UK Asset Funding Solutions
UK Asset Funding Solutions Ltd is an FCA-authorised, independent UK credit broker that introduces businesses to a panel of lenders for asset finance facilities including hire purchase, leasing, refinancing, invoice finance, and property finance across ten industry verticals.
- Company typePrivate
- Founded2012
- HeadquartersCoventry, United Kingdom
- Headcount11–50
- GTM typeB2B
- OfferingServices
What UK Asset Funding Solutions does
UK Asset Funding Solutions Ltd is a UK-based independent credit broker specialising in asset finance facilities for businesses. Founded in 2012 by former Bank of Scotland Associate Directors, the company is headquartered in Coventry (with an additional address in Kenilworth, Warwickshire) and operates nationwide. It does not lend directly; instead, it introduces business customers to a panel of lenders across banks, leasing companies, vehicle dealerships, and product providers, completing all paperwork and administration on their behalf. The firm is authorised and regulated by the Financial Conduct Authority (FRN: 735088) and is a member of the National Association of Commercial Finance Brokers (NACFB).
The company's core product suite spans Hire Purchase, Finance Lease, Asset Refinance, Contract Hire, Invoice Finance, Property Finance, Commercial Loans, and Introducer Finance, with sub-products including Development Finance (facilities up to £20M, up to 65% of GDV) and Commercial Mortgages. Solutions are packaged for ten industry verticals including Construction, Manufacturing & Engineering, Transport, Renewable Energy, Agriculture, IT & Technology, Vehicles, Property, Waste & Recycling, and general Business Finance. An adjacent asset-protection service (damage and breakdown cover) is offered through a sister entity, UK Asset Funding Services Ltd, which acts as an Appointed Representative of Marsh Ltd.
The business operates a sales-led go-to-market model with 13 named account managers delivering direct relationship coverage across the UK, supplemented by an Introducer Finance programme that enables suppliers and equipment dealers to refer customers. Revenue is generated primarily via commission paid by lenders, estimated at 3-5% of the advance value, with no direct customer fees. The firm serves predominantly UK small and medium-sized businesses seeking to acquire, lease, or refinance equipment, vehicles, property, and machinery.
UK Asset Funding Solutions firmographics
Firmographics- Name
- UK Asset Funding Solutions
- Legal name
- UK Asset Funding Solutions Ltd
- Website
- https://ukassetsolutions.co.uk
- Company type
- Private
- Founded year
- 2012
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- UK Asset Funding Solutions Ltd is an FCA-authorised, independent UK credit broker that introduces businesses to a panel of lenders for asset finance facilities including hire purchase, leasing, refinancing, invoice finance, and property finance across ten industry verticals.
- Ownership category
- akta.pro rank
UK Asset Funding Solutions industry classification
Industry- Product category
- Commercial Asset Finance Brokerage
- NAICS
- Mortgage and Nonmortgage Loan Brokers (52231), Activities Related to Credit Intermediation (5223)
- SIC
- Loan Brokers (6163)
- akta.pro primary industry
- Debt Advisory & Financing Advisory (FSAEAGAD)
- akta.pro secondary industry
- Debt & Capital Advisory (Debt Raising, Refinancing, Private Credit) (BPAHAOAD)
Keywords
Where UK Asset Funding Solutions is headquartered
LocationHeadquarters
- HQ city
- Coventry
- HQ country
- United Kingdom
- HQ region
- Europe
Offices2 records
Markets served
UK Asset Funding Solutions business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Others
Revenue model
- Commission from Lenders: As a credit broker, UK Asset Funding Solutions receives commission payments from lenders when customers enter into finance agreements. Commission is calculated as a percentage of the amount borrowed (anticipated 3-5% of the advance). No fees are charged directly to customers for broker services.
- Supplier/Introducer Commission: Commission may also be paid to suppliers who introduce customers to the broker, as part of the credit broker arrangement.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Pay-as-you-go | Commission-based pricing with no direct customer fees |
Go-to-market motion2 records
Distribution channels2 records
Marketing channels5 records
UK Asset Funding Solutions product offering
Product offeringCore offering
UK Asset Funding Solutions is an independent credit broker that introduces UK businesses to a panel of lenders for asset finance facilities, including hire purchase, finance lease, asset refinance, contract hire, invoice finance, commercial loans, and property finance. The firm completes all application paperwork and administration on behalf of clients and earns commission from lenders rather than charging customers direct fees.
Product overview
UK Asset Funding Solutions is a finance broker offering a portfolio of asset finance products designed to help UK businesses acquire, lease, or refinance equipment, vehicles, property, and machinery without paying full cost upfront. The core product suite centres on five main financing structures: Hire Purchase (ownership upon final payment), Finance Lease (operating control with flexible end-of-term options), Asset Refinance (unlocking cash from existing assets), Contract Hire (vehicle/fleet leasing), and Invoice Finance (cash flow against outstanding invoices). Supplementary products include Commercial Loans, Property Finance (encompassing Development Finance and Commercial Mortgages), and Introducer Finance for supplier partnerships. Finance solutions span 10+ industry verticals including Construction, Manufacturing & Engineering, Transport, Renewable Energy, Agriculture & Farming, IT & Technology, Property, Waste & Recycling, and Business Vehicles. The company also offers Asset Protection as an add-on damage and breakdown coverage service through its sister company. The portfolio is accessed through a network of lenders, with the company acting as intermediary rather than direct lender.
Differentiator
Problem solved
Functional benefit
Products and services
- Hire Purchase A type of asset finance that allows a business to become the legal owner of the asset once all instalments have been paid. The buyer pays a deposit upfront and makes regular fixed payments over an agreed time period until the full cost of the asset is covered.
- Finance Lease A type of asset finance where a finance company gives operating control of an asset to a business for an agreed period while retaining legal ownership. At the end of the term, the business may purchase the asset, return it, or enter a new lease agreement.
- Asset Refinance A finance option that enables businesses to unlock cash by borrowing against assets they already own. The lender assesses the asset value and offers finance based on a percentage of that value, while the business retains operating control.
- Contract Hire A leasing agreement where a company leases a vehicle or fleet from a leasing company for a fixed period. The customer pays a fixed monthly fee, has the option to add maintenance packages, and returns the vehicle at the end with no further obligations.
- Introducer Finance A finance partnership service allowing suppliers to offer finance options to their customers as part of sales negotiations, helping differentiate from competitors and win more business.
- Invoice Finance Invoice discounting and factoring solutions that release cash tied up in outstanding customer invoices, bridging the gap between raising an invoice and getting paid. Provides up to 90% of invoice value immediately.
- Property Finance Finance for acquiring and constructing commercial properties including office buildings and retail spaces. Includes bridging loans, commercial mortgages, and development finance for single unit to multi-unit schemes.
- Commercial Loans Business borrowing funds for maintaining or growing a company, used to acquire revenue-generating assets such as equipment, vehicles, or property. Available in secured and unsecured variations.
- Development Finance Finance for property development including residential, commercial, mixed-use developments, conversions, refurbishments, and development exit finance. Facilities range from £0.5M to £20M and up to 65% of GDV.
- Commercial Mortgages Financing for owner occupier commercial loans, commercial and residential investment loans, bridging loan finance, second charge loan funding, and unsecured business loans within the SME marketplace.
- Business Vehicle Finance Finance solutions for acquiring company vehicles including business cars, director vehicles, vans, buses, coaches, haulage, lorries, trailers, and commercial fleet without paying the full cost upfront.
- Construction Finance Asset finance for construction companies to acquire equipment and machinery such as excavators, bulldozers, cranes, loaders, forklifts, mixers, dump trucks, and pavers for projects.
- Manufacturing & Engineering Finance Finance for manufacturing equipment and machinery including CNC machines, injection moulding machines, lathes, presses, packaging equipment, robotics, and industrial heat equipment.
- Transport Finance Finance for haulage and logistics companies to acquire vehicles, trailers, forklifts, cranes, telematics systems, shipping containers, and mezzanine flooring for fleet expansion.
- Renewable Energy Finance Finance for renewable energy assets including solar panels, wind turbines, hydroelectric turbines, geothermal heat pumps, energy storage systems, electric vehicles, and biomass boilers.
- Agriculture & Farming Finance Finance for farming equipment including tractors, ploughs, planters, cultivators, harvesters, combines, balers, milking machines, and livestock equipment with seasonal payment options.
- IT & Technology Finance Finance for technology assets including servers, hosting, data storage, IT systems, cloud computing, cyber security, software, hardware, AI, marketing automation, and robotics.
- Property Business Finance Finance for commercial property purposes including construction, renovation, purchase, commercial development, refurbishment, and buy-to-let property investments.
- Waste & Recycling Finance Finance for waste management and recycling assets including waste lorries, sorting machines, compactors, trucks, waste containers, sorting equipment, and recycling facilities.
- Asset Protection Damage and breakdown facility that protects mechanical equipment assets against mechanical breakdown, electrical failure, accidental damage, power surge, and ingress of foreign bodies. Provided through sister company UK Asset Funding Services Ltd.
Quantifiable outcome
- All paperwork and applications completed for customers, streamlining the finance process
Companies that use UK Asset Funding Solutions
Customer profileNamed customers3 records
Segments9 records
Ideal customer profiles2 records
UK Asset Funding Solutions technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
UK Asset Funding Solutions partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core.
- NACFB (National Association of Commercial Finance Brokers)coreActive member of the National Association of Commercial Finance Brokers, a trade body for the commercial finance industry providing credibility and adherence to industry standards.
- UK Asset Funding Services LtdcoreSister company providing asset protection services (damage and breakdown cover) for mechanical equipment. UK Asset Funding Services Ltd is an Appointed Representative of Marsh Ltd, FCA authorized.
Scale indicators3 records
Recent moves7 records
Expansion highlights5 records
UK Asset Funding Solutions competitors and assessment
Company assessmentBroad incumbents
- Close Brothers Asset Finance: Large UK asset finance lender (part of Close Brothers Group) offering hire purchase, leasing, and refinancing directly to SMEs. Represents the principal lender side of the broker model UK Asset Funding Solutions operates within.
- Aldermore Asset Finance: UK challenger bank's asset finance division offering hire purchase, leasing, and refinancing to SMEs. Direct lender competing for the same SME customers UK Asset Funding Solutions brokers.
- BNP Paribas Leasing Solutions: Global asset finance provider with a strong UK presence offering leasing and hire purchase solutions to SMEs and corporates. A panel lender counterpart and broader competitor in the same UK asset finance market.
- Paragon Bank (Asset Finance): Major UK specialist bank providing asset finance, including hire purchase and leasing, to SMEs across multiple verticals. One of the larger lenders on broker panels in this market.
Direct peers
- Anglo Scottish Asset Finance: UK asset finance broker arranging hire purchase, leasing, and refinancing through a lender panel for SMEs across multiple industries. Same intermediary business model and target customer as UK Asset Funding Solutions.
- Network Finance Solutions (NFS): UK commercial finance broker offering asset finance, invoice finance, and business loans through a panel of lenders. Directly comparable as a multi-product credit intermediary targeting UK SMEs.
- Simply Asset Finance: UK-based online and broker-driven asset finance platform connecting SMEs with a panel of lenders for hire purchase, leasing, and refinancing. Same product set, customer base, and credit broker model as UK Asset Funding Solutions.
- Kennet Equipment Leasing: UK asset finance broker arranging equipment leasing and hire purchase for SMEs, particularly in technology, manufacturing, and construction. Overlapping customer base and product suite.
- White Oak UK: UK asset finance provider serving SMEs with hire purchase, leasing, and refinancing across multiple sectors. Competes for the same broker-introduced and direct SME deal flow.
- BlueStep Finance: UK commercial finance broker providing asset finance, property finance, and business loans to SMEs via lender panel access. Comparable in scale and intermediary-led model.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
UK Asset Funding Solutions social profiles
Digital presenceUK Asset Funding Solutions compliance and trust
Trust signalCompliance2 records
UK Asset Funding Solutions financial estimates
Financial estimateRevenue estimate
Valuation estimate
UK Asset Funding Solutions leadership team
Management profileNumber of profiles
Profiles13 records
UK Asset Funding Solutions subsidiaries and ownership
Company hierarchySubsidiaries1 record
UK Asset Funding Solutions funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
UK Asset Funding Solutions M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about UK Asset Funding Solutions
What does UK Asset Funding Solutions do?
UK Asset Funding Solutions is an independent credit broker that introduces UK businesses to a panel of lenders for asset finance facilities, including hire purchase, finance lease, asset refinance, contract hire, invoice finance, commercial loans, and property finance. The firm completes all application paperwork and administration on behalf of clients and earns commission from lenders rather than charging customers direct fees.
Is UK Asset Funding Solutions a public or private company?
UK Asset Funding Solutions is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was UK Asset Funding Solutions founded?
UK Asset Funding Solutions was founded in 2012. It employs 11 to 50 people.
Where is UK Asset Funding Solutions based?
UK Asset Funding Solutions is headquartered in Coventry, United Kingdom, in the Europe region.
How does UK Asset Funding Solutions make money?
Two revenue lines are on record. Commission from Lenders are the primary driver. The others are supplier/Introducer Commission.
Who are UK Asset Funding Solutions's main competitors?
Broad incumbents on record are Close Brothers Asset Finance, Aldermore Asset Finance, BNP Paribas Leasing Solutions and Paragon Bank (Asset Finance). Direct peers are Anglo Scottish Asset Finance, Network Finance Solutions (NFS), Simply Asset Finance, Kennet Equipment Leasing, White Oak UK and BlueStep Finance.
Does UK Asset Funding Solutions have an API?
No public API is recorded for UK Asset Funding Solutions.
What industry is UK Asset Funding Solutions in?
UK Asset Funding Solutions's product category is Commercial Asset Finance Brokerage. Its primary akta.pro industry code is FSAEAGAD, Debt Advisory & Financing Advisory, with a secondary code of BPAHAOAD, Debt & Capital Advisory (Debt Raising, Refinancing, Private Credit). Its NAICS code is 52231 and its SIC code is 6163.