What Wolterinck does

Wolterinck is a private, high-end multidisciplinary design bureau headquartered in Laren, Netherlands, operating since 1986. The studio delivers an integrated portfolio spanning architecture, garden design, interior design, interior decoration, styling, art curation and product design, with projects ranging from full design trajectories to targeted interior advisory work for villas, apartments, holiday homes, yachts, offices and hospitality venues.

Underlying its service work is a proprietary totaalconcept (total concept) method in which the seven disciplines are executed jointly to deliver cohesive inside-outside environments, supported by 3D visualizations and floor plans for client preview. The firm has commercialized its design IP through the By Wolterinck sub-brand, producing signature objects such as the KLM Tower, consoles and design books (EDEN GARDEN DESIGNS, DESIGNEREI). Operational technology is limited to standard design tools and an own webshop for direct e-commerce; no AI/ML or proprietary platform systems are disclosed in the source data.

Revenue is generated through three streams: (i) professional design services billed via base fees plus hourly rates, (ii) direct-to-consumer product sales through the Laren showroom and online webshop with home delivery, and (iii) a 10% commission on third-party product acquisitions advised by the studio. Distribution is anchored by the Laren flagship showroom (The Living Gallery), supported by a curated ecosystem of manufacturing partners including Maretti Lighting, Vonder and Staallokaal. The primary customer segment is high-net-worth private individuals, supplemented by enterprise and hospitality accounts under the Corporate Studio vertical, with active project geographies spanning the Netherlands, France, Greece, Germany, Israel, Spain, Uruguay and Russia.

Name

Wolterinck

Legal name

Wolterinck (Laren) Beheer B.V.

Website

https://wolterinck.com

Company type

Private

Founded year

1986

Operating status

Operating

Headcount range

11–50 employees

Short description

Wolterinck is a private Dutch multidisciplinary design bureau (founded 1986, Laren) delivering architecture, interior, garden, styling and art design plus proprietary products under the By Wolterinck label, primarily serving high-net-worth individuals and select corporate and hospitality clients across Europe and beyond.

Ownership category

akta.pro rank

Product category

Luxury Interior Design Services

NAICS

Interior Design Services (541410), Interior Design Services (54141), Industrial Design Services (541420)

akta.pro primary industry

Residential Landscape Design (HSAIABAA)

Keywords

• Interior design services
• Luxury architecture design
• Garden design services
• Product design studio
• Home accessories

Headquarters

HQ city

Laren

HQ country

Netherlands

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Supply Chain

Revenue model

1. Design Services: Core design services including concept development of aesthetic projects, aesthetic execution, and when explicitly agreed: planning and guidance. Services include architecture, garden design, interior design, interior decoration, styling, art curation, and product design. Compensation consists of base fee plus hourly rate for advisory and guidance work.
2. Product Sales (Webshop): E-commerce sales of proprietary products including KLM Towers (designer display cases for KLM miniature houses), consoles, design books (EDEN GARDEN DESIGNS, DESIGNEREI), and accessories. Direct-to-consumer sales through own webshop.
3. Commission on Third-Party Products: When Wolterinck advises on acquisition of goods from third parties, clients owe 10% commission (excluding VAT) on the purchase value of those goods.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels5 records

Core offering

Wolterinck is a high-end multidisciplinary design bureau offering architecture, garden design, interior design, interior decoration, styling, art curation, and product design services for private residences, corporate environments, and hospitality projects. In addition to design services, the company sells its own-label home accessories (By Wolterinck), KLM Tower display cases, consoles, and design books through a dedicated showroom in Laren and an online webshop.

Differentiator

Problem solved

Functional benefit

Brands

• By Wolterinck: The company's own label for product designs, featuring items like the KLM Tower and Il Nodo. Objects are created from the same vision used in their projects, with attention to material, form, and function.

Products and services

• Design Studio Services

Segments1 record

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Nine partnerships are on record, tiered core and minor.

• By WolterinckcoreOthersWolterinck's own label for product designs developed from the same vision applied to projects. Products include KLM Tower and Il Nodo. Objects emerge from broader context of architecture, interior, and use, translating material, form, and function carefully balanced.
• Maretti LightingcoreStrategic or Co-development PartnerCollaboration with Maretti Lighting, a Dutch lighting brand known for high-quality custom lighting solutions. Works with renowned designers including Marcel Wolterinck, resulting in unique and stylish fixtures. Lighting seen as essential component of total concept.
• VondercoreStrategic or Co-development PartnerHigh-quality custom woodwork manufacturer. Traditional craftsmanship meets technical innovation in their modern workshop. Products include kitchens, cabinets, wall finishes, doors, and complete interiors. Installation performed by their own team.
• LinteloominorChannel Partner/ Reseller/ DistributorDutch brand founded in 1994 focused on comfort, space, and freedom in living. Develops collections with international designers and producers creating timeless designs. Wolterinck works with brands sharing clear vision on comfort and living.
• BorekminorChannel Partner/ Reseller/ DistributorOutdoor furniture brand that grew from parasols to complete outdoor furniture collection. Collaborates with leading designers for annual versatile offerings from dining to lounge furniture. Combines craftsmanship and design expertise with focus on comfort, durability, and appearance.
• Alphenberg LeatherminorChannel Partner/ Reseller/ DistributorLeather specialist with international position and stable organization developing continuous new possibilities where leather plays central role. Projects span more than 40 countries, from private villas with leather wall/floor finishes to acoustic wall solutions for business applications.
• StaallokaalminorStrategic or Co-development PartnerYoung brand focused on custom steel work with designs distinguishing in form, quality, and application. Combines technique with design, making visible what is possible. Wolterinck supports their further development.
• IndiviprominorChannel Partner/ Reseller/ DistributorDesigner, producer, and supplier of luxury textile applications for interiors including window decoration, curtains, carpets, wall coverings, and upholstery fabrics. Collections accessible through interior professional network and showrooms in Amsterdam and Enter.
• SeraxminorChannel Partner/ Reseller/ DistributorBelgian design label developing contemporary collections for interiors with international designers and makers. From tableware and accessories to lighting, ceramics, and furniture. Products globally realized by craftspeople with attention to material and detail.

Scale indicators1 record

Recent moves6 records

Expansion highlights6 records

Direct peers

• Hofman Dujardin: Amsterdam-based architecture and interior design firm with a similar high-end bespoke residential and corporate practice; comparable in scale, geography, and full-service delivery to Wolterinck.
• Piet Boon: Dutch high-end multidisciplinary design brand combining architecture, interior, product and styling under a single founder-led studio — essentially the closest analogue to Wolterinck's total-concept model and Dutch-luxury positioning.
• Yabu Pushelberg: Globally recognized Toronto-based interior design studio serving luxury hospitality, residential and retail; comparable to Wolterinck on international luxury project delivery and personal-brand-led positioning.
• Vincenzo De Cotiis: Milan-based designer with a parallel interior design and limited-edition product practice, similar in combining gallery-level aesthetics with HNW residential commissions — directly comparable in luxury positioning.
• Kelly Hoppen Interiors: Founder-led luxury interior design studio with a product line (Kelly Hoppen Home) and books — closely mirrors Wolterinck's combination of designer brand, proprietary products, publications and project services targeting HNW clients.
• Tom Dixon: London-based design brand that scaled from interior projects to a global product and hospitality business; directly comparable to Wolterinck's design-plus-product-plus-D2C strategy under the By Wolterinck label.
• i29 Architects & Interior Designers: Amsterdam-based interior architecture studio with award-winning residential and cultural projects; comparable to Wolterinck on Dutch origin, high-end bespoke interior focus, and small studio scale with international recognition.
• Studio KO: Paris-based multidisciplinary architecture and interior design practice working on luxury residential, hospitality and cultural projects; comparable to Wolterinck on cross-discipline design for premium European and international clients.

Broad incumbents

• Foster + Partners: Global architecture and integrated design firm with extensive luxury residential, hospitality and masterplanning practice; comparable to Wolterinck at the architecture end of the value chain but at vastly larger scale and broader scope.
• Gensler: Global design and architecture firm with a strong workplace, hospitality and residential practice; comparable to Wolterinck's Corporate Studio vertical (office, hospitality, redevelopment) but at very different scale and breadth.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/Wolterinck
• LinkedInlinkedin.com/company/wolterinck
• Instagraminstagram.com/wolterincklaren
• Pinterestnl.pinterest.com/wolterinck
• Xx.com/MWolterinck

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Wolterinck