What Bin Hamoodah Auto does

Bin Hamoodah Auto is a privately held, family-owned authorized General Motors dealer operating in Abu Dhabi, Al Ain, and Al Dhafra under a 60+ year partnership with General Motors dating to 1963. The company sells the full Chevrolet and GMC lineups — including SUVs (Tahoe, Suburban, Traverse, Captiva, Groove), trucks (Silverado LD and HD), performance vehicles (Corvette Stingray, Z06, E-Ray), and an expanding electric portfolio (Spark EUV, Equinox EV, Captiva PHEV) — through 10 showroom and service locations, with sister companies Tarif Trading handling pre-owned, BH Performance building custom government vehicles, and Advanced Automobile selling Subaru. Revenue is generated across six streams: new vehicle sales, pre-owned sales, certified service and maintenance (5 service centers, 200+ bays, 3,500+ monthly job cards), genuine GM/ACDelco/Varta parts distribution (more than $55M annually in UAE-exclusive territory), fleet and corporate sales, and custom vehicle modifications, with customer segments spanning individual consumers, SMEs, corporate fleets, and government institutions. The technology stack is OEM-sourced: OnStar connected services (10 years of standard connectivity on 2025+ models), Google Built-In, Apple CarPlay, Android Auto, myChevrolet app, plus dealer-operated 24/7 roadside assistance covering the GCC, Lebanon, and Jordan, and EV charger installation services. Pricing is unit-based on vehicles (AED 59,900 to AED 799,000) and quote-based on fleet contracts with multi-year terms; the company is led by Chairman Ali Bin Hamoodah and earns repeat recognition through three GM Grand Masters Awards.

Name

Bin Hamoodah Auto

Legal name

Bin Hamoodah Auto

Website

https://binhamoodahauto.com

Company type

Private

Founded year

1963

Operating status

Operating

Headcount range

251–500 employees

Short description

Bin Hamoodah Auto is Abu Dhabi's authorized Chevrolet and GMC dealer, operating 10 showrooms and 5 service centers across the UAE under a 60+ year GM partnership, serving consumers, corporate fleets, and government institutions with new vehicles, certified service, parts distribution, and custom builds.

Ownership category

akta.pro rank

Product category

Automotive Dealership Services

NAICS

Motor Vehicle and Parts Dealers (441), Automotive Parts and Accessories Retailers (44133), Used Car Dealers (44112)

SIC

Services-Automotive Repair, Services & Parking (7500), Wholesale-Motor Vehicle Supplies & New Parts (5013)

akta.pro primary industry

Automotive Vehicles & Parts C2C (CRAFAKAE)

Keywords

• Automotive dealership services
• Authorized vehicle sales
• Fleet management services
• Auto parts distribution
• Vehicle maintenance services

Headquarters

HQ city

Abu Dhabi

HQ country

United Arab Emirates

HQ region

Middle East

Offices5 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Supply Chain, Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D

Revenue model

1. New Vehicle Sales: Sales of new Chevrolet and GMC vehicles including SUVs, trucks, and electric vehicles through authorized dealership showrooms
2. Pre-Owned Vehicle Sales: Sales of certified pre-owned vehicles through sister company Tarif Trading
3. Service & Maintenance: Certified GM technicians providing maintenance services. 200+ service bays, 5 service centers, 3,500+ monthly job cards
4. Genuine Parts Sales: Original GM parts and accessories. Exclusive distributor for GM parts, ACDelco, and Varta in UAE. More than $55 million in annual parts sales
5. Fleet & Corporate Services: Volume pricing and dedicated account management for government and corporate fleet customers, including custom vehicle builds and special editions through BH Performance
6. Custom Vehicle Modifications: BH Performance provides custom builds and special editions including Shahin, Sarab, BH Edition, and BHS Edition packages for government fleet vehicles

Pricing tiers

Go-to-market motion3 records

Distribution channels6 records

Marketing channels5 records

Core offering

Bin Hamoodah Auto is an authorized General Motors dealer selling new Chevrolet and GMC vehicles (SUVs, pickup trucks, performance cars, and electric vehicles) through owned showrooms in Abu Dhabi, Al Ain, and Al Dhafra. It complements vehicle sales with certified maintenance and repair, exclusive distribution of GM, ACDelco and Varta genuine parts, fleet and corporate programs (including BH Performance custom builds for government fleets), 24/7 roadside assistance, and EV charger installation.

Product overview

Bin Hamoodah Auto is an authorized Chevrolet and GMC dealer in Abu Dhabi, Al Ain, and Al Dhafra operating for over 60 years in partnership with General Motors. The company operates a platform business model centered on vehicle sales supported by integrated service offerings. The core product portfolio consists of Chevrolet vehicles (full SUV, truck, performance, and electric vehicle lineup) and GMC professional-grade trucks and SUVs, sold through multiple showrooms. These are complemented by aftersales services including certified maintenance (200+ service bays, 5 centers), genuine GM/ACDelco parts distribution, and fleet management solutions. The company extends its portfolio through affiliated brands: BH Performance (custom vehicle builds for government fleets) and Advanced Automobile (Subaru dealer). Technology integrations include OnStar connected services with 10-year standard connectivity, Google Built-In infotainment, Apple CarPlay, Android Auto, and the myChevrolet app for remote vehicle control. The company also offers EV charger installation and 24/7 roadside assistance as value-added services.

Differentiator

Problem solved

Functional benefit

Products and services

• Chevrolet Vehicles Full lineup of new Chevrolet vehicles including SUVs (Traverse, Tahoe, Suburban, Captiva, Groove, Blazer), pickup trucks (Silverado LD, Silverado HD), performance cars (Corvette Stingray, Corvette Z06, Corvette E-Ray), and electric vehicles (Equinox EV, Spark EUV, Captiva PHEV) sold through authorized showrooms in Abu Dhabi, Al Ain, and Al Dhafra.
• GMC Vehicles Professional grade GMC trucks and SUVs including Yukon full-size SUV, Sierra pickup trucks, Acadia mid-size SUV, Canyon mid-size pickup, and Terrain compact SUV sold through Bin Hamoodah Auto showrooms.
• Service & Maintenance Certified GM technicians providing routine and comprehensive vehicle maintenance using genuine GM parts. Includes 200+ service bays across 5 service centers processing 3,500+ job cards monthly, with a one-hour maintenance service available with pre-booking.
• Genuine Parts Distribution Exclusive UAE distributor of original GM parts, ACDelco components, and Varta batteries, with more than $55 million in annual parts sales and 5 distribution warehouses totaling 8,500 sqm.
• Fleet & Corporate Services Volume pricing and dedicated fleet management for government institutions and corporate clients, including fleet sales, SME programs, maintenance contracts, vehicle replacement programs, and priority service scheduling.
• BH Performance Custom Builds Custom builds and special editions division providing performance and protection packages for government fleets including UAE National Guard and Civil Defense. Packages include Shahin, Sarab, BH Edition, and BHS Edition customizations for GMC and Chevrolet vehicles.
• Roadside Assistance 24/7 emergency roadside assistance including towing, battery jump-start, flat tire replacement, fuel delivery (up to 20 liters), lockout service, sand extraction, and trip continuation assistance, valid for 4 years from vehicle purchase across GCC countries, Lebanon, and Jordan.
• EV Charger Installation Home and workplace charging station installation services for electric vehicle owners, providing Level 1 and Level 2 charging solutions for Chevrolet EVs including Spark EUV, Equinox EV, and Captiva PHEV.

Quantifiable outcome

• 3x GM Grand Masters Award winner - top dealer recognition from General Motors
• +5 more outcomes

Named customers3 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration6 records

Feature4 records

Partnerships

Six partnerships are on record, tiered core, flagship and minor.

• General Motors (GM)coreStrategic or Co-development Partner60+ year authorized partnership as official Chevrolet and GMC dealer in Abu Dhabi, Al Ain, and Al Dhafra. Exclusive distributor for GM parts, ACDelco, and Varta in UAE. Recipient of 3x GM Grand Masters Award - top dealer recognition.
• BH PerformancecoreStrategic or Co-development PartnerSister company providing custom builds and special editions for government fleet vehicles including UAE National Guard and Civil Defense. Developed Shahin, Sarab, BH Edition, and BHS Edition packages for GMC and Chevrolet vehicles.
• UAE Tour 2026flagshipGTM or Marketing PartnerOfficial sponsor of UAE Tour 2026 cycling race. Government contract to provide official fleet vehicles for the event. Major national visibility opportunity demonstrating trust and reliability.
• Abu Dhabi Education and Training InstituteminorStrategic or Co-development PartnerMoU partnership for education and training development in automotive sector - skills development and knowledge transfer initiatives.
• Tarif TradingcoreChannel Partner/ Reseller/ DistributorSister company for new and pre-owned vehicle sales. Part of Bin Hamoodah Auto Group offering comprehensive automotive solutions.
• Advanced AutomobilecoreChannel Partner/ Reseller/ DistributorSister company - authorized Subaru dealer in Abu Dhabi. Part of Bin Hamoodah Auto Group for expanded brand coverage.

Scale indicators9 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Arabian Automobiles: Authorized dealer for Nissan, Infiniti and Renault in Dubai and the northern emirates, part of the AW Rostamani Group. Closely comparable as a large UAE authorized dealer with full sales, service, parts and fleet operations across multiple locations.
• Al Nabooda Automobiles: Authorized dealer for Volkswagen, Audi, Porsche and Bentley in Dubai and the northern emirates. Comparable as a UAE authorized dealer group with similar full-line sales, service, parts and fleet capabilities targeting both retail and corporate customers.
• Al Tayer Motors: One of the largest authorized automotive dealer groups in the UAE, representing Ford, Lincoln, Jaguar, Land Rover, and others across Dubai and the northern emirates. Directly comparable as a multi-brand authorized dealer group with similar vehicle retail, service, and parts operations in the same country.
• AGMC: Authorized BMW, MINI and Rolls-Royce dealer in Dubai and Abu Dhabi, part of the Alfuttaim/AGMC group. Comparable as a UAE authorized luxury/performance dealer with showroom, service and fleet operations targeting similar government and corporate fleet customers.
• Ali & Sons Holding - Automotive: UAE-based group holding authorized dealerships for several brands including Volvo and others, with strong government and fleet relationships. Comparable as a long-standing UAE authorized dealer group with similar government/corporate customer mix.
• Premier Motors: Authorized Toyota and Lexus dealer in Abu Dhabi and Al Ain, part of the Al Futtaim Group. Directly comparable as an Abu Dhabi-headquartered authorized dealer offering new vehicle sales, certified service, genuine parts and fleet programs in overlapping geographies.
• Gargash Motors: Authorized Mercedes-Benz dealer in Dubai with passenger and commercial vehicle operations. Comparable as a UAE authorized dealer group offering new vehicle sales, certified service, genuine parts and fleet programs in an adjacent geography.
• Galadari Automobiles: Authorized Mazda and Chevrolet dealer in Dubai. Directly comparable as an authorized Chevrolet dealer operating in the UAE market with overlapping vehicle lines, parts, and service operations, providing a like-for-like competitive benchmark.
• Abu Dhabi Motors: Authorized BMW dealer in Abu Dhabi. Directly comparable as an Abu Dhabi-headquartered authorized premium dealer serving the same government, corporate fleet and high-net-worth retail customer base.

Broad incumbents

• Inchcape plc: Global automotive distributor and retailer operating across multiple markets including the Middle East. Comparable as a large-scale authorized multi-brand distributor with deep OEM partnerships and aftermarket/parts operations, providing a broader public-market reference point for the dealership model.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/bin-hamoodah-automotive

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Bin Hamoodah Auto