The Quail

What The Quail does

The Quail Lodge, also doing business as Quail Lodge & Golf Club and The Quail, is an 850-acre luxury resort located at 8205 Valley Greens Drive in Carmel Valley, California, on the sunny side of the Monterey Peninsula. It is owned and operated by The Hongkong and Shanghai Hotels, Limited (HSH Group), the Hong Kong-listed parent company of The Peninsula Hotels. The property offers overnight accommodations across multiple tiers — Pavilion Deluxe rooms (395-450 sq ft), Bungalow Deluxe and Superior rooms, Bungalow suites, and The Villa (2,000 sq ft) — supported by amenities including Spa Adeline, a heated outdoor pool, fitness cabanas, Molton Brown London bath products, daily wine hour, and sunrise coffee service.

The resort's commercial anchors are an 18-hole, par 71 championship golf course designed by Robert Muir Graves and refined by Todd Eckenrode in 2015, an on-site Land Rover Experience Driving School, and over 8,500 sq ft of event space (Peninsula Ballroom, Valley Room, Fairway Terrace, Garden Room, Oak Room, Glass House, plus the outdoor Quail Meadows lawn accommodating up to 300 guests). Dining venues include Covey Grill (fine lakeside dining Wednesday-Saturday) and Edgar's Restaurant (clubhouse casual lunch daily plus dinner Friday-Sunday), with breakfast service 7:00-10:30am. The Quail Golf Academy delivers PGA-certified instruction, and a semi-private club membership program offers Full Golf and Social tiers.

Revenue is generated across five streams: lodging (transactional nightly stays with an amenities fee of ~$44.28 plus $5.10 Monterey County Assessment Tax), golf operations (green fees, cart rentals, lessons, merchandise), food and beverage, events and weddings (venue rental, catering, event planning), and recurring golf club memberships. Distribution is hybrid: direct booking via secure.quaillodge.com and phone (831-624-2888), dedicated sales teams for corporate groups (minimum 20 rooms, starting $275/night, November-April availability) and weddings (831-620-8852), plus third-party channels including OpenTable, teeitup.com, and HSH Group's global Peninsula Hotels network. The property is marketed toward luxury leisure travelers, wedding couples, corporate groups, golf club members, and adventure seekers, with earned-media presence in Forbes, Condé Nast Traveler, Golfweek, Golf Digest, Travel + Leisure, and WeddingWire.

Name

The Quail

Legal name

The Hongkong and Shanghai Hotels, Limited

Website

https://quaillodge.com

Company type

Private

Operating status

Operating

Short description

The Quail Lodge is an 850-acre luxury resort in Carmel Valley, California, operated by HSH Group, offering lodging, an 18-hole championship golf course, Spa Adeline, dining venues, and 8,500+ sq ft of event space targeting leisure travelers, wedding couples, corporate groups, and golf club members.

Ownership category

akta.pro rank

Product category

Luxury Resort Hospitality

NAICS

Hotels (except Casino Hotels) and Motels (72111), Golf Courses and Country Clubs (71391), Traveler Accommodation (7211)

SIC

Hotels, Rooming Houses, Camps & Other Lodging Places (7000), Hotels & Motels (7011), Services-Membership Sports & Recreation Clubs (7997)

akta.pro primary industry

Luxury Golf Resorts (THAGACAH)

akta.pro secondary industries

Eco-Lodges (Low-Impact, Nature-Integrated Lodging) (THAAAHAA), Eco-Lodges (Sustainable/Nature-Based) (THAGAIAC)

Keywords

• Luxury resort accommodations
• Championship golf course
• Spa wellness services
• Wedding event venues
• Fine dining restaurants

Headquarters

HQ city

Carmel By The Sea

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Supply Chain, Infrastructure

Revenue model

1. Lodging/Accommodations: The primary revenue stream includes overnight stays across various room categories: Pavilion Deluxe King/Queen, Bungalow Deluxe King/Queen, Pavilion Junior Suite, Bungalow Superior Suite, Bungalow Deluxe Suite, Bungalow Grand Suite, The Villa, and Accessible rooms. Room sizes range from 395-450 sq ft for standard rooms to 2,000 sq ft for The Villa. Each room includes private deck/patio, luxury amenities, and access to resort facilities.
2. Golf Operations: 18-hole championship golf course generating revenue through green fees, cart rentals, driving range access, and golf shop merchandise sales. Also includes golf academy lessons, private instruction, group clinics, and tournament/event hosting for groups of 16+ players.
3. Food & Beverage: Multiple dining venues including Covey Grill (fine dining with lakeside views), Edgar's Restaurant (clubhouse casual dining), and breakfast service. Revenue from menu sales, wine/liquor, and private dining events. Also includes banquet and catering services for weddings and corporate events.
4. Events & Weddings: Comprehensive event hosting including weddings (up to 300 guests), corporate retreats, and social gatherings. Multiple venue spaces: Quail Meadows, Peninsula Ballroom (2,970 sq ft), Garden Room (740 sq ft), Oak Room (550 sq ft), Fairway Terrace (1,848 sq ft), Valley Room (1,500 sq ft), and Glass House (420 sq ft). Revenue from venue rental, catering, and event planning services.
5. Golf Club Membership: Semi-private golf club offering Full Golf Membership (member, spouse, unmarried children under 22 with full golf privileges) and Social Membership (access to clubhouse amenities, limited golf privileges). Members receive discounts on merchandise and food/beverage.

Pricing tiers

Go-to-market motion2 records

Distribution channels6 records

Marketing channels7 records

Core offering

The Quail Lodge operates a luxury resort on 850 acres in Carmel Valley, California, offering overnight accommodations, an 18-hole Robert Muir Graves-designed championship golf course, multiple dining venues, a full-service spa, wedding and corporate event venues, and curated recreational activities. Revenue is generated through room bookings, golf play and membership, food and beverage sales, spa services, and event hosting for leisure travelers, wedding parties, and corporate groups.

Product overview

The Quail Lodge & Golf Club is a luxury resort in Carmel Valley, California, operated by The Hongkong and Shanghai Hotels (HSH Group). The property offers a coordinated portfolio of hospitality services centered around its award-winning 18-hole Robert Muir Graves-designed championship golf course. Accommodation options include varied room types (Pavilion Deluxe, Bungalow Deluxe, and Bungalow suites) plus The Villa, ranging from standard rooms to luxury 2,000 sq. ft. villas. Dining venues include Covey Grill (fine lakeside dining), Edgar's Restaurant (clubhouse casual), and breakfast service. Wellness facilities encompass Spa Adeline, heated pool, and fitness cabanas. Recreation offerings include Golf Academy instruction, Club Memberships, Land Rover Experience off-road driving, and diverse activities (tennis, pickleball, e-bikes, putting). The property also hosts weddings and corporate events across multiple venues totaling over 8,500 sq. ft. of flexible space. Special packages combine accommodations with golf, dining, and activities.

Differentiator

Problem solved

Functional benefit

Brands

• Spa Adeline: On-site spa offering restorative treatments including deep-tissue massages and detoxifying facials, open daily from 9am to 9pm.
• Quail Meadows
• The Quail Golf Club
• Edgar's Restaurant
• Covey Grill
• The Quail Golf Academy
• Peninsula Ballroom

Products and services

• Lodging Accommodations A range of overnight accommodations including Pavilion Deluxe rooms (395-450 sq ft), Bungalow Deluxe rooms, Junior Suites, Superior and Deluxe Suites, Grand Suites, and The Villa (2,000 sq ft, up to 6 guests). Each unit includes private deck or patio, luxury amenities such as Molton Brown London bath products, Nespresso machines, plush bedding, and access to all resort facilities.
• Quail Golf Club An award-winning 18-hole, par 71 championship golf course designed by Robert Muir Graves and refined by Todd Eckenrode in 2015, covering 6,500 yards. Revenue is generated through green fees, cart rentals, driving range access, golf shop merchandise, and tournament hosting.
• Golf Academy Golf instruction program offering personalized lesson plans, private lessons, half-day and full-day schools, and clinics for golfers of all skill levels, taught by PGA-certified instructors including Katherine Marren and Brent Webber.
• Golf Club Membership Semi-private golf club memberships with two tiers: Full Golf Membership (member, spouse, and unmarried children under 22 with full golf privileges) and Social Membership (clubhouse access with limited golf privileges). Members receive discounts on merchandise and food and beverage.
• Spa Adeline Full-service on-site spa offering restorative treatments including deep-tissue massages and detoxifying facials. Open daily from 9am to 9pm, with adjacent fitness cabanas for cardio, weightlifting, yoga, and stretching.
• Covey Grill Fine dining restaurant with lakeside setting overlooking Mallard Lake, offering premium ingredients and a chef-driven menu of sustainably caught seafood, USDA steaks, and wines. Open for dinner Wednesday-Saturday with daily bar service.
• Edgar's Restaurant Clubhouse restaurant serving elevated classics, mixed drinks, and desserts with views of the golf course. Open for lunch daily and dinner Friday-Sunday, with happy hour featuring discounted drinks.
• Breakfast Service Morning dining service at Covey Grill offering breakfast favorites (omelets, avocado toast, French toast, huevos rancheros) and craft coffees, served daily from 7:00am to 10:30am.
• Wedding Venues Naturally-inspired wedding venues including Quail Meadows (up to 300 guests), Peninsula Ballroom (2,970 sq ft, up to 275 guests), Garden Room, Oak Room, Ceremony Bridge at Mallard Lake, Fairway Terrace, Valley Room, and Glass House, supported by dedicated wedding coordinators.
• Meeting & Event Venues Over 8,500 square feet of versatile venue space for corporate retreats, conferences, and galas across the Peninsula Ballroom (2,970 sq ft), Valley Room (1,500 sq ft), Fairway Terrace (1,848 sq ft), Garden Room (740 sq ft), Oak Room (550 sq ft), and Glass House (420 sq ft), with full-service event coordination.

Quantifiable outcome

• Annually awarded 'Best Playing Conditions' for all of Central California (Golf Course)
• +2 more outcomes

Named customers4 records

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Eleven partnerships are on record, tiered core and minor.

• The Hongkong and Shanghai Hotels, Limited (HSH Group)coreOthersThe Quail Lodge is owned and operated by The Hongkong and Shanghai Hotels, Limited (HSH Group), a premier hospitality company that also operates The Peninsula Hotels brand globally. HSH Group provides centralized support including privacy policy frameworks, accessibility standards, and brand governance.
• Spa AdelinecoreStrategic or Co-development PartnerOn-site spa partner providing restorative treatments including deep-tissue massages and detoxifying facials. Located within the resort property, open daily from 9am to 9pm. Features steam room, fitness cabanas for cardio, weightlifting, yoga, and stretching.
• Land Rover Experience Driving SchoolcoreStrategic or Co-development PartnerOn-site off-road driving school operated in partnership with Land Rover USA. Offers customized driving lessons and adventures using Land Rover vehicles for all skill levels. Programs range from one hour to multiple days. Located at The Quail Golf Club.
• Monterey Touring VehiclesminorGTM or Marketing PartnerLocal woman-owned company providing classic and vintage car rentals for scenic drives through Monterey Peninsula. Offers collection of over 35 vehicles with thoughtfully designed routes through the countryside. Curated experience partner for Summer Playcation program.
• Holman Ranch WineryminorGTM or Marketing PartnerBoutique winery partner offering private tasting experiences. Cheese and wine pairing featuring four estate-grown Holman Ranch wines with four artisanal cheeses from Carmel Valley Creamery. Hosted on historic Hacienda patio. Curated experience partner.
• Monterey Bay KayaksminorGTM or Marketing PartnerLocally owned and operated kayak company that pioneered eco-tourism in 1985. Offers private guided kayaking experiences exploring Monterey Bay's marine life and scenic shoreline. ACA trained instructors provide comprehensive instruction. Partner for Summer Playcation program.
• Carmel Surf LessonsminorGTM or Marketing PartnerPrivate and small group surf lessons provider in Carmel-by-the-Sea and Monterey. Lessons include surfboard, wetsuit, towel service, and personalized coaching. Weather-dependent activity with hot shower access. Curated experience partner for Summer Playcation.
• Monterey Bay Equestrian CenterminorGTM or Marketing PartnerPremium equestrian services provider offering beach horseback rides. Located in the Monterey Peninsula area, provides unforgettable riding experiences along the coast. Curated experience partner for Summer Playcation program.
• Carley Bros. ToursminorGTM or Marketing PartnerLocal tour operator offering guided tours to Point Lobos nature reserve. Pickup available at The Quail Lodge. Tours include visits to Whalers Cove, China Cove, and Bird Rock with local expert guides.
• Monterey Bay AquariumminorGTM or Marketing PartnerMajor regional attraction featured as recommended activity for guests. Located on Cannery Row in Monterey, approximately 10.2 miles (20 minutes) from The Quail. World-renowned marine facility with kelp forest and sea otter exhibits.
• Molton Brown LondonminorOthersLuxury bathroom amenity supplier providing products for all guest rooms. Renowned London-based brand known for premium bath and body products.

Scale indicators6 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Ventana Big Sur (Alila Ventana): An ultra-luxury adult-oriented resort in Big Sur, on California's Central Coast. Comparable high-end accommodations, fine dining, spa, and curated experiences competing for the same affluent Monterey/Central Coast leisure and experiential travel market.
• Carmel Valley Ranch: A luxury resort in Carmel Valley (same geography as The Quail) offering comparable suites, golf-adjacent amenities, multiple dining venues, spa, and extensive event/wedding space. Directly competes for the same local leisure, wedding, and corporate group market.
• Casa Palmero at Pebble Beach: A small luxury boutique inn within Pebble Beach Resorts offering intimate accommodations, dining, and spa, plus access to Pebble Beach golf. Competes directly with The Quail's premium lodging and small wedding/event business on the Monterey Peninsula.
• Post Ranch Inn: An ultra-luxury clifftop resort in Big Sur with comparable nature-integrated accommodations, fine dining, spa, and small-event capabilities. Competes with The Quail for the highest-end experiential luxury travelers visiting the Monterey/Big Sur corridor.
• Bernardus Lodge & Spa: A luxury boutique lodge and spa in Carmel Valley offering comparable upscale accommodations, fine dining, full-service spa, wedding venues, and curated wine experiences. Competes directly with The Quail for luxury leisure and wedding bookings on the Monterey Peninsula.
• The Lodge at Pebble Beach: The flagship luxury resort at Pebble Beach, located approximately 5 miles from The Quail on the Monterey Peninsula. Offers comparable luxury accommodations, championship golf, multiple dining venues, spa, and event/wedding venues, competing for the same affluent leisure and corporate clientele.
• Hyatt Regency Monterey Hotel & Spa: A branded full-service resort on the Monterey Peninsula offering golf access (Del Monte Golf Course), spa, multiple dining venues, and event space. Direct competitor for mid-to-upper-tier corporate group, leisure, and wedding bookings in the same market.
• L'Auberge Carmel: A Relais & Châteaux luxury boutique inn in Carmel-by-the-Sea offering comparable high-end accommodations, fine dining, and concierge services. Competes for the same luxury leisure and small-event market within Carmel Valley/Monterey Peninsula.
• The Ritz-Carlton, Half Moon Bay: A luxury coastal resort in Northern California featuring championship golf, spa, multiple dining venues, and large-scale event space. Comparable to The Quail in amenities mix and serves as a substitute for Bay Area luxury leisure and corporate group bookings.
• Monterey Plaza Hotel & Spa: A waterfront luxury hotel in Monterey offering comparable accommodations, dining, spa, and event/wedding space. Competitor for the leisure and corporate group travel market within the Monterey Peninsula destination.

Market position

Weaknesses4 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xtwitter.com/TheQuailCA
• Facebookfacebook.com/QLGolfClub
• Instagraminstagram.com/thequailca
• LinkedInlinkedin.com/company/the-quail

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about The Quail