medical Group's Hobbs location.

Scale indicators3 records

Recent moves5 records

Expansion highlights2 records

Emerging players

• DispatchHealth: Emerging in-home acute care and primary care provider delivering on-demand medical services to patients at home. Represents a model that could partially substitute for walk-in clinic visits in American Medical Group's service area over time.

Broad incumbents

• CVS MinuteClinic: Retail-clinic operator inside CVS pharmacies offering walk-in primary care, vaccinations, and basic lab testing. Indirect competitor for low-acuity walk-in visits in markets where American Medical Group operates.
• Walgreens Healthcare Clinic: Retail pharmacy chain that has piloted and rolled back in-store clinic services; represents a class of scaled retail entrants whose entry or re-entry into New Mexico could compress walk-in visit volumes.

Direct peers

• CareSpot Urgent Care: Walk-in urgent care and occupational health chain with on-site X-ray and lab services. Comparable in model (walk-in, multi-service, employer-focused) but operates at significantly larger scale.
• American Family Care (AFC): Large franchise network of urgent care and walk-in primary care clinics offering similar scope: family care, occupational health, lab, X-ray, and vaccinations. Direct overlap in service mix and walk-in delivery model.
• Concentra: Largest U.S. operator of occupational medicine clinics, with extensive DOT physical, drug testing, and workers' comp services. Directly comparable to American Medical Group's occupational medicine offering.
• NextCare Urgent Care: National chain of walk-in urgent care clinics offering primary care, occupational medicine, lab testing, and vaccinations on a no-appointment basis. Most direct comparable to American Medical Group's walk-in, multi-service model, though at far greater scale.
• FastMed Urgent Care: Multi-state urgent care and primary care walk-in chain with occupational medicine services and on-site diagnostics. Closely comparable to American Medical Group's combined urgent care + occupational health offering.

Regional players

• Nor-Lea Hospital District: Critical access hospital and clinic system based in Lovington, NM, serving the same southeast New Mexico region as American Medical Group. Comparable as a local primary care provider competing for the same rural patient base.
• Presbyterian Healthcare Services: Large New Mexico-based integrated health system operating primary care clinics, urgent care, and hospital services throughout the state. Competes with American Medical Group for patients in Hobbs and Carlsbad but with a much broader footprint and employed-physician model.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/100039303290264
• LinkedInlinkedin.com/company/american-medical-group-inc

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about American Medical Group