Boom Ball
Boom Ball is a Chicago-based live sports entertainment company that produces a touring, co-ed baseball show with six unique inning formats, performing at Minor League Baseball stadiums across 15+ U.S. cities and selling tickets and merchandise direct-to-consumer to families.
- Company typePrivate
- Founded2026
- HeadquartersChicago, United States
- Headcount1–10
- GTM typeB2C
- OfferingServices
What Boom Ball does
Boom Ball is a privately held, U.S.-based live sports entertainment company that produces a touring, co-ed baseball show reimagined for modern families. The product is a two-hour, six-inning event staged at Minor League Baseball stadiums, in which each inning operates under a distinct rule set (SpeedBall, TrickBall, FanBall, BuddyBall, Softball, and Dueling Derby) rather than traditional nine-inning baseball. Two personality-driven co-ed teams, the Lucky Llamas and the Chaos Crew, composed of former collegiate, minor league, and professional softball athletes, compete in front of family audiences, augmented by a mascot (Drama the Llama), pre-game Boom Fest fan zone, fireworks, and light shows. The 2026 inaugural tour covers 15+ U.S. cities from March through October, with tickets sold direct-to-consumer through the company website (boomballtour.com) via TicketSpice.
The company is incorporated as Boom Ball LLC in Illinois, headquartered in Chicago, and operates with a small founding team (under 10 people) led by Founder Joe alongside VPs of Growth and Marketing, Operations, and Show Caller roles. Revenue is generated primarily through a tiered ticket model ranging from $15 general lawn to $150 VIP, supplemented by a direct-to-consumer merchandise storefront (hoodies, t-shirts, caps, youth apparel) and supported by a national partnership with St. Jude Children's Research Hospital, under which a portion of every ticket is donated to the hospital. The product has no proprietary software platform; the technology stack is limited to e-commerce ticketing, a merchandise WooCommerce store, email/SMS marketing, and standard social media channels (Facebook, Instagram, TikTok). The company competes in the alternative baseball entertainment niche validated by the Savannah Bananas and pursues a horizontal segmentation strategy targeting families with children, casual sports fans, and cause-driven consumers.
Boom Ball firmographics
Firmographics- Name
- Boom Ball
- Legal name
- Boom Ball LLC
- Website
- https://boomballtour.com
- Company type
- Private
- Founded year
- 2026
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Boom Ball is a Chicago-based live sports entertainment company that produces a touring, co-ed baseball show with six unique inning formats, performing at Minor League Baseball stadiums across 15+ U.S. cities and selling tickets and merchandise direct-to-consumer to families.
- Ownership category
- akta.pro rank
Boom Ball industry classification
Industry- Product category
- Live Sports Entertainment
- NAICS
- Spectator Sports (71121), Other Spectator Sports (711219)
- SIC
- Services-Amusement & Recreation Services (7900)
- akta.pro primary industry
- Professional Live Sports Leagues & Tours (MPAGAMAA)
- akta.pro secondary industries
- Baseball & Softball Leagues (MPAKAAAC), General Consumer Expos & Trade Shows (MPAGAFAA)
Keywords
Where Boom Ball is headquartered
LocationHeadquarters
- HQ city
- Chicago
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Boom Ball business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Operations, Supply Chain, Personnel, Marketing or Sales, Others
Revenue model
- Live Event Ticket Sales: Primary revenue stream from ticket sales across 15+ tour stops. Tickets range from $15 (general lawn) to $150 (VIP) with various tier options. Early access and launch day promotions drive sales urgency.
- Merchandise Sales: Online merchandise store selling team apparel including hoodies ($68), t-shirts ($19-$28), caps ($32), youth apparel, and player-specific items. Products sourced from various countries and sold through the website.
- Charitable Partnership Donations: Through St. Jude partnership, $20 from each 'St. Jude All-Star' ticket ($75) and $1 from every ticket sold is donated to St. Jude Children's Research Hospital. This is a cost rather than revenue but drives ticket sales through cause marketing.
- Stadium Partnerships and Venue Fees: Partnerships with Minor League Baseball stadiums for venue access. The company pays to host events at stadiums like Regions Field, FirstEnergy Stadium, Werner Park, etc., while the stadiums benefit from increased foot traffic and concession sales.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Launch Day Steal / Homeplate Box - Premium entry-level |
| Unit Pricing | Pay-as-you-go | General Admission / Lawn / Outfield |
| Unit Pricing | Pay-as-you-go | Baseline Box - Standard reserved seating |
| Unit Pricing | Pay-as-you-go | Dugout / Premium Box |
| Unit Pricing | Pay-as-you-go | Field Reserved / VIP |
| Unit Pricing | Pay-as-you-go | St. Jude All-Star - Premium charity ticket |
| Unit Pricing | Pay-as-you-go | Shared Suites |
| One time/ perpetual license | Pay-as-you-go | Merchandise - Apparel and accessories |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels9 records
Boom Ball product offering
Product offeringCore offering
Boom Ball produces and tours a two-hour, six-inning live baseball entertainment show featuring co-ed teams (the Lucky Llamas and the Chaos Crew) of former collegiate, minor league, and pro softball athletes competing under unique rule sets per inning. The product is delivered at Minor League Baseball stadiums across the U.S., supplemented by a pre-game Boom Fest fan zone, branded merchandise, and a premium St. Jude All-Star charitable ticket tier.
Product overview
Boom Ball is a touring baseball entertainment company offering a single, unified live sports product: the Boom Ball Baseball Show. This six-inning, two-hour experience reimagines baseball with rule-bending mini-games (SpeedBall, TrickBall, FanBall, BuddyBall, Softball, and Dueling Derby), featuring two competing co-ed teams—the Lucky Llamas and the Chaos Crew—composed of former collegiate and minor league players. The offering includes a pre-game festival (Boom Fest), premium St. Jude All-Star ticketing with charitable donations, and branded merchandise. The company operates a nationwide tour across U.S. stadiums, not a software platform.
Differentiator
Problem solved
Functional benefit
Brands
- Lucky Llamas: The flagship Boom Ball team, known for elite talent, swagger, and flair. Features players including DC Banks, Zach Cornell, Harrison Rodgers, Jennifer Michuda, Josh Quinn, John-Michael Osley, Max Rogers, Jordan Medina, Ty Magin, Chloe Malau'ulu, Noah Avey, Dom Magliocca, and Broedy Dunham.
- Chaos Crew
Products and services
- Boom Ball Baseball Show A two-hour, six-inning touring live baseball entertainment experience featuring co-ed teams (Lucky Llamas and Chaos Crew) of former collegiate, minor league, and pro softball athletes competing under unique rule-bending inning formats. Sold as ticketed live events to families, casual sports fans, and cause-driven consumers at Minor League Baseball stadiums across the U.S.
- Boom Fest Pre-Game Fan Zone A pre-game festival experience preceding each Boom Ball game featuring music, player meet-and-greets, autographs, family games, and giveaways. Bundled with Boom Ball game-day tickets to extend the on-site entertainment experience before first pitch.
- St. Jude All-Star Premium Ticket A premium $75 ticket tier that includes box seats near the dugouts and an exclusive post-game on-field experience with Boom Ball players, with $20 from each ticket donated to St. Jude Children's Research Hospital.
- Boom Ball Branded Merchandise An online storefront selling Boom Ball branded apparel and accessories including hoodies ($68), t-shirts ($19-$28), caps ($32), youth apparel, and team-specific Lucky Llamas and Chaos Crew items, sold direct-to-consumer via the company website.
Quantifiable outcome
- Two-hour game duration vs. traditional 3+ hour baseball games
- +2 more outcomes
Companies that use Boom Ball
Customer profileNamed customers5 records
Segments4 records
Ideal customer profiles4 records
Boom Ball technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Boom Ball partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- St. Jude Children's Research HospitalflagshipNational partnership announced June 2026 in which a portion of proceeds from every game, $20 per premium 'St. Jude All-Star' ticket ($75 ticket price), and $1 from every general ticket sold will be donated to support the hospital's childhood cancer mission. The partnership launches ahead of Boom Ball's inaugural 2026 summer tour and aligns the brand with a major healthcare cause.
Scale indicators3 records
Recent moves5 records
Expansion highlights5 records
Boom Ball competitors and assessment
Company assessmentEmerging players
- Athletes Unlimited: Innovative pro sports league experimenting with fan-driven formats, athlete-led teams, and entertainment-first presentation across multiple sports - explores the same territory of formula-bending traditional sports product.
- Big3 Basketball: 3-on-3 professional basketball league with rule innovations, entertainment-oriented presentation, and traveling showcase formats targeting casual and family fans - analogous reimagining of a traditional sport for modern audiences.
- Monster Jam: Touring family entertainment franchise that travels stadium-to-stadium with theatrical spectacle, pre-show fan zones, and merchandise sales - operational mirror for Boom Ball's touring live-show distribution.
Direct peers
- Harlem Wizards: Touring basketball entertainment show combining athletic skill with comedy and family-friendly fan engagement. Closely mirrors Boom Ball's touring family-sports-entertainment format with stops at community venues.
- Party Animals Baseball: Bananas-affiliated touring baseball entertainment squad. Operates a touring barnstorm-style league with theatrical gameplay, mascot energy, and family-oriented entertainment - the same product category Boom Ball competes in.
- Savannah Bananas: The pioneering touring baseball entertainment show. Boom Ball explicitly positions itself as 'the next evolution' of the Bananas model - co-ed/hype baseball with rule-bending innings, fan engagement, and stadium tour stops aimed at families seeking fast-paced baseball.
- Harlem Globetrotters: Touring entertainment-sports franchise built around theatrical gameplay, fan interaction, and family audiences on the road for 90+ years. Same touring-show-meets-sport format that Boom Ball sells, just in basketball.
Broad incumbents
- Major League Baseball: Governing body of professional baseball and operator of MLB teams whose slow pace and length Boom Ball explicitly solves for. Serves as the broad incumbent sport Boom Ball is reimagining.
- Minor League Baseball (MiLB): Operator of the affiliated minor-league ballparks Boom Ball rents (Regions Field, Werner Park, FirstEnergy Stadium, etc.). Serves as both venue partner supplier and traditional competitor for family sports entertainment dollars.
- WWE (Sports Entertainment): Largest touring sports-entertainment franchise blending athletic performance with scripted showmanship, fan engagement, and stadium-scale production. Definitive incumbent for the entertainment-meets-sport business model Boom Ball uses.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Boom Ball social profiles
Digital presenceBoom Ball financial estimates
Financial estimateRevenue estimate
Valuation estimate
Boom Ball leadership team
Management profileNumber of profiles
Profiles6 records
Boom Ball funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Boom Ball M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Boom Ball
What does Boom Ball do?
Boom Ball produces and tours a two-hour, six-inning live baseball entertainment show featuring co-ed teams (the Lucky Llamas and the Chaos Crew) of former collegiate, minor league, and pro softball athletes competing under unique rule sets per inning. The product is delivered at Minor League Baseball stadiums across the U.S., supplemented by a pre-game Boom Fest fan zone, branded merchandise, and a premium St. Jude All-Star charitable ticket tier.
Is Boom Ball a public or private company?
Boom Ball is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Boom Ball founded?
Boom Ball was founded in 2026. It employs 1 to 10 people.
Where is Boom Ball based?
Boom Ball is headquartered in Chicago, United States, in the North America region.
How does Boom Ball make money?
Four revenue lines are on record. Live Event Ticket Sales are the primary driver. The others are merchandise Sales, charitable Partnership Donations and stadium Partnerships and Venue Fees.
Who are Boom Ball's main competitors?
Emerging players on record are Athletes Unlimited, Big3 Basketball and Monster Jam. Direct peers are Harlem Wizards, Party Animals Baseball, Savannah Bananas and Harlem Globetrotters. Broad incumbents are Major League Baseball, Minor League Baseball (MiLB) and WWE (Sports Entertainment).
Does Boom Ball have an API?
No public API is recorded for Boom Ball.
What industry is Boom Ball in?
Boom Ball's product category is Live Sports Entertainment. Its primary akta.pro industry code is MPAGAMAA, Professional Live Sports Leagues & Tours, with a secondary code of MPAKAAAC, Baseball & Softball Leagues. Its NAICS code is 71121 and its SIC code is 7900.