ExQ

What ExQ does

ExQ is a privately held EdTech company founded in 2019 and headquartered in Atlanta, Georgia, that builds a patented, cloud-based digital curriculum to assess, personalize, and develop Executive Function (EF) skills in middle and high school students. The platform delivers weekly game-based training across nine EF domains — focus, mindset, planning, organization, goal management, impulse control, emotional regulation, and self-awareness — and combines this with error analysis, personalized coaching, video journaling, and the proprietary M-E-T-A (Mindful Examination of Thinking and Awareness) self-awareness framework. The platform is offered in three audience-segmented SKUs: For Home (monthly subscription for families), For School (annual licensing for K-12 districts with a teacher portal, lesson plans, and school-wide analytics), and For College (curriculum for higher-education students), supplemented by the ExQ Teacher Academy for educator professional development and certification.

ExQ monetizes through subscription licensing and professional development services, with pricing not publicly disclosed. Distribution is hybrid: a self-serve digital subscription motion for individual/family users via myexq.com, and a direct enterprise sales motion for K-12 district deployments. The company has one publicly named district partnership (Clayton County Public Schools, Georgia) and has built GTM alliances with the Georgia School Boards Association and Georgia School Superintendents Association. ExQ is led by founder and CEO Sucheta Kamath, an award-winning speech-language pathologist and TEDx speaker who anchors demand generation through the Full PreFrontal podcast (downloaded in 100+ countries), education conference circuits (ASHA, IDA-TN, SHAA, PSCA), and a regular webinar series.

At 1-10 employees with no disclosed external funding, ExQ operates as a bootstrapped, founder-led business. Its intangible asset base — the granted patent on its digital EF technology, the registered M-E-T-A trademark, and the Full PreFrontal brand — provides legal and brand exclusivity, but the company has not disclosed AI/ML capabilities, APIs, or meaningful data-flywheel mechanics, leaving a clear gap relative to AI-native EdTech competitors.

Name

ExQ

Legal name

ExQ, LLC

Website

https://exqinfiniteknowhow.com

Company type

Private

Founded year

2019

Operating status

Operating

Headcount range

1–10 employees

Short description

ExQ is a privately held Atlanta-based EdTech company that delivers a patented, cloud-based digital curriculum using games, error analysis, and the M-E-T-A framework to train Executive Function skills in middle and high school students, serving families, K-12 schools/districts, and colleges via subscription and professional development services.

Ownership category

akta.pro rank

Product category

K-12 EdTech / Executive Function Curriculum Software

NAICS

Educational Support Services (611710), Educational Services (611), Professional and Management Development Training (611430)

SIC

Services-Educational Services (8200), Services-Prepackaged Software (7372)

akta.pro industry

PRIMARYEDAFAKAG

Executive Functioning & Behavioral Support Tools (ADHD, SEL/Behavior Tracking, Routines)

Education/Education Technology (EdTech) & Digital Learning/Accessibility, Assistive Technology & Special Needs EdTech

SECONDARYEDAGAEAE

Assessment-Integrated eLearning & Practice Modules

Education/Educational Publishing & Learning Content/Digital Learning Content & eLearning Modules

SECONDARYEDABAMAD

Emotional Intelligence (EQ) & Self-Awareness

Education/Corporate Training & Professional Development/Soft Skills Development

Keywords

• Executive function curriculum
• Edtech software platform
• Student learning platform
• Teacher professional development
• Cognitive skills training

Headquarters

HQ city

Atlanta

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations, Others

Revenue model

1. Subscription-based Digital Curriculum Licensing: ExQ offers subscription-based access to its digital Executive Function curriculum platform through products for Home, School, and College markets. Students receive weekly customized training, assessments, and coaching through the cloud-based platform.
2. Professional Development Services: ExQ provides professional development content and certification programs for educators, including the ExQ Teacher Academy with in-depth training and resources for K-12 educators.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels6 records

Core offering

ExQ is a 100% digital, patented, cloud-based curriculum platform designed to assess, personalize, and build Executive Function skills in middle and high school students through game-based training, error analysis, and metacognitive reflection. It delivers weekly customized training across nine areas of Executive Function (focus, mindset, planning, organization, goal management, impulse control, emotional regulation, and self-awareness) via three subscription products: For Home, For School, and For College, with an accompanying teacher portal and educator professional development academy.

Product overview

ExQ is a 100% digital, patented, and cloud-based Executive Function curriculum platform designed for middle and high school students. The product portfolio consists of three distinct curriculum offerings differentiated by audience: For Home, For School, and For College. The School version includes a comprehensive teacher portal with lesson plans and analytics, while the ExQ Teacher Academy provides professional development training for K-12 educators. The platform uses game-based training, error analysis, and metacognitive reflection (M-E-T-A approach) to build skills in focus, mindset, planning, organization, goal management, impulse control, emotional regulation, and self-awareness.

Differentiator

Problem solved

Functional benefit

Products and services

• Executive Function Curriculum For Home A monthly subscription game-based digital curriculum for home use that helps students develop Executive Function skills through weekly customized training in nine areas: focus, mindset, planning, organization, goal management, impulse control, emotional regulation, and self-awareness. Designed for parents and families of middle and high school students who want to support EF development outside of school.
• Executive Function Curriculum For School An annual subscription Executive Function curriculum for K-12 schools and districts that includes a teacher portal with weekly lesson plans, onboarding, individual student EF profiles, training engagement and performance data, and school-wide Executive Function trend analytics at grade-level and across the school. Designed for schools/districts seeking systematic EF instruction, teacher training support, and data-driven intervention.
• Executive Function Curriculum For College An Executive Function curriculum designed for college students to develop self-management, resilience, and academic performance through goal management, impulse control, and self-awareness training. Targets students facing the transition to higher education, time management, academic independence, and self-regulation challenges.
• ExQ Teacher Academy An in-depth professional development training and certification program plus resource library for K-12 educators (teachers, counselors, coaches, administrators) on implementing Executive Function curricula in classroom and school practice. Sells standalone educator certification content and serves as the rollout vehicle for ExQ's curriculum in schools.

Quantifiable outcome

• Students develop mastery of Executive Function leading to greater academic performance, improved interpersonal relationships, and personal growth

Segments6 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Three partnerships are on record, tiered minor and moderate.

• Georgia School Boards Association (GSBA)minorGTM or Marketing Partner · 22 February 2022ExQ is an Advocate Associate and Sponsor for the Georgia School Board (GSBA) New Board Member Orientation. ExQ participates to build awareness about the value and importance of teaching Executive Function Skills to students among GSBA member schools.
• Clayton County Public Schools, GeorgiamoderateStrategic or Co-development Partner · 11 January 2022Collaboration with Dr. Morcease Beasley, Superintendent of Clayton County Public Schools, on educational approaches focusing on self-awareness, self-reflection and Executive Function to empower teachers, staff, parents and students during the COVID-19 pandemic. Dr. Beasley implemented Executive Function curricula and bridging the digital divide.
• Georgia School Boards Association / Georgia School Superintendents Association (GSBA/GSSA)minorGTM or Marketing Partner · 1 December 2021ExQ is an Advocate Associate and Sponsor for the GSBA/GSSA 2021 Annual Winter Conference. The partnership focuses on collaborating with member schools about the value and importance of teaching Executive Function Skills.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Aperture Education: Direct peer providing SEL and EF-focused assessments, curriculum, and educator professional development for K-12; comparable in targeting the SEL/EF niche with district sales motion.
• CogniFit: Direct peer offering personalized cognitive training and brain fitness platforms with assessments and games for EF, memory, and attention—comparable digital curriculum model.
• BrainHQ (Posit Science): Direct peer providing brain-training software targeting working memory, attention, and EF skills; closely comparable in delivering digital cognitive training exercises to learners.
• LearningRx: Direct peer delivering cognitive/Executive Function training programs with structured brain-training curricula; comparable in targeting EF skill development in students and adults.
• Play Attention: Direct peer offering cognitive/Executive Function training programs combining technology with personalized coaching for students; comparable niche focus on building attention and EF skills.
• Brain Balance: Direct peer offering Executive Function and cognitive skills programs for children; comparable in addressing attention, planning, and self-regulation through structured training curricula.

Broad incumbents

• Committee for Children (Second Step): Broad incumbent SEL curriculum provider with deep K-12 district penetration; bundles EF-related skills into a larger SEL framework and competes directly for the same professional development dollars.
• Panorama Education: Broader incumbent in K-12 SEL and student success, with an EF-adjacent curriculum offering and school-wide analytics; competes for the same district curriculum budget as ExQ but at much larger scale.

Emerging players

• Move This World: Emerging player in K-12 SEL with video-based social-emotional learning content; partial overlap with ExQ in addressing self-regulation and EF-adjacent skills for students.
• Rethink Ed: Emerging player providing SEL, mental health, and special education resources for K-12; partial overlap with ExQ in serving EF/special-needs educators with digital professional development and curriculum.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights5 records

Customer concentration

• Xx.com/ExQKnowHow
• YouTubeyoutube.com/channel/UCMRYjOK5m4Tl23G3f6_VOyQ
• Facebookfacebook.com/ExQKnowHow
• LinkedInlinkedin.com/company/exq
• Instagraminstagram.com/ExQKnowHow
• Pinterestpinterest.com/ExQKnowHow

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about ExQ