Ember Corporation

What Ember Corporation does

Ember Technologies, Inc., operating as Ember, is a privately held consumer electronics company founded in 2001 and headquartered in Westlake Village, California, with a workforce of 51-100 employees. The company designs, manufactures, and sells temperature-controlled drinkware — including the Ember Mug 2 (10oz and 14oz), Ember Cup (6oz and 14oz), Ember Tumbler, Ember Cold Tumbler, Ember Travel Mug 2, and the Ember Baby Bottle System — all unified by a patent-protected embedded heating system that maintains beverage temperature to ±0.5°F accuracy via Bluetooth-paired mobile app control. The technology stack combines precision thermal sensors, lithium battery systems, IPX7-rated enclosures, and iOS/Android apps with Siri, Google Assistant, and Apple Health integrations.

Ember generates revenue primarily through direct-to-consumer e-commerce at ember.com (built on Shopify), supplemented by omnichannel retail distribution through Target, an authorized wholesale/dealer program, and a corporate gifting channel requiring 24-unit minimums with customization. Pricing spans $39.95 (Cold Tumbler) to $399.95 (Baby Bottle), with the Ember Mug 2 at $149.95 as the bestseller. A recurring-revenue layer was added through the Ember Brews Coffee Club subscription ($25/month or $300/year), which bundles a free 10oz mug on annual plans and ships curated roasts from partners including Onyx Coffee Lab and Purity Coffee. The company sells into the United States, Canada, and the European Economic Area.

The customer base is distributed across coffee/tea enthusiasts, gift buyers, corporate gifting purchasers, and specialty-drink consumers, with no enterprise anchor customers disclosed. Ember has accumulated 31 granted patents underpinning its thermal-control IP and has been recognized in TIME Best Inventions (2017), GQ Tech Awards (2025), Serious Eats Gear Awards (2025), Good Housekeeping Kitchen Gear & Coffee Awards (2022), Men's Health Kitchen Awards (2021), and PEOPLE Products Worth the Hype (2020). Founder Clay Alexander remains as Founder & Chief Inventor, and no external institutional funding, acquisitions, or public listing have been disclosed.

Name

Ember Corporation

Legal name

Ember Technologies, Inc.

Website

https://ember.com

Company type

Private

Founded year

2001

Operating status

Operating

Headcount range

51–100 employees

Short description

Ember Technologies designs and sells temperature-controlled smart mugs, cups, tumblers, and a baby bottle via DTC e-commerce, Target retail, and corporate gifting. Founded in 2001, the company holds 31 patents underlying ±0.5°F precision heating.

Ownership category

akta.pro rank

Product category

Smart Drinkware

SIC

Electric Housewares & Fans (3634)

akta.pro primary industry

Coffee, Espresso & Tea Appliances Retail (CRACADAC)

Keywords

• Temperature control drinkware
• Smart coffee mugs
• Heated tumblers
• App-connected drinkware
• Coffee subscription service

Headquarters

HQ city

Boston

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Technology or R&D, Marketing or Sales, Operations

Revenue model

1. Temperature Control Drinkware Sales: One-time hardware sales of smart mugs, cups, and tumblers at price points from $99.95 to $399.95. Products include the Ember Mug 2, Ember Cup, Ember Tumbler, and Ember Cold Tumbler, along with accessories like charging coasters and lids.
2. Coffee Club Subscription: Monthly or annual coffee subscription at $25/month or $300/year. Annual members receive a free 10oz Ember Mug at signup. Monthly members receive milestone hardware gifts starting at month 4 (Cold Tumbler). Includes curated monthly coffee drops from partnered roasters.
3. Gift Cards: Digital gift cards in denominations of $50, $100, $150, $200, $250, and $500 for purchase on ember.com.
4. Corporate Gifting and Wholesale: Bulk corporate orders for client thank-yous, employee milestones, and events. Minimum order of 24+ units with customization options including laser engraving and color printing.
5. Custom/P Personalized Mugs: Pre-designed custom mug editions and personalized text mugs starting at $149.95, targeting gifting occasions.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels7 records

Core offering

Ember Corporation designs, manufactures, and sells app-connected temperature-controlled drinkware—including the Ember Mug 2, Ember Cup, Ember Tumbler, Ember Cold Tumbler, Ember Travel Mug 2, and Ember Baby Bottle System—that maintain beverages at a user-set temperature with ±0.5°F accuracy via wall-embedded sensors and a Bluetooth-connected mobile app. The company also operates the Ember Coffee Club, a curated subscription delivering monthly coffee drops from partner roasters, alongside accessories, custom mugs, and digital gift cards.

Product overview

Ember Corporation offers a portfolio of temperature-controlled drinkware products centered around precision heating technology. The core product line includes the Ember Mug 2 (available in 10oz and 14oz variants), Ember Cup (6oz espresso and 14oz sizes), Ember Tumbler for hot beverages, and the Ember Cold Tumbler for cold drinks. The company also offers the Ember Travel Mug 2 for on-the-go use and the Ember Baby Bottle System for infant feeding. Accessories include Charging Coaster 2, Sipping Lids, and 360 Lids. Ember complements its hardware with a Coffee Club subscription service offering curated coffee and tea products, along with customizable and personalized mug options. The products are unified by precision temperature control technology (±0.5°F accuracy) maintained via Bluetooth-connected app control, with a shared ecosystem of charging coasters and lids.

Differentiator

Problem solved

Functional benefit

Brands

• Ember Baby: A baby bottle system for temperature-controlled baby feeding.

Products and services

• Ember Mug 2 (14oz) App-connected temperature-controlled smart mug available in 12 colors that maintains coffee or tea at a user-set temperature from 120°–145°F for up to 80 minutes untethered or 160 minutes with lid, with ±0.5°F accuracy. Sold at $149.95 regular / $119.96 with 20% summer sale discount.
• Ember Mug 2 (10oz)

Quantifiable outcome

• Battery life: 80-170 minutes untethered depending on product and lid use; all-day use when docked on charging coaster
• +1 more outcomes

Named customers4 records

Segments4 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

Feature5 records

Partnerships

Two partnerships are on record, tiered core.

• TargetcoreChannel Partner/ Reseller/ DistributorTarget is an authorized retail partner selling Ember products both in physical stores and online. Ember products are available at Target locations, providing retail distribution alongside direct-to-consumer sales.
• Coffee Roasters (Various)coreStrategic or Co-development PartnerEmber partners with coffee roasters including Onyx Coffee Lab, Purity Coffee, and others for the Coffee Club subscription. Roasters are curated by Ember for quality and shipped monthly to subscribers. The company states they partner with roasters 'whose beans we'd drink anyway.'

Scale indicators5 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Ohom: Ohom makes minimalist self-heating ceramic mugs and drinkware using wireless charging technology. It is the closest direct competitor to Ember in the smart temperature-control mug category, with a similar premium DTC positioning and a comparable 'heated vessel' core promise.
• VSITOO: VSITOO produces app-connected smart heated mugs with temperature control and Bluetooth functionality. It competes directly with Ember in the temperature-controlled drinkware category, typically at lower price points through online channels.

Broad incumbents

• Thermos: Thermos is a long-established thermal drinkware brand with broad retail distribution and a wide range of insulated mugs and tumblers. It is a broad incumbent in temperature-retaining drinkware and competes with Ember at the low end of the premium tier.
• Hydro Flask: Hydro Flask is a major insulated drinkware brand (owned by Helen of Troy) offering premium reusable bottles, mugs, and tumblers. It competes with Ember for the premium drinkware consumer but without active temperature-control electronics.
• Yeti: Yeti is a leading premium drinkware and cooler brand offering high-end insulated mugs, tumblers, and bottles in the $20–$40 range. It serves the same premium hot-beverage-vessel use case at a fraction of Ember's price and is the primary alternative for value-conscious consumers.
• S'well: S'well is a design-forward insulated drinkware brand offering bottles, tumblers, and bowls with a fashion-led positioning. It is a broad incumbent in the premium drinkware space and competes with Ember for style-conscious premium beverage consumers.
• Fellow Products: Fellow is a premium coffee equipment brand offering kettles, grinders, and brewing gear. While not in temperature-controlled drinkware, Fellow targets the same specialty-coffee enthusiast consumer and competes for share of the high-end daily coffee ritual budget.
• Owala: Owala is a fast-growing premium water bottle and tumbler brand (under Helen of Troy) targeting style-conscious younger consumers. It is a broad incumbent in insulated drinkware and competes for the same discretionary beverage-vessel wallet share as Ember.
• Stanley: Stanley (part of PMI Worldwide) is a heritage drinkware brand with viral mainstream success in insulated tumblers and mugs. It is a broad incumbent in premium drinkware and represents a low-cost alternative to Ember's smart-mug offering.

Emerging players

• Muggo: Muggo is an early-stage smart heated travel mug brand targeting on-the-go coffee drinkers. It overlaps with Ember's Travel Mug and Tumbler SKUs but at an earlier commercialization stage and narrower product line.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/@ember
• Facebookfacebook.com/ember
• Instagraminstagram.com/ember
• TikToktiktok.com/@ember

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Ember Corporation