AB Audio Visual
AB Audio Visual is a Pakistan-based authorized dealer and AV systems integrator headquartered in Lahore, distributing global audio-visual brands including TOA, Bosch, JBL, and Electro-Voice to government, education, religious, corporate, and healthcare clients nationwide.
- Company typePrivate
- Founded2011
- HeadquartersLahore, Pakistan
- Headcount251–500
- GTM typeB2B
- OfferingServices
What AB Audio Visual does
AB Audio Visual is a Pakistan-based audio-visual integration and distribution company headquartered in Lahore, with branch offices in Karachi, Islamabad, Peshawar, and Sialkot. The company operates as an authorized dealer and distributor for leading international AV brands including TOA, Bosch, JBL, Electro-Voice, Dynacord, ITC, HTDZ, Panasonic, Samsung, Hikvision, and AVer, and it resells complementary display, projector, and conferencing brands alongside its owned FLB exclusive line. Its core products span PA speakers and amplifiers, wired and wireless microphones, conference audio systems, video conferencing cameras, interactive touchscreens, projectors, smart boards, subwoofers, and professional DJ/live-sound systems.
The company's business model is a hybrid of hardware resale and professional services. Revenue is generated through (1) sales of authorized-brand AV equipment and (2) project-based services including free on-site acoustic survey, system design, installation, calibration, and after-sales support. Pricing is quote-based and not publicly disclosed. Go-to-market is enterprise field sales with direct engagement of government ministries, defense organizations, universities, mosques, corporate offices, hospitals, and event venues; a parallel digital presence across YouTube, LinkedIn, Facebook, and Pinterest supports top-of-funnel demand generation, with direct phone/email contact converting bottom-of-funnel leads. The company claims 14+ years of operating experience and 200+ completed projects across Punjab, Sindh, the Islamabad Capital Territory, Khyber Pakhtunkhwa, and Balochistan, with named customers including the Pakistan Atomic Energy Commission, Ministry of Science & Technology, FAST University, King Edward Medical University, Honda Atlas, and HBL Prestige.
AB Audio Visual serves six primary customer segments — Government & Defense, Educational Institutions, Religious Institutions (masjids), Corporate & Commercial, Healthcare, and Events & Entertainment — with government, education, and religious institutions flagged as primary. The company is privately held with no disclosed external institutional investment, no funding rounds on record, no public listing, and no subsidiaries, suggesting an independent, founder-operated distribution and integration business operating entirely within the Pakistani domestic market.
AB Audio Visual firmographics
Firmographics- Name
- AB Audio Visual
- Legal name
- AB Audio Visuals Pakistan
- Website
- https://abaudiovisual.pk
- Company type
- Private
- Founded year
- 2011
- Operating status
- Operating
- Headcount range
- 251–500 employees
- Short description
- AB Audio Visual is a Pakistan-based authorized dealer and AV systems integrator headquartered in Lahore, distributing global audio-visual brands including TOA, Bosch, JBL, and Electro-Voice to government, education, religious, corporate, and healthcare clients nationwide.
- Ownership category
- akta.pro rank
AB Audio Visual industry classification
Industry- Product category
- Audio-Visual Integration Services
- NAICS
- Audio and Video Equipment Manufacturing (33431)
- SIC
- Household Audio & Video Equipment (3651)
- akta.pro primary industry
- Pro Audio Equipment (Mics, Interfaces, Mixers, Studio Monitors) (MPAIAJAB)
- akta.pro secondary industries
- Home Theater Installation, Calibration & Custom AV Services Retail (CRACAEAK), Assistive Listening & Accessibility AV Infrastructure (Hearing loops, captioning hardware) (EDAEAHAN), AV/Collaboration & Unified Communications Support (VoIP, Video, UCaaS) (BPAAACAJ), Audio-Visual Equipment Rentals (Sound, Projection, Screens) (HSACAFAF), AV Receivers, Amplifiers & Hi‑Fi Components Retail (CRACAEAE), Hybrid/Virtual Meetings Production & AV Services (THACAFAM)
Keywords
Where AB Audio Visual is headquartered
LocationHeadquarters
- HQ city
- Lahore
- HQ country
- Pakistan
- HQ region
- Asia
Offices5 records
Markets served
AB Audio Visual business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Supply Chain, Personnel, Operations, Marketing or Sales, Infrastructure
Revenue model
- Audio-Visual Equipment Sales: Sale of PA speakers, amplifiers, microphones, conference systems, interactive displays, projectors, and related AV equipment from authorized brands (TOA, Bosch, JBL, Electro-Voice, Dynacord, ITC, HTDZ)
- Installation and Professional Services: Design, supply, installation, calibration, and after-sales support services for complete audio-visual system deployments
Go-to-market motion2 records
Distribution channels2 records
Marketing channels6 records
AB Audio Visual product offering
Product offeringCore offering
AB Audio Visual is a Pakistan-based AV solutions company that designs, supplies, installs, and supports professional public address (PA) systems, conference AV, video conferencing, interactive displays, projectors, and pro-audio/DJ sound systems. Operating as an authorized dealer and distributor for global brands including TOA, Bosch, JBL, Electro-Voice, Dynacord, ITC, and HTDZ, the company delivers end-to-end project solutions — including free on-site acoustic surveys, system design, certified installation, calibration, and nationwide after-sales support — for masjids, auditoriums, schools, hospitals, corporate offices, government facilities, and live event venues.
Product overview
AB Audio Visual is Pakistan's leading audio-visual solutions provider offering a comprehensive portfolio of public address (PA) systems and professional audio equipment. Their product ecosystem centers on complete PA system solutions including speakers (PA speakers, line array speakers, SP2/SP4 professional speakers, subwoofers), amplifiers, microphones, conference systems, and video conferencing equipment. They distribute and install internationally recognized brands including TOA (Japan), BOSCH (Germany), JBL, Electro-Voice, Dynacord, ITC, HTDZ, Panasonic, Samsung, Hikvision, and AVer. The company provides end-to-end solutions spanning design, supply, installation, and after-sales support across Pakistan for diverse sectors including masjids, auditoriums, schools, hospitals, corporate offices, government institutions, and event venues.
Differentiator
Problem solved
Functional benefit
Products and services
- PA Speakers
- PA Amplifiers
- Microphones
- Conference Microphone Systems
- Conference / Video Conferencing Cameras
- Interactive Touchscreen Displays
- Professional Projectors
- Smart Boards / Interactive Whiteboards
- Sub Woofers
- Pro Audio / DJ Sound Systems
- Echo / Reverb Sound Systems
- Sound System for Masjid
- Auditorium Sound System
- Public Address (PA) System Solutions
- Conference AV / Room Solutions
- Video Conferencing Systems
- Dynacord Powered Mixers
- Electro-Voice Powered Speakers
- Electro-Voice Line Array Speakers
- TOA Line Array Speakers
- JBL Line Array Speakers
- Dynacord Speakers
Quantifiable outcome
- 200+ successful audio and video projects delivered across Pakistan
- +1 more outcomes
Companies that use AB Audio Visual
Customer profileNamed customers6 records
Segments6 records
Ideal customer profiles6 records
AB Audio Visual technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AB Audio Visual partnerships and signals
Strategic signalPartnerships
Eight partnerships are on record, tiered core, major and supporting.
- TOA (Japan)coreAuthorized dealer and distributor of TOA PA and audio conference systems. TOA is described as the gold standard for PA voice clarity and is a top trusted brand in Pakistan.
- BOSCH (Germany)coreAuthorized dealer and distributor of Bosch PA and digital conference systems. Bosch is noted for safety-grade audio equipment in Pakistan.
- ITC AudiomajorAuthorized dealer of ITC IP-based network PA systems and audio conference solutions. Positioned as an affordable modern PA solution for small to medium audio systems.
- HTDZmajorAuthorized dealer of HTDZ audio conference systems and pro speakers. Known for advanced digital conference solutions including wired and wireless meeting room systems.
- JBL (Harman)coreAuthorized dealer of JBL professional and DJ sound systems. JBL is described as the top pro audio brand in Pakistan, offering SP2, SP4, subwoofers, and line array systems.
- Electro-Voice (EV)coreAuthorized dealer of Electro-Voice professional and DJ sound equipment. Known for high-level pro sound and professional-grade live sound for large venues.
- DynacordmajorAuthorized dealer of Dynacord professional sound solutions including power amplifiers and sound mixer products.
- FLBsupportingFLB is an affordable, durable, budget-friendly PA and digital conference system solution offered exclusively through AB Audio Visual Pakistan.
Scale indicators3 records
Recent moves5 records
Expansion highlights4 records
AB Audio Visual competitors and assessment
Company assessmentDirect peers
- Muzpro Audio Visual: Pakistan-based pro audio retailer and AV solutions provider selling speakers, amplifiers, and conference systems to corporate, hospitality, and education clients. Comparable to AB Audio Visual in vertical customer mix and project-based integration model within the Pakistani market.
- Pro Audio Pakistan: A domestic distributor specializing in professional audio brands and concert/event sound systems. Directly comparable to AB Audio Visual's DJ/pro audio and event vertical, with overlapping brand authorizations (JBL, Electro-Voice, Yamaha).
- Smart AV Solutions Pakistan: Pakistan-based AV integrator delivering conference room, auditorium, and education AV solutions. Comparable to AB Audio Visual across the corporate and education verticals with similar design-supply-install service model.
- Sounds.pk: A Pakistan-based pro audio and AV equipment retailer/distributor offering brands such as JBL, Yamaha, and Shure. Directly comparable to AB Audio Visual as a domestic channel partner serving enterprise and event customers with similar brand portfolios and project-based sales motion.
Broad incumbents
- TOA Corporation: Japanese manufacturer of professional PA, voice alarm, and conference systems. Listed as one of AB Audio Visual's core distribution partners; comparable as the upstream principal whose brand, technology, and training enable AB Audio Visual's installation capability.
- Electro-Voice (Bosch): Manufacturer of professional microphones, loudspeakers, and amplifiers, now part of Bosch. Listed as a core authorized brand for AB Audio Visual; comparable as upstream incumbent whose products anchor AB Audio Visual's high-end venue and event audio deployments.
- Bosch Security Systems: Global manufacturer of pro audio, conference, and public-address systems. AB Audio Visual is an authorized Bosch dealer; comparable as the upstream incumbent whose PA and conference product lines form a core part of AB Audio Visual's enterprise and government project portfolio.
- AVI-SPL: One of the world's largest AV systems integrators with global operations across enterprise, government, and education. Comparable to AB Audio Visual as a value-added AV integrator/installer operating at significantly larger scale; potential competitive threat if it expands into Pakistan.
- Harman Professional (JBL, Crown, Soundcraft): Global manufacturer of professional audio brands including JBL, Crown, and Soundcraft. AB Audio Visual is an authorized JBL/Harman dealer; comparable as the principal whose pro audio and line array systems power AB Audio Visual's event and venue installations.
Regional players
- AVE India (Audio Visual Equipment): India-based AV integration and distribution firm serving enterprise, government, and education with similar product categories (PA, conference, projectors). Comparable to AB Audio Visual as a South Asian AV integrator; serves as a regional benchmark on scaling patterns and vertical penetration.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
AB Audio Visual social profiles
Digital presenceAB Audio Visual financial estimates
Financial estimateRevenue estimate
Valuation estimate
AB Audio Visual leadership team
Management profileNumber of profiles
AB Audio Visual funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
AB Audio Visual M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about AB Audio Visual
What does AB Audio Visual do?
AB Audio Visual is a Pakistan-based AV solutions company that designs, supplies, installs, and supports professional public address (PA) systems, conference AV, video conferencing, interactive displays, projectors, and pro-audio/DJ sound systems. Operating as an authorized dealer and distributor for global brands including TOA, Bosch, JBL, Electro-Voice, Dynacord, ITC, and HTDZ, the company delivers end-to-end project solutions — including free on-site acoustic surveys, system design, certified installation, calibration, and nationwide after-sales support — for masjids, auditoriums, schools, hospitals, corporate offices, government facilities, and live event venues.
Is AB Audio Visual a public or private company?
AB Audio Visual is a private company. It is classified as unknown and is currently operating.
When was AB Audio Visual founded?
AB Audio Visual was founded in 2011. It employs 251 to 500 people.
Where is AB Audio Visual based?
AB Audio Visual is headquartered in Lahore, Pakistan, in the Asia region.
How does AB Audio Visual make money?
Two revenue lines are on record. Audio-Visual Equipment Sales are the primary driver. The others are installation and Professional Services.
Who are AB Audio Visual's main competitors?
Direct peers on record are Muzpro Audio Visual, Pro Audio Pakistan, Smart AV Solutions Pakistan and Sounds.pk. Broad incumbents are TOA Corporation, Electro-Voice (Bosch), Bosch Security Systems, AVI-SPL and Harman Professional (JBL, Crown, Soundcraft). AVE India (Audio Visual Equipment) is listed as a regional player.
Does AB Audio Visual have an API?
No public API is recorded for AB Audio Visual.
What industry is AB Audio Visual in?
AB Audio Visual's product category is Audio-Visual Integration Services. Its primary akta.pro industry code is MPAIAJAB, Pro Audio Equipment (Mics, Interfaces, Mixers, Studio Monitors), with a secondary code of CRACAEAK, Home Theater Installation, Calibration & Custom AV Services Retail. Its NAICS code is 33431 and its SIC code is 3651.