ATELIER AKRIVIA

What ATELIER AKRIVIA does

ATELIER AKRIVIA is a Swiss haute horlogerie watchmaker founded by master watchmaker Rexhep Rexhepi, circa 2012-2013, and operating as a privately held, founder-owned workshop in Geneva, Switzerland. The company's core product is handcrafted mechanical wristwatches with fully in-house movements, including the award-winning Chronometre Contemporain II (GPHG Men's Watch Prize, 2022), the Chronometre Antimagnetique (sold for US$2.3M at a 2024 charity auction), a chiming-chronograph collaboration with Louis Vuitton described as the world's first, and a newly introduced eponymous chronograph launched in April 2026.

Production is structurally constrained to 40-50 watches per year, executed by 50 artisans, a deliberate scarcity model that creates multi-year waitlists and supports pricing starting at approximately S$80,000 for standard pieces with auction prices reaching into the millions. The business model is direct-to-collector: there is no traditional wholesale or retail distribution, with sales conducted through the atelier and premier auction channels such as Phillips/Bacs & Russo in Geneva.

The customer base consists of ultra-high-net-worth collectors seeking exclusive, investment-grade independent watchmaking, including named buyers such as Mark Zuckerberg and Jay-Z, alongside a broader pool of roughly 1,800 Geneva-watch-auction participants. The brand is privately held, founder-financed with no disclosed external investors or institutional funding, and sources growth from brand cachet and product-prestige compounding rather than volume scaling.

Name

ATELIER AKRIVIA

Legal name

Rexhep Rexhepi

Website

https://akrivia.ch

Company type

Private

Founded year

2013

Operating status

Operating

Headcount range

11–50 employees

Short description

ATELIER AKRIVIA is a Swiss haute horlogerie watchmaker producing 40-50 handcrafted mechanical timepieces annually by 50 artisans under founder Rexhep Rexhepi, serving ultra-high-net-worth collectors directly via multi-year waitlists at prices from S$80,000 to multi-million auction results.

Ownership category

akta.pro rank

Product category

Haute Horlogerie / Luxury Mechanical Watches

NAICS

Jewelry and Silverware Manufacturing (33991)

SIC

Watches, Clocks, Clockwork Operated Devices/Parts (3873)

akta.pro primary industry

Luxury Mechanical Watches (CRAKADAA)

akta.pro secondary industry

Complications & Haute Horlogerie (CRAKADAG)

Keywords

• Haute horlogerie watches
• In-house movements
• Mechanical chronographs
• Limited edition timepieces
• Independent Swiss watchmaking

Headquarters

HQ city

Geneva

HQ country

Switzerland

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Personnel, Supply Chain, Operations, Technology or R&D, Marketing or Sales, Others

Revenue model

1. Luxury timepiece sales: Atelier Akrivia generates revenue through the sale of ultra-luxury mechanical timepieces priced starting at S$80,000 with auction prices reaching into the millions. The brand operates a limited production model of 40-50 watches annually, creating artificial scarcity and driving collector demand. Sales occur through direct boutique relationships with waitlists spanning years.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels3 records

Core offering

ATELIER AKRIVIA designs and hand-produces ultra-luxury mechanical wristwatches in Switzerland, with 50 skilled artisans producing just 40-50 timepieces annually. All new models feature entirely in-house movements, and the portfolio spans flagship chronographs, antimagnetic chronometers, and chiming complications, with prices starting at approximately S$80,000 and exceptional auction pieces reaching millions of dollars. The brand sells directly to ultra-high-net-worth collectors through atelier-based relationships and prestigious auction channels, with waitlists spanning years.

Product overview

ATELIER AKRIVIA, founded and led by independent watchmaker Rexhep Rexhepi, is a Swiss haute horlogerie workshop producing luxury timepieces starting at approximately S$80,000 that sell for millions at auction. The portfolio centers on in-house movements across collections including the Chronograph Flyback (the current flagship), Chronometre Antimagnetique (sold for US$2.3M at 2024 charity auction), and Chronometre Contemporain II (GPHG Men's Watch Prize winner 2022). The workshop employs 50 artisans producing 40-50 watches annually, with all new models featuring entirely in-house movements. A notable collaboration with Louis Vuitton produced the world's first chiming chronograph. The brand operates through direct channels with waitlists spanning years for new pieces.

Differentiator

Problem solved

Functional benefit

Brands

• Chronograph Flyback: A collection featuring the brand's first eponymous flyback chronograph movement.

Products and services

• Chronograph Flyback (Chronographe Flyback Platine) Flagship haute horlogerie chronograph collection featuring a flyback complication, in-house movements, and Akrivia's hallmark hand-finishing, targeted at ultra-high-net-worth collectors seeking limited-edition, in-house chronographs.
• Chronometre Antimagnetique High-complication antimagnetic chronometer timepiece, sold for US$2.3 million at a 2024 charity auction, showcasing exceptional precision and antimagnetic resistance for ultra-high-net-worth collectors.
• Chronometre Contemporain II Award-winning contemporary haute horlogerie timepiece that won the prestigious GPHG Men's Watch Prize in 2022, representing the brand's contemporary watchmaking excellence and targeting ultra-high-net-worth collectors.
• Louis Vuitton Collaboration - World's First Chiming Chronograph Groundbreaking collaborative haute horlogerie timepiece combining chiming and chronograph functions, created with Louis Vuitton as the world's first chiming chronograph and targeting elite collectors and luxury fashion-house clients.

Quantifiable outcome

• Watches sell for millions at auction with waitlists spanning years
• +2 more outcomes

Named customers4 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

One partnership is on record.

• Louis VuittonflagshipStrategic or Co-development Partner · 1 January 2024Atelier Akrivia collaborated with Louis Vuitton to create the world's first chiming chronograph, representing a groundbreaking innovation combining haute horlogerie with luxury fashion house expertise. This collaboration demonstrates Akrivia's technical leadership and cross-brand validation of its watchmaking capabilities.

Scale indicators5 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• Philippe Dufour: Legendary Swiss independent watchmaker known for hand-finished, ultra-limited mechanical timepieces auctioning for millions. Represents the same scarcity-driven, master-craftsman-driven model that Akrivia embodies.
• MB&F: Geneva-based independent 'horological concept lab' producing ultra-limited, sculptural mechanical watches for collectors. Shares Akrivia's boutique scale, in-house movement philosophy, and ultra-high-end price positioning.
• Voutilainen: Finnish independent master watchmaker based in Switzerland producing hand-finished, limited-production mechanical watches with in-house movements. Comparable in artisanal philosophy, production scale, and ultra-high-net-worth collector positioning.
• Greubel Forsey: Swiss independent atelier producing ultra-limited, ultra-high-priced mechanical timepieces with proprietary complications. Named alongside Akrivia as a top independent watch brand, sharing the same scarcity-based model and ultra-luxury collector audience.
• F.P. Journe: Geneva-based independent haute horlogerie watchmaker producing ultra-limited in-house mechanical movements at comparable price points. Explicitly grouped with Akrivia by Business Insider as one of the three hottest independent watch brands, making it the closest peer in positioning and economics.
• H. Moser & Cie. Swiss independent watchmaker producing ultra-limited in-house mechanical timepieces at high price points with strong secondary-market performance. Comparable in business model, though at slightly larger production scale than Akrivia.

Others

• Christie's / Phillips Watches: Premier auction houses where Akrivia's ultra-luxury pieces are sold alongside comparable independent watchmaker output. The auction channel is central to Akrivia's brand-building and price discovery, making these venues the most relevant ecosystem participants.

Broad incumbents

• Richard Mille: Swiss ultra-luxury mechanical watchmaker producing extremely limited, high-priced sports watches with celebrity and high-net-worth collector appeal. Relevant peer for ultra-luxury pricing power and collector-driven demand, though at much larger scale and marketing intensity than Akrivia.
• A. Lange & Söhne: German ultra-luxury mechanical watchmaker within the Richemont group producing in-house haute horlogerie at much larger scale. Relevant as a benchmark for premium mechanical pricing and finish quality, though vastly larger and more broadly distributed than Akrivia.
• Patek Philippe: Swiss ultra-luxury mechanical watchmaker and the dominant reference for collector watch investment. Akrivia collectors and auction buyers overlap substantially with Patek's customer base, and Patek's secondary-market performance is the benchmark Akrivia's auction results are measured against.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about ATELIER AKRIVIA