Women's Resourrce Center of the New River Valley

What Women's Resourrce Center of the New River Valley does

The Women's Resource Center of the New River Valley (WRCNRV) is a Virginia-incorporated nonprofit organization founded in 2012 and headquartered at 1217 Grove Avenue, Radford, Virginia. It operates as the de facto regional service provider for sexual and domestic violence response across five counties of the New River Valley (Floyd, Giles, Montgomery, Pulaski, and Radford). WRCNRV delivers a comprehensive suite of free, confidential victim services: a 24-hour crisis hotline (540.639.1123), 24/7 emergency advocacy embedded at local hospitals and law enforcement agencies, emergency shelter, transitional housing, lethality assessment, legal advocacy, and individual and group counseling. Prevention programming (the Peaceline curriculum for grades 6-10 and Healthy Relationships Week) reaches nearly all middle and high schools in the service area, and three community engagement bodies (Coordinating Councils in each county, the Inclusion Council for LGBTQ+ survivors, and the Elder Justice Task Force) institutionalize multi-stakeholder coordination.

The organization's underlying technology stack is conventional human-services infrastructure: case management systems, hotline telephony, and trauma-informed service delivery protocols. There is no proprietary software, AI/ML capability, or technology product. WRCNRV complements its direct services with a structured volunteer program (pre-service training four to five times per year) and free community training for civic groups, schools, faith communities, and universities on domestic and sexual violence topics.

The business model is pure nonprofit donations and fundraising: all client services are free, and operating revenue is sourced from individual donations, organizational contributions, the annual 'Planting Peace Growing Hope' fundraiser, restaurant benefit nights, GiveLocalNRV Giving Day, and community fundraising events. No pricing model or fee-for-service revenue stream applies to beneficiaries. There is no parent company, no institutional investor, no equity funding, and no merger or acquisition activity. Core 'customer' segments are sexual and domestic violence survivors (primary) and youth receiving prevention education (secondary); the donor base is the de facto revenue customer and is community-fragmented rather than concentrated.

Name

Women's Resourrce Center of the New River Valley

Legal name

Women's Resource Center of the New River Valley, Inc.

Website

https://wrcnrv.org

Company type

Private

Founded year

2012

Operating status

Operating

Headcount range

11–50 employees

Short description

Women's Resource Center of the New River Valley is a Virginia-based nonprofit providing free, confidential crisis intervention, shelter, counseling, legal advocacy, and prevention education for sexual and domestic violence survivors across the five-county New River Valley region.

Ownership category

akta.pro rank

Product category

Social Services — Domestic and Sexual Violence Victim Advocacy

NAICS

Individual and Family Services (6241), Community Housing Services (62422), Child and Youth Services (62411)

SIC

Services-Social Services (8300)

akta.pro primary industry

Domestic Violence & Abuse Support Services (BPAGAEAD)

akta.pro secondary industries

Mental Health & Crisis Support Services (BPAGAEAH), Youth Justice, At-Risk Youth & Violence Prevention Nonprofits (BPAGADAM), Trauma-Informed Care & Crisis Response (School-Based) (EDAKAMAF)

Keywords

• Victim advocacy services
• Crisis intervention support
• Domestic violence shelter
• Sexual assault response
• Prevention education programs

Headquarters

HQ city

Radford

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Others

Revenue model

1. Donations and Fundraising: The organization relies on charitable donations from individuals and organizations in the community. Annual fundraising events such as the 'Planting Peace Growing Hope' annual fundraiser, benefit nights at local restaurants, and community fundraising events generate support.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels6 records

Core offering

Free, confidential, 24/7 crisis intervention and ongoing support services for victims and survivors of sexual and domestic violence in the New River Valley, including crisis hotline, emergency advocacy, emergency shelter, transitional housing, lethality assessment, legal advocacy, and counseling. The organization also delivers school-based prevention education through the Peaceline program and supports community-coordinated response through local Coordinating Councils, an Inclusion Council for LGBTQ+ survivors, and an Elder Justice Task Force.

Product overview

The Women's Resource Center of the New River Valley is a nonprofit social services organization offering a comprehensive suite of victim services and prevention programs. The core victim services include a 24-hour crisis hotline, emergency shelter, transitional housing, emergency and legal advocacy, lethality assessment, and individual and group counseling. These direct services are complemented by prevention education programs including the Peaceline curriculum in local schools and Healthy Relationships Week. Community engagement initiatives include Coordinating Councils in five localities, an Inclusion Council focused on LGBTQ+ survivors, and an Elder Justice Task Force. Free community training on domestic and sexual violence topics is available to civic groups, schools, and organizations. The organization operates volunteer and internship programs with extensive pre-service training.

Differentiator

Problem solved

Functional benefit

Products and services

• 24-Hour Crisis Hotline Free, confidential crisis hotline available 24 hours a day, 7 days a week for sexual and domestic violence victims in the New River Valley, reachable at 540.639.1123.
• Emergency Advocacy Immediate on-site crisis intervention and support provided by specially trained advocates to victims at local hospitals or law enforcement agencies 24 hours a day in the New River Valley.
• Emergency Shelter Immediate safe housing accommodations for individuals and families fleeing domestic violence situations in the New River Valley.
• Transitional Housing Extended-stay housing program designed to help survivors transition from emergency shelter to independent living.
• Lethality Assessment Program Risk assessment tool used by professionals to identify high-risk domestic violence situations and connect victims with appropriate resources.
• Legal Advocacy Support and guidance for survivors navigating legal systems, including protective orders, custody matters, and other legal proceedings related to abuse.
• Counseling Individual and group counseling services provided by trained professionals to help survivors process trauma and begin healing.
• Peaceline Prevention Education Program Evidence-based prevention curriculum presented in middle and high schools (grades 6-10) across the New River Valley addressing violence, domestic abuse, sexual harassment, and healthy relationships; program has been running for nearly 20 years.
• Community Training Services Free training presentations on topics including domestic and sexual violence awareness, screening, safety planning, coordinated community response, trauma-informed advocacy, and recognizing abuse, available to civic groups, schools, faith communities, and organizations.
• Coordinating Councils Facilitated monthly forums in Floyd, Giles, Montgomery, Pulaski, and Radford where professionals coordinate services for sexual and domestic violence, including representatives from law enforcement, Social Services, hospitals, and schools.
• Inclusion Council Multidisciplinary group working to address inequities for LGBTQ+ survivors of intimate partner and sexual violence, advocating for equitable and inclusive service provision practices.
• Elder Justice Task Force Task force dedicated to increasing awareness and improving community response to older adults experiencing domestic abuse and/or sexual violence, facilitated in partnership with the Agency on Aging.
• Volunteer Program Structured volunteer opportunities including crisis intervention, emergency advocacy, children's programs, and advanced volunteer roles with comprehensive pre-service training provided four to five times yearly.

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

33 partnerships are on record, tiered minor and core.

• NAMI New River ValleyminorStrategic or Co-development Partner · 18 October 2025Co-host of NAMIWalks New River Valley community fundraising event.
• Disability Resource Center of the New River ValleyminorStrategic or Co-development Partner · 4 October 2025Organizer of Fall Festival event where WRC participates as community partner.
• Giles Youth-Adult PartnershipminorStrategic or Co-development Partner · 19 September 2025Organizer of Wellness Tailgate event at GHS Spartan Stadium.
• Zeppoli's Italian Restaurant & Wine ShopminorGTM or Marketing Partner · 6 August 2024Benefit night restaurant partner contributing 20% of purchases to WRC when customers order from benefit menu or gift cards.
• New River Valley Agency On AgingcoreStrategic or Co-development Partner · 18 July 2024Partnership for Virginia HEAR (Healthy Elder Awareness and Response) program to raise awareness about elder abuse through education and knowledge of community resources.
• Floyd PrideminorStrategic or Co-development Partner · 29 June 2024WRC maintains a resource table at Floyd Pride community event.
• GiveLocalNRVminorGTM or Marketing Partner · 26 June 2024Participated in the 11th annual GiveLocalNRV Giving Day, a community fundraising event supporting local nonprofits.
• Calfee Community & Cultural CenterminorStrategic or Co-development Partner · 16 June 2024Host partner for Pulaski County Juneteenth Celebration where WRC maintains a resource table.
• Wilderness Road Regional MuseumminorStrategic or Co-development Partner · 16 June 2024Host venue for Pulaski County Juneteenth Celebration event.
• Thriving Families PulaskiminorStrategic or Co-development Partner · 16 June 2024Community partner for Pulaski County Juneteenth Celebration.
• Pulaski County Library SystemminorStrategic or Co-development Partner · 16 June 2024Community partner for Pulaski County Juneteenth Celebration.
• Floyd CAREminorStrategic or Co-development Partner · 15 June 2024Host partner for Floyd CARE's 4th Annual Juneteenth Celebration where WRC maintains an outreach table.
• LGBTQ+ Community PartnersminorStrategic or Co-development Partner · 7 June 2024Community partners join the Inclusion Council's Pride Picnic Potluck event to provide resource tables and information about their services.
• Bisset ParkminorStrategic or Co-development Partner · 7 June 2024Venue host for Pride Picnic Potluck event at Bisset Park Shelter 2.
• Bissett ParkminorStrategic or Co-development Partner · 27 April 2024Co-hosted NCVRW 4th Annual 5K event at Bissett Park for National Crime Victims' Rights Week.
• New River Blues SocietyminorGTM or Marketing Partner · 3 April 2024Partner hosted benefit concert featuring Skyla Burrell Band to support WRC's mission, with WRC hosting a resource table.
• The Lyric TheatreminorChannel Partner/ Reseller/ Distributor · 3 April 2024Venue partner for benefit concert event, hosting WRC's resource table and speaking opportunity.
• Eastern Divide Brewing CompanyminorGTM or Marketing Partner · 22 March 2024Community Pint Night fundraiser where $1 from every pint sold is donated to WRC.
• ChangemakerYOUminorStrategic or Co-development Partner · 12 March 2024Partner organization for Women's History Month film screening event 'Show Her the Money' with WRC participating in panel discussion.
• The Lyric TheaterminorChannel Partner/ Reseller/ Distributor · 12 March 2024Venue partner for film screening and panel discussion event.
• Blacksburg Public LibraryminorStrategic or Co-development Partner · 10 February 2024Partner venue for Peaceline Relationship Education program.
• Pulaski Public LibraryminorStrategic or Co-development Partner · 3 February 2024Partner venue for Peaceline Relationship Education program.
• NRVCS (New River Community Services)minorStrategic or Co-development Partner · 21 October 2023Organizer of Out of the Darkness Walk where WRC hosts a resource table.
• Wytheville Meeting CenterminorChannel Partner/ Reseller/ Distributor · 6 October 2023Conference venue for 22nd Annual Domestic Violence Conference organized by WRC.
• Floyd CAREminorStrategic or Co-development Partner · 23 September 2023Host for 3rd Annual National Hispanic Heritage Month Celebration where WRC maintains an information table.
• Blacksburg Presbyterian ChurchminorGTM or Marketing Partner · 17 September 2023Host venue for Music For Mission concert benefiting WRC.
• Pearisburg Public LibraryminorStrategic or Co-development Partner · 3 August 2023Partner venue for Conscious Crafting program and other community education events.
• VCuminorStrategic or Co-development PartnerPartnership with Virginia Commonwealth University for the Virginia HEAR program, which aims to raise awareness about elder abuse and how to respond and support elders through education and community resources.
• Agency on AgingcoreStrategic or Co-development PartnerCo-facilitation of the Elder Justice Task Force of the New River Valley with the Agency on Aging, dedicated to addressing challenges in later life and improving community response to older adults experiencing domestic abuse and/or sexual violence.
• New River Valley Agency On AgingcoreStrategic or Co-development PartnerPartnership with New River Valley Agency On Aging for the Virginia HEAR Champion Training program addressing elder abuse awareness.
• Radford Public LibraryminorStrategic or Co-development PartnerPartnership with Radford Public Library for Virginia HEAR Champion Training and community education programs.
• Floyd County Multi-Disciplinary TeamminorStrategic or Co-development PartnerCoordinated wellness fair events at local high school football games for community outreach and resource sharing.
• Giles Youth-Adult PartnershipminorStrategic or Co-development PartnerCoordinated wellness fair events at local high school football games for community outreach and resource sharing.

Scale indicators2 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• YWCA USA: National umbrella network of local YWCA affiliates that operate domestic violence shelters, hotlines, and sexual assault services. Comparable as a sister regional DV/sexual assault service provider, but operating at national scale across hundreds of affiliates rather than a single rural region.
• National Network to End Domestic Violence (NNEDV): National advocacy and capacity-building organization for state coalitions and local DV programs. Comparable as the federal-policy and funding intermediary whose grants and technical assistance flow down to organizations like WRC.
• RAINN (Rape, Abuse & Incest National Network): National sexual assault hotline operator and umbrella body for local rape crisis centers. Comparable because WRC provides the same sexual assault response services (hotline, advocacy, counseling) at regional scale; RAINN does so nationally plus operates the national hotline.
• National Domestic Violence Hotline: Operates the 24/7 national DV hotline that mirrors WRC's regional 24-hour crisis hotline. Directly comparable service (free, confidential, 24/7 DV crisis support), but operating nationally rather than confined to one rural region.

Direct peers

• Virginia Sexual & Domestic Violence Action Alliance: Statewide Virginia coalition providing training, technical assistance, and advocacy for local DV/SA programs, including those serving the New River Valley region. The most direct peer as the state-level umbrella serving the same population WRC targets, with overlapping training and policy functions.

Regional players

• New Hope House (New River Valley): Other NRV-area nonprofit providing emergency housing and supportive services; comparable as a regional social services nonprofit with housing components but focused on broader homeless/housing-insecure populations rather than DV/SA specifically.

Others

• AARDVARC (Autism Abuse & Related Disabilities): National organization addressing abuse against people with disabilities, thematically adjacent to WRC's Elder Justice Task Force work with older adults and the Inclusion Council's equity-focused work for survivors.

Emerging players

• Safe Havens Interfaith Partnership Against Domestic Violence: National network supporting faith communities' response to domestic violence, including training and awareness programs — overlapping with WRC's community training and faith-community outreach function but at national scope.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks4 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/wrcnrv
• LinkedInlinkedin.com/company/wrcnrv

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Women's Resourrce Center of the New River Valley