Veloci Group

What Veloci Group does

Grupo Veloci is a privately held Mexican mobility manufacturer founded in 1968, operating a diversified multi-brand portfolio spanning bicycles, motorcycles, electric scooters, and bicycle components. The company designs, engineers, and assembles its products domestically in Mexico, with stated annual motorcycle production exceeding 60,000 units under the Veloci Motos brand. Its portfolio includes eight sub-brands targeting distinct price tiers and use cases: Veloci (core consumer bicycles), Belfort (high-end extreme sports bicycles, est. 2013), V-Industries (Mexican-made bicycles), Condor (parts and accessories), Veloci Motos (motorcycles), Ghost (premium bicycle components), Veloci Store (lifestyle retail), and E-Volt (electric scooters including the G3 Connected, E-1200, and E-800 models).

The company's revenue model is anchored in hardware sales distributed through a multi-channel go-to-market strategy. It reaches Mexican consumers through over 4,000 points of sale backed by a national distributor network, proprietary e-commerce storefronts (veloci.com.mx, velocimotors.com.mx, velocistore.com, refaccionesveloci.com), third-party marketplace presence on ClaroShop, and branded Veloci Store physical retail locations. Customer segments span general consumers seeking daily mobility, sports enthusiasts served by the Belfort premium line, and value-conscious buyers addressed through the Condor parts brand and accessible bicycle tiers. Pricing is not publicly disclosed; the company employs between 501 and 1,000 people and is headquartered in Zapopan, Jalisco, Mexico.

Veloci positions domestic Mexican manufacturing as a core differentiator, emphasizing that products are made by Mexican hands from design through final assembly. The company is privately held with no external institutional investors, funding rounds, or M&A activity disclosed in the available data, indicating an owner-operated business model. No AI/ML capabilities, patents, regulatory actions, or named management team members are disclosed in the source material.

Name

Veloci Group

Legal name

Grupo Veloci

Website

https://grupoveloci.com

Company type

Private

Founded year

1968

Operating status

Operating

Headcount range

501–1,000 employees

Short description

Grupo Veloci is a privately held Mexican mobility manufacturer (founded 1968) producing bicycles, motorcycles, electric scooters, and components across eight sub-brands, distributed through 4,000+ retail points and proprietary e-commerce channels in Mexico.

Ownership category

akta.pro rank

Product category

Bicycles and Motorcycles

NAICS

Motorcycle, Bicycle, and Parts Manufacturing (336991), Motor Vehicle and Motor Vehicle Parts and Supplies Merchant Wholesalers (4231)

SIC

Motorcycles, Bicycles & Parts (3751), Wholesale-Motor Vehicle Supplies & New Parts (5013)

akta.pro primary industry

Cycling & Micromobility Products Distribution (CRAOAJAF)

akta.pro secondary industries

Bike Parts & Components Retail (CRAMAHAB), Electric Motorcycles & Electric Scooters Manufacturing (IMACAEAB)

Keywords

• Bicycle manufacturing
• Motorcycle assembly
• Electric scooters
• Bicycle components
• Mobility products

Headquarters

HQ city

Mexico

HQ country

United States

HQ region

North America

Offices10 records

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D

Revenue model

1. Bicycle Sales: Revenue from designing, manufacturing, and selling bicycles under multiple brands (Veloci, Belfort, V-Industries, Ghost) through retail and e-commerce channels
2. Motorcycle Sales: Revenue from assembling and selling motorcycles under Veloci Motors brand, with annual production exceeding 60,000 units
3. Electric Scooter Sales: Revenue from electric scooters including E-VOLT and Ghost branded electric scooters with various power and range specifications
4. Parts and Accessories Sales: Revenue from bicycle parts and accessories under the Condor brand, focusing on price-to-quality ratio for end consumers

Go-to-market motion2 records

Distribution channels6 records

Marketing channels4 records

Core offering

Veloci Group designs, engineers, and assembles bicycles, motorcycles, electric scooters, and bicycle components in Mexico, distributing them nationwide through a portfolio of six brands (Veloci, Belfort, V-Industries, Condor, Veloci Motos, Ghost) and the Veloci Store retail concept. Annual motorcycle production exceeds 60,000 units and the group's products reach more than 4,000 points of sale across the Mexican Republic.

Product overview

Grupo Veloci operates as a multi-brand portfolio company serving the Mexican mobility market with a diversified product ecosystem. The company manufactures and distributes bicycles and motorcycles through distinct sub-brands targeting different market segments: Veloci (general consumer bicycles), Belfort (high-end extreme sports bicycles, est. 2013), V-Industries (locally-manufactured bicycles emphasizing Mexican craftsmanship), and Ghost (premium bicycle components). The portfolio also includes Condor (aftermarket parts with price-quality focus), Veloci Motos (motorcycles assembled in Mexico with 60,000+ annual production), Veloci Store (retail/mobility lifestyle), and an expanding electric scooter line (E-Volt G3 Connected, Veloci E-1200, Veloci E-800). The company maintains over 4,000 points of sale across Mexico, backed by a network of distributors.

Differentiator

Problem solved

Functional benefit

Brands

• Veloci: Bicycle and motorcycle brand with solid positioning across all of Mexico, serving over 4,000 points of sale.
• Belfort
• V-Industries
• Condor
• Veloci Motos
• Ghost
• Veloci Store
• E-Volt

Products and services

• Veloci bicycles

Quantifiable outcome

• 60,000+ motorcycles produced annually
• +1 more outcomes

Segments3 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Scale indicators4 records

Recent moves5 records

Expansion highlights4 records

Broad incumbents

• Giant Manufacturing: Giant is one of the world's largest bicycle manufacturers with OEM partnerships and global distribution. It competes with Veloci's bicycle portfolio across entry to mid-market tiers and shares the OEM-assembly business model.
• Hero Cycles: Hero Cycles is one of the world's largest bicycle manufacturers, with strong presence in emerging markets and an expanding e-bike portfolio. It is comparable to Veloci in scale of bicycle production and in mid-market value positioning.
• Motocorp / Yamaha Motor México: Yamaha's Mexican operation assembles and distributes motorcycles and scooters domestically. It is comparable to Veloci Motos in the Mexican commuter motorcycle and scooter category, including overlap with Veloci's E-Volt electric scooter positioning.
• Benelli: Benelli is an Italian-origin motorcycle brand with strong distribution across Latin America. It competes with Veloci Motos in the small-to-mid displacement motorcycle segment that dominates Mexican commuter demand.
• Trek Bicycle Corporation: Trek is a globally established premium and mid-market bicycle manufacturer with strong brand recognition and dealer networks. It is comparable to Veloci as a competing bicycle brand in Mexico and across multiple price tiers, with broader international scale.
• Honda Motor de México: Honda's Mexican subsidiary assembles and distributes a wide range of motorcycles locally. It overlaps with Veloci Motos in commuter and mid-displacement motorcycle segments, though Honda operates at significantly larger scale and brand strength.
• Bajaj Auto: Bajaj is a major global motorcycle manufacturer with strong presence in Latin America, including Mexico. It is comparable to Veloci Motos as a competing volume assembler of commuter motorcycles.

Emerging players

• Rad Power Bikes: Rad Power Bikes is a North American e-bike manufacturer with growing direct-to-consumer reach. It is comparable to Veloci's expanding E-Volt electric scooter and e-mobility line as a category competitor in the connected urban mobility space.

Direct peers

• Italika: Italika is Mexico's largest domestic motorcycle assembler and distributor, with a national dealer network and mass-market positioning. It is the closest direct competitor to Veloci Motos, competing for the same Mexican commuter and entry-level motorcycle customer on price and dealer coverage.
• Specialized Bicycle Components: Specialized is a premium bicycle and component brand focused on performance and sport. It is directly comparable to Veloci's Belfort brand, which targets the same high-end extreme and specialized sport segment in Mexico.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/watch?v=3ba0Ort5L9A
• LinkedInlinkedin.com/company/velocigroup

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Veloci Group