Benecke GGZ Nascholingen

What Benecke GGZ Nascholingen does

Benecke GGZ Nascholingen is a Dutch medical education and communication company founded in 1985 by general practitioner and business economist Ludwig Benecke. Operating as Benecke Consultants B.V. from its current headquarters at Diakenhuisweg 39 in Haarlem, the company delivers accredited continuing medical education (CME/nascholing) to medical professionals in the Netherlands and selected international markets, reaching 10K+ participants annually across 50+ medical specialties and 100+ events per year.

The company's core offerings are organized around three service lines: full-service congress management (end-to-end content development, marketing, speaker selection, accreditation, and venue logistics), content development (quality-controlled by an independent 6-8 member Advisory Board per nascholing and an extensive national and international Key Opinion Leader network), and digital CME solutions including the proprietary TeleReview® multi-meeting videoconferencing platform (launched 1994), webcasting (since 2007), and a virtual studio capability. Benecke also operates continuum nascholingsplatforms for psychiatry, dermatology, endocrinology, oncology/hematology, and rheumatology, and publishes the GZ-psychologie scientific journal for mental health psychologists.

Revenue is generated primarily through professional services fees on individual courses, complete congress management packages billed to medical associations, and sponsorship relationships with pharmaceutical companies. Distribution is split between direct-to-consumer online registration via the Benecke & Mark Two Academy nascholingswebsite and traditional association-led outreach. Since 2011 the company has expanded into the Middle East and North Africa, and in 2023 merged with MarkTwo Academy to form Benecke & Mark Two Academy, deepening its presence in psychiatric and psychological training. The company holds wholly-owned subsidiaries Benecke Digital Solutions BV, Benecke International BV, and Benecke Education B.V., and maintains accreditation relationships with major Dutch medical societies including those for Cardiology, Dermatology, Internal Medicine, Psychiatry, Radiology/Oncology, Rheumatology, Urology, and Hospital Pharmacy.

Name

Benecke GGZ Nascholingen

Legal name

Benecke Consultants B.V.

Website

https://benecke.nl

Company type

Private

Founded year

1985

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Medical Education and Communication

NAICS

Colleges, Universities, and Professional Schools (611310)

SIC

Services-Health Services (8000)

akta.pro primary industry

Healthcare & Clinical Professional Development (CME/CE) (EDAGANAJ)

akta.pro secondary industry

Healthcare Clinical Professions (CME/CE for Nurses, Allied Health, Pharmacy) (EDAAALAC)

Keywords

• Medical education services
• Continuing medical education
• Congress management
• Digital CME solutions
• Healthcare professional training

Headquarters

HQ city

Haarlem

HQ country

Netherlands

HQ region

Europe

Offices4 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Medical Education Services: Benecke generates revenue through organizing and delivering accredited continuing medical education (CME) programs including congresses, workshops, seminars, TeleReviews, online training, and webcasts. Revenue comes from participant registration fees for these events.
2. Congress Management Services: Complete organization of medical congresses from A to Z: content development, marketing, speaker selection, accreditation and venue reservation to execution. Services billed through the complete service package.

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels3 records

Core offering

Benecke organizes and delivers accredited continuing medical education (CME/nascholing) for healthcare professionals in the Netherlands and internationally. Its core offerings are full-service congress management (content development, marketing, speaker selection, accreditation, venue and execution), KOL-led content development with independent Advisory Board quality control, and digital CME solutions including TeleReview videoconferencing and webcasting. The company merged with MarkTwo Academy in 2023 and now operates as Benecke & Mark Two Academy.

Product overview

Benecke is a medical education and communication company founded in 1985, offering a comprehensive suite of services for continuing medical education (CME). The company operates as a unified platform combining congress management, content development, and digital CME solutions. The core offerings include: Congresmanagement (full-service congress organization), Content Development (quality-controlled by KOL networks and advisory boards), and Digitale CME Oplossingen (online programs via TeleReview® video conferencing and webcasting). Additional services include Medical Documentation Services and a Nascholingsagenda training calendar. The company merged with MarkTwo Academy in 2023, expanding its portfolio to include psychiatric and psychological training programs. Benecke serves thousands of healthcare professionals annually across 50+ medical specialties, offering both physical events (from small workshops of 10-25 participants to large conferences of 100-300 participants) and online/digital education solutions.

Differentiator

Problem solved

Functional benefit

Products and services

• Congresmanagement (Congress Management) End-to-end organization of medical congresses from content development, marketing and participant recruitment through speaker selection, accreditation, venue reservation and on-site execution. Designed for medical specialty associations and sponsors that require a complete one-stop-shop service package for professional congresses of 10-300 participants.
• Content Development for Continuing Medical Education Development of online and physical CME content, quality-controlled through a network of national and international Key Opinion Leaders and an independent Advisory Board (6-8 specialists per training). Targeted at medical specialty associations and clients needing accredited, expert-reviewed medical training content.
• Digitale CME Oplossingen (Digital CME Solutions) Comprehensive online CME offering built on TeleReview multi-meeting videoconferencing (linking Dutch participants to international congresses), virtual studio integration, and live and on-demand webcasting since 2007. Serves healthcare professionals who cannot attend international congresses in person.
• Hybrid Online Meetings

Named customers8 records

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

13 partnerships are on record, tiered core and minor.

• Benecke Digital Solutions BVcoreTechnology or IntegrationBenecke Digital Solutions BV provides digital CME solutions including VME (Video Medical Education) solutions, video conferencing with virtual studio capability, and webcasting technology for online continuing medical education.
• Healthcare HouseminorStrategic or Co-development PartnerHealthcare House was a partnership between Benecke, advertising agency Prins & Van Waard and PR agency Hinfelaar, formed in 2004 to provide integrated healthcare communication services.
• MarkTwo AcademycoreStrategic or Co-development PartnerMarkTwo Academy merged with Benecke in 2023, creating Benecke & Mark Two Academy. This merger expanded the company's educational offerings and capabilities in medical and healthcare training.
• RocheminorGTM or Marketing PartnerPharmaceutical company Roche sponsors Benecke's medical education activities and events.
• Eli LillyminorGTM or Marketing PartnerPharmaceutical company Eli Lilly sponsors Benecke's medical education activities and events.
• NovartisminorGTM or Marketing PartnerPharmaceutical company Novartis sponsors Benecke's medical education activities and events.
• MSDminorGTM or Marketing PartnerPharmaceutical company MSD (Merck) sponsors Benecke's medical education activities and events.
• JanssenminorGTM or Marketing PartnerPharmaceutical company Janssen sponsors Benecke's medical education activities and events.
• NovartisminorGTM or Marketing PartnerPharmaceutical company Novartis listed as partner.
• PfizerminorGTM or Marketing PartnerPharmaceutical company Pfizer listed as partner.
• AmgenminorGTM or Marketing PartnerPharmaceutical company Amgen listed as partner.
• AstraZenecaminorGTM or Marketing PartnerPharmaceutical company AstraZeneca listed as partner.
• SwoogocoreTechnology or IntegrationSwoogo is the registration platform used by Benecke to collect participant data (name, specialism, work location), manage the registration process, and send emails and direct marketing. All data stored within EU, fully compliant with AVG (GDPR).

Scale indicators6 records

Recent moves7 records

Expansion highlights5 records

Broad incumbents

• Elsevier Clinical Solutions: Elsevier, a RELX Group company, provides medical publishing, clinical decision support, and continuing education for healthcare professionals globally. It is comparable to Benecke as a healthcare professional education and information provider, with deep specialty content and large-scale distribution.
• Medscape Education: Medscape Education, operated by WebMD Health Corp, is a large-scale digital CME provider serving physicians globally with accredited online modules. It is comparable to Benecke as a CME delivery platform but operates at much greater scale with primarily digital/online distribution rather than Benecke's congress-heavy hybrid model.
• EBSCO Health / DynaMed: EBSCO Health provides clinical decision support, evidence-based content, and continuing medical education tools to healthcare institutions and professionals globally. It is comparable to Benecke as a broad healthcare education and information provider, though operating at much larger scale and with different delivery channels.
• WebMD / Internet Brands Health: WebMD operates one of the largest digital health information platforms serving both consumers and healthcare professionals, including CME offerings via Medscape. It is comparable to Benecke as a healthcare education ecosystem player, though serving a much broader US/global audience.

Direct peers

• BioConferences International: BioConferences International organizes medical and scientific conferences, including hybrid and virtual formats, with pharmaceutical sponsorship. It is comparable to Benecke in providing turnkey medical congress management and CME-accredited content delivery.
• ProMed International: ProMed International is a medical conference organizer and CME provider specializing in live and hybrid medical congresses. It is directly comparable to Benecke's congress management and CME delivery model, particularly for international medical specialty meetings.
• Haymarket Medical Education: Haymarket Medical Education provides accredited CME/CE activities for clinicians, often funded by pharma sponsors and delivered via digital and live formats. It is directly comparable to Benecke in delivering sponsored CME across multiple medical specialties.
• Pri-Med: Pri-Med is a US-focused CME provider delivering live conferences, online education, and point-of-care resources for primary care physicians. It is directly comparable to Benecke's combination of in-person congress management and online CME, although Pri-Med focuses on US primary care rather than Dutch specialty care.
• CME Outfitters: CME Outfitters is an accredited provider of live and online continuing education for healthcare professionals, with deep relationships across medical specialties. It is comparable to Benecke as a specialty-agnostic CME provider serving medical associations and pharma-sponsored education.
• AcademicCME: AcademicCME is an ACCME-accredited provider of continuing medical education activities delivered through live events and online platforms. It is directly comparable to Benecke in operating as a specialty-agnostic CME provider with pharma sponsorship.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat6 records

Key risks5 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/benecke

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Subsidiaries4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Benecke GGZ Nascholingen