AFRO TV

What AFRO TV does

AFRO TV is a Black-focused television network founded in 2011 and headquartered at 7220 International Drive in Orlando, Florida, operating under the AFROTAINMENT brand. The company produces and broadcasts original programming targeting Black and African American audiences, including weekday live talk shows (The Sisaundra Show, Point of View, Americana, Clock It with Koiya), a live concert series (AFROJams), a televised poetry show (AFROPoetic), and comedy specials (notably Sommore's Chandelier Christmas Special). On-air talent includes Sisaundra Lewis (NBC The Voice finalist) and a house band called ForTheCulture. Distribution spans Comcast Xfinity cable on Channel 1623 nationwide, NOW TV streaming, and the Roku Channel Store, reaching both cable subscribers and global streaming audiences.

The company's core technology is a digital television broadcasting and streaming platform with multi-platform distribution. Production is anchored in a state-of-the-art Orlando facility featuring a 180-seat theater, two versatile TV studios with live audience capability, a 180-degree cyclorama, a music recording studio, an event hall, and production support rooms. This facility is also rented to external producers on an hourly basis (3-hour minimum), creating a B2B service line alongside the B2C broadcasting business. The company is led by founder and CEO Yves Bollanga, with Sisaundra Lewis identified as a key visionary associated with the network. AFRO TV appears to be a private, founder-operated entity with no disclosed venture capital, private equity, or institutional ownership, and no publicly disclosed revenue, subscriber, or advertising figures.

The business model combines multi-platform content distribution (cable carriage fees and/or advertising on Xfinity, ad-supported or subscription streaming on NOW TV and Roku) with B2B studio facility rentals. The customer base is a single primary segment: Black/African American viewers seeking culturally specific entertainment content that is underrepresented on mainstream networks. Secondary customers are external producers renting studio time. Revenue mechanics, subscription pricing, and ad rates are not publicly disclosed, and the company maintains a 11-50 employee headcount per available firmographic data.

Name

AFRO TV

Legal name

AFRO TV

Website

https://afrotainment.us

Company type

Private

Founded year

2011

Operating status

Operating

Headcount range

11–50 employees

Short description

AFRO TV is a Black-focused television network that produces and broadcasts original talk shows, concerts, comedy specials, and entertainment programming for African American audiences via Comcast Xfinity cable, NOW TV streaming, and the Roku Channel Store.

Ownership category

akta.pro rank

Product category

Media Broadcasting

NAICS

Television Broadcasting Stations (51612), Television Broadcasting Stations (516120), Radio and Television Broadcasting Stations (5161)

SIC

Television Broadcasting Stations (4833), Cable & Other Pay Television Services (4841)

akta.pro primary industry

National General-Entertainment Broadcast Networks (MPABAAAA)

akta.pro secondary industry

General Entertainment AVOD Platforms (MPACAAAB)

Keywords

• Black entertainment television
• Cultural talk shows
• Live TV streaming
• Cable broadcasting
• Studio rental services

Headquarters

HQ city

Orlando

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Digital Commerce or Content

Cost components

Personnel, Operations, Technology or R&D, Infrastructure, Marketing or Sales

Pricing tiers

Distribution channels4 records

Marketing channels4 records

Core offering

AFRO TV operates a television network that produces and distributes original Black-focused live talk shows, music concert series, comedy specials, and lifestyle programming. Content is broadcast via Comcast Xfinity Cable (Channel 1623), NOW TV streaming, and Roku, while the company also rents its Orlando-based production studios and equipment to external producers on an hourly basis.

Product overview

AFRO TV is a media broadcasting company operating as a unified platform offering multiple television programs and production services. The portfolio consists of live talk shows (The Sisaundra Show, Point of View, Americana), entertainment programs (Clock It), music-focused content (AFROJams, ForTheCulture band), and special programming (AFROPoetic, Sommore's Chandelier Christmas Special). The company also operates a full-service TV studio facility available for rental to external producers.

Differentiator

Problem solved

Functional benefit

Products and services

• The Sisaundra Show A 30-minute weekday live daytime talk show featuring live music, entertainment news, community heroes, and unfiltered opinions. Hosted by Sisaundra Lewis, the show includes performances, guest interviews, and discussions on life, relationships, and parenting.
• Point of View A 30-minute daily lifestyle talk show featuring four diverse Black women who share candid opinions on hot topics, relationships, health, money, and issues that matter to Black women. Aired live weekdays at 7:30 PM EST.
• Americana A dynamic daily debate talk show diving into current political and social issues, hosted by Willie Montague, airing live weekdays at 6:30 PM EST.
• Clock It (Ebonycs) A high-energy entertainment show hosted by Koiya where guests compete in rapid-fire games, trivia, and debates about viral moments, trending topics, and iconic pop-culture events.
• AFROJams A live concert series for the virtual era hosted by Sisaundra Lewis, bringing top performances from chart-topping multicultural Black artists directly into households.
• AFROPoetic A televised poetry show celebrating National Poetry Month, featuring live tapings of spoken word performances.
• Sommore's Chandelier Christmas Special A comedy special featuring Sommore, The Undisputed Queen of Comedy, with performances by James Yon, Tight Mike, Turae Gordon, and Shaun Jones.
• TV Studios (Production Facility Rental) A state-of-the-art television production facility featuring a 180-seat theater, 2 versatile TV studios with live audience, 180-degree cyclorama, music recording studio, event hall, and production support rooms. Available for rental on an hourly basis with a 3-hour minimum to external producers.

Segments1 record

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Scale indicators2 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• REVOLT TV: REVOLT is a Black-focused music, culture, and talk network distributed via cable, YouTube, and streaming. Closely comparable to AFRO TV in mission (Black cultural programming), with comparable talk/concert formats.
• Black Entertainment Television (BET): BET is the leading US cable/streaming network dedicated to Black-focused entertainment — same target audience and content verticals (talk, music, comedy, originals) as AFRO TV, plus BET+ streaming. Direct competitor for Black-audience ad spend and affiliate fees.
• TV One: TV One is a cable network programming original movies, talk, and reality targeted at adult Black audiences — closest direct head-to-head with AFRO TV on programming mix and distribution model (cable carriage + iOS/streaming).
• Bounce TV: Bounce TV is an over-the-air broadcast network targeting African-American audiences with movies, originals, and lifestyle content — same vertical audience as AFRO TV with comparable original programming strategy.
• The Africa Channel: The Africa Channel is a niche cable/streaming network programming entertainment, talk, and music for the African and African-diaspora audience — directly comparable niche, vertically focused peer to AFRO TV.
• Aspire TV: Aspire is a Black-oriented entertainment network (Magic Johnson founded) distributed via cable carrying movies, music, and original talk-style programming — directly comparable niche peer to AFRO TV.

Emerging players

• Cleo TV: Cleo TV is a smaller general-entertainment cable network targeting multicultural/Black audiences with lifestyle, talk, and drama programming — partial overlap with AFRO TV's audience and talk format.
• ALLBLK (WEtv/AMC Networks): ALLBLK is a streaming service from AMC Networks curating Black-focused movies, series, and originals — emerging player with shared audience and original Black-content strategy analogous to AFRO TV's differentiation play.

Regional players

• UMC (Urban Movie Channel): UMC is a streaming-first network focused on Black-led scripted film and series — adjacent peer with shared audience and African-American original programming, though its core business is SVOD scripted rather than linear talk/concerts.

Broad incumbents

• OWN (Oprah Winfrey Network): OWN is a larger, established cable/streaming network with significant Black-focused scripted, talk, and lifestyle programming. Comparable audience target and talk-show adjacency but broader portfolio and Discovery-affiliated distribution.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights5 records

Customer concentration

• Xx.com/afrotvs
• Facebookfacebook.com/afrostv
• LinkedInlinkedin.com/company/afrotainment-channels

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about AFRO TV