What UNITE Partnerships does

UNITE Partnerships Inc. is a Vancouver-based private company that provides sponsorship sales, valuation, and marketing services connecting brands with large-scale events. Founded in 2018, the firm operates as a specialist intermediary between brands seeking sponsorship opportunities and event organizers looking to monetize their audience reach. Its service offering spans three core functions: brokering sponsorship deals, valuing sponsorship assets, and supporting brand-side activation and marketing execution.

The company is structured as a lean consultancy with a headcount of 1-10 employees, consistent with a relationship-driven, project-based operating model rather than a scaled SaaS or platform business. The firm is led by co-founder and managing director Rick Ramsbottom. No detailed product suite, proprietary technology stack, pricing model, or named customer base is disclosed in available sources; the company's public website displayed only a verification/loading page at the time of capture, providing no substantive operational detail.

Revenue mechanics are not disclosed. Based on industry conventions for sponsorship advisory firms of this scale, the business most likely operates on retainer fees, commission on closed sponsorship deals, and project-based valuation engagements. The absence of public funding rounds, customer logos, partnerships, or scale signals indicates UNITE Partnerships has remained a small, self-funded operation since inception. All investor-relevant signals beyond the founding event and core service description — including technology stack, customer concentration, partnerships, and geographic footprint — are absent from the source data.

Name

UNITE Partnerships

Website

https://unitepartnerships.com

Company type

Private

Founded year

2018

Headcount range

1–10 employees

Short description

UNITE Partnerships is a Vancouver-based consultancy providing sponsorship sales, valuation, and marketing services that connect brands with large-scale events. Founded in 2018, the small firm is led by co-founder and managing director Rick Ramsbottom.

Ownership category

akta.pro rank

Product category

Sponsorship Sales & Marketing Services

NAICS

Media Representatives (54184)

SIC

Services-Advertising Agencies (7311)

akta.pro primary industry

Festival & Live Entertainment Brand Partnerships (MPAAAGAF)

akta.pro secondary industry

Integrated Full-Service Creative Agencies (MPAAAAAA)

Keywords

• Sponsorship sales services
• Event sponsorship valuation
• Brand-event partnerships
• Sponsorship marketing advisory
• Sports sponsorship brokerage

Headquarters

HQ city

Vancouver

HQ country

Canada

HQ region

North America

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales

Core offering

UNITE Partnerships Inc. provides sponsorship sales, valuation, and marketing services that connect brands with large-scale events. The firm operates as a services intermediary enabling commercial partnerships between corporate brand sponsors and event property owners. It is a boutique-style consultancy supporting both the buy-side (brands seeking sponsorships) and sell-side (events seeking sponsors) of sponsorship deals.

Differentiator

Problem solved

Functional benefit

Products and services

• Sponsorship Sales Services Brokerage and sales representation services that match corporate brand sponsors with large-scale events, covering identification of fit partners, outreach, negotiation, and deal closure. Intended for event property owners seeking brand sponsors and for brands pursuing event sponsorship opportunities.
• Sponsorship Valuation Services Valuation advisory for sponsorship rights and packages, supporting accurate pricing of sponsorship inventory. Intended for event owners pricing their sponsorship assets and for brand buyers assessing the value of sponsorship rights they are acquiring.
• Sponsorship Marketing Services Marketing services supporting the brand-side activation and the property-side promotion of sponsorships, helping translate sponsorship agreements into effective campaigns and partnership marketing programs. Intended for brand sponsors and event property owners with active sponsorship deals.

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Direct peers

• MKTG: Experiential and sponsorship marketing agency focused on connecting brands with live event audiences through partnerships and activations. Comparable in scope and approach to UNITE's brand-event intermediation.
• Leverage Agency: Specialist sponsorship and event marketing agency that sells and activates sponsorship partnerships between brands and live event properties. Directly comparable to UNITE's core sponsorship sales and valuation service mix.
• George P. Johnson: Experiential marketing agency specializing in event marketing, brand experiences, and sponsorship activation for global brands. Operates in the same brand-to-event connection space as UNITE.
• Jack Morton: Global experiential brand marketing agency that designs and executes event-based brand experiences and sponsorship programs. Overlaps with UNITE in connecting brands to large-scale event properties.
• Octagon: Global sports and event marketing agency that manages sponsorship sales, valuations, and brand partnerships for major rights-holders. Operates in the same sponsorship intermediation niche as UNITE, with sponsorship valuation as a core service.
• IEG (Engine Insights): Long-standing sponsorship consultancy known for sponsorship valuation, research, and benchmarking services. Directly comparable to UNITE's sponsorship valuation component.
• Wasserman: Sports marketing, talent representation, and event sponsorship agency. Comparable to UNITE in delivering brand-to-event sponsorship services and advising on property valuation and sales.

Broad incumbents

• Excel Sports Management: Sports marketing and talent representation firm with sponsorship sales capabilities for athletes and event properties. Compares to UNITE in the sponsorship intermediation function, though primarily sports-focused.
• The Marketing Arm (Omnicom): Omnicom-owned sponsorship and experiential marketing agency that connects brands with major events and properties. Operates in the same brand-event sponsorship space but as part of a global holding company network.
• AEG (Anschutz Entertainment Group): Owns and operates major event venues and sports franchises and sells sponsorship for those properties directly. Comparable to UNITE as a sponsorship sales channel, though operating as a rights-holder rather than an intermediary.

Market position

Strengths3 records

Weaknesses3 records

Competitive moat1 record

Key risks5 records

Key highlights4 records

Customer concentration

• LinkedInlinkedin.com/company/unite-partnerships-inc

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about UNITE Partnerships