010110 Architecture + Urbanism
010110 Architecture + Urbanism is a privately held Lethbridge, Alberta-based architectural practice (founded 2010) delivering modern design, planning, interiors, and building-science services across residential, commercial, institutional, and hospitality segments in Western Canada via a collective practice model.
- Company typePrivate
- Founded2010
- HeadquartersLethbridge, Canada
- Headcount1–10
- GTM typeB2B
- OfferingServices
What 010110 Architecture + Urbanism does
010110 Architecture + Urbanism (legal entity: Atelier 010110 Architecture + Urbanism Inc.) is a privately held, Lethbridge-headquartered architectural practice founded by Spencer Court on January 1, 2010 and incorporated in summer 2011. The firm delivers architectural design, planning, interiors, and building-science services across four customer segments — residential, business/commercial, institutional, and hospitality/recreation — serving clients primarily in Western Canada. Core service offerings are organized into individual a la carte engagements (Mini Consult, Discovery Consultation, Pre-Purchase Consultation, Concept Design, Concept Development, Measured Drawings, Architectural Visualization including VR/AR/MR, Building Envelope Consulting, Zoning & Code Analysis, Building Condition Assessment, and Millwork Design) and tiered packaged streams (Essential, Standard, Premium), with full-service delivery through Design-Bid-Build, Architect-Led Design-Build, and an exclusive Diamond Concierge Service.
The practice operates a "collective" model: a five-person core team (Spencer Court, Angela Court, Chris Allen, Thisura Kehelpannala, Hilary Steed) is augmented by named external specialists (Design Shop, SMP Engineering, RJC Engineers, Fenster Tek, Urban Conclusions, Neil Prakash) who are assembled into project-specific teams. Technology capability is anchored in 3D modeling, architectural visualization, virtual/augmented/mixed reality experiences, building science expertise, and an iterative pre-design planning framework, rather than proprietary software. Revenue is generated through professional services fees structured as a percentage of construction cost (with fixed-fee a la carte services ranging from $195/hour to $7,000+ for early-stage design work), distributed via a sales-led, discovery-consultation-driven GTM motion supported by direct engagement, professional referrals, website inquiries, and earned media coverage.
010110 Architecture + Urbanism firmographics
Firmographics- Name
- 010110 Architecture + Urbanism
- Legal name
- Atelier 010110 Architecture + Urbanism Inc.
- Website
- https://010110.ca
- Company type
- Private
- Founded year
- 2010
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- 010110 Architecture + Urbanism is a privately held Lethbridge, Alberta-based architectural practice (founded 2010) delivering modern design, planning, interiors, and building-science services across residential, commercial, institutional, and hospitality segments in Western Canada via a collective practice model.
- Ownership category
- akta.pro rank
010110 Architecture + Urbanism industry classification
Industry- Product category
- Architectural Design Services
- NAICS
- Architectural Services (54131), Architectural Services (541310), Interior Design Services (54141), Commercial and Institutional Building Construction (236220)
- SIC
- Operative Builders (1531)
- akta.pro primary industry
- Architectural Design Services (BPAHAKAA)
- akta.pro secondary industries
- Residential Design-Build & Renovation-Integrated Builders (IMAFABAE), Residential Interior Fit-Out (Multi-Family & High-End) (IMAFANAE)
Keywords
Where 010110 Architecture + Urbanism is headquartered
LocationHeadquarters
- HQ city
- Lethbridge
- HQ country
- Canada
- HQ region
- North America
Offices1 record
Markets served
010110 Architecture + Urbanism business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure, Supply Chain
Revenue model
- Architectural Services Fees: Fees based on percentage of construction cost representing value brought to project. Construction cost indicates quality and complexity with level of involvement rising proportionally. Creative process is inherently non-linear making hourly billing not in clients' interest. Small scope changes provided at fixed fee.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | 90 Minute Mini-Consult with licensed architect |
| Other | Pay-as-you-go | Discovery Consultation - comprehensive pre-design assessment |
| Other | Pay-as-you-go | Professional Project Diagnosis |
| Usage-based | Pay-as-you-go | Pre-Purchase Consultation |
| Unit Pricing | Pay-as-you-go | Measured Drawings for existing buildings |
| Other | Pay-as-you-go | Concept Design - single design concept development |
| Other | Pay-as-you-go | Detailed Concept Development |
| Other | Pay-as-you-go | Architectural Visualization and Virtual Reality |
| Other | Pay-as-you-go | Tiered Construction Documents (Essential, Standard, Premium) |
| Other | Pay-as-you-go | Building Condition Assessment |
| Other | Pay-as-you-go | Full Premium Services |
| Other | Pay-as-you-go | Diamond Concierge Service |
| Other | Pay-as-you-go | Eyes-on Design Review |
| Other | Pay-as-you-go | Building Envelope Consulting |
| Other | Pay-as-you-go | Zoning & Code Analysis |
| Other | Pay-as-you-go | PARK(ing) Day Awards |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels5 records
010110 Architecture + Urbanism product offering
Product offeringCore offering
010110 Architecture + Urbanism is an architectural design firm providing modern, high-performance architecture, planning, interiors, and research services for residential, commercial, institutional, and recreation projects. Offerings are organized into Individual Services (consultations, concept design, visualization, building science, code analysis), Packaged Service Streams (Essential, Standard, Premium), and Full Services (Design-Bid-Build, Architect-Led Design-Build, Diamond Concierge), delivered through a collective practice model that assembles project-specific teams.
Product overview
010110 Architecture + Urbanism is an architecture and design firm offering a tiered portfolio of architectural services organized into Individual Services, Packaged Services, and Full Services. Individual services include consultations (Mini Consult, Discovery Consultation, Pre-Purchase Consultation), design services (Concept Design, Concept Development, Architectural Visualization, Eyes-on Design Review), technical services (Measured Drawings, Zoning & Code Analysis, Building Condition Assessment, Building Envelope Consulting, Millwork Design, Elevation/Wall Assembly Studies), and Tiered Construction Documents. Packaged services are organized into three tiers: Essential Stream (client-assisted with limited support), Standard Stream (comprehensive with visualization), and Premium Stream (full-service with integrated professional team). Full services include Design-Bid-Build, Architect-Led Design-Build, and the exclusive Diamond Concierge Service. The firm operates as a collective practice model, assembling project-specific teams from a network of specialists.
Differentiator
Problem solved
Functional benefit
Products and services
- Mini Consult A 90-minute one-on-one architectural consultation, coaching call, or strategy session with a licensed architect providing guidance and solutions for building projects or DIY renovations.
- Discovery Consultation A comprehensive pre-design planning service that assesses functional requirements and building program, lowers risk, and identifies site constraints, opportunities, and roadblocks before design begins.
- Measured Drawings Accurate measured or scanned architectural drawings for existing buildings or residences prior to planning for renovation or new addition.
- Pre-Purchase Consultation Professional opinion service providing renovation advice regarding potential modifications to an existing dwelling or building, general cost guidelines, and preliminary project process information prior to purchase or lease.
- Concept Design An affordable design service where architects work with clients to turn their vision, needs, and challenges into a design concept uniquely suited to them and the surrounding context.
- Concept Development A service that develops the preferred design solution by fleshing out refinements related to space planning, building systems, code issues, daylight and views, site integration, and material choices.
- Architectural Visualization Three-dimensional representations from sketches to physical or digital 3D models and renderings, including virtual, augmented, and mixed reality experiences, to help understand and communicate design intent.
- Eyes-on Design Review A design professional review service that examines existing design work and provides expert suggestions for improvement before expensive construction drawings are produced.
- Elevation/Wall Assembly Studies Design services for building exteriors and facades addressing composition, building science, energy, massing, shading, materials, attachment, and budget considerations.
- Building Envelope Consulting Building science advice and consultation addressing water drainage, air tightness, thermal resistance, and vapour control for building exterior enclosures.
- Millwork Design Custom cabinetry and millwork design services for commercial, workplace, restaurant, or residential applications including custom doors, windows, trim, cabinetry, and built-in furnishings.
- Zoning & Code Analysis An architectural study to determine legal development rights of a property and ensure minimum life safety requirements are met through zoning and building code review.
- Building Condition Assessment Thorough building assessments and capital maintenance planning to evaluate the condition of sites, structures, building envelopes, mechanical and electrical systems, interior components, and regulatory compliance.
- Tiered Construction Documents Construction documentation services offered in three tiers (Essential, Standard, Premium) providing varying levels of detail and coordination for construction projects.
- Essential Stream A packaged service for clients who wish to take on some legwork and decisions independently, including Discovery Consultation, single Concept Design, Concept Development, Essential tier Construction Documents, and on-call support during construction.
- Standard Stream A comprehensive packaged service including all Essential stream activities plus Zoning & Code Analysis, a second Concept Design experience, Architectural Visualization, Standard tier Construction Documents, and construction oversight.
- Premium Stream A full-service package with additional design exploration and visualization supports, complete construction documentation, integrated professional team for landscape, interiors, and engineering systems, plus comprehensive construction administration.
- Architect-Led Design-Build A project delivery method where the architect leads and partners with an allied general contractor to design and build projects, integrating design rigor with construction craft.
- Design-Bid-Build A traditional architect-led delivery approach providing services to plan, design, produce complete construction documentation, bid the work, and provide construction administration.
- Diamond Concierge Service An exclusive top-tier service for discerning clients providing the utmost level of care with full architectural team, highest project priority, and comprehensive planning, architectural, interior, engineering, landscape, and construction services.
Quantifiable outcome
- Design process prevents distressed outcomes by establishing buy-in at key milestones or phases along the way
- +1 more outcomes
Companies that use 010110 Architecture + Urbanism
Customer profileNamed customers8 records
Segments4 records
Ideal customer profiles4 records
010110 Architecture + Urbanism technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
010110 Architecture + Urbanism partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered core and minor.
- Design Shop (Winnipeg)coreInterior design partner collaborating remotely from Winnipeg on the 211071 Residence project. Design Shop contributed interiors component and worked seamlessly with 010110 despite distance, feeling part of the team from day one.
- SMP EngineeringcoreElectrical engineering firm providing lighting designs that complement architecture. Long-standing working relationship with Spencer Court who has excellent understanding of building electrical system requirements.
- RJC EngineerscoreEngineering consulting firm collaborating on Carry Plaza Commercial facade retrofit in Medicine Hat. Great collaboration between consultants, owner and contractor.
- LM Architectural GroupcoreSpencer Court worked at LMAG from 2002-2008, gathering significant experience in mid to large scale public sector and institutional projects, advancing to lead roles on healthcare projects.
- Moriyama + Teshima ArchitectscoreToronto-based architecture firm collaborated with Spencer Court on University of Lethbridge Campus Master Plan redevelopment in 2012. Spencer worked with them while at University of Lethbridge.
- Shahid Mahmood (Urban Conclusions)minorArchitect and urban planner with 25 years of experience. Formerly Associate at Moriyama & Teshima Architects. Established Urban Conclusions in 2018. Part of collective providing planning services.
- Neil PrakashminorArchitect with extensive experience in master planning, programming, and design. Currently at Nick Milkovich Architects Inc. in Vancouver. Part of collective providing design expertise.
Scale indicators1 record
Recent moves6 records
Expansion highlights6 records
010110 Architecture + Urbanism competitors and assessment
Company assessmentDirect peers
- gh3*: Edmonton/Toronto architecture practice known for modern, performance-driven, sustainable design across residential, civic, and landscape projects. Comparable to 010110 in design ethos and high-performance focus, though slightly larger in scale.
- Williamson Williamson: Toronto-based architecture and design studio working across residential, commercial, and cultural projects with a modern sensibility. Comparable to 010110 as a small modern architecture practice, though operating in Ontario rather than the West.
- Studio B Architecture: British Columbia-based architecture practice with a similar small-team structure and portfolio across modern residential, commercial, and community projects. Operates in the same western Canadian market as 010110.
- BattersbyHowat: Vancouver small architecture firm specializing in modern residential, commercial, and recreation projects. Operates at a similar boutique scale and shares 010110's commitment to modern, context-driven design and small-team delivery.
- Leckie Studio Architecture + Design: Calgary-based small architecture practice with a portfolio spanning modern single-family homes, cabins, and institutional work. Comparable in headcount, western Canadian geography, and design philosophy to 010110.
- Measured Architecture: Vancouver-based boutique architecture firm focused on modern, high-performance residential and small commercial projects with a strong design-build orientation. Highly comparable to 010110 in scale, regional Canadian footprint, and modern-design ethos.
- D'Arcy Jones Architecture: Vancouver-based boutique firm producing modern residential and small commercial architecture with strong attention to materiality and building craft. Comparable in scale, design sensibility, and project-type mix to 010110.
Broad incumbents
- LM Architectural Group: Winnipeg-based architecture firm where 010110's founder Spencer Court worked from 2002-2008, with a portfolio spanning mid-to-large public sector and institutional projects. Comparable given the founder pedigree and overlapping institutional/healthcare expertise.
- Olson Kundig: Seattle-based architecture and design firm known for modern, high-performance residential and design-build delivery, with international reach. Comparable to 010110 in design-build model and modern, craft-driven residential focus, but operates at much larger scale and broader geography.
- Moriyama & Teshima Architects: Toronto-based national architecture firm with a long track record in institutional, civic, and master planning projects, including the University of Lethbridge Campus Master Plan that 010110's founder contributed to. A natural incumbent peer given the direct collaboration history.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
010110 Architecture + Urbanism social profiles
Digital presence010110 Architecture + Urbanism financial estimates
Financial estimateRevenue estimate
Valuation estimate
010110 Architecture + Urbanism leadership team
Management profileNumber of profiles
Profiles5 records
010110 Architecture + Urbanism funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
010110 Architecture + Urbanism M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about 010110 Architecture + Urbanism
What does 010110 Architecture + Urbanism do?
010110 Architecture + Urbanism is an architectural design firm providing modern, high-performance architecture, planning, interiors, and research services for residential, commercial, institutional, and recreation projects. Offerings are organized into Individual Services (consultations, concept design, visualization, building science, code analysis), Packaged Service Streams (Essential, Standard, Premium), and Full Services (Design-Bid-Build, Architect-Led Design-Build, Diamond Concierge), delivered through a collective practice model that assembles project-specific teams.
Is 010110 Architecture + Urbanism a public or private company?
010110 Architecture + Urbanism is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was 010110 Architecture + Urbanism founded?
010110 Architecture + Urbanism was founded in 2010. It employs 1 to 10 people.
Where is 010110 Architecture + Urbanism based?
010110 Architecture + Urbanism is headquartered in Lethbridge, Canada, in the North America region.
How does 010110 Architecture + Urbanism make money?
One revenue line is on record: architectural Services Fees.
Who are 010110 Architecture + Urbanism's main competitors?
Direct peers on record are gh3*, Williamson Williamson, Studio B Architecture, BattersbyHowat, Leckie Studio Architecture + Design, Measured Architecture and D'Arcy Jones Architecture. Broad incumbents are LM Architectural Group, Olson Kundig and Moriyama & Teshima Architects.
Does 010110 Architecture + Urbanism have an API?
No public API is recorded for 010110 Architecture + Urbanism.
What industry is 010110 Architecture + Urbanism in?
010110 Architecture + Urbanism's product category is Architectural Design Services. Its primary akta.pro industry code is BPAHAKAA, Architectural Design Services, with a secondary code of IMAFABAE, Residential Design-Build & Renovation-Integrated Builders. Its NAICS code is 54131 and its SIC code is 1531.