Queensland Art Gallery | Gallery of Modern Art

What Queensland Art Gallery | Gallery of Modern Art does

Queensland Art Gallery | Gallery of Modern Art (QAGOMA) is a statutory cultural institution of the Queensland Government, established in 1895 and headquartered on the Brisbane South Bank precinct where it operates two purpose-built gallery sites: the Queensland Art Gallery (QAG) and the Gallery of Modern Art (GOMA). It is one of Australia's largest and most-visited art institutions, holding a permanent collection of more than 20,000 works spanning historical to contemporary art, and is the only Australian gallery operating a purpose-built film facility via the Australian Cinémathèque. Its program is anchored by the recurring Asia Pacific Triennial (since 1993), an internationally recognised curatorial platform, alongside rotating ticketed blockbusters such as the September 2026 Jim Henson Company exhibition and state-wide educational initiatives including Creative Generation.

QAGOMA's core operational capability lies in collection stewardship, curatorial programming, exhibition production, and cultural education rather than in commercial product development. Its technical infrastructure comprises physical gallery spaces, climate-controlled collection storage, cinematographic screening facilities, and digital publishing channels; no proprietary technology platform or external-facing software product is indicated in the source data.

The institution operates a hybrid public-funding model. The Queensland Government provides the primary appropriation revenue, supplemented by a diversified set of earned-income streams: ticketed exhibitions (general admission is free), venue hire for commercial events, retail merchandise, food and beverage operations, paid membership programs, and philanthropic donations. QAGOMA serves three principal customer cohorts: the general Queensland public (free general admission), cultural tourists and event clients (ticketed exhibitions and venue hire), and government and corporate partners providing grants, sponsorships, and educational program support.

Name

Queensland Art Gallery | Gallery of Modern Art

Legal name

Queensland Art Gallery Board of Trustees

Website

https://qagoma.qld.gov.au

Company type

Private

Founded year

1895

Operating status

Operating

Headcount range

101–250 employees

Short description

Queensland Art Gallery | Gallery of Modern Art (QAGOMA) is a Queensland Government cultural institution operating two Brisbane galleries holding 20,000+ works, offering free general admission plus ticketed exhibitions, and anchored by the Asia Pacific Triennial and Australian Cinémathèque programs.

Ownership category

akta.pro rank

Headquarters

HQ city

South Brisbane

HQ country

Australia

HQ region

Oceania

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure, Supply Chain, Others

Revenue model

1. Government Funding: Publicly funded cultural institution supported by the Queensland Government through the Arts Minister, operating as a board-governed entity.
2. Admission and Ticketing: General entry is free. Some exhibitions and special events require paid tickets purchased online or onsite.
3. Membership Program: Annual membership program offering exclusive benefits, lectures, and early access to exhibitions.
4. Retail and Merchandise: Onsite store selling art-inspired merchandise, publications, and gifts.
5. Food and Beverage: GOMA Bistro and QAG Cafe operating daily, generating revenue from dining services.
6. Donations and Philanthropy: Donation programs, QAGOMA Foundation fundraising, and support from benefactors for acquisitions and programs.
7. Corporate Events and Functions: Venue hire for corporate functions, private tours, and wedding celebrations.
8. Group Bookings and Tours: Charges for student groups, community associations, and private tour experiences.

Pricing tiers

Go-to-market motion1 record

Distribution channels7 records

Marketing channels6 records

Core offering

QAGOMA operates two architecturally-acclaimed gallery buildings — Queensland Art Gallery (QAG, est. 1895) and Gallery of Modern Art (GOMA, opened 2006) — in Brisbane's Queensland Cultural Centre. It curates and presents a permanent collection of more than 20,000 artworks alongside rotating exhibitions (including the triennial Asia Pacific Triennial), operates the only purpose-built cinema of its kind in an Australian art gallery (Australian Cinematheque), and delivers conservation research, educational programs, accessibility initiatives, retail, membership, dining, and venue hire.

Product overview

QAGOMA operates as a dual-gallery complex consisting of Queensland Art Gallery (QAG, established 1895) and Gallery of Modern Art (GOMA, opened 2006), located riverside in Brisbane's Queensland Cultural Centre. The institution offers a comprehensive portfolio of products and services centered on its collection of over 20,000 artworks and rotating exhibition program. Core offerings include the Australian Cinémathèque (purpose-built film facility), Asia Pacific Triennial (flagship triennial series since 1993), Research Library (50,000+ volumes), Conservation Research (CCAC), and Australian Centre of Asia Pacific Art (ACAPA). Visitor services encompass group bookings, accessibility programs (Art and Dementia, sensory tours, Auslan interpretation), dining (GOMA Bistro, QAG Cafe), membership, retail store, and touring exhibitions. The institution also offers corporate functions, private tours, Indigenous cultural experiences through First Artists, and digital collection access via collection.qagoma.qld.gov.au. Educational initiatives include scholarships, publishing, and regional touring programs.

Differentiator

Problem solved

Functional benefit

Brands

• Australian Centre of Asia Pacific Art (ACAPA): A platform for the Gallery's research into Asian and Pacific art, providing opportunities for further research, learning, community engagement and the activation of art and ideas.

Products and services

• Queensland Art Gallery (QAG) The original gallery site established in 1895, housing permanent collections of Australian, Asian, and International Art. Located at South Brisbane since 1982. Free general admission.
• Gallery of Modern Art (GOMA) Second gallery site opened in 2006, featuring contemporary art spaces and intimate galleries. Houses the Children's Art Centre and Australian Cinematheque cinema. Free general admission.
• Australian Cinematheque Purpose-built cinema facility at GOMA dedicated to film and moving image, showcasing rare 35mm prints, restorations, silent films with live musical accompaniment, and independent cinema. Associate Member of FIAF.
• Asia Pacific Triennial (APT) Flagship exhibition series held every three years since 1993, showcasing contemporary art from Australia, Asia and the Pacific. The most significant ongoing exhibition series for developing the gallery's Asian and Pacific art collection.
• Exhibitions Program Rotating program of contemporary and historical exhibitions spanning Indigenous Australian Art, Asian Art, Pacific Art, International Art, and special exhibitions. Includes permanent collection displays and touring exhibitions.
• Make, Believe, Magic: The Worlds of The Jim Henson Company Major exhibition showcasing The Jim Henson Company's creative legacy including Fraggle Rock, Labyrinth, and The Dark Crystal, featuring puppetry, film screenings, and behind-the-scenes content. Opens at GOMA with associated cinema programs.
• Membership Program Annual membership offering exclusive benefits including members' lectures, book clubs, early access to exhibitions, and special events.
• Group Bookings and Tours Tailored tours and experiences for student groups, community associations, accessibility tours, private tours, corporate functions, and cultural experiences including First Artists Indigenous cultural programs.
• Art and Dementia Program Award-winning gallery experience designed for visitors living with dementia and their care partners, using slow art viewing and therapeutic creative making activities.
• Touring Exhibitions and Programs Regional touring exhibitions from the Collection, annual Kids on Tour program, artist workshops, and professional development opportunities for Queensland regional galleries.
• First Artists: Cultural Experiences Premium Indigenous cultural experiences co-designed with 100% Indigenous-owned business Blaklash, offering exclusive evening experiences immersed in Aboriginal and Torres Strait Islander art and culture.
• Corporate and Private Functions Corporate function packages and wedding venues offering unique event spaces alongside the art collection.
• GOMA Bistro and QAG Cafe On-site dining venues showcasing Queensland regional produce. GOMA Bistro offers alfresco riverside dining; QAG Cafe provides tranquil courtyard setting.
• QAGOMA Store Online and on-site retail store selling art-inspired merchandise, books, and exhibition-related products.
• Image Reproductions and Licensing Service for obtaining image reproductions and licensing rights for artworks from the QAGOMA collection.

Quantifiable outcome

• Collection of over 20,000 artworks from Australia and around the world
• +2 more outcomes

Named customers4 records

Segments1 record

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Seven partnerships are on record, tiered core and minor.

• W BrisbanecoreGTM or Marketing PartnerOfficial Hotel Partner of QAGOMA. Cosmopolitan 5-star hotel in the heart of Brisbane on the edge of the Brisbane River, directly across from QAGOMA. Supports visitor experience and tourism integration.
• Griffith University's Griffith Asia InstitutecoreStrategic or Co-development PartnerOngoing partnership delivering the 'Perspectives: Asia' public seminar series co-presented with QAGOMA's Australian Centre of Asia Pacific Art (ACAPA).
• The Asian Arts Society of Australia (TAASA)coreStrategic or Co-development PartnerOngoing partnership expanding connections to Asian art across the region through collaborative activities.
• BlaklashcoreStrategic or Co-development Partner100% Indigenous-owned business co-designing premium 'First Artists: Cultural Experiences' - exclusive evening experiences for 4-24 guests immersed in Indigenous Australian art and culture at QAGOMA.
• Museum Gallery Services QueenslandminorChannel Partner/ Reseller/ DistributorContact for information about regional galleries in Queensland, supporting the regional touring program network.
• International Federation of Film Archives (FIAF)coreStrategic or Co-development PartnerAustralian Cinémathèque at GOMA is an Associate Member of FIAF, the organisation of world's leading film archives dedicated to preservation and exhibition of film.
• Hidden Disability Sunflower ProgramminorStrategic or Co-development PartnerInternational program supporting visitors with non-visible disabilities. QAGOMA is a member, encouraging visitors to wear Sunflower lanyards.

Scale indicators6 records

Recent moves6 records

Expansion highlights4 records

Broad incumbents

• Tate Modern: Major UK government-supported modern and contemporary art museum with free general admission and ticketed special exhibitions. Larger and more internationally scaled, but directly comparable in operating model and contemporary-art positioning.
• Centre Pompidou: French national modern and contemporary art museum and cultural centre, government-backed, combining a major art collection with film, music, and design programming. Relevant comparable for QAGOMA's hybrid visual-art/film (Cinematheque) operating model.

Direct peers

• National Gallery of Australia: Australia's national art museum, federally funded, operating a major permanent collection and large-scale temporary exhibitions. Closest peer at the national-government tier and benchmark for collection scale and scholarship.
• Singapore Art Museum: Government-supported contemporary art museum in Southeast Asia with a regional focus on Asian contemporary practice. Comparable to QAGOMA in public-mission funding model and regional contemporary-art emphasis.
• Art Gallery of New South Wales: Major state-funded Australian art museum in Sydney with comparable free-admission model, large permanent collection, and rotating exhibitions. Most direct Australian peer given similar government ownership structure, scale, and audience-mission profile.
• Art Gallery of South Australia: South Australian state art museum offering free general admission and a comparable mix of historical, Australian, and international collections. Strong direct peer for benchmarking operating model and visitor economics.
• Mori Art Museum: Tokyo's leading contemporary art museum with strong Asia-Pacific programming and ticketed exhibitions. Highly relevant for QAGOMA's Asia Pacific Triennial positioning and contemporary-Asian-art focus.
• National Gallery of Victoria: Largest public art museum in Australia, also government-supported, with a similarly broad collection spanning historical to contemporary art and an active exhibition and education programming model. Direct comparable in scale and operating structure.
• Museum of Contemporary Art Australia: Sydney-based contemporary art museum focused on Australian and international contemporary work, with free general admission and ticketed special exhibitions. Highly comparable to GOMA's contemporary art focus and programming cadence.

Regional players

• Te Papa Tongarewa (Museum of New Zealand): New Zealand's national museum and government-funded cultural institution with free general admission and broad arts/cultural programming. Comparable in public-mission, government-ownership, and free-admission model, but serves a different national market.

Market position

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/qagoma
• YouTubeyoutube.com/user/queenslandartgallery
• Facebookfacebook.com/QAGOMA
• LinkedInlinkedin.com/company/qagoma
• Instagraminstagram.com/qagoma
• TikToktiktok.com/@qagoma

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Queensland Art Gallery | Gallery of Modern Art