Broadleaf Books

What Broadleaf Books does

Broadleaf Books is a private, Minneapolis-based book publishing imprint operating under Augsburg Fortress Publishers. It specializes in religious, spiritual, justice-focused, and personal growth titles, with a distinctive editorial identity centered on progressive Christianity, social justice, Indigenous perspectives, womanist theology, and contemplative practice. The imprint publishes authors addressing grief, trauma, environmental stewardship, LGBTQ+ inclusion, and critique of Christian nationalism, organized across categories including Religion, Justice, Spirituality, Personal Growth, Christian Living, Bible and Theology, Family and Relationships, Society and Culture, and Support and Encouragement. Recurring product series include the 30-Day Journey devotional line and the Good Grief companion series.

The portfolio is structured around three publishing imprints — Broadleaf Books (general readers), Fortress Press (academic and biblical scholarship), and Augsburg Books (Lutheran and liturgical resources) — available in paperback, hardcover, and e-book formats. Distribution is multi-channel: direct e-commerce through broadleafbooks.com, four US regional trade sales representative groups, global online retailers (Amazon, Barnes & Noble, Bookshop.org), and international distribution partners across Canada, UK, Europe, Australia, India, Japan, and New Zealand, with fulfillment run through Augsburg Fortress's Books International distribution center in Dulles, VA. Pricing is per-title retail with bulk discounting available through a Corporate Sales Program targeting institutional buyers.

The business model is standard trade publishing: acquire manuscripts, produce physical and digital books, distribute through owned and partner channels, and sell primarily to individual readers and secondarily to churches, seminaries, and educational institutions. The company maintains active social media presence (Facebook, Bluesky, Instagram, LinkedIn, YouTube), a blog, and an email newsletter for customer engagement. No AI/ML capabilities, apps, APIs, funding rounds, or M&A activity are evidenced in the input data; Broadleaf Books operates as an editorial and commercial unit within its parent's broader publishing and distribution infrastructure.

Name

Broadleaf Books

Legal name

Broadleaf Books

Website

https://broadleafbooks.com

Company type

Private

Founded year

2020

Operating status

Operating

Headcount range

11–50 employees

Short description

Broadleaf Books is a private Minneapolis-based religious and spiritual publishing imprint under Augsburg Fortress Publishers, producing progressive Christian, social justice, and contemplative titles across three imprints (Broadleaf, Fortress Press, Augsburg Books) for individual readers, churches, seminaries, and educational institutions globally.

Ownership category

akta.pro rank

Product category

Religious Book Publishing

NAICS

Book Publishers (51313), Book, Periodical, and Newspaper Merchant Wholesalers (424920)

SIC

Books: Publishing Or Publishing & Printing (2731)

akta.pro primary industry

Spirituality & Personal Growth Publishing (Mindfulness, Contemplative, New Age) (MPAJAHAH)

akta.pro secondary industries

Religious Fiction & Inspirational Literature Publishing (MPAJAHAF), Devotional & Prayer Publishing (Devotionals, Prayer Books, Meditation Guides) (MPAJAHAB), Religious Education & Catechetical Publishing (Sunday School, Catechism, Study Guides) (MPAJAHAC)

Keywords

• Religious book publishing
• Spiritual growth books
• Progressive christian publishing
• Theological publishing imprint
• Social justice literature

Headquarters

HQ city

Minneapolis

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Digital Commerce or Content

Cost components

Personnel, Operations, Supply Chain, Marketing or Sales

Distribution channels6 records

Marketing channels4 records

Core offering

Broadleaf Books publishes and sells religious, spiritual, justice-focused, and personal growth books under three imprints—Broadleaf Books (main brand), Fortress Press (academic theology), and Augsburg Books (Lutheran/liturgical). Books are sold in physical (paperback, hardcover) and digital (e-book) formats across categories including Religion, Justice, Spirituality, Christian Living, Bible and Theology, Family & Relationships, and Society & Culture, with curated series such as the 30-Day Journey devotionals and the Good Grief series. Distribution is global via direct e-commerce, major online retailers, independent bookstores, and dedicated regional sales representatives in the US and internationally.

Product overview

Broadleaf Books operates as a multi-brand religious and spiritual book publishing platform. The core offering consists of published books across categories including Religion, Justice, Spirituality, Personal Growth, Christian Living, Bible and Theology, Family & Relationships, Society & Culture, Mindful Book List, and Support & Encouragement. The company maintains three publishing imprints: Broadleaf Books (main brand), Fortress Press (academic theology), and Augsburg Books (Lutheran/liturgical). Product lines include book series such as the 30-Day Journey devotional series and the Good Grief series for processing loss. Books are available in both physical (paperback, hardcover) and digital (e-book) formats, sold through the company's website and major retailers including Amazon, Barnes & Noble, and Bookshop.org.

Differentiator

Problem solved

Functional benefit

Brands

• Fortress Press: Religious and theological publishing imprint
• Augsburg Books

Products and services

• Broadleaf Books Imprint
• Fortress Press Imprint Academic and scholarly religious publishing imprint focusing on theology and biblical studies, sold through broadleafbooks.com.
• Augsburg Books Imprint Lutheran and liturgical publishing imprint offering resources for church communities and spiritual practice.
• 30-Day Journey Series Spiritual devotional book series designed for 30-day guided spiritual journeys and daily reflection.
• Good Grief Series Companion books for processing grief and loss, including 'Good Grief: A Companion for Every Loss' as a best-selling title.

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

18 partnerships are on record, tiered core and minor.

• Augsburg Fortress PublisherscoreChannel Partner/ Reseller/ DistributorBroadleaf Books operates as an imprint under Augsburg Fortress Publishers, which handles fulfillment, distribution, and trade sales operations. Augsburg Fortress provides distribution center in Dulles, VA and handles international sales logistics.
• Chesapeake & Hudson, Inc.coreChannel Partner/ Reseller/ DistributorSales representation for Mid-Atlantic, NYC and New England territories (CT, NH, ME, RI, VT, DC, MD, DE, WV, PA, NY, NJ)
• Wybel Marketing GroupcoreChannel Partner/ Reseller/ DistributorSales representation for Midwest territory (IL, IA, IN, KS, KY, MI, MO, MN, NE, OH, WI, ND, SD)
• Karel/DuttoncoreChannel Partner/ Reseller/ DistributorSales representation for West territory (AK, AZ, CA, CO, HI, ID, MT, NM, OR, UT, WA, WY)
• Southern Territory AssociatescoreChannel Partner/ Reseller/ DistributorSales representation for South territory (AL, AR, FL, GA, LA, MS, OK, NC, SC, TN, TX, VA)
• Books International, Inc.coreChannel Partner/ Reseller/ DistributorFulfillment and returns handling at Augsburg Fortress Publishers Distribution Center in Dulles, VA
• Fraser Direct / Jaguar (Canada)coreChannel Partner/ Reseller/ DistributorCanada distribution at 8300 Lawson Road, Milton, ON L9T 0A4
• Canadian Manda GroupcoreChannel Partner/ Reseller/ DistributorCanada representation at 664 Annette Street, Toronto, Ontario M6S 2CB
• Script Publisher Services (UK/Europe)coreChannel Partner/ Reseller/ DistributorUK, Ireland, Middle East and Europe distribution through Pen & Sword Books Ltd, Barnsley, South Yorkshire
• Lion Sales Services (UK/Ireland)coreChannel Partner/ Reseller/ DistributorUK and Ireland sales representation
• Woodslane (Australia)coreChannel Partner/ Reseller/ DistributorAll titles distribution in Australia at 10 Apollo St, Warriewood NSW 2102
• Asian Trading Corp. (India)minorChannel Partner/ Reseller/ DistributorIndia distribution at 58, 2nd Cross, Da Costa Layout, Bangalore 560 084
• St. Paul's IndiaminorChannel Partner/ Reseller/ DistributorIndia distribution at Bandra, Mumbai 400 050
• Kyo Bun Kwan Inc. (Japan)coreChannel Partner/ Reseller/ DistributorJapan distribution at 5-1, Ginza 4-chome, Chuo-ku, Tokyo 104-0061
• N-Online Co. Ltd. (Japan)minorChannel Partner/ Reseller/ DistributorJapan distribution services
• Soul Distributors Ltd. (New Zealand)coreChannel Partner/ Reseller/ DistributorNew Zealand distribution at 10 Andrew Baxter Drive, Airport Oaks, Mangere, Auckland
• KaplanDeFiore RightscoreChannel Partner/ Reseller/ DistributorForeign and Translation Rights representation through Linda Kaplan at KaplanDeFiore Rights, 917-513-3290
• Prologue SalesminorChannel Partner/ Reseller/ DistributorSales representation for all territories except UK, Ireland, Australia and Canada

Scale indicators2 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• InterVarsity Press (IVP): Major evangelical/academic publisher with deep roots in spiritual formation, justice, and missional content. Closely comparable in audience overlap with Broadleaf's progressive and contemplative titles.
• Fortress Press: Companion academic theology imprint under the same Augsburg Fortress Publishers umbrella. Closest comparable in catalog mix, audience, and distribution within the same parent organization.
• Orbis Books: Catholic publisher focused on liberation theology, social justice, and interfaith dialogue. Comparable niche editorial positioning and academic/trade religious audience.
• Eerdmans Publishing: Independent religious/academic publisher with strong theology and biblical studies list. Comparable in academic theological publishing alongside Broadleaf's Fortress Press sub-brand.
• Westminster John Knox Press: Denominationally rooted (Presbyterian/PCUSA) publisher offering progressive mainline theological titles. Comparable audience and editorial overlap with Broadleaf Books.
• Chalice Press: Disciples of Christ-affiliated publisher focused on progressive Christian, justice, and formation content. Strong editorial and audience overlap with Broadleaf's positioning.
• Augsburg Books: Sibling Lutheran/liturgical imprint under Augsburg Fortress. Direct peer in religious publishing with shared distribution and back-office infrastructure.

Broad incumbents

• HarperOne: Spirituality and religion imprint of HarperCollins. Competes across spirituality, progressive faith, and personal growth categories with significantly larger scale and trade distribution.
• Baker Books / Revell: Established evangelical publisher with broad trade and academic lines. Comparable in religious book distribution model, though ideologically positioned across the conservative spectrum.
• Convergent Books: The progressive/progressive-Christian imprint of the Crown Publishing Group (Penguin Random House). Most direct large-publisher competitor to Broadleaf's editorial positioning, with materially larger marketing and distribution scale.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/broadleaf_books
• YouTubeyoutube.com/channel/UCbCzzx0B4LRUMxuYiyfr71g
• Facebookfacebook.com/BroadleafPub
• LinkedInlinkedin.com/company/broadleafbooks
• Instagraminstagram.com/broadleafbooks

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Broadleaf Books