Aff.Tech
Aff.Tech is a cloud-based iGaming affiliate management platform that helps licensed online casinos, sportsbooks, and poker operators track, commission, and pay affiliates across multiple brands and geographies in real time. It is operated by Interium Investments Ltd in Cyprus and built within the GR8 Tech ecosystem.
- Company typePrivate
- Founded2024
- HeadquartersLimassol, Cyprus
- Headcount251–500
- GTM typeB2B
- OfferingSoftware
What Aff.Tech does
Aff.Tech is a cloud-based affiliate management platform purpose-built for the iGaming vertical, operated by Cyprus-registered Interium Investments Ltd (reg. No. HE 450115) and headquartered in Limassol. The platform enables licensed online casinos, sportsbooks, and poker operators to manage affiliate programs end-to-end, including real-time click and conversion tracking, commission calculation across RevShare, CPA, and Hybrid models, multi-brand and multi-geo configuration, integrated PSP payouts, and built-in fraud detection with device fingerprinting. It is tightly integrated with GR8 Tech's B2C iGaming platform and is branded 'powered by GR8 Tech,' handling traffic loads described in millions of bets and spins.
The platform exposes an API-first integration model supporting onboarding measured in days, dynamic postbacks, and export to BI and finance systems. Notable modules include a Smart Commissions engine, a built-in Traffic Distribution System (TDS) for geo, device, and language-based routing, a Lead Qualification system that evaluates deposits, player verification, GGR/NGR, and turnover before awarding commissions, and a Built-in Communication Module functioning as an in-platform CRM. Recent additions (late 2025 to early 2026) include Flat Fees for one-time affiliate payments, Fixed-Fee Commission Plans, a Third-Party CRM Integration API, and redesigned real-time reporting dashboards. The platform reports operational scale of 220K+ active partners, 50M+ processed clicks, 10M+ leads, and 24/7 support, with GDPR-compliant data handling.
Aff.Tech pursues a B2B enterprise go-to-market targeting iGaming operators through direct sales, quote-based multi-year contracts, and major industry events (ICE Barcelona, SiGMA, SBC Summit). Revenue is generated through platform licensing and subscription fees, with potential transaction-based fees on integrated PSP payout processing. The customer base spans operators in Europe (including Cyprus, the UK, Malta, Portugal, Italy, Spain, Poland), Latin America (Brazil, Mexico, Colombia, Peru, Argentina), and Turkey, with named affiliate-partner references including PM Aff, Growe Partners, and PMAffs. The company is privately held with no disclosed external funding or parent ownership structure beyond the GR8 Tech strategic ecosystem relationship.
Aff.Tech firmographics
Firmographics- Name
- Aff.Tech
- Legal name
- Interium Investments Ltd
- Website
- https://aff.tech
- Company type
- Private
- Founded year
- 2024
- Operating status
- Operating
- Headcount range
- 251–500 employees
- Short description
- Aff.Tech is a cloud-based iGaming affiliate management platform that helps licensed online casinos, sportsbooks, and poker operators track, commission, and pay affiliates across multiple brands and geographies in real time. It is operated by Interium Investments Ltd in Cyprus and built within the GR8 Tech ecosystem.
- Ownership category
- akta.pro rank
Aff.Tech industry classification
Industry- Product category
- Affiliate Management Software
- NAICS
- Computer Systems Design and Related Services (54151), Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (51821)
- SIC
- Services-Computer Integrated Systems Design (7373)
- akta.pro primary industry
- iGaming Platform Providers (Turnkey/Casino & Sportsbook Platforms) (MPAEAKAA)
- akta.pro secondary industry
- Sportsbook Platform & PAM Providers (B2B) (MPAEACAC)
Keywords
Where Aff.Tech is headquartered
LocationHeadquarters
- HQ city
- Limassol
- HQ country
- Cyprus
- HQ region
- Europe
Offices1 record
Markets served
Aff.Tech business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Infrastructure, Operations
Revenue model
- Platform/SaaS Subscription: Aff.Tech operates as an affiliate management software platform for iGaming operators. The platform is part of the GR8 Tech ecosystem and likely generates revenue through platform licensing and subscription fees for access to affiliate tracking, commission management, and reporting tools.
- Commission Processing Fees: The platform handles affiliate payouts through integrated PSPs (Payment Service Providers) and may take transaction fees on payment processing for affiliate commissions.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Multi-year contract | Quote-based enterprise pricing |
Go-to-market motion2 records
Distribution channels2 records
Marketing channels7 records
Aff.Tech product offering
Product offeringCore offering
Aff.Tech is a cloud-based affiliate management platform built specifically for iGaming operators that tracks clicks, conversions, registrations, deposits, and revenue in real time; automates commission calculation under RevShare, CPA, Hybrid, and Flat Fees structures; processes affiliate payouts through integrated PSPs; and detects fraud via device fingerprinting and anomaly flagging. It supports multi-brand, multi-geo, multi-currency operations, scales to millions of clicks and thousands of partners, and is integrated with the GR8 Tech B2C platform. The platform is sold under multi-year enterprise contracts with quote-based pricing aimed at licensed online casinos, sportsbooks, and poker operators.
Product overview
Aff.Tech is a unified affiliate management platform designed specifically for iGaming operators, built by GR8 Tech. The platform provides a comprehensive suite of integrated modules including Affiliate Management, Smart Commissions (RevShare/CPA/Hybrid), Payout Management, Permissions & Security, Tracking & Integration, Personalized Platform Setup, and a Built-in Communication Module (CRM). Additional features include a built-in TDS for traffic routing and advanced Lead Qualification systems. The platform handles unlimited traffic and data in real time, supporting 220K+ active partners, 10M+ leads, and 50M+ processed clicks.
Differentiator
Problem solved
Functional benefit
Products and services
- Aff.Tech Affiliate Management Platform Comprehensive iGaming affiliate management platform sold to licensed online casinos, sportsbooks, and poker operators. Enables operators to manage affiliate partnerships, track conversions, automate commissions (RevShare, CPA, Hybrid, Flat Fees), process payouts through integrated PSPs, and monitor performance in real time. Supports multi-brand, multi-geo, multi-currency operations, scales to millions of clicks and thousands of partners, and integrates with the GR8 Tech B2C platform.
Quantifiable outcome
- Cut Marketing Costs by Up to 25%
- +2 more outcomes
Companies that use Aff.Tech
Customer profileNamed customers3 records
Segments3 records
Ideal customer profiles1 record
Aff.Tech technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability2 records
Feature9 records
Aff.Tech partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- GR8 TechcoreAff.Tech is part of the GR8 Tech ecosystem and is 'powered by GR8 Tech'. The platform integrates with GR8 Tech's B2C platform and handles the load of millions of bets and spins. GR8 Tech is the parent/strategic technology partner providing the underlying infrastructure and B2C integration for the affiliate management solution.
Scale indicators5 records
Recent moves6 records
Expansion highlights5 records
Aff.Tech competitors and assessment
Company assessmentDirect peers
- Tapfiliate: Cloud-based affiliate tracking platform with integrations for SaaS and e-commerce, also serving some iGaming-adjacent verticals. Comparable on platform architecture and tiered commission structures.
- NetRefer: Malta-based B2B affiliate management platform serving iGaming operators with multi-brand tracking, commission management, and reporting. Most directly comparable peer given overlapping iGaming focus, geographic base, and product scope.
- Post Affiliate Pro: Affiliate tracking software with iGaming operator clients, offering commission management, fraud detection, and multi-tier structures. Direct overlap on affiliate platform features.
- MyAffiliates: iGaming-specialized affiliate tracking software offering real-time stats, commission management, and multi-brand support. Direct competitor serving a similar operator persona.
- Scaleo: Affiliate tracking and analytics SaaS with iGaming customers, offering real-time tracking, fraud detection, and commission automation. Overlaps on core tracking and commission management capabilities.
- PartnerMatrix: Affiliate and agent management system built specifically for iGaming, part of the EveryMatrix ecosystem. Closely comparable on iGaming focus and ecosystem-anchored distribution model.
- Income Access (Paysafe): Long-established iGaming affiliate and digital marketing platform owned by Paysafe, serving operators across casino, sportsbook, and poker. Competes head-to-head with Aff.Tech for enterprise iGaming affiliate contracts.
- Cellxpert: iGaming affiliate tracking platform with multi-brand and multi-geo capabilities serving casino and sportsbook operators. Competes for the same mid-market and enterprise affiliate-platform RFPs.
Broad incumbents
- CAKE (by TUNE): Performance marketing and affiliate tracking platform used across verticals including iGaming. Broader incumbent with overlapping tracking and attribution capabilities but less iGaming-specialized.
Others
- GR8 Tech: Parent/strategic ecosystem partner providing underlying B2C platform infrastructure that Aff.Tech integrates with. Not a competitor but a critical ecosystem dependency shaping Aff.Tech's product and distribution.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Aff.Tech social profiles
Digital presenceAff.Tech compliance and trust
Trust signalCompliance1 record
Aff.Tech financial estimates
Financial estimateRevenue estimate
Valuation estimate
Aff.Tech leadership team
Management profileNumber of profiles
Profiles1 record
Aff.Tech funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Aff.Tech M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Aff.Tech
What does Aff.Tech do?
Aff.Tech is a cloud-based affiliate management platform built specifically for iGaming operators that tracks clicks, conversions, registrations, deposits, and revenue in real time; automates commission calculation under RevShare, CPA, Hybrid, and Flat Fees structures; processes affiliate payouts through integrated PSPs; and detects fraud via device fingerprinting and anomaly flagging. It supports multi-brand, multi-geo, multi-currency operations, scales to millions of clicks and thousands of partners, and is integrated with the GR8 Tech B2C platform. The platform is sold under multi-year enterprise contracts with quote-based pricing aimed at licensed online casinos, sportsbooks, and poker operators.
Is Aff.Tech a public or private company?
Aff.Tech is a private company. It is classified as corporate owned and is currently operating.
When was Aff.Tech founded?
Aff.Tech was founded in 2024. It employs 251 to 500 people.
Where is Aff.Tech based?
Aff.Tech is headquartered in Limassol, Cyprus, in the Europe region.
How does Aff.Tech make money?
Two revenue lines are on record. Platform/SaaS Subscription is the primary driver. The others are commission Processing Fees.
Who are Aff.Tech's main competitors?
Direct peers on record are Tapfiliate, NetRefer, Post Affiliate Pro, MyAffiliates, Scaleo, PartnerMatrix, Income Access (Paysafe) and Cellxpert. CAKE (by TUNE) is listed as a broad incumbent. GR8 Tech is listed as an others.
Does Aff.Tech have an API?
Yes. Aff.Tech offers a flexible API integration that enables fast setup and launch, in some cases within days. The platform supports third-party CRM integration API for smoother workflows. API enables real-time sync, dynamic postbacks, and integration with iGaming platforms and BI tools. The platform also supports API exports to BI/finance tools for reconciliation.
What industry is Aff.Tech in?
Aff.Tech's product category is Affiliate Management Software. Its primary akta.pro industry code is MPAEAKAA, iGaming Platform Providers (Turnkey/Casino & Sportsbook Platforms), with a secondary code of MPAEACAC, Sportsbook Platform & PAM Providers (B2B). Its NAICS code is 54151 and its SIC code is 7373.