Guidant
Guidant designs, manufactures, and services precision flow measurement hardware, flow computers, and terminal management software for custody transfer applications in the global energy sector, serving upstream, midstream, and downstream operators across oil and gas, hydrogen, and renewables.
- Company typePrivate
- Founded2024
- HeadquartersHouston, United States
- Headcount101–250
- GTM typeB2B
- OfferingHardware or Manufacturing
What Guidant does
Guidant is a precision measurement solutions company serving the global energy sector across upstream, midstream, and downstream applications. The company designs, manufactures, and services flow measurement hardware (turbine meters, positive displacement meters, and ultrasonic meters for both gas and liquids), flow computers, and supervisory metering control systems, with a particular focus on custody transfer applications where measurement accuracy is commercially and regulatorily critical. Its portfolio is anchored by the Smith Meter sub-brand and complemented by INVALCO, Sening, Satam, and FuelFACS, combining 80+ years of measurement heritage with the agility of a standalone company under One Equity Partners ownership since the March 2024 carve-out from TechnipFMC.
The company monetizes through three primary revenue streams: (1) measurement equipment sales across turbine, PD, and ultrasonic meter categories, (2) automation and control system sales including flow computers, supervisory control software, and terminal management platforms, and (3) services and support covering engineering, installation, commissioning, field service, maintenance contracts, and the Revolve remanufactured-equipment buy-back program. Its GTM combines direct enterprise field sales through local service centers (Houston HQ, Erie PA manufacturing, Lenexa KS software, Odessa TX, plus Chippenham UK, Ellerbek Germany, and Kongsberg Norway) with a formal global Channel Partner Program. Manufacturing occurs in the US, Germany, Norway, and France following the December 2025 Satam acquisition.
Guidant's customer base spans energy operators handling transportation, distribution, and storage of petroleum liquids and natural gas by truck, rail, vessel, aviation, and pipeline, with emerging exposure to hydrogen, biofuels, LNG, and offshore applications. The FuelFACS terminal management software is deployed across 400+ terminals globally, the Ultra Series ultrasonic meter fleet exceeds 300,000 units in service, and the Sening tank truck hardware base exceeds 14,000 units, underscoring the scale of the installed base and the recurring revenue opportunity from aftermarket services and software upgrades.
Guidant firmographics
Firmographics- Name
- Guidant
- Legal name
- GUIDANT MEASUREMENT SOLUTIONS (ALSO KNOWN AS TITAN METER MIDCO CORP.)
- Website
- https://guidantmeasurement.com
- Company type
- Private
- Founded year
- 2024
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Guidant designs, manufactures, and services precision flow measurement hardware, flow computers, and terminal management software for custody transfer applications in the global energy sector, serving upstream, midstream, and downstream operators across oil and gas, hydrogen, and renewables.
- Ownership category
- akta.pro rank
Guidant industry classification
Industry- Product category
- Flow Measurement & Custody Transfer Equipment
- NAICS
- Measuring, Dispensing, and Other Pumping Equipment Manufacturing (333914)
- SIC
- Oil & Gas Field Machinery & Equipment (3533), General Industrial Machinery & Equipment (3560)
- akta.pro primary industry
- Gas Flow Measurement & Remote Metering Operations (Flow Computers, EFM) (EUAJAFAF)
- akta.pro secondary industries
- Pump & Compressor Packages (Skids, Booster Sets) (IMAHANAG), Renewable Natural Gas (RNG) Program Development & Portfolio Management (EUAJAJAA)
Keywords
Where Guidant is headquartered
LocationHeadquarters
- HQ city
- Houston
- HQ country
- United States
- HQ region
- North America
Offices8 records
Markets served
Guidant business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Personnel, Operations, Supply Chain, Technology or R&D, Infrastructure, Marketing or Sales
Revenue model
- Measurement Equipment Sales: Sale of flow meters (turbine, positive displacement, ultrasonic), custody transfer systems, and related measurement equipment for energy applications.
- Automation and Control Systems: Sale and implementation of flow computers, metering control systems, supervisory control systems, and terminal management software solutions.
- Services and Support: Global engineering, application know-how, project management, service, training, remote support, site installation supervision, commissioning, field service, periodic maintenance and audits, operations and maintenance contracts.
- Revolve Program: Equipment buy-back and remanufactured equipment program.
Go-to-market motion2 records
Distribution channels2 records
Marketing channels4 records
Guidant product offering
Product offeringCore offering
Guidant manufactures and sells precision flow measurement equipment (turbine meters, positive displacement meters, ultrasonic flow meters), electronic preset controllers, flow computers, metering supervisory control systems, and terminal management software for energy custody transfer applications. The company's portfolio spans upstream production through downstream distribution and includes skidded metering solutions, lifecycle services, and aftermarket support. Primary customers are operators in the upstream, midstream, and downstream energy sectors, including LNG, biofuels, hydrogen, and renewable applications.
Product overview
Guidant offers a unified portfolio of precision flow measurement, digital automation, and terminal management solutions for the energy sector, spanning upstream production through downstream distribution. The core measurement portfolio is anchored by the Smith Meter® sub-brand, encompassing custody transfer products including the AccuLoad® IV preset controller, Turbine Meter, Prime4 PD Meter, and Ultrasonic Meters (MPU™ Series for gas and Ultra™ Series for liquids), supplemented by the Sening® tank truck package and acquired brands INVALCO® and Satam®. Automation and control are delivered through Sigma3 and Fmc2 Flow Computers, the Guidant Metering Control System (supervisory control), and Custody Transfer Skids. Terminal management is provided via the FuelFACS™ software suite. Together these products enable custody transfer measurement, flow monitoring, terminal automation, remote operations, and ERP/business integration across the energy value chain.
Differentiator
Problem solved
Functional benefit
Brands
- Smith Meter®: Industry-leading technology for custody transfer, leak detection, diagnostics and electronics
- INVALCO®
- Sening®
- FuelFACS™
- Satam®
- Sigma3
- AccuLoad® IV
- Smith Meter® MPU™ Series
- Smith Meter® Ultra™ Series
Products and services
- Smith Meter AccuLoad IV Electronic preset control system providing safe, reliable custody transfer control and accurate measurement for loading and unloading of petroleum liquid products at terminals and loading racks. Supports up to six products per load arm with simultaneous operation, configurable I/O, and standalone or remote-controlled operation.
- Smith Meter Turbine Meter Rimmed, rotor-type turbine meter with helical blades and tungsten carbide bearings, designed for highly accurate custody transfer measurement of petroleum liquids such as crude oil and refined products in larger pipelines. Supports bidirectional flow and provides ±0.10% and ±0.07% linearity.
- Smith Meter Prime4 PD Meter Single-case positive displacement meter for maximum accuracy and reliability in loading rack service and custody transfer of petroleum products including gasolines, ethanol, kerosene, diesel, jet fuels, and fuel oils. Features only three moving parts, minimal slippage, and polyketone blades for long service life.
- Smith Meter MPU Series Ultrasonic Flow Meter Ultrasonic flow meter for custody transfer of natural gas with exceptional noise immunity, in-line under-pressure transducer replacement, web-based interface, and advanced diagnostics. Verified to AGA9, OIML R137, ISO 17089 standards with 8-path layout and factory-integrated FRTC testing. Supports Ethernet, fiber optic, and MQTT communication.
- Smith Meter Ultra Series Ultrasonic Flow Meter Liquid ultrasonic flow meter for custody transfer combining proven reliability with smart diagnostics, flexible communications, and low-maintenance design. Factory-tested in ISO 17025-accredited facility and handles LPG to heavy crude. Supports Ethernet, serial, fiber-optic, analog, digital, and MQTT communication.
- Sening Tank Truck Package Combined metering system integrating the MultiTask tank truck management system with the Smith Meter rotary vane positive displacement meter and Sening gas extractor technology. Provides high-precision measurement of hydrocarbon liquids from road tankers with field-proven hardware and modular expansion capabilities, with over 14,000 units in the field worldwide.
- Guidant Metering Control System Metering supervisory control system connecting and managing metering points for water, gas, oil, and renewable energy, with real-time monitoring, modular architecture, and SCADA/IMS/EC integration via OPC DA & UA and Modbus TCP/RTU protocols.
- Sigma3 Flow Computer Flow computer providing measurement and control for custody transfer from production and storage facilities to receiving and loading terminals. Combines field-proven measurement and control technology with a digital interface for real-time energy flow data, leakage detection, and energy consumption anticipation.
- Fmc2 Flow Computer Flow computer part of Guidant's range of measurement control systems for metering applications across the energy value chain.
- FuelFACS Terminal Management System Terminal management software suite providing end-to-end terminal management for measurement, accounting, and control, managing product movements, inventory, and facility control for bulk terminals. Based on UCOS and FuelFACS technology with over 30 years of experience across 400+ terminals worldwide.
- Custody Transfer Skid Solutions Complete skidded metering solutions for custody transfer applications from oilfield production systems to refined product terminals. Includes design consultation, fabrication, start-up, and commissioning services backed by 85+ years of custody transfer experience and 1 to 30 inch meter sizes.
- Guidant Terminal Management Solution End-to-end terminal management solution for measurement, accounting, and control enabling management and optimization of all facilities from a single integrated interface. Combines FuelFACS software with smart measurement equipment to improve terminal throughput, premises and data security, and provide traceable and accurate measurement data with ERP/business integration.
Quantifiable outcome
- Dynamic testing range of 10 to 1,000,000 Reynolds number
- +3 more outcomes
Companies that use Guidant
Customer profileSegments4 records
Ideal customer profiles4 records
Guidant technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration6 records
AI capability4 records
Feature9 records
Guidant partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core and flagship.
- Athiyo Proprietary LimitedcoreGuidant acquired Athiyo Proprietary Limited, a respected provider of measurement and terminal management IT solutions. Prior to acquisition, Athiyo was a proven, long-standing Authorized Technical Reseller (ATR) of Guidant's FuelFACS TMS suite, successfully implementing and supporting terminal management solutions globally for more than eight years.
- SatamcoreGuidant acquired Satam, a respected European manufacturer of flow measurement solutions headquartered in Paris, France. Satam has a strong presence in Europe, Africa, and global energy markets with a century-long reputation for reliability, innovation, and customer trust in precision engineering for refined products, aviation fueling, and terminal automation.
- Alderley Saudi ArabiaflagshipJoint venture between Guidant Measurement and Alderley Saudi Arabia to expand metering systems and aftermarket support in Saudi Arabia. Alderley manages projects within the Kingdom while Guidant leads business activities throughout the rest of the Middle East. Combined strengths deliver integrated, reliable, and responsive solutions leveraging Smith's PD meters, turbine meters, and flow computers.
- Channel Partners ProgramcoreGuidant works with highly committed Channel Partners to achieve common goals, develop business synergies, strengthen professional relationships, and provide customer satisfaction. Partners can contact [email protected] for more information.
Scale indicators8 records
Recent moves7 records
Expansion highlights6 records
Guidant competitors and assessment
Company assessmentBroad incumbents
- ABB: ABB's Measurement & Analytics business offers flow meters, pressure, and analytical instrumentation across oil & gas, water, and process industries. Overlaps with Guidant's custody transfer and terminal automation offerings, particularly in midstream and downstream applications.
- Honeywell: Through its Elster Gas Measurement and Process Solutions divisions, Honeywell competes directly in gas custody transfer and terminal automation. Larger portfolio and global salesforce pose direct competition in enterprise-scale deployments.
- Schlumberger (SLB) / Cameron: Through its Cameron subsea and surface equipment heritage, SLB competes in upstream and midstream measurement and custody transfer skids. Larger scale and integrated upstream services complement but overlap with Guidant's meter and skid offerings.
- Roper Technologies: Holding company with multiple process measurement and software subsidiaries serving industrial and energy markets. Indirect peer through its portfolio companies that compete with Guidant in flow measurement and terminal automation.
- Emerson Electric: Diversified industrial automation conglomerate owning Rosemount and Micro Motion, both leaders in custody transfer and process flow measurement. Directly overlaps with Guidant's flow meter and flow computer portfolio but at much larger scale and broader scope.
- Siemens Energy: Through its Process Industries and Drives portfolio, Siemens offers flow measurement, automation, and SCADA solutions for oil & gas terminals. Competes with Guidant's Metering Control System and Flow Computers in integrated enterprise deployments.
- Yokogawa Electric: Japanese process automation leader with a strong flow measurement portfolio (Coriolis, vortex, magnetic) targeting oil & gas and chemical customers. Competes with Guidant in upstream and midstream metering and integrated control solutions.
Direct peers
- KROHNE: German specialist in industrial process measurement including ultrasonic, Coriolis, and vortex flow meters. Closely comparable to Guidant's product portfolio and similarly focused on custody transfer accuracy in oil & gas, chemicals, and water applications.
- Endress+Hauser: Swiss family-owned leader in industrial process measurement including flow, level, and analytical instrumentation. Competes head-to-head with Guidant in custody transfer flow meters and terminal automation, especially in European refining and chemical markets.
- Badger Meter: US-listed flow measurement specialist serving water, oil & gas, and industrial markets with electromagnetic, ultrasonic, and mechanical meters. Comparable to Guidant's measurement focus but with stronger water/utility exposure versus Guidant's oil & gas weighting.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
Guidant social profiles
Digital presenceGuidant compliance and trust
Trust signalCompliance3 records
Guidant financial estimates
Financial estimateRevenue estimate
Valuation estimate
Guidant leadership team
Management profileNumber of profiles
Profiles4 records
Guidant subsidiaries and ownership
Company hierarchySubsidiaries3 records
Guidant funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Guidant M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Guidant
What does Guidant do?
Guidant manufactures and sells precision flow measurement equipment (turbine meters, positive displacement meters, ultrasonic flow meters), electronic preset controllers, flow computers, metering supervisory control systems, and terminal management software for energy custody transfer applications. The company's portfolio spans upstream production through downstream distribution and includes skidded metering solutions, lifecycle services, and aftermarket support. Primary customers are operators in the upstream, midstream, and downstream energy sectors, including LNG, biofuels, hydrogen, and renewable applications.
Is Guidant a public or private company?
Guidant is a private company. It is classified as private equity controlled and is currently operating.
When was Guidant founded?
Guidant was founded in 2024. It employs 101 to 250 people.
Where is Guidant based?
Guidant is headquartered in Houston, United States, in the North America region.
How does Guidant make money?
Four revenue lines are on record. Measurement Equipment Sales are the primary driver. The others are automation and Control Systems, services and Support and revolve Program.
Who are Guidant's main competitors?
Broad incumbents on record are ABB, Honeywell, Schlumberger (SLB) / Cameron, Roper Technologies, Emerson Electric, Siemens Energy and Yokogawa Electric. Direct peers are KROHNE, Endress+Hauser and Badger Meter.
Does Guidant have an API?
No public API is recorded for Guidant.
What industry is Guidant in?
Guidant's product category is Flow Measurement & Custody Transfer Equipment. Its primary akta.pro industry code is EUAJAFAF, Gas Flow Measurement & Remote Metering Operations (Flow Computers, EFM), with a secondary code of IMAHANAG, Pump & Compressor Packages (Skids, Booster Sets). Its NAICS code is 333914 and its SIC code is 3533.